.. Digital Storytelling for Business Planning ˆʋ Ŵ Yoko Takeda Ʉɡŏ˄ŧŷ Yokohama National University [email protected] Abstract This article explores the effectiveness of digital storytelling on business planning in a workshop based practice. The narrative part of a digital storytelling work functions to find problems, in particular, in a scene that a main character encounters a trouble; the episode spans the logical analysis part for problems solving. The effective episode tends to remind people of common experiences. Keywords Digital Storytelling, Business Planning, Narrative Mode, Logical Scientific Mode 1 ! |qwr}££{ i?÷ʦˉ> ˙ȭZɂǜ)7˘ƍ>S<-;TÎ˲ UZïW7Î+Vȓç¼>{^ 8V/>ɪ?ȓçÎĿÎZ¤͵> azp×2#8;!Ƥ!¤Ƙɕ<Ǩ $7%9+V˓ŏɢƒ>>ȸɟĎ8 V1990 ơ½ȩTüͺ>K;T, Ȁ˻Pİʾ>ʲÅĎ9˟B567¬ʐʝ<Ƥ 4N[1][2][3] |qwr}££{ i> qrF>ͱʊ? ~ɂːPf]¢ iˉ<967þȧTˀȿʝ<9%;Y W76VɃ;üͺ8ȁʛʝ<ż'W76 VNM/>ȉɛ?6J2Ë˕ʝ<J9MTW 76V9?68;6 |qwr}££{ i?Șʝ;ʦʆ Pʆʝ;¤LJZɗ+V>8?;!âʛʝ ȅ˿ÒŶʝ;ûȯ²Z¤Ż>ɵ8V%9Z *7Ȏƞ¬ʐ»˲/)7ƗZ)ʆ '-V96{^¤<TWVLJ [4][5]Zǩ5%9<Ĉ87ΙşPȅŵǏŘ>K< SV{^<ɔG7yy8ǔ PǔǏ<8V%98ƞ£hp×z ˉZ*7»˲9>_ whp× >¯8Î 9%;YWVNMʥƃ9%UP+!z} ˉZ*7Ƥˏō<òȥ+V%9Ī˾ [6][1]9 6ɿLJZǩ5 Bruner [5] ?·>Dž˱>ƴƯ9)7 {^ (Narrative) 9ʆʺŷʝ (Logical Scientific)> 2 5>£~ZĹʱ)Nʆʺŷ £~?ɾ²ZŊȳʝ<5ȅ˿ʝ<ȑ+V Dž˱ƴƯ8V><ƅ){^£~? ɿŻ>ȅ˿©8NJNJ%4N¤>ûȯ²Z +VDž˱ƴƯ8V ²ȾÃʏ8?ŷʭ˂>ř<9#VH:ĞƂ 8?;6N>>Ǥʝ;ɁǃĹʱʆʝ;ˊ ˄7Žʝ;ǧ<SVȽ;:ʆʺŷ£ ~>Dž˱ɗMTWÃʏȡPu {£p× >ɃƯ<Ģȓ'W76V/>¤ȉ8²Ⱦà ʏ>u {£p× <?)@)@˶>ǔ ǏǔǙ<8Vbv£~Pʅ ĤUïWTW76VšΘZÖ+£x£>ɛ <967N9U$VGńΡZȑʱ)üȲ )ɘɛZʱ+Æˡʝ;]£y<ƅ)˵ Ǡ>ɝǒZA5#ʛʝ;ąLJZưû +r}££{ iǷł'W76V[8] ²ȾÃʏ>ñƯ>Dž˱ȉƯ?ʆʺŷ£ ~847N{^£~>ʅǬï' WV%9ʄ)!;6>?ʆʺŷ£~?ń Ρɘ>NM>üȲ<?ͱ)76VN>>/N /N>ńΡ>ŻTńYWVʀɚ<ͱ)76; 6T8V[5][7]²ȾÃʏ>þȧ<967? ɰŒ£sPw£kz}>DZ˚;:)@)@ Ρ9;V>8Ãʏ˲<ńΡPͳǣ˹Z ʛ+VNM>{^£~>Dž˱ɗMT 2015年度日本認知科学会第32回大会 P1-1 79