Develop and deliver a great presentation dan steer 2015

DEVELOP YOUR PRESENTATION WELL

to DELIVER WITH STYLE

TO AVOID THIS FOLLOW 5 STEPS

Define your objective

Know your audience

Define the right message

Build effective structure

Add the right content

WHY AM I HERE?

Objective ContentStructureMessageAudience

ContentStructureMessageObjective Audience

WHO AM I TALKING TO?

EXERCISE

1. FORMALLY DEFINE YOUR OBJECTIVE

2. DISCUSS YOUR AUDIENCE

“The purpose of our presentation is to __________”

Who are they?What’s important to them?What do they expect?What do they know?etc..

ContentStructureObjective MessageAudience

WYP?WDYWFM?WIIFM?

ContentStructureObjective MessageAudience

What I really want to say is ______

I want you to ______

If you do this _____

EXERCISE

COMPLETE THESE SENTENCES FOR YOUR PRESENTATION

“What I really want to say is __________”

“I want you to __________”

“If you ____(WDYWFM)_______ then ______(BENEFIT)______”

ContentStructureObjective MessageAudience

WYPWDYWFM

WIIFM

NOT TOO

LONG

COOL or

INTRIGUING

ContentStructureObjective MessageAudience

“Use social media well to improve formal learning results”

“Stop the truck to avoid bad luck”

“A thousand songs in your pocket”

“We need to cut costs with style to save our company”

EXERCISE

CREATE YOUR MESSAGE STATEMENT

Tips:

• Look at your 3 “answers” from earlier• Identify key words• Try and make a nice sentence from it

ContentObjective StructureAudience Message

Types of structure

• Pain Solution

• Past Present Future

• Process flow, project phases

• Advantages Disadvantages

• S / W / O / T

• etc etc…

ContentObjective StructureAudience Message

Bla bla bla….

Some more points…

.. toconclude

…

ContentObjective StructureAudience Message

What I

really mean

to say is…

..because of…

Bla bla blaMore details

ContentObjective StructureAudience Message

“Use social media well to improve formal learning results”

Use well

Social media

Formal learning

Improve results

ContentObjective StructureAudience Message

“Use social media well to improve formal learning results”

Use well

Social media

Improve results

Formal learning

ContentObjective StructureAudience Message

“Use social media well to improve formal learning results”

Formal learning is any intentional managed learning

Our current results are unacceptable

Social media can help in lots of ways

But we need to be careful with 3 major risks

EXERCISE

ADD YOUR STRUCTURE

Identify main parts of your message/structure

Put parts in the best order

For each part, define “WYP”

Objective ContentAudience Message Structure

Tables

Graphs

Story

Cases/Examples

DemoVideo

Pictures

Words

Q+A

Quiz

Sound

ModelsQuotes

Voting

Objective ContentAudience Message Structure

You need the smallest amount of the right stuff

to have the desired impact

Objective ContentAudience Message Structure

Use social media well to improve formal learning results

Formal learning is any intentional

managed learning

Current results are

unacceptable

Social media can help

in lots of ways

But we need to be careful

with 3 major risks

Obvious example = training

Brainstorm other examples with

audience

Graph: Satifaction results

under industry average

Model: “Forgetting curve”

Quiz: Social media logos

Model: 4 functional uses of social-media

Risk : Using it because its

cool + solution

Risk: Firewalls + solution

Quotes from mgtabout learning ineffectiveness

3 real-life examples of social-media

in learning

Risk: Privacy/

Confidentiality+ solution

EXERCISE

IDENTIFY BEST CONTENT

For each structural part of your presentation, decide which 2 or 3 things to say, do or share to make your point

Try to have some variety, ..but not too much

TO AVOID THIS FOLLOW 5 STEPS

Define your objective

Know your audience

Define the right message

Build effective structure

Add the right content

Now you need to deliver

with style !

Eye contact

Interactivity

Gesticulation

Smile

Solid posture

No fidgeting!

Facial expression

Voice

EXERCISE

PRACTICE DELIVERING YOUR PRESENTATION

Stand up and speak

Give each other feedback : Positive + To improve

Introduce + close your presentation well(Remember the pyramid principle!)

DEVELOP YOUR PRESENTATION WELL

to DELIVER WITH STYLE

Slide 2: CartoonRosenfeld MediaImage cut to include only 1 part of the cartoonhttps://www.flickr.com/photos/rosenfeldmedia/4459200347/in/photolist-7N3yUB-bZifT5-bZidSU-bZibQL-bZicB7-bZiewN-bZiadL-bZiet1-bZi8KC-bZiihh-bZia9W-bZii4u-bZiehA-bZi8WQ-bZigyL-bZihd7-bZijsy-bZibDu-bZic4W-bZidrJ-bZibUu-bZiarW-bZifjS-bZi9h1-bZi7RN-bZi8tG-bZi8q9-bZigd3-bZih37-bZi7DJ-bZifcf-bZi7p9-bZicdE-bZid4m-bZiaFS-bZijwY-bZi9WG-bZij8y-bZi7a7-bZifsU-bZiaKN-bZihYh-bZieRC-bZigmu-bZicVd-bZigFS-bZie8Y-bZig8w-bZi7HA-bZihAu

Slide 3: PresenterTobias Tofthttps://www.flickr.com/photos/tobiastoft/3209413578/in/photolist-9ERw2M-5TB5QS-9Fndzs-cwP8T-ctMciy-4xKW11-778Cp-86HFc6-cwPga-6hvK8R-qotTDZ-9nu8md-gjPhx-5UxWkD-mdKHUB-5TB893-4uy9XG-ctMcoo-7BAmRY-7ymPfX

Slide 4: Dracula on phoneTheasijtsmahttps://www.flickr.com/photos/theasijtsma/8162255819/in/photolist-drgGhB-b7ueWg-3pis4C-48XFDV-cjL6F5-8XSJbv-7fte7a-7ySpNU-pxSoGA-6hoGDy-8zJdcF-cJWXWf-4pkjmZ-4tiHtq-77SePv-6g9uVY-8GisPv-ib9X63-bbtcP-bghbKc-r1E9Ji-fDcSLc-2JAidC-u3mTW-az45tU-i6yPvN-2te1HE-55ZVtp-gzVGJ7-5mTbPf-bpE7ur-2zs5Ji-dmuJKm-74grSb-axkZ7G-3bLnqA-cpREm1-5P9kxS-6vWnZZ-7nkBSM-4vg2Tk-7neApD-5GerJW-7niuhC-9JKQF4-aKt1c-9zxT76-9ifvYo-bmMNaz-8M4Wv7

Slide 6: FingerTsahi Levent-Levi https://www.flickr.com/photos/86979666@N00/7623744452/in/photolist-cBFFBS-2FNUzm-8ChFDT-93aPCq-nh56ww-4mzmoq-qJ8iU-fGyo6Q-5GLFEo-5Y5kW-9ESmzs-wTgzo-7mp3wi-2eVMS6-bAd4AH-8p2AtP-4ms8ZA-5DeuzB-9rnT91-7ssZNn-8JkcMH-4Thsd9-5CCQse-4cqfT-5huQJc-drshVo-9grzfE-oUjdHF-FEdBM-6nCmik-bTQwfx-7VhPft-cDeCGs-azGM3y-i6cpkf-7CR24t-bEVLmG-7Er6af-dPu18T-aYFfb-7kZ57d-5uCCw4-4vz7rG-ediLaQ-KGgU8-5JE9tz-9o5yon-bP1BNF-6Vmcpf-8qQBZ9

Slide 9: Important messagePatrick Denkerhttps://www.flickr.com/photos/pdenker/6001236724/in/photolist-a9iUAG-7QCia5-av9EvZ-6A6nxy-9sLrvz-9yPcYk-9sLrrM-h3b6hC-db8GGs-4qydtJ-bsrxR1-5xu9v7-p7ftEy-bgLYCP-sBT1G-apLjca-8RKCvB-7m2np-4rUuRj-9eNfot-Di8iy-mUegg6-79xBwE-f75RJu-3Vyqq9-9W8TYc-bK3ELX-97mE1K-4wX7Yh-aQxVkx-9LP5P6-p5hgAC-7Xu1BK-6g1QQn-9LapP7-4rQrhn-7J4cV2-azdUEh-9z1beC-ojqQ8R-6EeU8Z-bm8j4X-95strY-6ZoBs9-orLRWx-oiLJPK-9QZyJd-8MVyTe-bK93jX-7BnpmJ

Slide 12: Metal structureStefan https://www.flickr.com/photos/st3f4n/with/2767206869 http://www.flickr.com/photos/st3f4n/2767206869/in/photolist-5dwEcg-cMwNxY-6DGe1C-8GUuL9-cMwJ2h-mCg3W-oN7QaS-jcDsg6-8M5Nsx-2Di7W3-By5oG-6Vr52x-apU3tB-7JyUuS-81qdPS-8nwiGZ-f9DnFZ-oN7mE3-75S2Cf-bjpM58-poqn7R-p6VukC-pmokUh-poqmAF-pmokB3-p6VtHq-892JG7-JUJy2-bM4ctT-LFUWm-tD6FV-tD6D8-occqr-occp8-jzesi-dG4iT-boDnX-boDnx-oW3EPe-6ruyrc-aA6Q9P-esNFPy-8kkG69-bjpM32-48TSBm-4myKSw-nVgzoa-nVgsSp-dqTJe2-8ELUSa

Slide 20: MatchboxMarkus Grossalberhttp://www.flickr.com/photos/tschiae/8370666089/in/photolist-dKFRp8-xiE4n-72ERMX-3qNtps-9vrq3f-2ig3Gx-4zSiYF-oPyU-2gY3Z-eTrbaC-fynqpU-jiwiWD-aeKu3K-7uaUPX-88jGAZ-djmVpg-dFSi-djuY4m-fpFes-hDWyS9-2ESZtc-8gE5GB-78hRkB-2JmKvD-6cMsD4-nGPmrU-7Pyt6d-DhL6U-6awWox-bsbeJ-5XCo7Z-iG7mo2-AvBvp-n2iXG-qcL1TD-4NaFnY-dufasQ-8c147H-8BvQSX-jKESwZ-7fcLXz-e3oPHd-99rwUF-eGxo8-cKFQSE-54dH9T-5d1ozp-bgfvHe-aeEoST-7r73R2

Slide 25: Fashion shop windowKool Cats Photography over 4 Million Views http://www.flickr.com/photos/katsrcool/14154155439/in/photolist-nyKKhK-dJuhcU-8zpmKX-mmNH2b-6uMgRd-qjN2Bv-7FWaZK-5Ux1cs-5Wcb4W-nrfANb-fvAau-8Fcd3m-9nmcX8-da8dy-5wAam5-NwxJ-5GGSfL-f944R4-gcmgCH-gZdSKp-5j88ND-4UxCYp-ea9f6H-5WW8ff-fKZF5L-cCeuN1-fZE7AP-fZDL51-fZDDki-fZDKXs-aM9ZXv-zPBeE-5Gg8bo-8YueA-j8nhXc-9qLPRi-rjvosG-aoz73g-5cyACU-aZvnVr-gMmDNk-mYyrTg-8Nx6E-4k4RuE-j8nYQQ-9DgWrC-sJ7YW-bUARMo-dThMnt-5jcpJQ