Domino Communication agency presentation

Domino Communica+on

Marke&ng Communica&on Agency

venerdì 28 giugno 2013

Domino Communica+on -‐ Marke+ng Communica+on Agency -‐ ©Jun2013

About us

Marke&ng Communica&on agency

We have been working for years on side of mul&na&onal enterprises, medium and small-‐sized companies, at both local or european level.

We do like to work in team with our customer, with whom we establish long-‐&me rela&onship, becoming an integral part of its structure. Fast

Light

Because (me is a key resource for everyone

To weigh li7le on customer’s budget

AccurateBecause the care for details makes always the difference



How we work -‐ mul0ple level engagement

CUSTOMER

STRATEGY

OPERATIONS

IMPLEMENTATION

WE

NEEDS ANALYSISSHARED AND COLLABORATIONAL CREATIVITY

PLANNINGCONCEPTS DEVELOPMENT

EXECUTIONCOORDINATIONPRODUCTION

Internal communica0on External communica0on




How we work -‐ Wireframe to Services moving

WE

NEEDS ANALYSISSHARED AND COLLABORATIONAL CREATIVITY

PLANNINGCONCEPTS DEVELOPMENT

EXECUTIONCOORDINATIONPRODUCTION

SERVICES

Briefing -‐ DebriefingSessions to focus the needs

Solu0on finding, sharing and fine tuning

Execu0on calendar set up and schedulingDesign of all MC docs wireframed during the

solu0on finding step

Calendar maintenanceResources engage and coordina0onConcepts to artworks transforma0on

Prin0ng and delivering





Customer and contents at the core of our services strategy

Customer

Loyalty and Marke0ng Incen0ve

Media rela0ons

Corporate and Brand Image

Web andSocial Media

Events

Contents



Customer

Loyalty and Marke;ng Incen;ve


Web andSocial Media

Events

Contents

Copywri;ngPress officeWeb PR

Online and offlinepress clipping

Editorial development

Media rela;ons

Media rela9ons

We set up and manage rela+ons with media and informa+on channels mostly relevant in industry sectors where our customers operate.

We promote the image of our customer and its business so that the voice of media, with its authority, will be the confirma+on of the value of the customer.



Customer


Web andSocial Media

Events

Contents


Online and offline press clipping


Media rela;ons


We help our customers to develop and to maintain their corporate and brand image in an way, original, clear and consistent with the brand posi+oning on the market.

Mul;channel campaign

development

Media planningMedia buyingProduc;on and

post produc;on of corporate

video

Online and offline graphic design

Corporate and brand Image



Customer


Corporate and brand ImageEvents

Contents




Media rela;ons



development



video

Web and social media

A func+onal and updated website today is not anymore sufficient for today companies. To beJer exploit the web and the social networks poten+ali+es, it is necessary to set up a customized strategy that allows to keep up the targets aJen+on and curiosity, as well as to reply in +me and with effec+veness to the market requirements.

Social media management cannot be an op+on in communica+on strategy. It has to be considered a basic leverage in marke+ng communica+on planning and must be used in sinergy and integra+on with all other marcom ac+vi+es.

NewsleIer and DEM design and

delivery

SEO -‐ SEMOnline and social media campaign development

Web design

Web eSocial Media

Social media management-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐Social media monitoring



Customer



Contents




Media rela;ons



development



video

Events

Events are an effec+ve task to reinforce the rela+onship with a target: they are a unique opportunity to inform, update, meet and engage customers, partners, suppliers and journalists.

One to one contact and on +me focus to user needs are the pillars to develop and to consolidate rela+onship with the market.



delivery

SEO -‐ SEMOnline and social media campaign development

Web design

Web eSocial Media

Events

Concept design

Global organiza;on

-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐Organiza;ve coordina;on

Communica;on plan design and

execu;on



Customer


Contents




Media rela;ons




video

Loyalty and marke9ng incen9ve

We develop ac+vi+es aimed to help our customers to define or to verify their real posi+oning on the market.

Our commitment consists to study and to create ini+a+ves finalized to develop a valuable and long term rela+onship between our customers and their market. We calibrate the solu+on to match the resource available and we never lose sight of our customers goal.



delivery

SEO -‐ SEMSEO -‐ SEM

Online and social media campaign development

Web design

Web eSocial Media

Events

Concept design

Global organiza;on

-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐-‐Organiza;ve coordina;on

Communica;on plan design and

execu;on

Brand posi;oning analysys

Promo;ons and customer loyalty

plans development

Co-‐marke;ng and partnership

plans development



development



Resources and opera0ons -‐ Media Rela0ons and Adver0sing

N.A.

L.A.

R.S.A.

A.P.

Editorial database packaging e packaging prin0ng60 European magazines, indexed by:

• Geographical coverage

• Language

• Nr. of issues per year

• Print lenght/Readership

• Sales contact

• Newsroom contact

• Editor in chief contact

• Industry (PRT, PCKPRT, PCK)

• Type of contents (technical/business)

• Industry segments (FP, T&L, Co)

• Type of target (TS, CO, BO/CPG/AG)

• Distribu+on channel (Print, Digital, Web, Newsl)

Database extension to extra con+nents ongoing

Database extension to other industry segments ongoing

Networking to other local independent agenzies

France, Spain, Germany, Benelux, Scandinavia, United Kingdom



Contacts

Domino Communica-on srl

Via Goffredo Mameli, 10

21052 Busto Arsizio (VA)

ITALY

Tel + 39 (0)331.670635

Fax + 39 (0)331.324287

Marco Andrea Mussini

marco.mussini@dominocommunica&on.it

Mob + 39 348.6660520


mailto:[email protected]

mailto:[email protected]

http://www.linkedin.com/company/domino-communication






http://www.facebook.com/pages/Domino-Communication-srl/197659270359287







http://twitter.com/dmncmm






Domino Communication agency presentation

Business

socialmedia monitoring

vetasktoreinforcethe

onswithmediaand informa

withits authority

meetandengage customers

onin communica

onofthevalueof thecustomer

atboth localoreuropeanlevel