Paper to be presented at the Summer Conference 2010 on "Opening Up Innovation: Strategy, Organization and Technology" at Imperial College London Business School, June 16 - 18, 2010 DIVERSIFICATION BY YOUNG, SMALL FIRMS Rui Baptista Instituto Superior Tecnico, Technical University of Lisbon [email protected]Murat Karaöz Instituto Superior Tecnico, Technical University of Lisbon [email protected]João Leitão University of Beira Interior [email protected]Abstract: Young firm diversification is examined investigating the determinants of the timing of diversification and also whether diversifying firms have higher survival chances. Firms with a greater proportion of employees in managerial positions are more likely to diversify early, giving credence to resource-based views of diversification. Firms that enter volatile industries are more likely to diversify early, possibly due to entry mistakes. Firms born diversified are more likely to survive, suggesting that pre-entry capabilities play an important role in early diversification. Firms diversifying after birth are more likely to survive the older they are at the moment of diversification. JEL - codes: M13, L22, L25
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Determinants of Diversification by Young, Small Firms
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Paper to be presented at the Summer Conference 2010
on
"Opening Up Innovation:Strategy, Organization and Technology"
atImperial College London Business School, June 16 - 18, 2010
DIVERSIFICATION BY YOUNG, SMALL FIRMS
Rui BaptistaInstituto Superior Tecnico, Technical University of Lisbon
Abstract:Young firm diversification is examined investigating the determinants of the timing of diversification and alsowhether diversifying firms have higher survival chances. Firms with a greater proportion of employees inmanagerial positions are more likely to diversify early, giving credence to resource-based views ofdiversification. Firms that enter volatile industries are more likely to diversify early, possibly due to entrymistakes. Firms born diversified are more likely to survive, suggesting that pre-entry capabilities play animportant role in early diversification. Firms diversifying after birth are more likely to survive the older theyare at the moment of diversification.
JEL - codes: M13, L22, L25
Diversification by Young, Small Firms Abstract: Young firm diversification is examined investigating the determinants of the timing of diversification and also whether diversifying firms have higher survival chances. Firms with a greater proportion of employees in managerial positions are more likely to diversify early, giving credence to resource-based views of diversification. Firms that enter volatile industries are more likely to diversify early, possibly due to entry mistakes. Firms born diversified are more likely to survive, suggesting that pre-entry capabilities play an important role in early diversification. Firms diversifying after birth are more likely to survive the older they are at the moment of diversification. Keywords: Diversification; Start-ups; Small Business; Resource-based View; Entry Mistakes J.E.L Codes: M13, L23, L25
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1. Introduction
Since the 1980s, there has been a rise of research into entrepreneurship and small
business. Despite this renewed attention, diversification remains a relatively untapped
topic in studies focused on small firm growth (Davidsson, Achtenhagen and Naldi,
2006). Two well-known aspects of the entrepreneurship and industry dynamics
literatures are that start-ups are small and numerous, and that a significant percentage
exit the market in their early years (Romanelli, 1989; Mata and Portugal, 1994;
Bartelsman, Scarpetta and Schivardi, 2005). The factors distinguishing the ones that
survive from the ones that exit are studied in an extensive body of empirical research
(see Caves, 1998; and Carroll and Hannan, 2000 for reviews).
According to Audretsch (1995), one reason why so many new firms fail is that
their start-up size is smaller than the minimum efficient scale in the industry and they
experience a cost disadvantage vis-à-vis the most efficient firms in the market. The
larger the minimum efficient scale in an industry, the higher the cost of adjustment for
new firms. Mata, Portugal and Guimarães (1995) find that the probability of survival
of new firms improves over time as their size increases toward the minimum efficient
scale. It is then intuitive to perceive that the growth process of a small start-up firm
should be specialized while it adjusts its size to the requirements of the market. One
would expect additional resources acquired after start-up to be added back toward the
growth of the existing business in order to achieve more efficiency and, in this way,
ensure survival.
The fact remains, however, that some small firms choose to diversify early in their
lives. While a large majority of the research on corporate diversification focuses on
large firm diversification strategies and performance (see Ramanujam and
Varadarajan, 1989; Montgomery, 1994; and Palich, Cardinal and Miller, 2000 for
reviews), a range of studies indicate that diversification is a favored strategy among a
small proportion of young, small firms (Lynn and Reinsch, 1990; Kim and Kogut,
1996; Sandvig, 2000; Giarratana, 2004; Auerswald, 2008). In general, these studies
suggest that diversification might be a legitimate growth strategy for some young,
small firms. However, no study has specifically focused on two major questions:
i. Which factors determine the timing of diversification for start-ups; and
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ii. How does diversification (and its timing) affect the probability of survival of
young firms?
This paper examines first-time diversification decisions by young firms. We
investigate the determinants of the timing of the diversification decision (i.e. how long
it takes from start-up to diversification) and also whether young firms diversifying
have significantly higher chances of survival than young firms that do not. We use
extensive longitudinal data containing information on firms’ characteristics and
environmental conditions, and their evolution over time.
The remainder of the paper is organized as follows. In the next section the
literature on the drivers of diversification is examined, discussing how it may apply to
the growth of new firms. The third section introduces the data used in the paper. The
fourth section examines the determinants of the timing of diversification, while the
fifth section looks at whether diversified young firms are more or less likely to
survive than non-diversified ones. The sixth section concludes.
2. Background
The empirical evidence supporting a “liability of smallness,” i.e. a negative
relationship between hazard rates and size (initial and/or current), is overwhelmingly
unambiguous. This result is found in samples of firms of all ages (Evans, 1987; Hall,
1987) and in samples of new firms (Mata and Portugal, 1994; Haveman, 1995;
Agarwal and Audretsch, 2001). Smaller entrants face lower barriers to exit (Sharma
and Kesner, 1996) and are more likely to lack the social legitimacy, relationships with
customers and suppliers, and productive routines that enhance the probability of
survival (Delmar and Shane, 2004). The probability of survival increases as firms
invest and grow their core business (Mata, Portugal and Guimarães, 1995; Sharma
and Kesner, 1996). Nevertheless, while diversification remains a growth strategy used
mainly by large firms, some young, small firms choose to grow through
diversification.
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2.1. Drivers of Diversification
The diversification phenomenon is well studied within the context of large firms.
Montgomery (1994) examines three main perspectives of why large firms diversify:
the market power perspective; the managerial or agency perspective; and the resource
based perspective. The market power perspective argues that diversification yields
market power through anti-competitive practices (Edwards, 1955): cross-
subsidization, mutual forbearance, and reciprocal buying. The agency perspective
supposes that when managers hold little equity in the firm and shareholders are too
dispersed to enforce value maximization, corporate assets may be deployed to benefit
managers rather than shareholders (Marris, 1963, 1964).
The resource based perspective argues that rent-seeking firms diversify in response
to excess capacity in productive factors or resources that can be used in distinct
markets. These include factors the firm has purchased in the market, services the firm
created from those factors, and special knowledge (or technology) the firm has
accumulated over time (Penrose, 1959). Arguments originating from neoclassical and
evolutionary economics reinforce this view. Within the neoclassical theory of the
firm, the concept of ‘economies of scope’ (Panzar and Willig, 1981) provides a
rationale for diversification; Teece (1980; 1982) argues that diversification is a means
for firms to achieve economies of scope arising from the sharing of tangible and
intangible assets in the production of multiple products, resulting in lower joint costs
per unit of output. Evolutionary economic theory is concerned with firms as bundles
of resources which are organized in routines representing the organizational heritage
and knowledge base of the firm, shaping and bounding its path of further expansion
and new learning opportunities (Nelson and Winter, 1982). These arguments are
particularly relevant with regard to intangible assets. Many of a firm's skills and much
of its knowledge are not easily transferable since they are deeply embedded in the
human resources and routines of the firm. The transfer of these systemic resources
entails contracting problems due to information asymmetries (Wernerfelt, 1988) and
may require the transfer of organizational as well as individual knowledge (Teece,
1982), making diversification a superior strategy for growth.
Of these perspectives, only the resource based one seems pertinent for young,
small firm diversification. Conglomerate power is a function of the firm's market
4
power in its individual markets (Gribbin, 1976). To wield power across markets, firms
must first have some measure of strength in its individual markets. A new small firm
with insignificant positions in a number of markets will not, in sum, have
conglomerate power. Arguments which link diversification and firm growth due to
agency problems are equally tied to the life cycle of the firm. Young businesses are
usually assumed to be formed of like-minded individuals with the same initial view
about the best course of action for the firm (Klepper, 2007).
According to the resource-based perspective (Barney, 1986, 1991; Peteraf, 1993),
firms accumulate tangible and intangible assets in the course of their activities in a
learning process that enables the accumulation of experience embedded in human
resources. These assets include product, process and industry-specific know-how and
human capital, customer and supplier ties, as well as marketing and distribution
channels. As the firm grows and becomes more efficient, the accumulated resources
may exceed the industry requirements. Idle resources induce owners or top managers
to redeploy and expand them into other industries or markets that require comparable
inputs and resources, thus leading to diversification.
2.2. Why do Young, Small Firms Diversify?
Since owner-managers and entrepreneurs may differ significantly in abilities and
growth orientation, reasons for diversification probably also vary widely and are
related to factors both internal and external to the firm (Carland et al., 1984). While
not attempting to provide a theoretical foundation for young firm diversification, the
sporadic research on the subject is examined in order to determine the main rationales
behind this phenomenon.
Following the resource-based logic, diversifying young firms may be looking for
synergies or the sharing of co-specialized innovative assets between different lines of
business. There are both competitive and cognitive reasons why young firms might
possess knowledge with potential application in multiple product markets. Pre-entry
resources and capabilities embodied in entrepreneurs (Helfat and Lieberman, 2002)
represent an important asset for new firms. Mosakowski (1998) defines
entrepreneurial resources as the propensity of individuals to behave creatively, act
with foresight, use intuition, and be alert to new opportunities. These entrepreneurial
5
resources can be dispersed among a team of individuals and combined into unique
capabilities (Tanriverdi and Venkatraman, 2005). Amit and Schoemaker (1993) define
capabilities to be information-based processes. Such information (or knowledge) may
be possessed by teams of founders prior to entry, enabling them to better recognize
opportunities (Shane, 2000) and making entrepreneurial start-ups a superior choice for
opportunity exploitation (Alvarez and Busenitz, 2001). Newly formed entrepreneurial
teams begin with a set of endowments (Levinthal and Myatt, 1994), including human
capital (knowledge, skills and experience), social capital (social ties within and
outside the team) and cognition (Helfat and Peteraf, 2003). While cognition enables
corporate managers to build up dynamic capabilities as firms and organizations evolve
(Adner and Helfat, 2003), human and social capital accrued by managers and
qualified personnel prior to start-up may also be an incentive to diversification. It is
therefore possible that, even in the very early stages of its life, firms may have the
resources and capabilities needed to deploy in multiple markets.
Diversification by young firms may also be associated with the specific nature of
small business entry in new markets. The growth of small firms is a particularly
erratic and risky phenomenon. Entry and failure rates of new firms are high,
regardless of the industry. Santarelli and Vivarelli (2007) highlight that, when dealing
with gross entry across all economic sectors, a huge multitude of ‘followers’ and very
few ‘real’ entrepreneurs are encountered. Instead, overconfidence and the ‘escape’
from unemployment are often key characteristics of new firms. Some influential
theoretical models in economics attempt to describe the chaotic process of small firm
growth (see, for instance, Hopenhayn, 1992; and Ericson and Pakes, 1995).
Diversification decisions in the young, small firm context may seek to reduce risk by
spreading resources across several industries, or correct an entry mistake by switching
resources from an industry where there is insufficient demand to a more promising
one.
2.2.1. Synergies and the Sharing of co-specialized and innovative assets
Synergistic diversification occurs when a venture or additional product line is
added in order to provide a direct benefit to the existing firm, either taking advantage
of economies of scope or reducing transactions costs (Teece, 1982). This may occur
6
through the use of excess capacity, stimulating demand in the original venture, or
through some other means of providing a cost or revenue advantage. Synergistic
diversification is often carried out into related industries, or in the form of vertical
integration.
Penrose (1959) conceptualizes the firm as a collection of resources, each of which
is a bundle of potential ‘productive services’ bounded together in an administrative
framework. Penrose’s fundamentally dynamic vision of firms holds that firm growth
is led by internal momentum generated by learning-by-doing. Managers and qualified
employees become more productive over time as they become accustomed to their
tasks. As managers gain experience, managerial talent can then be focused on growth
opportunities. Firms are therefore faced with incentives to grow because while the
knowledge possessed by a firm’s personnel tends to increase automatically with
experience, it is challenging to take full advantage of this valuable firm-specific
knowledge.
The notion of synergistic diversification is also central to Ansoff’s (1965) work.
Firms choosing to diversify can do it in one of three ways: by exporting the firm’s
traditional products or services into new markets, by diversifying according to
synergies of demand, or synergies of technology. These synergies may be due to
lower expected fixed costs of starting-up, or due to anticipated operating economies.
However, Ansoff (1965) advocates a prudent approach to diversification: firms should
only consider diversification when there are no other options to realize its growth
objectives; if a firm can discover growth opportunities by re-evaluating and re-
formulating its strategies within its present portfolio of activities, instead of expanding
the portfolio by commencing new activities, it should do so.
Synergistic diversification is likely to be found where the existing venture has high
barriers to entry and exit. Existing firms, which have incurred high sunk costs upon
entry, can increase gains by expanding into new sectors. This may happen in
particular in the absence of scale economies and/or where there is a natural upper
limit to growth in the original business (Giarratana, 2004). Also, firms whose value
chains contain weak links – such as a poor distribution system or an ineffective
maintenance service for a product or a technology – would likely undertake vertically
integrated diversification. Experienced entrepreneurs or owner-managers are more
7
likely to look for synergies in diversification since they have greater intra and inter-
industry knowledge (Lynn, 1998).
Innovative firms which employ transferrable technologies are likely to spawn
diversification which aids in capacity utilization, new product development, or
technology knowledge. Because technology-intensive industries are associated with
higher hazard rates due to faster obsolescence of initial endowments (Agarwal and
Gort, 2002), start-ups in these industries may need to implement a multi-product
strategy for survival and growth.
There are several studies of technology-based diversification behavior (see, for
example, Argyres, 1996; Silverman, 1999; Miller, 2004; 2006). Pavitt, Robson and
Townsend (1989) show considerable variation amongst firms of different sizes and
different principal activities in the nature, dynamics, and organization of their
technological activities. They find evidence of a general trend toward more
diversification resulting in large part from the growing interaction in the small
innovating firms amongst mechanical, instrument, and electrical-electronic
technologies. Kim and Kogut (1996) find that firms that originate in industrial fields
based on a platform technology (i.e. a core technology that is applicable to a wide set
of market opportunities) acquire the technological skills to diversify and to mimic the
branching of the underlying technological trajectory. A meta-analysis conducted by
Song et al. (2008) finds that market scope is a prominent success factor among newly
established technology ventures. Giarratana (2004) finds that innovation and product
differentiation, along with investments in co-specialized assets, are variables strongly
correlated with young firms’ probability of survival and growth in the encryption
software industry. Waves of specialized entrants increasing the mean level of firm
product specialization are followed by periods of market consolidation where
specialized firms leave the market, and companies with a broader product variety
survive.
Technological diversity seems to play an important role in small firm
diversification. In a study of resource sharing within and across large and small firm
product lines in technology-intensive industries, Stern and Henderson (2004) find that
within-business diversification matters a great deal, determining which start-ups
survive and which cope better with rapid environmental change. Miller (2006) finds
that multi-business firms create more value from technological diversity than do
8
single segment firms and diversified firms perform better as technological diversity
increases.
2.2.2. Risk Reduction and Entry Mistakes
Diversification may be a strategy for growth through the creation of a risk-reducing
portfolio of industries where the firm is present. Risk reduction strategies may lead to
unrelated diversification or to diversification into businesses that, even if related, do
not assist the original business directly in revenue generation or cost reduction. Such
diversification often occurs where the initial business is a high-risk enterprise, and is
directed toward sectors where minimal operational resource investments are required
for the new venture. Risk-reducing diversification may be particularly important if the
firm is concentrating its activities on a niche market with seasonal demand (Lynn and
Reinsch, 1990) or locally restrained (Rosa and Scott, 1999). If expansion is restrained
to one industry or region, the rate of return on additional investments diminishes with
the absence of growth in demand and/or technological efficiency gains (Sinha, 1999).
Raffa, Zollo, and Caponi (1996) find that new firms based initially on technical
entrepreneurial know-how may expand their market abilities by acquiring new market
competencies through diversification of the entrepreneurial group’s activities.
Signals of weak or insufficient demand are likely to persuade the firm to search for
other industries to enter. This phenomenon is well established for declining industries
(Chandler, 1962; Miles, 1982): firms look for possible alternatives so that they can
gradually redeploy their assets and reorganize their businesses (Ghemawat and
Nalebuff, 1990; Anand and Singh, 1997). Sandvig (2000), and Filatotchev and Toms
(2003) study how small firms adjust to major declines in their core markets by
diversifying into related markets. However, diversification due to insufficient demand
is not exclusive to declining industries (MacDonald, 1984; Jovanovic, 1993). If the
firm enters a new industry where there is great uncertainty concerning the evolution of
demand, the risk of overestimating future growth is significant. Growing industries
usually experience highly volatile growth rates. This means that, while these
industries attract more entrants, they also experience greater market adjustments,
corresponding to an unstable environment where high rates of entry precede high rates
of exit. Audretsch (1995) uses a ‘revolving door’ to describe this phenomenon.
9
According to Kahneman and Lovallo (1993) individuals are susceptible to a type of
decision making bias in which their forecasts of future outcomes are often anchored
on plans and scenarios of success rather than being grounded in past experience and
are therefore overly optimistic. Camerer and Lovallo (1999) find that optimistic,
overconfident biases influence entry into competitive markets as potential entrants are
unrealistically confident about their chances. According to these authors, entry may
be viewed as an expensive lottery ticket with positively skewed returns: although
most entrants expect to lose money and fail, entry still maximizes expected profits
because the payoffs for success are very large.
Entry mistakes occur when a firm overestimates the market’s growth rate and/or its
own efficiency and enters the market with too large of a scale (Cabral, 1997; Vivarelli
and Audretsch, 1998; Vivarelli, 2004). Such mistakes may also happen due to
unexpected events such as the loss of a significant client or supplier. Under such
circumstances, while some firms may close, others may attempt to redeploy their
excess resources into other lines of business. Facing unexpected changes significant
enough to threaten it with serious operational or financial trouble, an established
venture may diversify by necessity rather than by strategy. Lynn (1998) calls it ‘crisis
diversification’, noting that it tends to be opportunistic and not synergistic.
3. Data Used in the Study
The present study uses the Quadros de Pessoal (QP) micro-data, a longitudinal
matched employer-employee data set built from mandatory information submitted
annually by all Portuguese firms with at least one wage-earner to the Ministry of
Labor and Social Security.1 Firms, establishments and individuals are fully cross-
referenced through the use of a unique identification number, thus allowing for the
recognition of both new entrants and exiting firms, as well as the opening and closure
of subsidiary establishments. For each firm, data are available for size (employment),
age, and number of establishments (including location, employment, and six-digit SIC
sector) for the years 1988-2000.
1 Recent studies using QP data include: Mata and Portugal (2000; 2002), Cabral and Mata (2003); and Varejão and Portugal (2007).
10
While the Portuguese economy is characterized by a small average firm size,
consistent with Portugal being a small open economy, this does not significantly
affect the validity of our results in comparison with other developed economies, as
much of the Portuguese data are consistent with other developed countries. In
particular, Cabral and Mata (2003) provide compelling evidence that the Portuguese
economy displays similar patterns to those of larger and more developed countries
with regard to the firm size distribution across industries.
The entry cohorts of 1988-1994 are followed up to the year 2000, registering all
events of survival and exit, as well as the occurrence of diversification for the first
time. A firm is assumed to exit when all its establishments disappear from the dataset
for at least two years in a row. Establishment, branch entry or acquisition are counted
in order to learn about firms’ diversification decisions. Diversification is defined as
the opening or acquisition of a new establishment (branch) in a different sector from
the start-up’s original one.2 Each firm is classified according to the six-digit sector of
industry aggregation. This provides unique detail, allowing for the identification of
product markets within more widely defined industries. Thus, the diversification
measure captures the emergence of new product lines based on competences and
resources similar to those required for the firm’s original product, as well as less
related forms of diversification. The moment of ‘first-time diversification’, the very
first event of diversification by a start-up, is at the core of the study. Diversification
may occur at birth if the firm enters several sectors simultaneously, or later in the
firm’s lifetime.
Table 1 presents the main characteristics of each entry cohort, including the
proportion of exiting firms and of related and unrelated diversifiers. A significant
proportion of the start-ups in each cohort exited during the period under analysis.
Over 63% of firms in the 1988 cohort exited in the first twelve years, while almost
45% of the 1994 cohort exited in the first six years. In total, 55% of all entrants in
1988-1994 had exited by 2000. These results are in line with the empirical literature
(Caves, 1998; Carroll and Hannan, 2000).
Unsurprisingly, only a very small portion of young firms diversify. About 2.6% of
the firms in the 1988 cohort had diversified after 12 years, while less than 1% of the
2 We are therefore considering diversification both through internal growth and through acquisition of an existing establishment.
11
1993 and 1994 cohorts had diversified by 2000. Entry within the same two-digit
sector is classified as related diversification, while entry into another two-digit sector
is classified as unrelated diversification. Unrelated diversification occurs more often
than related diversification. A total of 1783 firms engaged in unrelated diversification
while 981 diversified within the same two-digit sector. While the data enable the
differentiation between related and unrelated diversifiers, this path is not pursued in
the present study, as the number of events for each type of diversification are too few
to allow for substantial conclusions with regard to differences in diversification timing
and survival patterns between related and unrelated diversifiers.
4. The Timing of Diversification
In this section the factors influencing the time it takes for new firms to diversify
are examined. In order to do so a hazard model of time to diversification is estimated.
The proportional hazards model originally proposed by Cox (1972) is:
10( , ) ( )
p
i ii
X
h t X h t e
(1)
where 0 ( )h t is the baseline hazard function for the time t ; X is a vector of time-
varying covariates; and is a vector of corresponding coefficients to be estimated
(see Mata and Portugal, 2002 for an application).
4.1. Explanatory Variables
A set of explanatory variables accounting for the main firm-level and industry-
level determinants of diversification is developed based on the discussion in section 2.
The definitions and descriptive statistics for all the variables used in this paper are
shown in Table 2.3
The proportions of managers and qualified employees in the firm are used as
explanatory variables to account for the existence of resources and capabilities that
may be applied in a new industry. As previously discussed, Penrose (1959) argues that
3 Correlation matrices are omitted due to space restrictions but are available from the authors upon request.
12
managers become more productive over time thus allowing excess managerial talent
to focus on value-creating growth opportunities. The knowledge possessed by a firm’s
managers and qualified personnel represents a set of resources and capabilities that
may be deployed in new industries. Also as pointed out previously, newly formed
entrepreneurial teams begin with a set of pre-entry knowledge and resources
(Levinthal and Myatt, 1994; Alvarez and Busenitz, 2001) which can be used in a
variety of industries and serve as a basis for the accrual of dynamic capabilities. The
existence of such resources and capabilities from the onset of the firm may also be an
incentive to diversification. Data on business owners and employees for each firm and
establishment include their function (i.e. hierarchical level).4 We use this information
to compute the proportions of managers and qualified personnel; we expect that, as
these increase, diversification will become more likely.
Firm size and its relationship with the industry’s minimum efficient scale (MES)
are likely to be important determinants of diversification. As pointed out earlier, firms
smaller than the industry’s minimum efficient scale experience cost disadvantages vis-
à-vis larger firms (Audretsch, 1995). The larger the minimum efficient scale in an
industry, the longer it might take for a firm to achieve the required efficiency to be
competitive. The larger the size of the firm (or the lower the MES in the industry), the
more likely it is that it will have achieved a stable position in its original market and
may own excess assets and resources that may be used in expanding into a new
industry. We therefore expect that a firm will be more likely to diversify the greater
its size and the lower the industry MES.
The firm’s growth rate is also an interesting indicator of its chances of
diversification. If the growth rate is slowing down, the firm may be approaching the
MES (Mata, Portugal and Guimarães, 1995) and therefore fewer investments are
required to achieve efficiency in its original industry. Hence, further investments may
be directed at other industries. Moreover, if the firm is not growing (or growing
slower than the market) it may be facing difficulties with competition – possibly
associated with an entry mistake – and should have a greater incentive to diversify.
4 The data have information about each individual’s occupational position and status within the firm coded using the International Standard Classification of Occupations (ISCO) and the International Classification by Status in Employment (ICSE).
13
We therefore expect that a firm will be more likely to diversify if its growth rate is
lower.5
As pointed out earlier, increased density or concentration in a market reduces
competitive pressure for incumbents and provides less scope for growth within the
industry (Hannan and Carroll, 1992; Bunch and Smiley, 1992). Firms in concentrated
industries may therefore have a greater incentive to diversify since they have both a
secure position and few opportunities for growth in their original industry. We control
for the effect of market concentration on the chance of diversification using the
logarithm of the Herfindahl concentration index for the firm’s original industry.
The overall size of the original industry and its growth rate also play a role in
stimulating (or slowing down) diversification. Large industries and industries
registering high growth rates afford young firms greater possibilities for growth,
making the opportunity cost of diversifying greater. It is therefore expected that firms
in larger and growing industries will be less likely to diversify. We include both the
logarithm of industry size and its growth rate as control variables in our study.
As discussed in section 2, industries registering high growth rates also register
higher rates of both entry and exit, due to uncertainty associated with high growth
volatility. Industries with volatile demand correspond to an unstable environment
where size adjustments by firms are recurrent and entry mistakes due to
overconfidence are frequent. It is expected that in such industries young firm
diversification carried out due to necessity associated with events that place the
venture in operational or financial trouble will be more likely to happen. We measure
volatility in industry growth using the logarithm of the standard deviation of the
growth rate of the firm’s original industry.
In order to capture effects associated with business cycles, a dichotomous variable
has been added, taking the value one in years when the unemployment rate decreases,
5 We measure firm size using the logarithm of the total number of employees. We follow Pashigian
(1969) in defining the MES as )/()/(
1AAnA i
n
i ii where A represents total employment in the
industry; iA denotes total employment in the i th firm size class; and in
denotes the number of firms
in the i th size class. Hence, the MES is computed as the sum of average firm sizes in all industry size classes, weighted by the proportion of employment accounted for by firms in each size class.
14
and the value zero otherwise. Cohort and industry sector dummies are also added to
the model, although their coefficients are not reported.
4.2. Estimation Results
Estimates for the Cox model are presented in Table 3. Negative coefficients mean
that the explanatory variable has a negative impact on the likelihood of
diversification. Positive coefficients indicate that the explanatory variable has a
positive impact in the likelihood of diversification. In order to make interpretation of
the results clearer, rather than just presenting the coefficient estimates, we also present
the hazard ratios. The hazard ratio compares the effects of two different states of an
explanatory variable on the hazard rate, holding everything else constant; it is derived
by exponentiation of the estimated coefficient for an explanatory variable, holding all
other variables constant. If the hazard ratio equals one, it means that there is no impact
of the variable on the hazard of diversification. If the hazard ratio is larger than one,
higher values of the variable increase the hazard of diversification. If the hazard ratio
is lower than one, higher values of the variable decrease the hazard of diversification.
In general, the explanatory variables have the expected effects in light of the
observations presented in section 2. The proportion of managers and qualified
employees of the firm both have a positive impact on the likelihood of diversification.
This suggests that, if managerial and qualified human resources do indeed serve as
repositories of the firms’ knowledge and capabilities (regardless of whether these are
acquired pre- or post-entry) then having a greater proportion of such skilled human
resources provides a new firm with both the ability and the incentive to grow into new
industries where the routines and capabilities that are specific to the firm can be
deployed through these human resources.
As expected, larger young firms are more likely to diversify faster, possibly
because they have achieved sufficient efficiency gains from size increases. The
significant negative effect of the size of the industry MES on the likelihood of
diversification supports this finding – the larger the industry MES, the longer it should
take for the firm to achieve the required efficiency to be competitive, thus delaying
the investment of resources in a new industry. Larger young firms may also have an
incentive to diversify because they see fewer possibilities of further growth within the
15
same industry. However, the firm’s growth rate in the previous year has no significant
effect on the probability of diversification. This is not too surprising as we are dealing
with young, small firms whose yearly growth rates tend to fluctuate widely.6
Young firms in more concentrated markets are more likely to diversify early. This
result suggests that firms entering more concentrated markets are likely to find it
harder to achieve legitimacy and a stable market position, and may attempt to
diversify early in their lifetimes in order to correct an entry mistake or simply to
reduce the risk associated with entering a concentrated market. It can also be argued
that young firms which perceive they have achieved a secure position in a
concentrated industry may feel their position less threatened and be ready to use their
resources in a new industry, especially if the prospects for further growth are limited
in the native industry.
The overall size of the original industry and its growth rate have a negative impact
on the speed of diversification (although the effect for the industry growth rate is of
small magnitude and only weakly significant). This result suggests that larger and
growing industries may be seen by young, small firms has providing a favorable
environment for growth, making the opportunity cost of diversification higher and
leading them to invest all available resources into single-industry growth.
Entry into industries registering higher volatility in growth rates induces faster
diversification. The instability associated with demand volatility and uncertain
industry growth makes it more likely that entry mistakes and size adjustments will
occur. Diversification carried out by young firms is more likely to occur in these
industries due to unexpectedly low demand that may place the venture in operational
or financial trouble, or simply to reduce the risk associated with demand volatility.
Positive business cycles make young firm diversification less likely. This result
suggests that diversification by young, small firms has a significant necessity-based
component, associated with risk reduction and the correction of entry mistakes. When
the business cycle is positive, young firms may remain in their original industry due to
positive expectations of growth. When the business cycle is negative, young firms
have a greater incentive to look for their fortunes elsewhere.
6 Table 2 shows that the mean of firm yearly growth rates in about 42% while the standard deviation in over 730%.
16
5. Diversification and Survival
In this section we examine whether the pursuit of a diversification strategy – and
the timing of such diversification – influence the probability of survival for the start-
ups in our sample. We first adopt a non-parametric approach, examining the Kaplan-
Meier survivor functions for firms diversifying in different years in order to determine
whether there is a survival pattern associated with the timing of diversification. We
then estimate a semi-parametric hazard model with time-varying covariates, following
the procedure used for the analysis presented in section 4.
We first examine the Kaplan-Meier survivor functions for firms in our cohorts. The
diversification event separates diversified firms from non-diversified firms over time.
If a firm is born specialized (i.e. non-diversified) and remains so throughout the
period under analysis (or until it exits), it is in the non-diversified group. If a firm is
born diversified, it is on the diversified group during the whole period under analysis
(or until exit). If a firm is born specialized and, at time t, diversification occurs, the
firm switches from the non-diversified to the diversified group and remains so until
exit, or until the period under analysis ends.7
Figure 1 presents the survivor curves for diversified vs. non-diversified firms.
There appears to be a significant difference in survival patterns between diversified
and specialized firms in favor of diversification. This is confirmed by a long-rank
(LR) test, which registers a chi-square value of 44.49, significant at the 1% level.
Closer inspection of Figure 1 suggests that the significant differences in survival
patterns between the diversified and non-diversified groups are largely determined by
the proportion of firms exiting during the first year after start-up. After the first year,
the survivor curves show an approximately parallel slope, and the gap between
diversifiers and non-diversifiers does not widen significantly. We then examine the
Kaplan-Meier survivor functions for diversifiers and non-diversifiers according to the
7 Our data does not register events in which a diversified firm specializes, i.e. disinvests from one of its lines of business. All disinvestment events correspond to firm closures.
17
age of the firm at the time diversification occurs. For this, we create a set of eleven
binary variables. The first of these variables equals one for firms that are born
diversified and zero otherwise; the other ten variables each equal one for firms that
diversify between one and ten years after start-up, and zero otherwise. In this way, we
differentiate survivor curves according to the firm’s age when diversification occurs.8
Figure 2 presents the Kaplan-Meier survivor curves for firms diversified at birth
vs. all other firms. Figures 3-12 compare the survivor curves of firms that diversified
between one and ten years after start-up with non-diversifiers, given that non-
diversifiers had survived up to the year of diversification. It becomes clear that the
advantage of diversifiers over non-diversifiers is mostly associated with the greater
proportion of survivors among firms that were born diversified vs. firms that were
born specialized. For firms that were not diversified at start-up, the survival pattern
depends on the timing of diversification. Firms who diversify between the first and
fifth years of age register a significantly lower propensity to survive compared with
non-diversifiers. While there appears to be little difference in survival patterns
between firms who diversified in their sixth and seventh years and non-diversifiers,
firms who diversify in their eighth year or after register a clearly higher proportion of
survivors than non-diversified firms who had survived up to the year of
diversification.
These results suggest that a diversification strategy planned before start-up is likely
to be based on sufficient pre-entry resources and capabilities, taking advantage of
synergies and the sharing of co-specialized assets, representing a significant
advantage for firm survival. For firms that are not diversified at start-up,
diversification in the first years is likely to be more of a necessity associated with risk
reduction and entry mistakes than a strategy for growth. Firms likely overstretch their
resources and face a greater chance of failure. It appears however that, six to seven
years after start-up, some surviving firms may have acquired the necessary
experience, resources and capabilities essential for successful diversification as such a
strategy again enhances future survival chances. A more detailed analysis of the
determinants of survival is required to ascertain whether this is so.
8 We do not consider diversification in the 12th year as the data is left-censored and we would not be able to assess survival after that.
18
5.2. Semi-parametric Analysis: Proportional Hazards Model
We further examine survival of diversifying and non-diversifying firms by using a
Cox proportional hazards model, following the procedure used in section 4.
5.2.1. Explanatory Variables
In order to explain young firm survival, we use the set of eleven binary variables
differentiating firms according to their age when diversification occurs. To recap, the
first of these variables equals one for firms that are born diversified and zero
otherwise; the other ten variables each equal one for firms that diversify between one
and ten years after start-up, and zero otherwise. These binary variables switch from
zero to one the year in which the firm diversifies and remain equal to one afterwards.
In this way we can determine the effect of diversification on the probability of exit of
firms that diversified at different ages.
A set of control variables is used to account for firm-level and industry-level
determinants of survival, as well as the business cycle. As mentioned in section 4,
definitions and descriptive statistics for all the variables used in this paper are shown
in Table 2. The extant empirical evidence on firm survival points to a negative
relationship between hazard rates and size (Caves 1998; Carroll and Hannan, 2000).
This effect is independent of age. In addition to the logarithm of the firm’s current
size (measured by the number of employees), we include the firm’s growth rate as a
control variable. We expect growing firms to have a lower probability of exit. These
variables should provide an additional control to the effect of diversification on
survival. When a firm diversifies it is likely that it will employ more personnel. A
greater probability of survival may therefore be solely the result of the increase in size
and not of diversification itself.
Studies of survival have also addressed the effect of organizational characteristics
on survival probabilities. A number of authors have pointed out that a firm’s
knowledge resides in its human resources (Grant, 1996; Conner and Prahalad, 1996)
and it is the firm’s human capital that provides the basis for sustained competitive
advantage (Youndt et al., 1996; Teece, Pisano and Shuen, 1997; Eisenhardt and
Martin, 2000; Hitt et al., 2001). Mata and Portugal (2002) argue that the quantity (and
quality) of the education held by a firm’s workforce can be regarded as a measure,
19
albeit imperfect, of firm-specific resources and capabilities. We therefore control for
the level of education of the firms’ employees.
Studies conducted for a variety of countries and industries (reviewed in Caves,
1998) suggest that there are three main industry-level forces influencing survival: i)
economies of scale; ii) market concentration and barriers to entry; iii) industry growth.
The larger the MES in an industry, the higher is the cost of adjustment for new firms
(Audretsch, 1995). Hence, firms entering industries where the MES is larger face a
lower probability of survival. We therefore follow the same procedure as in section 4
in including the MES in the firm’s industry of origin as a control variable.
Organizational ecologists (e.g. Hannan and Carroll, 1992) maintain that
competition is a force which increases mortality. When the number of firms in a
market is low, an increase in density (i.e. a decrease in market concentration) leads to
increased legitimacy and may favor survival; however, after a certain point, further
increases in the number of firms lead to increased competition and increased
mortality. Industrial economists argue that competitive (i.e. less concentrated) markets
exert a strong disciplinary effect and drive inefficient firms out of the market, while
high levels of concentration facilitate collusion, so in highly concentrated markets
incumbents are more likely to retaliate against entrants (Bunch and Smiley, 1992). We
control for the effect of market concentration on survival through the same procedure
used in section 4.
Larger industries and industries registering higher growth rates are likely to
provide an environment in which the probability of exit is lower. Large market size or
high growth might make survival easier. However, evidence shows that larger and
growing industries also register higher rates of both entry and exit, reflecting greater
intensity of competition (Agarwal and Gort, 1996). We control for these effects using
the same measures as in section 4. A variable accounting for the business cycle is also
included in the survival analysis. Cohort and industry sector dummies are also added
to the survival model, although their coefficients are not reported.
5.2.2. Estimation Results
Estimation results of the Cox proportional hazards model are presented in Table 4.
A coefficient with a negative sign indicates that the variable reduces the hazard of exit
20
thus having a positive effect on survival. Likewise, a positive sign indicates that the
variable increases the likelihood of exit, or has a negative effect on survival.
The hazard ratios are particularly useful for analyzing the effect of the
diversification timing variables on the probability of survival. Consider the case of the
binary variable taking the value one if the firm diversifies at birth and zero otherwise.
In our estimation, the hazard ratio for firms that were diversified at birth is significant
and equal to 0.78. This means that, all else equal, firms that were born diversified are
only 78% as likely to exit as firms who were not diversified at birth; another way of
expressing this result would be to say that firms who are diversified at birth are about
28% more likely to survive than firms who were not diversified at birth.9
While coefficients are not significant for firms who diversified during their first
year, hazard ratios for firms that diversified from the second to the fourth years after
start-up are significant and generally indicate that diversification this early in the
firms’ lifetimes hinders survival (i.e. hazard ratios are significantly greater than one).
A firm that diversifies in its fourth year is 26% more likely to exit afterwards than a
non-diversifier who has survived up to that year. After the fourth year, however,
circumstances change. While not significant, hazard ratios for firms who diversified in
the fifth year after start-up approach one. For diversification in the sixth year or later,
coefficients are significant and hazard ratios indicate that firms that diversify are more
likely to survive than the ones that do not. Hazard ratios are smaller than one and their
magnitudes diminish as diversification occurs later in the firms’ lifetimes. Firms that
diversify in their sixth year are only about 72% as likely to exit (i.e. about 38.9%
more likely to survive) as firms who survive up to the sixth year and did not diversify
then. Firms that diversify in their tenth year of age are only 26% as likely to exit (i.e.
almost four times more likely to survive) over the next two years as firms that, having
survived through ten years, do not diversify.
These results generally confirm the evidence shown by the Kaplan-Maier survivor
functions. Firms that are diversified at start-up seem to have the required resources
and capabilities to do it and may be taking advantage of synergies and co-specialized
and innovative assets across different industries. Therefore, such strategy has a
positive effect on the probability of survival. Firms who choose to diversify in the first
9 This result is achieved since 1/0.78 = 1.282.
21
years after start-up are more likely to be doing it out of necessity, to reduce the risk
associated with a volatile market or to correct an entry mistake. These firms are less
likely to own the resources and capabilities required by more than one industry and
may be overstretching the available capital and human resources. Such firms face a
higher chance of failure. However, from the sixth year of age onwards, diversification
again becomes a growth strategy enhancing survival probabilities. As the firm
becomes older, the contribution of diversification to enhance the chances of survival
increases. This may be because, having been in the market for some time, firms might
have acquired legitimacy, implemented routines, learned about their efficiency, and
obtained the necessary resources and capabilities to deploy in a new industry. Also, it
may be that chances for further growth in the original industry are exhausted and it is
appropriate for the firm to look for profitable opportunities elsewhere.
The control variables are significant and have, in general, the expected effects.
Larger firms and firms that are growing are less likely to exit at any time. Firm human
capital has a positive effect on survival, but of very low magnitude. Young, small
firms are more likely to exit from industries where the MES is large, due to their
efficiency disadvantages vis-à-vis the larger incumbents. Market concentration has a
positive effect on survival, possibly due to less intense competition in more
concentrated markets, while firms in larger industries are also more likely to survive.
Firms are more likely to exit when the business cycle is unfavorable. The only
somewhat unexpected result is the negative effect of the industry growth rate on
survival. This is likely because growing industries usually register higher levels of
both entry and exit. Growing industries attract large entry flows which signal a low
level of legitimation in the market and contribute to drive out recent entrants. The
empirical evidence from studies in industrial economics (Romanelli, 1989; Mata and
Portugal, 1994; Audretsch, 1995) supports this result.
6. Conclusions
This paper has examined the first-time diversification decision by young firms by
asking which factors determine the timing of diversification for a start-up, and how
does diversification affect the probability of survival of young firms.
22
Examining data for Portuguese firms in the period 1988-2000, we find that only a
very small proportion of young, small firms diversify in their first years. The
proportions of managers and qualified employees of the firm both have a positive
impact on the likelihood of diversification, supporting resource-based views about
diversification being used to deploy the firms’ managerial and qualified human
resources into new industries. If human resources embody the firm’s specific
knowledge, routines, and capabilities, then having a greater proportion of such
resources is likely to lead the firm to expand faster toward new industries where such
resources can be deployed. Young firms that entered highly concentrated industries
and/or industries with high growth rate volatility are more likely to diversify early in
their lifetimes, possibly due to necessity associated with correcting entry mistakes.
Start-ups entering industries where retaliation by concentrated incumbents is strong,
or where demand growth is lower than expected, may be forced to divert resources to
new industries in order to reduce risks and correct entry mistakes. The study therefore
finds support for the two main drivers of young firm diversification identified in the
literature.
Findings with respect to the effect of diversification on the probability of survival
of young firms are particularly striking. Results suggest that a diversification strategy
which is planned before start-up and implemented at the moment of entry represents a
significant advantage for firm survival, possibly because it is based on sufficient pre-
entry resources and capabilities, taking advantage of synergies and the sharing of co-
specialized assets. For firms that are not diversified at start-up, diversification in the
first four or five years significantly hinders survival. Such diversification is likely to
result more from necessity associated with risk reduction and entry mistakes than
from a deliberate growth strategy, likely overstretching resources. Circumstances
change significantly for firms diversifying in their sixth year of age and later: exit
probabilities diminish as the firm’s age at diversification increases. Diversification
again becomes a growth strategy enhancing survival chances. Firms may have
acquired legitimacy, implemented routines, learned about their efficiency, and
accumulated the necessary resources and capabilities to deploy in a new industry.
Such results again provide support for the importance of the two main drivers of
young firm diversification identified by the present study.
23
These results have obvious implications for managers and practitioners. While
diversification is a growth strategy applied by a very small subset of young, small
firms, it nevertheless seems to be a legitimate, survival-enhancing strategy when it is
planned based on resources and capabilities that are available to the entrepreneurial
team before entry occurs. When occurring after start-up, diversification in the very
early years of a firm’s lifetime is not a recommendable strategy for survival, and
seems more likely to occur as an ‘escape’ associated with intense competition and
demand fluctuations in the original market. The evidence suggests that it takes time –
on average at least six years – to build and acquire the resources, routines, assets and
capabilities that make diversification a successful, survival-enhancing strategy.
There are noteworthy limitations to this study. Firstly, the nature of our data, while
longitudinal and encompassing, does not cover a time span long enough to assess the
survival chances of firms who diversify after their tenth year. While the pattern of
results suggests that the hazard of exit goes further down the later the firm diversifies,
it is impossible to ascertain whether this pattern is inverted or remains constant after
the time span covered by the data. Secondly, the small proportion of diversifying
firms in the data does not allow for distinguishing the motivations and survival
performance of related and unrelated diversifiers. Finally, while the data available
provide significant information on firm and industry evolution, it does not contain
information on the specific technologies underlying different firms and industries. We
therefore assumed knowledge assets and capabilities to be embodied in the firms’
human resources. While this implication is supported by previous literature (Grant,
1996; Conner and Prahalad, 1996; Youndt et al., 1996; Teece, Pisano and Shuen,
1997; Eisenhardt and Martin, 2000; Hitt et al., 2001), the assessment of the role
played by synergies and the sharing of co-specialized and innovative assets as
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Table 1 – Entry Cohorts
Entry Cohort
Cohort Size
Follow-up Period Total Exits
Related Diversified Firms
Unrelated Diversified
Firms
Total Diversified
Firms
Period Number (%) Number (%) Number (%) Number (%) 1988 22821 1989-2000 14522 63.6 198 0.87 430 1.88 601 2.63
Total 185288 101925 55.0 981 0.53 1783 0.96 2637 1.42
Table 2 – Variable Definitions and Descriptive Statistics
Variable Description Mean Std. Dev. Min Max
Proportion of managers
Proportion of firm employees in managerial positions x 100 18.00 26.20 0.00 100.00
Proportion of qualified workers
Proportion of firm employees in qualified and highly qualified worker
positions x 100 38.00 36.50 0.0 100.00
Firm size Logarithm of firm’s number of employees in the previous year 1.31 1.12 0.02 10.31
Firm growth Firm growth rate in previous year x 100 42.81 733.73 -99.0 1487.64
Firm human capital
Proportion of employees with college degree x 100 6.50 14.20 0.00 100.00
MES Logarithm of minimum efficient scale in the industry where the firm entered (six
digit sector) 2.04 0.73 0.05 6.14
Industry concentration
Logarithm of industry Herfindahl index x 100 (six digit sector) 3.62 1.40 1.00 9.23
Industry size Proportion of industry employment in
total employment x 100 (six digit sector)
0.02 0.04 0.0 0.54
Industry growth Employment growth rate in the industry x 100 (six digit sector) 3.74 83.81 -53.44 16038.42
Industry growth volatility
Logarithm of standard deviation of employment growth rates in the
industry (six digit sector) 7.98 9.36 0.00 11.69
Business cycle Dummy variable equal to one when yearly unemployment rate decreases 0.13 0.33 0.00 1.00
30
Table 3 – Cox Proportional Hazard Estimates for Firm Diversification
Variables Coefficient Hazard Ratio
Proportion of managers 0.279*** 1.390***
[0.00]
Proportion of qualified workers 0.212*** 1.237***
[0.00]
Firm size 0.088*** 1.091***
[0.00]
Firm growth 0.001 1.000
[0.17]
MES -0.037** 0.963**
[0.04]
Industry Concentration 0.130*** 1.139***
[0.00]
Industry size -0.111*** 0.817***
[0.00]
Industry growth -0.001* 0.999*
[0.09]
Industry growth volatility 0.049*** 1.052***
[0.00]
Business cycle -0.685*** 0.504***
[0.00]
Industry dummies Yes
Cohort Dummies Yes
Number of Observations 167985
Number of Subjects (Start-ups) 167985
Log likelihood -28285.9
LR chi(2) 2263.73***
31
Table 4 – Cox Proportional Hazard Estimates for Firm Survival
Variables Coefficient Hazard Ratio
Born diversified -0.250*** 0.781***
[0.01]
Diversified year 1 -0.021 0.982
[0.82]
Diversified year 2 0.151** 1.159**
[0.03]
Diversified year 3 0.163** 1.172**
[0.03]
Diversified year 4 0.230** 1.261**
[0.04]
Diversified year 5 0.080 1.084
[0.55]
Diversified year 6 -0.332** 0.723**
[0.03]
Diversified year 7 -0.663 0.509
[0.02]
Diversified year 8 -0.633** 0.532**
[0.01]
Diversified year 9 -0.744*** 0.478***
[0.01]
Diversified year 10 -1.378** 0.262**
[0.05]
Firm size -0.401*** 0.672***
[0.00]
Firm human capital -0.004*** 0.991***
[0.00]
Firm growth -0.061*** 0.941***
[0.00]
MES 0.432*** 1.542***
[0.00]
Industry concentration -0.071*** 0.932***
[0.00]
Industry Size -0.811*** 0.454***
[0.00]
Industry growth 0.042*** 1.041***
[0.00]
Business cycle -0.323*** 0.384***
[0.00]
Industry dummies Yes
Cohort Dummies Yes
Number of Observations 993291
Number of Subjects (Start-ups) 168565
Log likelihood -1004733
LR chi(2) 21495
32
Figure 1: Kaplan-Meier Survivor Curves for Diversified and Non-diversified Firms
Figure 2: Kaplan-Meier Survivor Curves for Born Diversified and Non-diversified Firms
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Born Diversified
33
Figure 3: Kaplan-Meier Survivor Curves for Firms that Diversified in the First Year after Entry and Non-diversified Firms that Survived Their First Year
Figure 4: Kaplan-Meier Survivor Curves for Firms that Diversified in the Second Year after Entry and Non-diversified Firms that Survived Their Second Year
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 1
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 2
34
Figure 5: Kaplan-Meier Survivor Curves for Firms that Diversified in the Third Year after Entry and Non-diversified Firms that Survived Their Third Year
Figure 6: Kaplan-Meier Survivor Curves for Firms that Diversified in the Fourth Year after Entry and Non-diversified Firms that Survived Their Fourth Year
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 3
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 4
35
Figure 7: Kaplan-Meier Survivor Curves for Firms that Diversified in the Fifth Year after Entry and Non-diversified Firms that Survived Their Fifth Year
Figure 8: Kaplan-Meier Survivor Curves for Firms that Diversified in the Sixth Year after Entry and Non-diversified Firms that Survived Their Sixth Year
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 5
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 6
36
Figure 9: Kaplan-Meier Survivor Curves for Firm s that Diversified in the Seventh Year after Entry and Non-diversified Firms that Survived Their Seventh Year
Figure 10: Kaplan-Meier Survivor Curves for Firms that Diversified in the Eighth Year after Entry and Non-diversified Firms that Survived Their Eighth Year
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 7
0.00
0.25
0.50
0.75
1.00
0 5 10 15Time (Years)
Non-Diversified Diversified Year 8
37
Figure 11: Kaplan-Meier Survivor Curves for Firms that Diversified in the Ninth Year after Entry and Non-diversified Firms that Survived Their Ninth Year
Figure 12: Kaplan-Meier Survivor Curves for Firms that Diversified in the Tenth Year after Entry and Non-diversified Firms that Survived Their Tenth Year