Drip Marketing Automation Webinar Final

Drip Marketing Automation

A systematic approach to closing more leads

Sales in the 21st Century

There is a huge transition going on in sales. The 20th century method was to hire some feet on the street , give them a stack of business cards and a map.

Today’s sales has become more phone oriented and internet based. This proposal will outline the most effective strategies and technologies to take full advantage of the sales trends of the 21st Century.

Sales Closing Statistics

85% to 90% of your prospects do not close immediately. Many won’t close for 3 to 6 months.

- How are these leads currently being worked?

95% of sales reps stop contacting a prospect after the 3rd attempt to get the sales process moving forward.

-Is your sales team guilty as well?

75% of all sales are made after the 4th contact with the prospect.

Over the phone sales take on average 15 to 30 contacts to close.

-How many times does is a prospect contacted on average before he’s dropped?

Our lead management system customized for your industry is your turnkey solution to this questions.

Lead Audit Results

Lead AuditLeads 50

Leads Closed 5 10%Not Interested in offer/Signed with Competitor 13 26%Interested, but never received follow up 8 16%Interested, but received sporadic follow up 19 38%Contact in 3 months 5 10%Total 50

Viable Leads 32 64%

Lead Pipeline Part 1

Lead PipelineLeads

Per Month Deal Closes

Deals in 1st

Month

Carryover Close

Month 2

Carryover Close

Month 3

Carryover Close

Month 4

Carryover Close

Month 5

Carryover Close

Month 6

Total Closed Leads

Leads Per month 200 15% 0.0% 0.00% 0.00% 0% 0.0%30 0 0 0 0 0 30

Sales TeamMonth 1 200 30Carry Over 0Month 2 200 30Carry Over 0Month 3 200 30Carry Over 0Month 4 200 30Carry Over 0Month 5 200 30Carry Over 0Month 6 200 30Carry Over 0Leads in Pipeline 0

Total Leads 1200 180 15%

Drip Marketing Automation with CRM Integration

What is Drip Marketing

Drip Marketing:Remain Relevant but not intrusive

A marketing strategy comprised of sending a continuous series of well articulated marketing campaigns via phone, email, letters, newsletters, and press releases.

D – DisciplinedR – Repeatable I – Interrelated P – Process

Drip Marketing by Glenn Fallavollita

This is the key to raising your close ratios over time. It may take 6 months or more to close a prospect. How do you stay relevant with your prospect over that long time period?

Remain Relevant but not intrusive:

How do remain relevant without the process becoming time consuming and labor intensive? These are the aspects of the sales process that a good automated drip marketing system addresses.

Remain Relevant but not intrusive:

How Drip Marketing Works

Drip Marketing Map: Systematic Approach

Benefits of A Drip Marketing System

A drip marketing system can improve

your sales by 200% or more.

Drip Marketing Close Ratio Targets

Drip Marketing Close Ratio Targets

If you hit these close ratios for each month’s allotment of leads (100 in our example), your sales organization will close 36% of all leads received.

Drip Marketing Close Ratio Targets Cont’d

Off the Shelf Drip Marketing Software

Off the shelf software solutions do not provide the customized set up for your industry or the marketing content. Training is minimal and management is not existent.

Our Drip Marketing Turnkey Solution with CRM

Integration

We have developed a turnkey lead management system customized for your industry from set up, to content, to training and to management.

Compatabile CRMs: Salesforce, Infusion, Sugar, Salesnexus.

Lead Management System with Drip Marketing Automation and CRM Integration

Program

We set up and provide content for your email marketing campaigns.

We will set up your phone contact schedule based on where the prospect is in the buying cycle.

We will set up your behavior lead scoring that will identify your hot prospects and help you determine where your prospects are on the buying cycle.

We can update your existing prospect database to ensure the information is accurate.

We will integrate your social media pages with your CRM.

We will train your sales team including your sales managers on how to get the maximum benefit from the CRM.

We will monitor your sales organization’s progress and maintain your CRM to ensure that your sales team is using the system to its full capabilities.

Finally

QUESTIONS

Blindbid.com17690 Grama Ridge Rd

Colorado Springs, CO 80908

562-546-3243Fax: 888-792-9696

[email protected]