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Dhacommunications.co.uk. WHY KEY FACTS? Collective statistics on key performance data Changes to operating environment Advocacy tool – especially.

Dec 16, 2015

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Page 1: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

Page 2: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

WHY KEY FACTS?

Collective statistics on key performance data

Changes to operating environment

Advocacy tool – especially to funders and government

dhacommunications.co.uk

Page 3: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

METHODOLOGY Survey constructed to gather collective data on:

Live Performances – performances, attendance

Community – education and outreach

Orchestras in the world – international tours

Beyond the concert hall – video and audio, streaming and download

Creating Jobs – musicians employed, full-time, freelance, contract

Income – earned, contributed, public.

• 49 orchestras, 77% of total, between 22 August and 29 October (2012/13 data)

• Comparisons shown take 2011 Key Facts (2009/2010 data), subset of orchestras answering both surveys (39)

dhacommunications.co.uk

Page 4: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

PERFORMANCESPERFORMANCES

Page 5: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

PERFORMANCES Compared with 2009/10:

Attendance at all UK concerts and performances up 16% at 4.52 million people

… number of UK concerts and performances down by 4% at 3,536

Attendance at UK concerts up 25% at 2.71 million people

… number of UK concerts down by 10% at 2,270

Attendance at opera and ballet up 2% at 1.81 million

… number of performances and part of opera/ballet up 8% at 1,266

dhacommunications.co.uk

Page 6: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

COMMUNITY

Page 7: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

COMMUNITY

Orchestras now give over 10,500 sessions, performances and events by, with and for the community and young people

Orchestras reach over 650,000 adults and young people in the community

Large proportion of 8,387 sessions for education, training or taking part come from In Harmony

dhacommunications.co.uk

Page 8: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

ORCHESTRAS IN THE WORLD

Page 9: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

ORCHESTRAS IN THE WORLD

International tours have remained consistent on 2009/10

10 orchestras have toured to China in the last year. Only 6 did so in 2009/10

Tours to the US are nearly twice as a high as in 2009/10

76% of countries toured to were in Europe in 2012/13

dhacommunications.co.uk

Page 10: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

BEYOND THE CONCERT HALL

Page 11: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

BEYOND THE CONCERT HALL

Significant increase in video recordings for streaming and/or download.

Up 119% on 2009/10

Only small change in radio/free audio for download up 2% on 2009/10

And also for paid CD and audio format at minus 1% on 2009/10

dhacommunications.co.uk

Page 12: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

CREATING JOBS

Page 13: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

CREATING JOBS

Orchestras provided over 10,000 employment opportunities in in 2012/2013

Orchestras are protecting their core artistic product; the players

Contract orchestras (997) and freelance orchestras (1016) gave specific number employed at end of financial year

Extra or deputy numbers (8,407) includes numbers of players taken on during whole year.

dhacommunications.co.uk

Page 14: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

INCOME

Page 15: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

INCOME

Taking each area of funding separately:

Total income is up by 3% on 2009/10

Earned income is down by 1% on 2009/10 Arts Council/Government income is down by 4% on 2009/10 Local authority funding is down by 7% on 2009/10 Contributed income is up by 44% on 2009/10

dhacommunications.co.uk

Page 16: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

INCOME – INFLATION ADJUSTED

Adjusting income for inflation (CPI) gives a different picture:

Total income is down by 7% on 2009/10

Earned income is down by 11% on 2009/10 Arts Council/Government income is down by 14% on 2009/10 Local authority funding is down by 16% on 2009/10 Contributed income is up by 30% on 2009/10

dhacommunications.co.uk

Page 17: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

PROPORTIONS OF TOTAL INCOME

Page 18: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

INCOME In terms of proportion, contributed income has risen by 5% whilst public

investment has reduced by 3% as has earned income

Whilst the total pie has grown (up 3% on 2009/10) to £140 million, contributed income has become more important

Contributed income is still barely a fifth (18%) of total and public investment is down to 34% (from 37%) as a proportion of total

Earned income is close to 50% of total income, as a proportion of total.

dhacommunications.co.uk

Page 19: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk

CONTRIBUTED INCOME

Page 20: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

CONTRIBUTED INCOME

Of orchestras’ contributed income, 38% is restricted to specific projects, particularly education, touring and building new facilities.

This means around £9.4m of orchestras’ £24.8m contributed income is restricted to be spent on particular projects and cannot be used to substitute directly for the fall in public investment.

dhacommunications.co.uk

Page 21: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

IMPLICATIONSStrong narrative across most areas surveyedOrchestras delivering more:

Attendance up Huge community reach International tours strong Embracing new technology Artistic product protected Tackling challenge of reduced public funding

Contributed income has more than made up for reduced public investment in nominal terms – although there has been an overall fall in real terms.

Have orchestras shown the cuts are justified? Can they withstand more?

dhacommunications.co.uk

Page 22: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

Arts Council England

GIA core income - excluding capital Income Inflation

Income at 10/11 rates

Cash change from 2010/11

Real terms change from 2010/11

2010/11 £465,563 Actual £465,563

2011/12 £375,768 Actual 2.33% £367,013 -19% -21%

2012/13 £344,898 Actual 1.77% £330,899 -26% -29%

2013/14 £331,779 Actual 2.00% £311,947 -29% -33%

2014/15 £322,668 Actual 2.10% £297,009 -31% -36%

2015/16 £312,284 Actual 1.50% £283,139 -33% -39%

Page 23: Dhacommunications.co.uk. WHY KEY FACTS?  Collective statistics on key performance data  Changes to operating environment  Advocacy tool – especially.

dhacommunications.co.uk