Digipak Analysis

Digipak

Analysis

By Athena Ashley Rosales

DigipaksDigipaks are patented style of a CD or DVD packaging.

The purpose of a digipak is to entice a wider audience as it is a

“special” or a “limited” edition. Even though the majority of people

are downloading music online, digipaks tend to be popular as it is

an exclusive product for the consumers who will the actual CD.

The concept of each digipak is also unique and will only be

available for the consumers, rather than those who download

music online who will only get the music and album art.

Digipaks, nowadays, are creative which is popular for certain

types of audience. Since digipaks mostly have conceptual art

which has a wider audience, it is more enticing and attractive to

all type of audiences.

My Chemical RomanceThe Black Parade is Dead

List of songs

Band Name

Album Title

Album Cover

(in this case, conceptual art

SpineCD

CD Art

(Skull Art,

Day of the Dead concept)

Band’s Fans Image

My Chemical RomanceThe Black Parade is Dead

The artist’s image is not included in the album, making the album based on

concept. However, an image of the band’s fans is included showing that the

band values their fans and their audience.

The font used in the album cover “My Chemical Romance” is best described as

scribbly and has a scratched effect to it. It represents the “emo” and rock genre

of the band connoting frustration which adheres to the fast paced beat and

rhythm of the genre.

The font used in the album song list is similar to that of 19th-20th century

America wanted posters. This connotes to the theme of rebellion and law

breaking, which is similar to some of the band’s songs and music video.

My Chemical RomanceThe Black Parade is Dead

The theme of rebellion and death is shown in the band’s music video, Welcome to

the Black Parade, similar to the themes and concepts included in the album.

The music video is all in black white, just like the band’s music video I Don’t Love

You which is also included in the album.

Fall out boyInfinity on high

List of songs

Album TitleBand Name

Album Cover

CD Art

CD

Band’s Image

The design revolves around a “galaxy” atmosphere because of the word “infinity”.

Fall out boyInfinity on high

The artist’s image shown in the album is very casual. The costumes they were

wearing on the disk tray does not reflect their genre at all as the colour schemes

of their costumes were very vibrant (white, black, vibrant red) which entices the

audience as Fall Out Boy always seem to dress elegantly, contrasting their

genre.

The font used in the album cover “Fall Out Boy” is best described as cursive and

elegant. This relates to the bands concept of the album “Infinity on High” as

they have taken inspiration from Van Gohg’s letter to his brother about his

arthaving a positive effect on his health “Be clearly aware of the stars and

infinity on high. Then life seems almost enchanted after all.”

The cover features a winged sheep in a bedroom with the moon and stars in the

background which means that there is no limit in one’s imagination.

Fall out boyInfinity on high

For example, in this music

video that featured Fall Out

Boy’s “Thnks fr the Mmrs”

which is featured in the

album “Infinity on High”, the

concept of the video is about

the mockery on company

production studios and how

power always gets the “girl”.

This reflects the band’s

album concept because the

concept explores something a

music video would not

normally address.

Green DayAmerican Idiot

List of songsBand Name

Album Title

Album Cover

CD Art

(relates to the album cover

Pin on the hand grenade)

CD

Booklet

(handwritten style

Makes it more personal)

Green DayAmerican Idiot

The artist’s image is not shown in the album at all and is full of concept art. The

reason behind this is because the vocalist wanted the album to follow the story

of Jesus of Suburbia, an anti-hero image Armstrong (vocalist) created himself.

The font used in the album cover “Green Day” is best described grungy and has

a street connotation to it, as the name “Green Day” suggests (slang for “smoking

pot”). The album cover and conceptual art included on the album is a heart-

shaped grenade, exploring the themes of violence, rage vs love, and the

struggles of this character that Armstrong created.

Green DayAmerican Idiot

This music video “Wake Me

Up When September Ends”

centres on this couple,

however, the male

protagonist enlists on the

army and the love interest

is left heart broken.

This relates to the album

cover as the grenade

connotes war and violence

whilst the heart-shaped

grenade presents the love

interests desperation and

heart being broken.

FIN