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%) Sea Products Digitized Food Traceability Solutions Submarket Companies Mentioned in This Report Adagio
ADM
Advanced Traceability Solutions
AFS Technologies
AirClic, Inc
AirVersent
Anvos
ASAP Systems
AssurX’s
Automation Associates Inc
Bar Code Integrators
Bayer
BCI Inc.
Bopack systems
Brookside
Bungee
Cairnstack Software, LLC
Campofrio
Cargill
Carrefour
CIM logic
Cleo Communications
Computing Scale Company
Computing Tabulating Recording Company
Connect Things
Del Monte
Deloitte
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Contents Epsilia
Family Tree Farms
Famous Software LLC
Fixmo Inc
FoodLink Online, LLC
FoodLogiQ
Fresh Direct, Inc.
Genji Sushi Express
Getränke Essmann GmbH
Great Plains Dynamics
Hometown Grocers
Honeywell Scanning & Mobility
Hovis
IBM
ImageID
Integra
Intermec
International Time Recording Company
Invensys Wonderware’s
ITC Choupal Fresh
iTradeNetwork, Inc.
Its ltd
Kellogg
Kraft
Lotpath, Inc.
Lowry Computer Products
Magic Software Enterprises
Matiq
Metro
Microsoft
Monsanto
Motorola
N2N Global
Navision
Nestlé
Netwave
Next Version Software
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Contents Nortura BA
Odwalla
Olam
Oracle
Phidata BV
Premier Foods
Produce Pro Software
Proscan
ProWare Services LLC
Publix
RFidea
Sage
SAP
Seachill
Servair
Sociedade Central de Cervejas e Bebidas
SoftTrace
Sparta Systems
Spokane Software Systems, Inc.
Symbol Technologies
Syngenta
Tabulating Machine Company
Tesco
Top 10 Produce LLC
Turatti
Unilever
Veeva Systems
Verify Traceability
Verizon Wireless
Visual Manufacturing
Wal-Mart
West Pak
Woolf Farming and Processing
Zetes IndustriesSA
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Contents Other Organisations Mentioned in This Report Australian Food and Grocery Council (AFGC)
Canadian Food Inspection Agency (CFIA)
Canadian Produce Marketing Association
Efficient Consumer Response Australasia
FICCI (Federation of Indian Chambers of Commerce and Industry)
Food Marketing Institute
Food Safety and Standards Authority of India
Food Service Suppliers Association of Australia
Food Standards Agency
Grocery Manufacturers Associate
GS1 US
Kenya Tea Development Authority
Liquor Merchants Association of Australia
Meat and Livestock Australia
Ministry of Industry and Information Technology (MIIT)
National Development and Reform Commission (NDRC)
National Security Agency NSA
Produce Marketing Association
The Agriculture and Rural Development Department
The Department of Agriculture, Fisheries and Forestry
The Meat and Poultry B2B Data Standards Organisation
United Fresh Produce Association
World Bank
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Digitized Solutions in Food Traceability Technologies Market Forecast 2014-2024: Opportunities for Mobile Devices & Cloud Computing
5.5.1 Eastern Europe Analyses The Eastern European region will reach $0.25bn in 2014; followed by $0.33 in 2019 and expected
value sales of $0.43bn by 2024.
In recent years, following deregulation of the food industry in many Eastern European nations,
Russia being one of the largest, and the lowering of import trade barriers many private, market-
driven food processing and manufacturing businesses have replaced state-supported entities.
5.5.2 Eastern European Consumers Demand Better Food Quality and Controls On the demand side, an increasingly urban population of Eastern Europe with rising incomes and
changing preferences also demands higher levels of food safety, food quality, and of course better
traceability, as increasingly more food produce is delivered from further and further away.
Changes in the food supply environment in Eastern Europe have accompanied changes in the
food traceability industry. The entry of large, private, often international food manufacturing and
processing businesses into Eastern European markets caused fragmented, local food suppliers to
consolidate.
To meet supply requirements, agribusinesses often prefer to source from lead farmers or farmer
cooperatives or directly from individual farmers. International food companies looking to cut down,
move food production to places where factor costs are lower, for example, Poland, Russia or
Slovakia which presents an enormous opportunity for farmers in those countries.
Commercial food supply chain in Eastern Europe increasingly more often falls back on to the
digitized food traceability solutions, as private local or international food businesses are often
sourcing agricultural produce from farmers or selling products to farmers in accordance with a
profit-seeking business model. The digitized entire system allows then all parties involved tracing
information concerning food stuffs all the way from the food retailer backward to the food producer
much more easily.
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Digitized Solutions in Food Traceability Technologies Market Forecast 2014-2024: Opportunities for Mobile Devices & Cloud Computing
6.2.2 Economical Analyses Evaluation of the economical impact that digitized food traceability solutions market provides
globally can be determined by the overall grade and amount of small farmers in less developed
regions and their incomes.
Quantitative and qualitative evaluation can include a variety of indicators to document this.
Key quantifiable indicators that are relevant can measure impact throughout the digitized food
traceability chain that includes production volumes, product quality and net income, distribution of
income among smaller food growers and the distribution of costs associated with risk
management.
These economic indicators can be complemented by additional quantitative measures that assess
the overall viability of the digitized food traceability technologies market, such as market position
and penetration of the food producers and manufacturers using these cloud-based solutions,
profitability as compared to similar non-digitized food traceability chains, and trends in digitally
traced food volume sales and prices.
If the farmer in the developing region has access to the Western, high-income, high-value markets
via digitized food traceability network, then value sales of related products and process upgrading
and collective innovation can be quantified in order to see the economical impact of the digitized
food traceability technologies used. Cloud computing and mobile devices in food traceability
increasingly adapt to ever more demanding food market conditions.
Digitized food traceability market is very prone to technological innovations and opportunities and
this is a critical element when defining the economical impact of the overall global market.
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Digitized Solutions in Food Traceability Technologies Market Forecast 2014-2024: Opportunities for Mobile Devices & Cloud Computing
8.8.1 IBM Analyses IBM is an American multinational technology and consulting corporation, with headquarters in
Armonk. The full name is the International Business Machines Corporation. IBM manufactures and
markets computer hardware, software and offers infrastructure, hosting and consulting services in
areas ranging from mainframe computers to nanotechnology.
The company was founded in 1911 as the Computing Tabulating Recording Company (CTR)
through a merger of three companies: the Tabulating Machine Company, the International Time
Recording Company and the Computing Scale Company.
In 2012, Fortune magazine ranked IBM the second largest US firm in terms of number of
employees, currently the company employs 435,000 people. Also, in 2012, the company showed a
healthy financial outlook, showing the following results: total revenue $104.5bn, operating income
$21.9bn, net Income $17.6bn, total assets $119.12bn, total equity $18.86bn.
In terms of digitized solutions in food traceability arena, IBM puts forward the following cloud based
product: “Smart Cloud” that offers full traceability solution from farm to fork. The IBM food
traceability framework improves the food supply chain, as each asset is assigned a unique
identifier. This could be a radio frequency identification (RFID) tag assigned to an animal, a
barcode assigned to a package or an ID that represents the acre on which a crop was grown. The
product can then be scanned, sending data to the receiving service. The solution helps food supply
chain infrastructure become more interconnected by enabling better communication, allowing
routing messages, converting protocols and transforming data formats. In addition, IBM cloud
based food traceability network provides an intelligent management system, consisting of:
• IBM InfoSphere Traceability Server—maintains product relationships and movement
activity across the food supply chain.
• IBM WebSphere Sensor Events—provides a sensor/device interface, data capture, event
processing and application integration; filters data and correlates between disparate sensors to
derive higher order business events.
• IBM Cognos analytics and reporting software—delivers the business intelligence capability
to integrate data from multiple sources.
• WebSphere Portal—provides the user interface and dashboards that allow human data
entry if the technology-related capability is not available.