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DoggPoint powerpoint-presentation

Jun 07, 2015

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Marketing

jeffreyluke

How insight-driven presentations are the best way to address the new market paradigm.
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Page 1: DoggPoint powerpoint-presentation
Page 2: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

THE SHORTEST PATHTO SALES SUCCESS

Insight Driven Sales PresentationsResearch & Analytics | Insights & Data | Messaging & Design

Page 3: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

THERE IS A SHIFTIN THE MARKET

Your prospects are more informed and empowered than ever before.

They are well into the buying cycle before they engage with you, see little or no differentiation among suppliers,and more often than not, choosing the winner on price.

Page 4: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

NO MATTER WHAT YOU DO

your sales & marketing organizationwill always be in a state of disrepair

Page 5: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

THIS IS THE NORM

35% of sales leaders are unsure what measurable improvements they seek from training investments

75% of CEO’s think Marketing misunderstand the “real business”

74% of vendors believe their sales approach differentiates themselves extremely well from their competitors while only 3% of their customers say they do this extremely effectively

94% of sales vp’s willing to meet with recruiters

Page 6: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

THIS IS THE NORM

65% of CEO’s call Marketing “la-la land”

90% of sales leaders believe reps have lost opportunities because of information overload

25% average sales rep turnover, meaning your sales teams turns over every 4 years

20-30% of a sales person’s day is spent in back office activities

Page 7: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

THIS IS THE NORM

50% of marketing departments believe they are in alignment with their sales counterparts

82% of executives feel their sales reps are challenged by the amount of time in takes to research prospects

20% of CRM contacts, at any one time, are not valid

24-32 months average tenure of a sales vp

Page 8: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

YOUR REALITY

Page 9: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

THE DOGGPOINT APPROACH

1. Focus on your revenue opportunities in hand

2. Tie a disruptive insight to your value proposition

3. Provide your sales staff an immediate deliverable

4. Repeat

“Results are obtained by exploiting opportunities, not by solving problems.” - Peter F. Drucker

Page 10: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

LET DOGGPOINT HELP YOUCLOSE YOUR NEXT BIG DEAL

1. Deeply understand your business and opportunity 2. Discover the disruptive insight with supporting research, analytics and data

3. Write and design the presentation

4. Put it in your hands to win

See results quicker, smarter and with no disruption.

GainCredibility

Insight

LogicalImmersion

PersonalImpact

New SolutionsPath

Our ValueProposition

>

>

Page 11: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

HOW WE DO IT

Do it all quicker,smarter and withno disruption

Take an existing opportunity or market segment you want to engage

Collaborate with your team. Utilize our proprietary processes including interviews, research, analytical tools & frameworks

Clarify your value proposition and deliver key insights

Design a winning presentation

Deliver to sales staff for immediate use

Give you a competitive advantage

Elevate your solution

Close more business

Page 12: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

CONTACT

Craig Geller Office: 800-880-3727Cell: 585-943-3494

[email protected]

PO Box 10696Rochester, NY 14610

Jeffrey Luke Office: 800-880-3727Cell: 585-943-6885

[email protected]

PO Box 10696Rochester, NY 14610

Page 13: DoggPoint powerpoint-presentation

Disrupt your market, not your organizationTM

ABOUT US

When we met over coffee in October of 2013, We didn’t meet to discuss the current state of sales and marketing, the changing dynamics in supplier/buyer relationships or big data – we met as friends. We discussed family, fitness and life in general.

But somewhere during that long and wonderful conversation, a spark waslit and we agreed to meet again.

During the next meeting, being passionate Sales and marketing executives, the conversation eventually turned to business. What was happening out there?

It wasn’t long until these conversations lead to the founding of DoggPoint. DoggPoint is the answer to what is happening out there.

Through our own experience, through our relationships and through our continual immersion in research, it was obvious the market paradigm had shifted. Customers are now more informed and empowered than ever before. They are well into the buying cycle before they engage with suppliers, are seeing little or no differentiation among those suppliers and are, more often than not, choosing on nothing more than price.

How do suppliers compete in this new market?

This is what DoggPoint does.

With our process which includes interviewsresearch and analytics, and messaging

and design capabilities - we will:

1. Understand your current opportunities2. Clarify your value propositions3. Deliver the right insights and knowledge4. Supply supportive data and research5. Write and design your presentation

With this methodology and delivery process

your odds of closing business will increase.

We know you have dozens of business critical issues to deal with at any given

time. Where to best focus human and financial resources for optimal results is a continual concern. How to improve performance without complex and lengthy disruptions, while focusing on the opportunities in your funnel is challenging.

Today DoggPoint is an organization that companies go to in order to maximize their opportunities. We offer the shortest path

to sales success. We help you disrupt your market, not your organization.

The answer to that is the foundation of DoggPoint:

1. Sales and marketing will always be in a state of disrepair2. The one and only distinct resource of any business is knowledge3. Results are obtained by exploiting opportunities, not by solving problems

Given this understanding, what then, could we deliver of value?

What we didn’t want to do was go into an organization as consultants for hire, sprinkle pixie dust around and leave without our clients having tangible results.

That’s where our deliverable, a custom sales presentation, was born.

Our presentations are based on the latest research that says in order to compete in the new market paradigm, you must leverage knowledge and data to help or teach your customers about risks or opportunities they are not aware of. You need to be a resource that delivers insights to your customers in a way that helps them see their industry or business in a new or different way. You need to push them out of the “commodity zone” so they recognize your differentiation and value proposition.