Top Banner
Digital engagement in government Dave Briggs Community Evangelist
53

Digital Engagement for NGLIS

May 07, 2015

Download

Technology

Dave Briggs

Presentation on social media in government for the NGLIS North West group, delivered 14/4/10.
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Digital Engagement for NGLIS

Digital engagement in government

Dave Briggs

Community Evangelist

Page 2: Digital Engagement for NGLIS

@davebriggs

[email protected]

www.davepress.net

Page 3: Digital Engagement for NGLIS

@davebriggs

[email protected]

www.davepress.net

Page 4: Digital Engagement for NGLIS
Page 5: Digital Engagement for NGLIS

There’s a revolution going on

Page 6: Digital Engagement for NGLIS
Page 7: Digital Engagement for NGLIS
Page 8: Digital Engagement for NGLIS

From the benefits officeto Downing Street

in 5 years

(and a blog)

Page 9: Digital Engagement for NGLIS

A story about communication

Page 10: Digital Engagement for NGLIS
Page 11: Digital Engagement for NGLIS

Hitler hypnotising gays

Page 12: Digital Engagement for NGLIS

Hitler’s hypnotising gaze

Page 13: Digital Engagement for NGLIS

Treat your children with suspicion and contempt

Page 14: Digital Engagement for NGLIS

The fact that things might go wrong is no reason

not to do them

Page 15: Digital Engagement for NGLIS
Page 16: Digital Engagement for NGLIS
Page 17: Digital Engagement for NGLIS
Page 18: Digital Engagement for NGLIS

(that’s 1,743,281)

Page 19: Digital Engagement for NGLIS
Page 20: Digital Engagement for NGLIS
Page 21: Digital Engagement for NGLIS
Page 22: Digital Engagement for NGLIS
Page 23: Digital Engagement for NGLIS

It’s not hard to see that this affects all

levels of government

Page 24: Digital Engagement for NGLIS

Focus has been on comms and PR

Page 25: Digital Engagement for NGLIS

But it’s really not all about Twitter!

Page 26: Digital Engagement for NGLIS
Page 27: Digital Engagement for NGLIS

How can an organisation talk to people on the outside, when people inside aren’t talking to

each other?

Page 28: Digital Engagement for NGLIS
Page 29: Digital Engagement for NGLIS

BlogsSocial networks

Collaborative authoringPodcasting

Status updates

Page 30: Digital Engagement for NGLIS
Page 31: Digital Engagement for NGLIS
Page 32: Digital Engagement for NGLIS

The interesting thing about social software is not the software.

It’s the implications of using it.

Page 33: Digital Engagement for NGLIS

Image credit: Paul Clarke: http://www.flickr.com/photos/paul_clarke/

Page 34: Digital Engagement for NGLIS

OpenessTransparencyCollaborationCooperation

Page 35: Digital Engagement for NGLIS

(This also means you don’t need to know much about technology to

be able to use it effectively)

Page 36: Digital Engagement for NGLIS

Managing:

ChangeKnowledge

TalentRiskIdeas

Page 37: Digital Engagement for NGLIS

Now is the time for change

Page 38: Digital Engagement for NGLIS

Drivers: efficiency & improvementEnablers: innovation & collaboration

Domains: culture & technology

Page 39: Digital Engagement for NGLIS

All this has to embedded in

ProcessStructureSystemsStrategy

Page 40: Digital Engagement for NGLIS

How can we do that?

Page 41: Digital Engagement for NGLIS

JFDIJFDI

Being boringBeing boring

Sustainability

Act

ivity

Page 42: Digital Engagement for NGLIS

The internet is not just another channel

Page 43: Digital Engagement for NGLIS

Image credit: Paul Clarke: http://www.flickr.com/photos/paul_clarke/

Page 44: Digital Engagement for NGLIS

The internet as a city

Page 45: Digital Engagement for NGLIS

A place where good things happen

Page 46: Digital Engagement for NGLIS

and bad things too

Page 47: Digital Engagement for NGLIS

A place where people work, play, talk, act

Page 48: Digital Engagement for NGLIS

A place that matters

Page 49: Digital Engagement for NGLIS

A place with its own culture

Page 50: Digital Engagement for NGLIS

GenerousOpen

CuriousCooperative

Funny

Page 51: Digital Engagement for NGLIS

This culture has produced some marvellous things

Page 52: Digital Engagement for NGLIS

There’s room for everyone to do

marvellous things

Page 53: Digital Engagement for NGLIS

Thanks for listening