Disruptors Don't Play By The Rules

Hacking Your Way to a More Adaptive Organization

DISRUPTORS DON’T FOLLOW THE RULES

Reuven Gorsht | @reuvengorsht

1925 94 Countries

4,278 Hotels

708,268 Hotel Rooms

Established In

2008 Established In

190 Countries

1,000,000 Listings

25M Guests to-date

COMING FOR YOU AT RECORD-BREAKING SPEEDS

Valuation $46.0B Sector: Consumer Electrics Headquarters: Beijing Founded: 2010

Valuation $41.2B Sector: Transportation Headquarters: San Francisco Founded: 2009

Valuation $10.6B Sector: Internet Retail Headquarters: Bangalore Founded: 2007

Valuation $6.0B Sector: Mobile Payments Headquarters: San Francisco Founded: 2009

The Disruptors Are Coming For Us

BUT WE ARE TOO RIGID AND SLOW

BASED ON A MILITARY MODEL

Today’s Organizations Are Still

THE MODERN ORGANIZATION “WHY IS IT THAT EVERY TIME I ASK FOR A PAIR OF HANDS, THEY COME WITH A BRAIN ATTACHED?”

Henry Ford

WE CAN’T CHANGE FAST ENOUGH

30% of employees

are actively committed to

doing a good job

50% of employees

merely put their time in

20% act out their discontent in

counterproductive ways, negatively influencing their

coworkers

ACCORDING TO GALLUP’S STATE OF THE AMERICAN WORKPLACE REPORT

TRANSFORMATIONS TAKE TOO LONG & OFTEN OUTLAST

LEADERS

EMOTIONAL NON-LINEAR CAN’T BE FORCED

EMOTIONAL NON-LINEAR CAN’T BE FORCED

EMOTIONAL NON-LINEAR CAN’T BE FORCED

HOW ARE THEY SO DIFFERENT?

OLD POWER

NEW POWER

CULTURE HACKING

SMALL CHANGES HUGE

IMPACT

EXECUTIVE TRUST

TRAVEL POLICY

UNLIMITED VACATION POLICY CULTURE OF

LEARNING

COLLABORATION

           “IF A TEAM CAN’T

BE FED WITH TWO PIZZAS, IT IS TOO BIG” Jeff Bezos Amazon

THE POWER OF SMALL TEAMS

IDENTIFY & RALLY YOUR CHANGE AGENTS

SEED LOCALLY

LET IT GROW

HACKING CULTURE

FIND THE CRACKS EXPERIMENT

THINK BIG EXECUTE SMALL

“IF YOU GIVE PEOPLE FREEDOM, THEY WILL AMAZE YOU”

Laszlo Bock SVP of Google’s People Operations