NORTH AMERICA TOUR 2012 - 2013
Jul 17, 2015
NORTH AMERICA TOUR
2012 - 2013
• In partnership with Global
Creatures, the team behind the smash
hit Walking With Dinosaurs - #1
worldwide ticket seller in 2010
• Inspired by the Academy Award®
nominated film How To Train Your
Dragon
• Flying, fire-breathing dragons brought
to life
• A dazzling cast of performers from
around the world
A Once In A Lifetime Experience! A New Standard In Live Entertainment!
• 23 unique, life-like Dragons of all sizes
• Dragons weighing over 1.6 tons each
• Never before seen indoor pyrotechnic and
fire special effects
• 85 people in nationwide touring production
The Most Dynamic And Innovative Production Ever!
The Most Technically Advanced Animatronics In The World!
Creating The Dragons
The Production
Immersive Projection Screens
One-Of-A-Kind Flying Dragons
The Reviews Are In!
“The Dragons are breathtaking”- Artshub.com.au
“These Dragons will knock your socks off…”- Herald Sun
“ A visual and technical work
of mind boggling proportions”- Australian Stage
“The kids were totally transfixed and spellbound”- The National Business Review (New Zealand)
“ 1/2”- Sydney Telegraph
North America Tour
• June „12 – Dec „13
• 60+ Markets
• 500+ Performances
• All Major US DMA‟s
The Dragons Soar To The US Beginning June 2012!
Marketing Overview – 12 Week Plan
| 12 WEEKS OUT | 10 WEEKS OUT | 4 WEEKS OUT | 2 WEEKS OUT | OPENING NIGHT
Marketing AssetsKey Art - Vertical
Key Art - Horizontal
Marketing AssetsWebsite Design
Local Market Flyer
US Radio Campaign :30 Spot
US TV Campaign :30 Spot
US TV Campaign :30 Spot
DVD – Domestic Trailer