DIP Tech protects valuable IP, resources and improves customer experience with Sentinel HASP. 1 DIP Tech protects valuable IP, better utilizes company resources and improves overall customer experience with Sentinel HASP. CASE STUDY DIP Tech, a leading supplier of inkjet digital printing systems for the glass industry, develops, manufactures and markets inkjet digital printers and ceramic inks for a wide variety of glass applications. The company’s patented GlassJet™ is the only digital printer in the world featuring ceramic ink technology based on an- organic pigments that are tempered into glass and can withstand both interior and exterior applications. DIP Tech needed the ability to protect this one-of-a-kind processing and printer operating system software to ensure they maintained their competitive advantage. Challenge Protecting high-valued printer and imaging software from piracy and reverse engineering. Ability to provide a trial application, software downloads, and feature-based licensing to customers. Solution HASP HL & SL combination provide a very protected, flexible and automated solution. Results • Robust protection • Savings in money, time, and resources • Improved internal processes • Enhanced customer experience Background Before the DIP Tech GlassJet, glass printing was accomplished using silk screens, an expensive, labor-intensive process that involved set up, clean up, storage and reclamation. Each panel of glass required a separate screen for each color, so it was not very cost-effective for projects requiring smaller quantities or an extensive variety of designs and glass shapes. DIP Tech’s GlassJet printers digitally reproduce intricate designs across multiple, large panes of glass for windows or exterior building facades. All colors are printed together at one time and printing irregular glass shapes is much easier. The unique ink is stable under high temperatures and is tempered with the glass, ensuring that the design is scratch and weather resistant. This saves time and money when compared to traditional glass printing methods and also provides a better quality product.
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DIP Tech protects valuable IP, resources and improves customer experience with Sentinel HASP. 1
DIP Tech protects valuable IP, better utilizes company resources and improves overall customer experience with Sentinel HASP.CASE STUDY
DIP Tech, a leading supplier of inkjet digital printing systems for the glass industry, develops, manufactures and markets inkjet digital printers and ceramic inks for a wide variety of glass applications. The company’s patented GlassJet™ is the only digital printer in the world featuring ceramic ink technology based on an-organic pigments that are tempered into glass and can withstand both interior and exterior applications. DIP Tech needed the ability to protect this one-of-a-kind processing and printer operating system software to ensure they maintained their competitive advantage.
Challenge
Protecting high-valued printer and imaging software from piracy and reverse engineering. Ability to provide a trial application, software downloads, and feature-based licensing to customers.
Solution
HASP HL & SL combination provide a very protected, fl exible and automated solution.
Results
• Robust protection
• Savings in money, time, and resources
• Improved internal processes
• Enhanced customer experience
Background
Before the DIP Tech GlassJet, glass printing was accomplished using silk screens, an expensive, labor-intensive process that involved set up, clean up, storage and reclamation. Each panel of glass required a separate screen for each color, so it was not very cost-effective for projects requiring smaller quantities or an extensive variety of designs and glass shapes.
DIP Tech’s GlassJet printers digitally reproduce intricate designs across multiple, large panes of glass for windows or exterior building facades. All colors are printed together at one time and printing irregular glass shapes is much easier. The unique ink is stable under high temperatures and is tempered with the glass, ensuring that the design is scratch and weather resistant. This saves time and money when compared to traditional glass printing methods and also provides a better quality product.
DIP Tech protects valuable IP, resources and improves customer experience with Sentinel HASP. 2
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Business Challenge
Since DIP Tech is the only company in the industry that has implemented digital printing using ceramic ink on an ink jet printer; they have a substantial competitive advantage. The software is critical because it integrates all of the other components within the printer to drive its operation; yet it’s the easiest part to copy. “These are high-valued printers, at up to $550,000 per printer. We wanted to protect our investment against piracy and guard our competitive advantage against reverse-engineering. We also needed to gain more control over version upgrades,” said Dorit Regev, head of software research and development at DIP Tech.
The GlassJet software needed to be secure, but so did the imaging tools that prepared ‘design color formulas’ for the printer. DIP Tech wanted control over the list of users, as well as an option that allowed prospects to trial their software prior to purchasing it.
They were looking for a solution that offered the strongest security and software licensing options that were both fl exible and easy to integrate with their back-end systems. Dorit had fi rst-hand experience with the successes of Sentinel HASP, through other programs with previous employers.
The Implementation
Connecting the HASP Business Studio API to the organization’s ERP system was a relatively straight-forward process. By enlisting the help of SafeNet’s Technical Support Team, DIP Tech was able to integrate the technology into their software infrastructure and application in about a month. “We received the best professional and personal support from SafeNet. Implementation was very quick and effi cient and it all works perfectly,” said Dorit.
With Business Studio, DIP Tech’s customer service team can now issue feature-based licensing via the internet, making it easier to control version upgrades and track all transactions. In fact, Dorit says, “Our customer service team embraced this updated process and was using the new system within a month!”
The Results
The HASP Business Studio decreases the amount of time and internal resources that DIP Tech has to devote to handling operational functions: creating software licenses, generating activation codes, and emailing customers throughout the entire process. Everything is automated, reducing the amount of mistakes due to human error, while improving the overall customer experience.
Providing software evaluations and licensing per feature has also increased prospect-to-customer conversions. Customers appreciate the ‘try-before-you-buy’ option and attractive pricing enabled by feature-based licensing.
Overall, delivering the software electronically saves time and money in shipment costs, while offering a more convenient and instantaneous way for customers to receive their products.
In the future, DIP Tech plans to add more features to the hardware key and use it for varying levels of users and authorizations. Their accounting department also intends on using HASP’s timer option to ensure and enforce that customers with outstanding invoices will be limited or restricted until further payment is received. “I am confi dent that with the reliable and fl exible HASP infrastructure already in place, adding these things in the future will be easy,” said Dorit.
About SafeNet
Founded in 1983, SafeNet is a global leader in information security. SafeNet protects its customers’ most valuable assets, including identities, transactions, communications, data and software licensing, throughout the data lifecycle. More than 25,000 customers across both commercial enterprises and government agencies and in over 100 countries trust their information security needs to SafeNet.
About DIP Tech
DIP Tech is the leading supplier of inkjet digital printing systems for the glass industry. DIP Tech develops, manufactures and markets inkjet digital printers and ceramic inks for a wide variety of glass applications. The products are based on DIP Tech’s patented common platform. For more information visit, www.dip-tech.com.
The Solution
Familiarity with Sentinel HASP coupled with its fl exible licensing and protection key options made SafeNet the clear choice. Utilizing both hardware and software-based protection accomplished all of the organization’s objectives. Sentinel HASP HL keys were chosen for their superior protection and portability. Every printer is shipped with a HASP HL hardware key and will not perform, unless the key is present.
HASP SL allows DIP Tech to trial their image processing software for a limited period of time. Potential customers can easily download and install the Photoshop plug-in and create their designs. The plug-in will separate the fi le into DIP Tech’s specialized color palette so it’s compatible for the GlassJet printer. Upon purchasing, the 30-day trial extends into a fully-functioning perpetual license.
The HASP Business Studio automates, manages and tracks both HASP HL and SL licenses.
“We received the best professional and personal
support from SafeNet. Implementation was very
quick and effi cient and it all works perfectly,”
— Dorit Regev, Head of Software Research & Development, DIP Tech.