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Athens International Airport Thinking about digital.. Presented by: George Demetriades Director Information Technology & Telecommunications Business Unit
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Digital Business Transformation Thoughts

Apr 13, 2017

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Page 1: Digital Business Transformation Thoughts

Athens International Airport

Thinking about digital..

Presented by: George Demetriades Director Information Technology & Telecommunications Business Unit

Page 2: Digital Business Transformation Thoughts

…back (???) to the future …

“Looking to the future, the next big step will be for the very concept of the “device” to fade away. Over time, the computer itself—whatever its form factor—will be an intelligent assistant helping you through your day. We will move from mobile first to an AI first world.” 

Sundar Pichai, CEO Google

Page 3: Digital Business Transformation Thoughts

…creating a virtual FTE world…

Microsoft Cortana,

IBM Watson, Google DeepMind,

Facebook Chat Bots, 

Apple Siri,

Page 4: Digital Business Transformation Thoughts

-4-

…to respond to the one million dollar question(s)……

Page 5: Digital Business Transformation Thoughts

How is it done ?

-5-

Page 6: Digital Business Transformation Thoughts

…who is still talking of databases or big data ?? That was yesterday’s news…

SITA Passenger Trends Survey 2015

Source: https://disruptivedigital.wordpress.com/2015/08/30/digital-marketing-data-science-programmatic-marketing/

Page 7: Digital Business Transformation Thoughts

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..how ?

Do we have the right business and technical architecture to make our digital experience exceptional?

How effective are we at enabling relationships over transactions?

How efficient are we at converting transactions into social conversations?

Page 8: Digital Business Transformation Thoughts

-8-

..a conceptual model…

Page 9: Digital Business Transformation Thoughts

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Thank you

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