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YouTube Marketing
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Digital Profile Club - Youtube Marketing

May 10, 2015

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LeikHong Leow

If you like to learn how you could leverage your marketing efforts via Youtube, watch this powerpoint
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Transcript
  • 1.YouTube Marketing

2. What is video marketing ?
There are basically three steps to video marketing:
1) Creating a Video
2) You Submit Your Video
3) You Receive Traffic and Backlinks as Your
Video is Distributed and Viewed Across the
Internet
3. What is YouTube...?
YouTube is a video sharing web-site where users can upload, view and share video clips. Unregistered users can watch most videos on the site by visiting http://www.youtube.com, while registered users are permitted to upload an unlimited number of videos, each with a maximum length of 15 minutes.
Making YouTube THE MOST DEMOCRATIC web-site on the internet - so democratic, in fact, that some governments have or are now considering banning its use
4. History of YouTube
Founded by three former PayPal employees in February 2005 and officially launched in December 2005
Consumer media company for the sharing, commenting, and viewing of original videos worldwide
Purchased by Google on October 9, 2006
YouTube still operates independently
Google bought YouTube for $1.76 billion
5. 6. YouTube Visitors/Month (millions)

  • According to the market research firm comScore, YouTube is the number-three site on all the Web, with more than 146 million visitors per month (as of August 2010).

7. Visitors are watching a lot of videosmore than two billion videos a day, representing more than 40% of all videos watched online.