DIGIFOTO Target Group 2016 English

REACH 480.000+ PHOTOGRAPHY FANS!YOU CAN REACH THE RIGHT TARGET GROUP DIRECTLY THROUGH OUR

CROSS-MEDIAL PLATFORM AT DIGIFOTO PRO & DIGIFOTO STARTER

digifoto Starter For beginning photographers there is digifoto Starter, with a similar passionate community of

130.000+ photography fans.

DIGIFOTO Pro has grown over the past years from a magazine to a renowned platform for digital photography. Readers and followers form

a community of 350.000+ photographers of above average to (semi) professional level in the Netherlands and in Belgium.

Fresh journalistic formula The editors of DIGIFOTO Pro and digifoto Starter share the passion of its readers and followers. The result is a quick editorial mix of reports, tests and reviews, portfolios, tips, backgrounds and news. Photographers are critical. And they should be, because purchases are usually quite costly. The target audience of DIGIFOTO Pro and digifoto Starter relies on the platform for reliable and independent information.

Advertising possibilitiesWith DIGIFOTO Pro and digifoto Starter you have two titles with a very strong reach among photographers of a serious level or trying to reach a higher level. As an advertiser, we offer you many interesting possibilities to reach your target audience. We are here to advise you. Please contact us for more information.

Platforms for photographers who want to know and try everything Photographers with serious ambitions have an insatiable hunger for information about technology and equipment. Most of them want to share information and their own work with equals. DIGIFOTO Pro and digifoto Starter provide the required platforms to do so. Digital photography is a specialty closely connected to the possibilities of the internet. Both magazines have well-visited websites with online galleries, competitions, manuals and the latest product information. We also interact with the target audience through social media and thus increase the reach.

Target audienceDIGIFOTO Pro and digifoto Starter reach a big group of photographers, from hobbyists to professionals. Research shows that almost all readers use the information they read for their photography work or for making purchases. Almost a quarter of the community of DIGIFOTO Pro is (semi) professionally active with photography.

PLATFORMEN

ONLINE DIGIFOTO - quickly growing online platforms from and for photography fans. Always relevant, always up to date, always in contact with the target audience.

DIGIFOTO is close to her readers. Through social media, we are constantly in contact to the target audience and provide reviews, news, prize draws, fan photos, background stories and practical tips. DIGIFOTO has developed itself into a brand with a strong ‘social presence’ and authority.

SOCIAL

FACEB

OO

K

digifotostarter.nl

digifotopro.nl

INS

TAG

RA

M

TWITTER

GO

OG

LE+

FACEB

OO

K

INS

TAG

RA

M

TWITTER

GO

OG

LE+

43% Adobe Lightroom

34% Lens < € 1.000,-

18% Filter

12% Photography workshop

11% Dslr-camera > € 1500,-

10% MILC > € 1000,-

10% External hard drive

67% has finished HBO or higher and spends an average of € 1.580,- per

year on photography

98% of our readers view www.digifotostarter.nl as a

reliable website.

DIGIFOTO ProPrint 56.500Reach 152.000Website 105.000+Partners 63.000Facebook 24.178Twitter 5.262YouTube 455Instagram 412Google+ 136Newsletter 9.500+

Totaal 359.943

Average grades for DIGIFOTO Pro magazine and

DIGIFOTO Pro.nl:8.7 and 8.6.

The average grade of digifotostarter.nl is an 8.7.

96% of our readersregularly visit the

website.

DIGIFOTO StarterPrint 35.500Reach 42.600Website 18.000Partners: 63.000Facebook 12.339Twitter 400Instagram 181Google+ 23

Totaal 136.543

MAGAZINEWith DIGIFOTO Pro and digifoto Starter we have placed a unique mix in the market with which we can reach the beginning photographer as well as the fanatic hobbyist and semi-professional.

The readers indicate to shortly purchase one or more of the following products:

REACH IN NUMBERS

97% of our readers regularly visit the website.

WINNERS We regularly organise (photo) competitions and prize draws in print, online and social media. Here are a few of our winners.

Lex Schulte

Selma van der Bijl

Willem Luijkx

DIGIFOTO Pro & digifoto Starter are published by Clipboard PublishingDelftweg 147, 2289 BD Rijswijk, NederlandTel: +31(0)15 [email protected]

PublisherLinda Oenema

[email protected] : +31(0)15-7600.700

Concept and ideas

Jascha [email protected]

Tel : +31(0)15-7600.771

EditorsLucas Boon

Peter GuldenpfennigJoni Hendrix

Mark HofmanMaarten Jacobi

Thomas KouveldMark Moed

[email protected] : +31(0)15-7600.707

Marketing & PR

Tim BeemerGiancarlo Idili

[email protected] : +31(0)15-7600.700

Design

Martijn HerremansLloyd TroostRon de Vos

Sales

Bart ArkesteijnManon van den Enden

Mitchell KoymansJascha Vink

[email protected]: +31(0)15 7600.770

Traffic

Linda [email protected]

Tel : +31(0)15-7600.700

PrinterSenefelder Misset

Doetinchem

Distribution NetherlandsBetapress BV, Gilze

Distribution BelgiumImapress NV, Turnhout