Discotheque

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DISCOTHEQUE DISCOTHEQUE

BLACK_ON WHITE BLACK_ON WHITE

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Brainstorming

DISCOTHEQUEDISCOTHEQUE RESTAURANT PARTIES BEDROOM POOL GIMNAS

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Products and services

Dancing BAR Dancing competitions Live Music Lighting shows Swimming pool Vibration dancing sessions

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LOCATION

C/ Creueta, 29, 08202 Sabadell

150.000€

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Facilities,Instal·lacions

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Year Budget Pressupost anual 350.000 €

Location-150000€ Personal-72100€ Recursos-51500

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Human resources: StaffRecursos humans: Personal

Діджей Ведучий Бармен Офіціанти Охоронці

DJ 16800€ Moderator 12000€ Bartender 14400€ Waiters 12000€ Guardians 16900€

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Recursos Materials Музичні інструменти 6000€ Меблі для залу 3000€ Меблі для бару 4000€ Продукти для бару 2500€ Одяг для персоналу 1000€

Musical Instruments 6000 € Hall Furniture 3000 € Bar Furniture 4000 € Products for bar 2500 € Clothing for Staff 1000 € Electricity-water-gas

12000€ Drinks 6000€ Food 6000€ Extras 10000€

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The Image

The logo The slogan

1. Enjoy black_on_white

2. Are you bored? Come to black on white!

3. Are you looking for real emotions? Come in and you'll live an explosion!

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The Image

The colour scheme:

black - White – blue They represent

modernity, night lighting, music world, and blue for the swimmingpool

Fonts and shapes

font: Arial (represents modernity and energy)

Shapes: pyramide

Bomb

Speech balloon They represent:

The dicotheque building is a pyramide

Humour, fun

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Basic Communication

Our web page Our e-mail

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Advertising plan

On web pages: facebook, google adds, youtube in dico music videos.

Advertisements in Sabadell and Barcelona newspapers.

Billboarding ads in Barcelona and Sabadell Advertisements on local TV. Radio adverts in local stations.

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Advertising examples