Who am I and What do I know? Business and Economic Development for over 25 years Technology companies ➔ Software ➔ Manufacturing State Economic Development office in both International Trade and Entrepreneurism Expectations of an American Businessman - How to sell in the U.S
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Who am I and What do I know?
Business and Economic
Development for over 25 years
Technology companies
➔ Software➔ Manufacturing
State Economic Development office in both International
Trade and Entrepreneurism
Expectations of an American Businessman -
How to sell in the U.S
Who I am and What do I know?
Business and economic
development for over 25
years
Economic Development
International Trade
Worked in Technology Companies
Where do I come from?
The US Technology Market
+ 100,000 Technology Companies
99% are SMEs
40% of world
Technology Purchases
UNITED STATES REGIONS
WEST
SOUTH
NORTHEAST
MID-WEST
Research to see if there is COMPETITION
➔ TradeShows➔ Conferences
FOCUS on a specific TARGET:
➔ Geography➔ Vertical Market➔ Customer Profile
Make sure that the benefit to the
customer/distributor is clear
Verify you are working with a reputable
company
How to get Started in the US Market?
Professional look of your
company
Marketing information in business
English
LinkedIn Profile
Have people available to
communicate in English
A Legal Framework
that a US company will
accept
What do you need?
TIME & RESOURCES
Make the necessary INVESTMENT
Do your homework-RESEARCH
It is a LONG TERM STRATEGY
CULTURAL DIFFERENCES
STEPS TO SUCCESS
How to plan a Business Trip to the
United States?
ACCESSIBLE CITY: -- Cost of business, easier to make connections and get attention.
If you have a problem with ENGLISH find a translator
Remember the US has 4 TIME ZONES
Find a PARTNER to help you
Connect to the trade associations that fit your industry
Who am I and What do I know?
Business and Economic
Development for over 25 years
Technology companies
➔ Software➔ Manufacturing
State Economic Development office in both International