Johannes Ecker, George-Labs mobey day Vienna Designing George
Johannes Ecker, George-Labs mobey day Vienna
Designing George
For years, banking interfaces used to look like this…
How did we get here?
Technical, Interchangeable, No Customer Focus
We were not different either - this is what Erste Netbanking looked like.
Meanwhile, the rest of our (digital) life is dominated by global brands and services
Why are they successful?
design-driven, digital-first brands, focused on UX,
highly iterative
Soon, new Competitors entered the market
and started to build banking services with the same mindset
Monzo N26
Wealthsimple Revolut
Our answer: George
A banking platform for the digital age, built with the expertise and knowledge of the people at Erste Group.
Driven by Design, ready for the future.
• Retail Internetbanking Solution of Erste Group
• Up and running in 4Countries (+ more in the works)
• PSD2 ready and already making use of it
3,5 Mio Registered Users
2,6 Mio Monthly Active Users
10 Mio Monthly Payments
20 Nationalities
150+ People
Question Time:
Who of you is working for a company with an in-house
design team?
Team of
8+ Design Specialists
Research
InteractionUI
MobileUX
Visual
Prototyping
Web
Until recently…
Product Management Engineering Design
New Structure
Product Management Engineering
Design
External Business, Countries
Internal Squad, Chapter
The Brief
Small Tasks are solved by applying Design Principles + Design System
Personal. Simple.
Intelligent. Unique.
All elements in the Product…
…are defined in the Design System
The difficulty of the job is not to build each and every view to be pixel
perfect.
It is to craft components that are powerful and flexible enough to fit
for the whole product.
Gather Metrics & Conduct Research
Discuss in Chapter
Perform User-Tests
Propose Solution
Implement & Iterate
What’s next?
Continued Roll-out of Design System, Integration of Mobile Apps, Include Countries
We achieved a lot already, but…we are a long way from done!
A peek into the future:
Thank You! Question Time?
Illustrations taken from https://thedesignteam.io/
Credits & Contact
Get in touch with the George-Labs Design Team: [email protected] [email protected]
More about George-Labs https://george-labs.com/