Driving Business Partner Adoption with APIs
Oct 19, 2014
Driving Business Partner Adoption with APIs
What do you want from your partners?
What do Partners want from your Business?
Business Capabilities, not technology
So, what is your business?
How do APIs help your business?
How do APIs help you partner?
What are the models for Partner APIs?
What are the challenges you’ll face with Partner APIs?
What are our customers doing?
• Measure the impact of your programsAnalytics
• Build your developer and partner ecosystem
Developer Engagement
• Secure and protect your systemsGateway Services
• Simplify and speed up developmentService Integration
• Build the right services & APIs the right way
Lifecycle Management
Heavy Equipment Manufacturer is building an ecosystem around its equipment with the goal of doubling land yields by 2050
Card Payment Processor is driving growth by extending the reach of its branded card business
Media company controls licenses to content from 3rd parties allowing subscribers to view
content across multiple devices
Questions