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ISSUE 2 | Q2 - 2015ISSUE 2 | Q2 - 2015ISSUE 2 | Q2 - 2015

The force descended on

MEFCC!

The holy monthDAWNED on us

Team on aMISSION

CONTENT

P 12

P 5

P 15

P 20

HOLY MONTH OF RAMADAN

A SLICE OF HISTORY

RAISE A TOAST!

MERRY & WITTY

Dubai Outlet Mall decks up to celebrate Eid Al Fitr

Our HULKBUSTER is unleashed!

Our F&B division gearing up to unveil

‘Little Manila’

Our in-house jesters are at it again!

A SLICE OF HISTORY

HULKBUSTER is

P 10WIRED!

EESF & Universal Events trail the

virtual space

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”””

CEO’s MessageCEO’s Message

At the outset, I would like to wish my entire Al Ahli Holding Group family Eid Mubarak and wish that it brings with it blessings, joy and peace of mind for all of us. The holy month of Ramadan brought with it an innovative thought flow within the roots of this dynamic company that boasts of four decades of spell binding success. Behind the wheels that churn out great success stories at Al Ahli Holding Group, lies a herculean blanket of talent – our teams from across different subsidiaries that strive towards perfection, complete with an unmatched creative thought flow.

This quarter has been a rather exciting and star studded one for us. It wasn’t just the Hollywood celebrities that added glitz to our affairs, but also the teams that were behind the scene, putting to-gether a great show. Comicave Studios, our Singa-pore-based subsidiary made its global debut with style at the Hollywood red carpet world premiere of Marvel’s Avengers: Age Of Ultron.

Closer to home, Comicave too created a sensation-al buzz at the Middle East Film and Comic Con 2015 and also set forward a fruitful alliance with VOX Cin-emas, where our products were showcased during the UAE National premiere of Avengers: Age of Ultron.

Our new subsidiary, Al Ahli Publishing and Distribu-tion was also launched this quarter to resounding success. Meanwhile, our Gold’s Gym and Dubai Outlet Mall teams grew stronger with every step through the quarter, with exciting events and activi-ties undertaken by the MARCOM Team, to leverage the overall AAHG brand across media platforms.

We also welcomed new people on-board, always edging towards bigger and more thoughtful growth.Our Fujairah-based subsidiaries grew dynamically on the virtual platform and we set the ball rolling for our big events lined up for the next quarter, like the AsiaPOP Comic Con, set to take stage in Manila, Philippines this September. Further, a year of efforts by our Food and Beverages team will soon bear result in the form of ‘Little Manila’ the world’s only Philippines themed concept restaurant bouquet that will take shape during the third quarter.

All in all, our joint efforts directed by the core princi-ples that form the base of the Al Ahli Holding Group have all set us on the path of interesting collabora-tions that you will hear about soon and will surely put us on a greater platform.

A year of efforts by our Food and Beverages division will soon bear result in the form of the world’s

only Philippines themed concept restaurant bouquet

I would like to wish my entire Al Ahli Holding Group family Eid

Mubarak and wish that it brings with it blessings, joy and peace

of mind for all of us

Mohammed KhammasCEO, Al Ahli Holding Group

We also welcomed new people on-board, always edging towards bigger and more thoughtful growth.Our Fujairah-based subsidiaries grew dynamically on the virtual platform and we set the ball rolling for our big events lined up for the next quarter, like the AsiaPOP Comic Con, set to take stage in Manila, Philippines this September. Further, a year of efforts by our Food and Beverages team will soon bear result in the form of ‘Little Manila’ the world’s only Philippines themed concept restaurant bouquet that will take shape during the third quarter.

All in all, our joint efforts directed by the core principles that form the base of the Al Ahli Holding Group have all set us on the path of interesting collaborations that you will hear about soon and will surely put us on a greater platform.

restaurant bouquet

Mohammed KhammasCEO, Al Ahli Holding Group

“

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Editorial

All in all it has been a quarter abuzz with proactive initiatives and opportunities for group and individual growth for everyone that is part of this dynamic or-ganization. With the hope of having an equally ac-tion-packed quarter, I would like to convey my best wishes to all our subsidiaries.

Volume 1 Issue 2

Editor

Assistant Editor

Creative Designer

Publisher

Visuals Courtesy

Abdulla Mahmood

Sheetal Sukhija

Jed Hombrebueno

Al Ahli Holding Group

Aaron AdralesNoorPix Studio

[email protected]

[email protected]

[email protected]

[email protected]

AAHGUAE AAHGUAE@AAHGUAE linkd.in/1xbPTvO

An international publicationof Al Ahli Holding Group

115648, Dubai Outlet MallDubai Al Ain Road, Dubai, UAE

+971 (4) 423 7907+972 (4) 367 9009

[email protected]

AAHG INSIDER

Dear AAHG Team, The last three months have been exciting and ex-hilarating for all our brands and especially for the people associated with it. Each of our new venture has generated huge fanfare and media buzz not just locally, but also on the international platform. While one of our brands debuted to international eye balls, the other brands that form the inevitable foundation of the Al Ahli Holding Group charted a vir-tual world victory. Newer partnerships were etched and exciting projects that were so far in the pipeline, slowly but surely inched closer to a grand launch. Gaining all round recognition, the Al Ahli Holding Group has once again reinforced its position in the industry as the leading innovator from the region, unfolding novel concepts in all multi-diversified streams of businesses. Amongst our pop-culture business units, Comicave Studios made a mark internationally, while Comi-cave brand is growing from strength to strength. Al Ahli Publishing and Distribution is slowly but surely taking the young readers by a storm.

Gold’s Gym was on the path of aggressive brand activities and club launches this quarter. With the Fujairah and the Hamriya clubs being launched, the brand boosted its presence in uncharted territories and further grew with interesting partnerships at events that mattered, winning laurels for the brand and even being nominated as the best fitness gym in the region by Ahlan! For the Dubai Outlet Mall, this quarter drew in a lot of praise by customers, through interesting offers and promotions, while also garnering media praise for their community welfare driven Health and Well-ness festival, and the Ramadan charity campaign. Our Fujairah based companies charted new success stories by plunging into the online space through up-dated and modernized websites, a well-researched boost in sales activities and by the successful deliv-ery of big noteworthy projects. The AAHG Team is all set to launch new business divisions during the forthcoming quarter that will only enhance our growth portfolio and elevate our regional image and the overall global brand.

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Cover Story

This April was not like any other for us. It wasn’t just the launch of our Singapore-based high-end collect-ibles manufacturing subsidiary, but packaging this launch in front of the entire world that turned out to be an exhillarating experience. We tied up with Marvel, to unveil Comicave Studios at the Holly-wood red carpet global premiere of Avengers: Age Of Ultron, the year’s biggest superhero blockbuster. Comicave Studios displayed their Iron Man collecti-bles series, with the main protagonist of this collec-tion being the four-feet tall animatronic Hulkbuster that awed not only the fans gathered at Los Ange-les’ Kodak Theatre, but also the Earth’s Mightiest Superheroes and their artistic creators.

While the Avengers strutted down the red carpet gala with sheer wonderment lighting up their eyes, they were wowed by the movements of this product and its close-to-life like persona. The stars posed

alongside our Hulkbuster and even partied with the collectible at the post-premiere after party that drew some of the top names from tinsel town. Bedazzled with the collectible, fans of the Avengers and collectibles collectors from far and wide kept the buzz alive on the social media with questions, appreciations and more questions… So much so that Mr. Nick Fury, AKA Samuel Jackson captured a slice of his own history, recording a rather inter-esting video that went viral on both Facebook and Twitter generating over 23 million views.

The Hulkbuster by Comicave Studios is truly the Ultimate Hulkbuster quarter scale action figure. -Action figure fury

HULKBUSTER

“ ”While the Avengers strutted down the red carpet gala with sheer wonderment lighting up their eyes, they were wowed by the movements of this product and its close-to-life like persona. The stars posed

collectible at the post-premiere after party that drew some of the top names from tinsel town.

Bedazzled with the collectible, fans of the Avengers and collectibles collectors from far and wide kept the buzz alive on the social media with questions, appreciations and more questions… So much so that Mr. Nick Fury, AKA Samuel Jackson captured a slice of his own history, recording a rather interesting video that went viral on both Facebook and Twitter generating over 23 million views.

The Hulkbuster by Comicave Studios is “The Hulkbuster by Comicave Studios is “truly the Ultimate Hulkbuster quarter scale action figure.”action figure.” -Action figure fury” -Action figure fury”

This April was not like any other for us. It wasn’t just the launch of our Singapore-based high-end collect-ibles manufacturing subsidiary, but packaging this launch in front of the entire world that turned out to be an exhillarating experience. We tied up with Marvel, to unveil Comicave Studios at the Holly-

Avengers: Age , the year’s biggest superhero blockbuster.

Comicave Studios displayed their Iron Man collecti-bles series, with the main protagonist of this collec-tion being the four-feet tall animatronic Hulkbuster that awed not only the fans gathered at Los Angethat awed not only the fans gathered at Los Ange-les’ Kodak Theatre, but also the Earth’s Mightiest

HULKBUSTERHULKBUSTER

Samuel L. Jackson taking a selfie with Comicave Studios’ HULKBUSTER

Brian Tyler & Mark Ruffalo Elizabeth Olsen

AAHG Team at the premiere Stan Lee Mohammed with Lou

Mohammed with Robert Downey Jr.

Mohammed with Samuel L. Jackson, Paul Bettany & Aaron Taylor-Johnson

Mohammed with Robert Downey Jr.

Feature Story

With the motto for Al Ahli employees in the last quarter being ‘Inspired to Achieve’, action, ex-citement and energy trickled through every team that forms the necessary veins and nerves of this dynamic organization. Charged with a raw desire to excel, each team put together exciting events, interesting activities, tie-ups with stra-tegic industry stakeholders and even ventured into newer territories.

We bring you a round-up of all that this quarter has meant for all our top subsidiaries with the hope of binding all of us in the web of interest-ing and effective communication.

Feature Story

OUR SUPERHEROES PARTIED AT MEFCC!

Comicave’s presence at the Middle East Film and Comic Con certainly brings back memories of the fan frenzy for all those associated di-rectly with the world’s largest comic book and collectibles destination.

With over 50,000 visitors, Comicave’s booth became the highest visited brand at the three-day pop-culture festival. But the fun didn’t end there, what was overwhelming for the brand was that footfalls at the store, during those three days rose dramatically.

Boggled at the exclusive collections displayed at the convention, ardent fans rushed to the store to indulge some more.

Surprises for Comicave fans didn’t end there, along with the rest of the pop culture world, they celebrated the Free Comic Book Day, with some of the best artists in the country coming down to the store to impress fans with their work, keeping them excited through the day.

Comicave further hosted the Star Wars Day, with the popular slogan ‘May the fourth be with you’ even as Darth Vader and his fellow Troopers walked around the Dubai Outlet Mall, to an astounding response.

Comicave was also the only brand to showcase their products, including life-size figures at the UAE National premiere of the years’ biggest super-hero movie, Avengers: Age of Ultron as a result of fruitfull and strategic tie-up with VOX Cinemas.

Meanwhile...

Cosplayers at mefcc

Artists pose with our ceo

the comicave team

display at vox cinemas

in-house artist

at free comic book day celebrating star wars day hulk descends on dom

Feature Story

All thatglitters... IS

Gold’s glittered through the quarter with excitement being the buz-zword through and through. Events, activities, tie-ups, launches and anniversaries – Phew! Employees associated with the brand believe that the three months might have gone by in a whizz, for others there was a certain golden tinge where ever they looked in those three months. Be it the launch of the Fujairah and Hamriya Gold’s Gym clubs, or the brand’s official partnership with the Fu-jairah Bodybuilding Championship 2015 – Gold’s remained active through Q2 ’15.

The brand hosted the super successful ‘Flex Your Muscle’ cam-paign for its members, where discounts the size of their muscles were offered.

The brand was also the official gym partner for the International Natural Bodybuilding Championship, one of the most prestigious natural bodybuilding events in the world, where two star Gold’s Gym trainers participated and won laurels.

The GGX dance overload went live from Reef Mall in Deira too where 18 professional Gold’s Gym exercise instructors guided fitness enthusiasts in an energized dance mash-up. Over 300 members and non-members participated in the event, bringing together five Gold’s clubs and non-stop classes of Zumba and Body Jam were held under one roof.At the PEBA intercompany championship, the Gold’s Gym basketball team beat the reigning champs, Nestle, to take the trophy with a win of 53:51

Club Anniversary- RMD

GG Trainers win laurels at INBC 2015

Salem Khammas honouring the winner of Fujairah Bodybuilding Championship

Members �ex to win discounts GGX Dance Overload at RMD

Special FeatureOne of the top changes that Al Ahli Holding Group and its subsidiaries witnessed this quarter was the establish-ment of and revamping of many websites. With this, we managed to increase our digital footprint and also grow substantially in visibility in the new media.

To initiate the virtual action, we estab-lished the Arabic version of the Al Ahli Holding Group website. The website that started off with a splendid launch had people in the Arabic social media space hooked to the four decade long history of the company and its’ achievements in the multi-diversified space – all of it recorded in words and pictures for our esteemed local audiences. Needless to say that with each passing day, our media features, news updates about happenings at the company and an updated media gallery have wowed everyone virtually. Here’s how it shaped up:www.alahliholdinggroup.com/ar/

The team behind the Little Manila concept res-taurant by the Food and Beverages division of AAHG, headed by Mr. Parvez Naqvi is gearing up for the grand launch – but with the brand all set to stamp its footprint in the digital space, with the all too alluring website that makes your taste buds jump in joy and do a happy spin as if they had a brain of their own, the buzz amongst the Filipino community is rife. The website, com-plete with delectable details about all brands hosted there, sizzling with scrumptious secrets of Filipino food and seasoned with a whole host of mouth-watering food images leaves you wanting for more. Do enjoy a yummy virtual meal here: www.littlemanila.com

Special Feature

The group officially also established Universal Events. Led by Ms. Rita Magnus the dynamic and charged up team is gearing up for the biggest event of the year – AsiaPOP Comicon to be held in Manila, Philippines in September this year. With the key words for a website for this company being minimalistic yet classy, the web development team whipped up a chic looking portal for the international premier events management company based in Singapore and here’s how it looks: www.theuniversalevents.com

Alongside, our teams were working hard to launch the Asia-POP Comicon Manila website too, so as to begin informing people about the many artists, celebrities, contests, events lined up for the mega pop-culture event of the year. With Manila, Philippines being the venue for the very first version of this event, which would then be held in various pockets of Asia and the world, fans and the media were awaiting the launch of this website with bated breath – only to see what they could expect in this blockbuster package of an event. Least to say, within days of its launch, the website had hordes of visitors, some to volunteer, some to partici-pate, but largely those who craved more information…The virtual pop-culture frenzy is going viral here: www.apcc2.comicave.com

The revamping of the Emirates Engineering Services and Factories website gave it an established and cor-porate look to defeat the competition in that space. The website was revamped based on the vision of the team that heads and operates the company and was quite an eye opening experience for the teams involved in the re-make of this website. Learning about the many achieve-ments and top notch projects handled by this company is sure to boggle any visitor. Here’s how you can visit the brand new digital look of EESF: www.emiratesesf.com

A bonus package along with the AsiaPOP Comicon was the CAGE – Cosplay Authority Global Challenge. The one-of-its-kind cosplay com-petition is set to witness the biggest cash prize ever being given off in this genre of an event.And the action kick started and picked pace with a truly aggressive online reality here: www.alahliholdinggroup.com/thecage/

Feature StoryThis quarter the Dubai Outlet Mall not just offered the usual big chunks of discounts to its shoppers but got them a chance to live happier and healthier lives too. How you ask?

Well, they started the quarter with the celebrations for the International Health Day by offering free health and wellness consultations for all shoppers through alliances with leading health experts.

The mall had a tremendous response as many shoppers of all age groups benefitted from health checkups including Blood Sugar, Blood Pressure & BMI tests, Spirometry Test, Skin Analysis & Coun-seling by Dermatologists, Counseling on Child Obesity, Eye checkup, Dental Check-up, Weight loss and colon cleansing through naturally coated plums, Spine Check, Fitness activities, Mini Gym at the mall, Body Art, Fitness classes like Zumba and many others for Kids and Adults.

In addition, the mall hosted the annual Pre-summer spend and win promotions offering prizes worth AED 1.5 million. Customers entered into a raffle draw and walked away with travel packages and

vouchers worth AED 500,000.

The mall was then bedecked with breath taking fes-tivities, for the holy month of Ramadan as it initiated the ‘Give a little, help a lot’ charity campaign in co-or-dination with UAE Red Crescent. The mall hosted a charity box, where visitors wholeheartedly donated goods, cash, wearable clean clothes, shoes, books, stationary, computers, electronics, non-perishable foods and medicines for those in need. To engage visitors, the mall also hosted a summer camp by ‘Infinite Ideas’ with a bunch of creative and edutain-ment activities for kids to indulge in during the sum-mer break.

Making lifeMaking life

DOM Summer Camp engaging kids

Health & Wellness event at the mall

Health & Wellness event at the mall Health & Wellness event at the mall

Special Feature

HR division: Envisioned to be a strategic partner in the businessAmongst the set of new people we have welcomed at AAHG this quarter, one of them is Tony Downes. As the Group HR and Administration Head, Tony shares the vision for his team, the brands and the group overall… “We are a diverse business and that effectively means that we host different companies, with differ-ent ways and diverse working practices. What binds us all is the vision of our CEO,” he explains. Further, he added that at the heart of all the activi-ties of the HR division are the people. “People are our key differentiators. Dignity, transparency, value,

openness in engagement and employee security are what we base our actions on,” Tony mentions. Talking about some key changes that will be imple-mented very soon, Tony says, “Centralization of pay rolls and recruitment services, along with informa-tion dissemination through the HR manual will be the first things. Further, we will introduce proper HR business partners who will deliver HR activities, in-dulge in performance management, provide career coaching, mentoring and succession planning.” In the long term, the HR division led by Tony aspires to elevate the group to the level where the Al Ahli Holding Group becomes rated as the best company to work with, by its own intellectual wealth.

The joy of reliving past successes only energizes us all to head towards an even

more interesting future.

Here, we recall the top moments this quarter and hope for an even more eventful

third quarter of 2015.

AAHG Group HR Team

Special Feature

Apart from Emirates En-gineering getting onto the digital platform in a re-formed way, the company also had other major up-

dates in its business flow. EESF began implemen-tation of new machines (CAPEX) to enhance steel fabrication capacity to 1000 – 1200 MT per month.

The company also got the new splicing machine, for full penetration butt welding joint, a new punching and shearing machine, to be used for shearing and making holes on small components.

The company launched a new event at its plant this quarter, ‘Each One Teach One’, an in-house men-tor-mentee skill enhancement program. The objec-tive and goal setting workshop was conducted for all the departments of the company.

EESF completed many other projects, the top one being for the Dubai Investment Park for Timbertech LLC, where they worked on the design, fabrication

The Al Ahli Plastic Indus-tries celebrated a land-mark achievement this quarter. The company commissioned a new Ro-

togravuere machine that it said would increase flex-ible packaging capacity by 200 MT per month. This state of art 8 color printing machine would help the company deliver high resolution printing, in line with customer requirements. API would also be able to additionally deliver cold seal application products catering to the chocolate and dairy industry. With the commissioning of this machine, the combined capacity of API will rise to 2000 MT per month fur-ther establishing the company as a major player in the market.

and delivery of 10500 m2 G+M warehouse building wrapping up the entire project within 60 days.Further, the company wrapped up a project for Fu-jairah Cement Industry at Dibba within 90 days, where they worked on the design, fabrication, de-livery & erection of 21560 m2 coal storage shed building.

The company launched a new event at its plant this quarter, ‘Each One Teach One’, an in-house men-tor-mentee skill enhancement program. The objec-tive and goal setting workshop was conducted for all the departments of the company.

EESF completed many other projects, the top one being for the Dubai Investment Park for Timbertech LLC, where they worked on the design, fabrication

togravuere machine that it said would increase flexible packaging capacity by 200 MT per month. This state of art 8 color printing machine would help the company deliver high resolution printing, in line with customer requirements. API would also be able to additionally deliver cold seal application products catering to the chocolate and dairy industry. With the commissioning of this machine, the combined capacity of API will rise to 2000 MT per month further establishing the company as a major player in the market.

Projects and progress that MATTER!!

Executive Chef, Little Manilais a part of the F&B teamheaded by Parvez Naqvi

Joselito V. Joaquin Jr.

Al Ahli Publishing and Distribution officially launched this April to resounding success in the region. Since its launch, our subsidiary that deals with English and Arabic comic books by top Hollywood companies has been up and about, participating in pop-culture festivals, showcasing at big events and even being available at top book stores and supermarkets.

Soon after its launch, the biggest event that APD participated in was the Middle East Film and Com-ic Con 2015 in Dubai. Not only was the product a blockbuster hit at the event, but the team managed to boost sales and network with the pop-culture biggies from the region and beyond. Within a short span of time, the company struck some good part-nerships and became available at top bookstores, supermarkets, hypermarkets and petrol stations – much to the pleasure of fans.

With the summer heat soaring, APD cooled off fans with their exclusive collections, insightful social media presence and summer camps for kids. The brand participated in the Philippines Independence Day celebrations and even at the summer camp hosted at the Dubai Outlet Mall, for Ramadan. All in all, the first quarter of APD’s existence has brought with it a lot of action, resonating the characters that it displays in its comic books.

Meanwhile, the Food and Beverages Division of AAHG is preparing for the big launch of the Little Manila restaurant that is lined up for the third quar-ter. But that’s not all that has kept them busy. With the preparation on for the grand opening of the Little Manila themed restaurant bouquet at the Al Muraqqabat Street in Deira, Dubai being the obvious priority – the team has whipped up some delectable partnerships with other top brands like JCos., Mad For Garlic and other such brands that will soon be unveiled. The popularity being garnered by Little Manila, even before its launch has driven many other international brands that are offering franchises for the GCC and Middle East region through our coveted F&B division.

During Q2 ’15, Little Manila locked in on the tag line for the brand Atin Ito, which translates to ‘It’s ours!’ – with the idea being to bring traditional and the most loved Filipino food and beverages brands to this region. Going by the initial buzz, seems like Filipinos based in UAE too are quite excited about being able to enjoy their favorite food from back home, right here in the heart of the city that they now call home.

The F&B team also said that they would be hosting food tasting and review-ing events only for the employees before the launch. Little Manila has put together a Brigade de Cuisine completely driven by a passion for the authentic Filipino cuisine. With a deep understanding of the food culture, ingredients, flavors and loaded with innovation and hard work, Joselito V. Joaquin Jr. has been brought on board as the Chef de Cuisine. Joselito is a pioneer with a long standing experience of 12 years, in dish-ing out culinary delights from Asia and Italy. Certified in the culinary arts from the M.O.S.T Institute of Culinary Arts, he has worked with top brands throughout his career, heading various teams of experienced chefs with truly international and diversified backgrounds.

COMIC, COMICEVERYWHERE!!

Special FeatureSpecial Feature

Not only did Comicave Studios start off with a bang, but the rest of their quarter was equally eventful too. With the glitzy launch of this Singapore-based sub-sidiary at Los Angeles this quarter, the subsidiary instantly sent fans into a social network tizzy as in-terest in the Iron Man series unveiled at the red car-pet premiere grew online. The object of everyone’s interest was the 4-feet tall animatronic Hulkbuster, with queries about pricing and availability growing by the day. With an aggressive social media plan unfolding, fans grew in numbers and engagement was at its highest.

Meet AAHG’s dynamic in-house architectural design team. Headed by Asad Younus, the project manager, the quarter gone by has been quite exciting for this team. Starting with four high-end projects for Gold’s Gym, the Hamriya, Fujairah, Oman and Al Ain clubs, the team was also busy working with the Food and Beverages division. Handling the design from start to end for the Little Manila themed restaurant, the team is now also in talks with the F&B division for other projects that are lined up. On the other hand, our design team, that is aiming at moving towards centralization of services for all our subsidiaries has also been nominated for some big projects planned for Outlet City expansion. The team has also been involved in design services for Aktive Fit, a new subsidiary of AAHG.

The company has many product releases lined up, like the limited edition 1/12 Scale Shotgun figure that is to be launched at the San Diego Comic Con in July. The 75 percent die-cast metal figurine is a fully articulated figurine with over 20 points of artic-ulation, 5 pairs of interchangeable hands included with repulsor & back thruster effects included, LED lighted eyes & Arc Reactor, Sliding visor on helmet and bendable stand that supports dynamic poses. The company is all set for participation in many global events in the next quarter, where they will be showcasing prototypes directly to consumers. In the month of July, Comicave Studios would be up and about. While they will be at the San Diego Comic Con between 9 and 12 July, they would be preparing for the 2nd Kid and Adult Fair soon after, to be held between 22 and 26 July and simultane-ously mark its presence at the Hong Kong Anicom between 24 and 28 July.

The brand further has a huge promotional project lined up for the coveted Singapore National Day Pa-rade in August this year. 15 Singa figures have been produced as part of the celebration of the nation’s 50th birthday. The SG50 fun pack contains a Singa figurine, that was distributed to every local house-hold.

S U D I OS U D I O S I G N

Special Feature

When WORK is FUN!The launch of this new international premier events management company brought with it a whole new stream of energy into Al Ahli Holding Group. The dy-namic team comes with a fresh approach of fun at work, the Universal Events team were here, there and everywhere right in their first quarter.

At one point we were chatting with them at the Du-bai headquarters about creative ideas for their big-gest event for the year – AsiaPOP Comicon Manila during their visit to MEFCC, at another point they were busy engaging the Filipinos at the Toy Con in Manila, where they promoted APCC and at yet another point of time during this quarter, they were gearing up for big events in the USA.

While the Toy Con in Manila was met with huge suc-cess in June where Universal hosted the soft launch of AsiaPOP Comicon (APCC), the brand also marked its presence at the Ant-Man world premiere at Los Angeles in USA during the same month.

The company said that the team is working on sev-eral projects that are bound to expand the industry competencies of Universal Events and Entertain-ment.

The company is gearing up to attend the Anime Expo at USA and also the San Diego Comic Con, both during July 2015. In all this, their main focus has been APCC that was official announced on the social media and the event’s official website this quarter.

The team also has some exclusive piece of news for our internal readers that is not out in the media yet. Universal Events is engaging IFlix and Hero TV to be a major partner for AsiaPOP Comicon in Ma-nila this September. Further the team has revealed the entire guest list for APCC just for us. Amongst the top names are celebrity guests like Gal Gadot, Jason Momoa, Colton Haynes, while comic guests like C.B. Cebulski, Carlo Pagulayan, Harvey Tolibao and many others would be in attendance.

In all of this too, the company found time to cele-brate their core strength – its people. The company had a team bonding exercise and also celebrated the birthday of their Senior Manager for Projects and Special Events, Christopher Soh.

The company said that the team is working on several projects that are bound to expand the industry competencies of Universal Events and Entertainment.

The company is gearing up to attend the Anime Expo at USA and also the San Diego Comic Con, both during July 2015. In all this, their main focus has been APCC that was official announced on the social media and the event’s official website this quarter.

The team also has some exclusive piece of news for our internal readers that is not out in the media yet. Universal Events is engaging IFlix and Hero TV to be a major partner for AsiaPOP Comicon in Manila this September. Further the team has revealed the entire guest list for APCC just for us. Amongst the top names are celebrity guests like Gal Gadot, Jason Momoa, Colton Haynes, while comic guests like C.B. Cebulski, Carlo Pagulayan, Harvey Tolibao and many others would be in attendance.

In all of this too, the company found time to celebrate their core strength – its people. The company had a team bonding exercise and also celebrated the birthday of their Senior Manager for Projects and Special Events, Christopher Soh.

Social Media Round-UpA tweet by @AAHGUAE about the exclusive opportunity that @ComicaveUAE offered its fans to meet and greet leading Dubai-based artist Ashraf Ghori remained the highest tweet of the quarter – gaining 4,966 impressions, engaging 160 Tweeple and being retweeted over 100 times.

Establishing a dramatic growth, the Gold’s Gym UAE Facebook page has grown its fan base from 15,000 to 28,000 since the start of the year 2015.

Our 3D render video of Gold’s Gym unveiling the new Signature club in Al Ain, organically bought together over 12K users, generating over 5K views and 3K individual post clicks.

The month of April brought not just the biggest event of the year for @ComicaveUAE but also brought abundant social visibility. The brand’s Twitter account was abuzz with activity ahead of and throughout MEFCC garnering 42.9k impressions, 2,255 profile visits.

Dubai Outlet Mall’s mother-child selfie competition for International Mother’s Day got 515 likes, with the winning contestant walking away with a swanky bag.

Our post about @ComicaveStudi-os unveiling the #Hulkbuster with photos of all the top Hollywood celebrities posing alongside the 4- feet tall animatronic collectible was the highest rated post so far. Reaching 393.2k people, engaging close to 341.2k and drawing in an additional 1000 people from other sources. @Marvel’s tweet on the same generated 717 retweets and over 1,382 Tweeple made it their favourite.

@ComicaveStudios’ product preview on Youtube, titled The Avengers Age Of Ultron Hulkbuster has been abuzz in the geeks circle all over the internet and the video, the main topic in these circles has been viewed 183,042 times already.

Overall @APD_ME, our Twitter page for Al Ahli Publishing and Distribution has gained an astounding 12,422 impressions this quarter, recording a massive growth in the monthly tweets, retweets, follows and likes.

@AAHGUAE along with our subsidiaries at the Philippines Independence Day celebrations, held in Dubai garnered a lot of praise, engaging over 2.3k overall.

The interview of our CEO, Mohammed Khammas on the Hollywood red carpet global premiere of Avengers: Age Of Ultron had people watching in awe as he described the process of the making of the spectacular animatronic Hulkbuster collectible and the importance of the project. The interview video on Youtube is closing in on reaching half a million hits.

Spot the difference

“Shopping Galore”

Can you spot 5 differences between the two pictures below?

“Shopping Galore”

You never know how close you are...Never give up your

DREAMS“

”

Merry & Witty

Spot the difference

Sudoku

Can you spot 5 differences between the two pictures below? Powered by:Powered by:

You cannotESCAPE

the responsibilty of tomorrow by

EVADINGit today.

- Abraham Lincoln

“You cannot“You cannot

”it today.”it today.

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PHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIPPINESPHILIP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DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYOver 20,000 Filipinos thronged Dubai’s Al Nasr Leisureland on June 12th this year to celebrate their 44th Independence Day.Vibrant Filipino faces celebrated their independence in an atmosphere that could only be rightly titled ‘Little Manila’.Led by Al Ahli Holding Group, our subsidiaries Little Manila, Gold’s Gym UAE, Comicave, Dubai Outlet Mall and Al Ahli Publishing & Distribution all marked their presence at the event – to a grand response. The Pinoy expatriates in the UAE got a grand dose of entertainment, with dollops of awareness about local brands catering to their needs.While AAHG’s Little Manila team engrossed talented Filipinos in a highly successful recruitment drive, Comicave and APD entertained the masses with superhero showcases, meanwhile, Gold’s Gym gen-erated eye balls for propagating its sophisticated fitness regimes and equipment, Dubai Outlet Mall attracted the shopping loving crowd with gift vouchers and giveaways. All in all, the event established notes of success and enthralled Filipinos, providing them with a home, away from home.

INDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYINDEPENDENCE DAYOver 20,000 Filipinos thronged Dubai’s Al Nasr Leisureland on June Over 20,000 Filipinos thronged Dubai’s Al Nasr Leisureland on June Over 20,000 Filipinos thronged Dubai’s Al Nasr Leisureland on June

Vibrant Filipino faces celebrated their independence in an atmosphere Vibrant Filipino faces celebrated their independence in an atmosphere Vibrant Filipino faces celebrated their independence in an atmosphere Vibrant Filipino faces celebrated their independence in an atmosphere Vibrant Filipino faces celebrated their independence in an atmosphere Vibrant Filipino faces celebrated their independence in an atmosphere Vibrant Filipino faces celebrated their independence in an atmosphere

Led by Al Ahli Holding Group, our subsidiaries Little Manila, Gold’s Gym Led by Al Ahli Holding Group, our subsidiaries Little Manila, Gold’s Gym Led by Al Ahli Holding Group, our subsidiaries Little Manila, Gold’s Gym Led by Al Ahli Holding Group, our subsidiaries Little Manila, Gold’s Gym Led by Al Ahli Holding Group, our subsidiaries Little Manila, Gold’s Gym UAE, Comicave, Dubai Outlet Mall and Al Ahli Publishing & Distribution UAE, Comicave, Dubai Outlet Mall and Al Ahli Publishing & Distribution UAE, Comicave, Dubai Outlet Mall and Al Ahli Publishing & Distribution UAE, Comicave, Dubai Outlet Mall and Al Ahli Publishing & Distribution UAE, Comicave, Dubai Outlet Mall and Al Ahli Publishing & Distribution UAE, Comicave, Dubai Outlet Mall and Al Ahli Publishing & Distribution

The Pinoy expatriates in the UAE got a grand dose of entertainment, The Pinoy expatriates in the UAE got a grand dose of entertainment, The Pinoy expatriates in the UAE got a grand dose of entertainment, The Pinoy expatriates in the UAE got a grand dose of entertainment, with dollops of awareness about local brands catering to their needs.with dollops of awareness about local brands catering to their needs.with dollops of awareness about local brands catering to their needs.While AAHG’s Little Manila team engrossed talented Filipinos in a While AAHG’s Little Manila team engrossed talented Filipinos in a While AAHG’s Little Manila team engrossed talented Filipinos in a While AAHG’s Little Manila team engrossed talented Filipinos in a While AAHG’s Little Manila team engrossed talented Filipinos in a highly successful recruitment drive, Comicave and APD entertained highly successful recruitment drive, Comicave and APD entertained highly successful recruitment drive, Comicave and APD entertained highly successful recruitment drive, Comicave and APD entertained highly successful recruitment drive, Comicave and APD entertained the masses with superhero showcases, meanwhile, Gold’s Gym genthe masses with superhero showcases, meanwhile, Gold’s Gym gen-erated eye balls for propagating its sophisticated fitness regimes and erated eye balls for propagating its sophisticated fitness regimes and erated eye balls for propagating its sophisticated fitness regimes and erated eye balls for propagating its sophisticated fitness regimes and erated eye balls for propagating its sophisticated fitness regimes and equipment, Dubai Outlet Mall attracted the shopping loving crowd with equipment, Dubai Outlet Mall attracted the shopping loving crowd with gift vouchers and giveaways. All in all, the event established notes of gift vouchers and giveaways. All in all, the event established notes of success and enthralled Filipinos, providing them with a home, away success and enthralled Filipinos, providing them with a home, away success and enthralled Filipinos, providing them with a home, away

Fast Forward

JULY

AUGUSTAUGUSTAUGUST

Fast Forward

JULYJULYCalendar Q3 ‘15

Comicave Studio: Presence at San Diego Comic Con 2015

APD: Ms. Marvel launch and release in GCC and UAE

APD: Summer camp with APD fun reading corner at DOM & at

schools

DOM: Eid spend and win promotions

DOM: Dubai Summer Surprises

Comicave: Presence at Asia Pop Comicon 2015

APD: Tie-up with schools and universities

DOM: ‘Daddy – Chef for a day’ cooking competition for fathers

DOM: Eid Al Adha promotions at the mall

GGUAE: Fat to Fit 2015 launch

GGUAE: Al Ain and Fujairah clubs grand launch

GGUAE: Deerfields, Abu Dhabi club anniversary celebrations

Comicave: Fantastic Four movie tie-up

DOM: ‘Rising Little Stars’ Annual dancing competition for children

APD: Workshop for children at Robotika and school summer camp

GGUAE: Fitness Challenge (Team Cardio) at all clubs

SEPTEMBER

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