Do you speak emoji? Learn how to use social media to attract and retain millennial pet parents
Do you speak emoji?Learn how to use social media to attract and retain millennial pet parents
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Introduction
o Why should I use social media to engage
with millennial pet parents?
o Which social media channels should I use?
o How do I create content?
3 © 2018 IDEXX Laboratories, Inc. All rights reserved.
Where to begin?
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Millenials by the numbers
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Which channels are right for you?
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Set yourself up for success
o Create a plan
o Have a balanced diet
o Make it relevant
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Make it a team effort
Share the work Be authentic Engage
News and updates
Education and
client reminders
Highlight your team
Questions?
Connect with us in Booth 2320.
View this presentation at idexx.com/socialmedia