Equity Research Banking See important disclosure at the back of this report www.danareksa.com Friday,01 October 2021 Banking OVERWEIGHT Digital banks: Best of both worlds The COVID pandemic has led to more structural changes in the banking landscape, particularly in the digital realm due to mobility restrictions. The ability to tap the appropriate digital ecosystem and proper data analytics to build reliable credit scoring systems are the key factors. We also expect only a few digital banks to launch direct lending products in the near term while still depending on P2P channels to support loans growth. All in all, the ability to gain a sizable customer base to generate revenues and the execution supported by a valid credit scoring system are essential elements to come out on top in this new banking universe, in our view. The digital ecosystem is the key factor. We believe the right digital ecosystem and a definitive database are the two components for digital banks to succeed. With the massive and aggressive e-commerce platforms, many digital banks are looking to tap into these ecosystems. This is reasonable in our view as the platforms have sizable databases, both for customers and merchants, that can easily be used as the first screening process for potential borrowers. Nonetheless, the bank would also need to select which data can be used in the credit scoring model. This requires decent data analytics with the right personnel in place along with a knowledgeable management team as the approval time is a crucial factor in the mass-market segment. Regulators and sector environment: more supportive. OJK through its recent policies aims to provide more flexibility to banks to innovate through digital products/services as well as to create a level playing field with fintech players (there were 107 registered fintech companies as of September 2021). The asymmetric information between financial intermediaries and borrowers with proper data analytics and reliable credit scoring systems should be where digital banks get a competitive advantage, in our view. Digital banks: the better version of banks and fintech. The c.62.0mn micro and small business owners in Indonesia are the low hanging fruit for digital banks. Digital banks have emphasised that they will utilize the supply chain approach to provide loans to their merchant borrowers (PO-based). For individual consumer loans, meanwhile, the lending product will usually be short-term and of a small ticket size. Given the short-term tenors in both segments, the number of potential borrowers and high volumes are vital factors to ensure sustainable business growth for digital banks. On the funding side, most of the digital banks will depend on the stickiness of merchants and customers in the respective ecosystems as most of them already maintain a certain amount in their e- wallets. With more banks shifting their focus to digital-oriented business, we believe that only a few will succeed supported by abundant potential customers coming from the ecosystem, a knowledgeable management team, and OVERWEIGHT. We start with ARTO coverage on the back of its solid and knowledgeable management team with abundant growth opportunities coming from the Go-To digital ecosystem. Execution, ahead of fundamental valuations are to name but a few of the downside risks on digital bank names. x Eka Savitri (62-21) 5091 4100 ext.3506 [email protected]Andreas Kenny (62-21) 5091 4100 ext.3509 [email protected]Target Price Market Cap. P/E (x) P/BV (x) ROE (%) Company Ticker Rec (Rp) (RpBn) 2021F 2022F 2021F 2022F 2022F Bank Jago ARTO IJ BUY 20,000 209,229 (10,037.7) 634.3 23.2 22.4 3.6 Bank Raya Indonesia AGRO IJ NOT RATED N/A 48,589 1,178.9 230.9 11.1 11.0 4.6
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Equity Research Banking
See important disclosure at the back of this report www.danareksa.com
Friday,01 October 2021
Banking OVERWEIGHT
Digital banks: Best of both worlds
The COVID pandemic has led to more structural changes in the banking landscape, particularly in the digital realm due to mobility restrictions. The ability to tap the appropriate digital ecosystem and proper data analytics to build reliable credit scoring systems are the key factors. We also expect only a few digital banks to launch direct lending products in the near term while still depending on P2P channels to support loans growth. All in all, the ability to gain a sizable customer base to generate revenues and the execution supported by a valid credit scoring system are essential elements to come out on top in this new banking universe, in our view. The digital ecosystem is the key factor. We believe the right digital ecosystem and a definitive database are the two components for digital banks to succeed. With the massive and aggressive e-commerce platforms, many digital banks are looking to tap into these ecosystems. This is reasonable in our view as the platforms have sizable databases, both for customers and merchants, that can easily be used as the first screening process for potential borrowers. Nonetheless, the bank would also need to select which data can be used in the credit scoring model. This requires decent data analytics with the right personnel in place along with a knowledgeable management team as the approval time is a crucial factor in the mass-market segment. Regulators and sector environment: more supportive. OJK through its recent policies aims to provide more flexibility to banks to innovate through digital products/services as well as to create a level playing field with fintech players (there were 107 registered fintech companies as of September 2021). The asymmetric information between financial intermediaries and borrowers with proper data analytics and reliable credit scoring systems should be where digital banks get a competitive advantage, in our view.
Digital banks: the better version of banks and fintech. The c.62.0mn micro and small business owners in Indonesia are the low hanging fruit for digital banks. Digital banks have emphasised that they will utilize the supply chain approach to provide loans to their merchant borrowers (PO-based). For individual consumer loans, meanwhile, the lending product will usually be short-term and of a small ticket size. Given the short-term tenors in both segments, the number of potential borrowers and high volumes are vital factors to ensure sustainable business growth for digital banks. On the funding side, most of the digital banks will depend on the stickiness of merchants and customers in the respective ecosystems as most of them already maintain a certain amount in their e-wallets. With more banks shifting their focus to digital-oriented business, we believe that only a few will succeed supported by abundant potential customers coming from the ecosystem, a knowledgeable management team, and
OVERWEIGHT. We start with ARTO coverage on the back of its solid and knowledgeable management team with abundant growth opportunities coming from the Go-To digital ecosystem. Execution, ahead of fundamental valuations are to name but a few of the downside risks on digital bank names.
Company Ticker Rec (Rp) (RpBn) 2021F 2022F 2021F 2022F 2022F
Bank Jago ARTO IJ BUY 20,000 209,229 (10,037.7) 634.3 23.2 22.4 3.6 Bank Raya Indonesia AGRO IJ NOT RATED N/A 48,589 1,178.9 230.9 11.1 11.0 4.6
2 www.danareksa.com See important disclosure at the back of this report
The digital ecosystem is one of the key factors The pandemic has expedited the transition to online-based transactions
The COVID-19 pandemic which broke out in 2020 has led many people, particularly those who live in urban and suburban areas, to limit their daily activities. Activities including studying, working, and shopping for daily needs as well as banking transactions have mostly been done in the home. This has led to a shift from an offline to online (O2O) business model for several sectors, i.e. retail, food and beverages (F&B), and banks.
Additionally, the e-commerce players have also played a greater role given the change in consumer behavior, especially of those who live in first and second tier cities. This is partly due to their aggressive marketing gimmicks, with cashbacks and free delivery fees to name but a few. Tokopedia and Shopee are two main players that currently dominate the e-commerce space, offering a wide range of products and services. Both names claim to have more than 100 mn internet visits in the past six months (refer to Exhibit 1). Bukalapak, on the other hand, as the only e-commerce player already listed on the IDX, booked c.31.9mn internet visits in the last six months as the company focuses more on leveraging and monetizing its 5.0mn warung partners.
Exhibit 1: Key e-commerce players in Indonesia
Company General info Shareholders Traffic before pandemic Internet visits July 2021 (Last
6 months)
Bukalapak # of users: 90mn
Avg daily transactions: IDR2mn
GMV: USD3bn (2020)
TPV: IDR22.88tn
Employees: 2000+
PT Kreatif Media Karya (23.93%), API 9hong Kong) Investment Limited (13.05%), Archipelago Investment Pte. Ltd. (9.45%), Achmad Zaky Syaifudin (4.32%), Muhammad Fajrin Rasyid (2.64%), New Hope OCA Limited (3.16%). Batavia Incubator Pte. Ltd (2.47%), Mirae Asset-Naver Asia Growth Investment Pte. Ltd (1.80%), UBS AG, London Branch (1.86%), Willix Halim (1.40%), Others (37.32%)
70 million active users, 4.5 SME sellers, 131.7 million visits (2019)
Softbank (35.35%), Alibaba Group (28.25%), Radiant (10.6%), Sequoia India (8.05%), William Tanuwijaya (4.66%), Anderson Investments (3.28%), Leontinus Alpha Edison (1.9%), Google (1.64%), East Ventures (1.08%), Dream Fund (1%)
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Plenty of growth opportunities for financial institutions
The big e-commerce players which own sizeable databases of customers attract banks and fintech companies to partner with them as the involved parties will share the database. Using the first principles design (build from scratch), the digital banks focus more on the customers’ needs and utilize the customer database to create customized products and services. The large database is also the underlying asset for the banks to build a proper underwriting and internal credit scoring system using data analytics. Such an approach applies not only for the end-customers (individuals) but also the merchants, the logistics companies and individual couriers (if any), in our view.
At a more micro level, by tracking the transactions from upstream to downstream (end-customers) the digital banks can obtain a better understanding of the volumes, patterns in certain areas, average transaction ticket size and many other aspects that can be included in the parameters of an internal credit scoring system. For the merchants, the banks can estimate the turnover value per month to be the basis to calculate the potential loans facility to be offered. The banks can then offer either invoice-based loans (PO based) or regular working capital loans.
For the retail/individual segment, the banks can easily provide pay later payment options for transactions value above IDR1mn, for example. Indeed, the e-commerce platforms already offer this payment term with interest rates ranging from between 1.4%-5.25% per month with a maximum loans size of IDR3bn (refer to Exhibit 2). Currently, the e-commerce players are partnering with fintech multifinance companies and banks for the products. With a relatively small ticket size (max IDR30.0mn) and short-term tenors (less than 12 months), a fast approval and disbursement process are the key factors to beat the pay later competition.
Exhibit 2: Lending products in a few e-commerce platforms
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More homework to be done
To diversify the loans mix going forward, we believe the digital banks will tap the individual
borrowers as well as the merchant segment, particularly given the c.62.0mn micro and small
business owners in Indonesia (refer to Exhibit 9), the underserved segment that is currently served
by fintech, P2P and multi-finance players. We also notice that the upcoming Ultra Micro holding on
BBRI, Pegadaian and PNM would be the strong contender in this market even though BBRI would
tap more productive loans in the rural areas. Most of the digital banks will mostly concentrate in
the first and second tier cities, depending on the e-commerce ecosystems they attach to.
By utilizing a digital ecosystem, most of the digital banks have emphasised to adopt the supply chain
approach on merchant lending segment (PO-based). By doing so, the digital banks can mitigate
higher NPLs going forward as it is guaranteed by the payment from customers. For the individual
loans, the lending product would usually be short-term and of a small ticket size. Given the short-
term tenors in both segments, the number of potential borrowers and the recurring loans are two
crucial factors to ensure sustainable business growth.
Exhibit 9: Sizeable basis on mass-market segment
Source: BBRI
A proper credit scoring system and fast approval time should be key catalysts in the digital banks’
business model. Some of the key parameters might be different in each respective digital ecosystem,
depending on the sub-segment as well as the regions. For example, F&B merchants should have
different working capital turnover compared to gadgets merchants, while the transactions pattern
of individuals in Jakarta should be different from those in say Samarinda. By gaining a large database
from the digital ecosystem, the banks can then build a reliable credit scoring system and
underwriting process. The lean structure of digital banks, AI, cloud database and a knowledgeable
management team are core values to gain traction in the future.
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Exhibit 10: Some features in digital banks platform
Source: Respective digital bank, BRI Danareksa Sekuritas
On the funding side, most of the digital banks would depend on the stickiness of merchants and
customers in the respective ecosystem as most of them already maintain a certain amount in their
accounts or e-wallets such as GoPay, ShopeePay, Ovo Cash, etc. The e-wallet players have the
flexibility to manage the customers’ floating funds to place in several liquid instruments. However,
customer loyalty continues to be questionable as most of the e-wallet players are still offering
attractive cashbacks.
Going forward, once the lending grows, the banks will need to gradually rearrange the funding
structure more towards cheaper deposits instruments, i.e. CASA deposits. Additionally, most of the
banks would likely cut the superior savings rate to a similar level with other banks’ saving rates
(below 3%) when the banks view that the stickiness of the CASA deposits’ customers are already in
place (beyond 2022F). Yet, some digital banks, such as ARTO and AGRO, are offering non-premium
savings/TD rate to build their CASA deposits. Instead, the easiness and wide range of products
(insurance, e-wallet, mutual funds, prepaid vouchers, etc) would be their value proposition to win
the competition ahead.
From the customers’ perspective, the easy-to-use apps would be another winning point for digital
banks to succeed aside from the partnership with digital ecosystems. Based on our ground checks,
customers can easily open deposits accounts within an hour once the requirements are fulfilled and
the KYC/crosscheck process with the bank’s representative through video call are done. However,
as most of the digital banks have not introduced their direct-to-customers lending products,
execution remains the overhanging issue for digital banks.
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Exhibit 11: E-wallet players in Indonesia
Company General info Shareholders Features Traffic during pandemic
DANA # of users: 70mn
Avg transactions: 6/month
Avg daily downloads: 11 (2020)
PT Elang Sejahtera Mandiri (99%)
Ant Financial Services Grop
Wallet (premium, top up, store debit card, withdrawal, payments), send/request funds via DANA/bank
20.0mn+
OVO # of users: 115mn Avg transactions: 8.6/month Avg daily downloads: 18
Grab (44%)
Tokopedia (41%)
Tokyo Century Corp (7%)
Lippo Group (7%)
OVO Invest, Bill payment & top up prepaid vouchers, top up OVO cash via ATM/m-bankinginternet banking/debit card and selected merchants, donations
New users +267%, online sales +110% from pre-pandemic
Link Aja # of users: 71mn (2021) Avg transactions: 5/month
Telkomsel (27%)
BMRI (17%)
BBRI (14%)
BBNI (14%)
JSMR (10%)
Pay merchants with QRIS and Token, prepaid vouchers on mobile and internet data, send money, top up balance through SOE banks and other banks (ATM Bersama)
71mn+ users, 1.1mn MSMEs
Shopee Pay Avg transactions: 14/month
Indigo Trading -Sitorus Family (51%)
Sea money Ltd (48.89%)
Gang Ye (0.01%)
Top up max IDR2.0mn unverified acct and IDR10mn verified acct, online trx in Shopee apps/merchants, send/withdraw fund to another Shopee acct
Avg monthly trx: 7 (2020)
Total nominal trx: IDR149k/month
Gopay N/A PT Aplikasi Karya Anak Bangksa – Gojek (71%)
Others (29%)
Paylater, Send to another gopay acct, transfer to bank acct, complete payment services (GoCar, GoRide, GoFood, GoSend), bill payment, payment on Gojek partners/merchants
Trx increase 2.7x vs previous year
Source: Various resources, BRI Danareksa Sekuritas
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Financial metrics
Given the rosy outlook in the digital space, we expect the unique strategy of each digital banks
would start to translate to their financial performance. Some digital banks already booked positive
yoy loans growth in June 2021. For customer deposits, we see that few digital banks are obtaining
the support from shareholders and sister companies on the current account and time deposits
instruments. This is reasonable as there is a time lag to translate the funds from the new customers
acquired. Equity, in addition, remains strong post rights issues/capital injection as OJK also requires
digital banks to own minimum core capital.
Exhibit 12: Loans, customer deposits and equity in selective digital banks as of June 2021