Designing for a just-in-time world
Jan 27, 2015
In his session at Digital Shoreditch on the 21st May 2013, 'Designing for a just in time world', Method Principal David Eveleigh-Evans spoke about how in a real-time world, products and services are going to be shaped at the point of interaction, and how for brands, experience is likely to become the only constant.
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
@eve l e i g h e va n s@me t h o d _ i n cwww .Me t h o d . C om
N O T
B R A N D U S E R
S E R V I C E
P R O D U C T
E X P E R I E N C EP AT T E R N S
F E E D B A C KB E H AV I O U R S
I N T E R F A C E
T H E F U T U R E C O N E
P R O B A B L E
P O S S I B L E
P O S S I B L E
T I M ET O D AY T O M O R R O W
I M A G E U T I L I T Y
I M A G E U T I L I T Y
A N A L O G U E D I G I T A L
T A L K U S E
M E W E T H E M
&
U S E
C O N S U M P T I O N
A C C E S S
O W N E R S H I P
E V E R Y W H E R E
W H 0
T H E N W H O
I F
M E
W H E N
W H AT
W H O
W H E R E
H O W
W H E N
W H AT
W T F
B a s e d o n y o u r d e v i c e ’ s l o c a t i o nP e r i o d i c a l l y s e n t t o G o o g l e . L e a r n m o r e
5 M I L E S I N M AY
S E A R C H , O R S AY G O O G L E
Randy
What I wantwhen I want it
BRAND! U T I L I T Y
N O T F O R S A L E
F E AT U R E SF U N C T I O N
BRANDME!
B R A N D
BRANDME!
ME!
M Y D AT AM Y R E L AT I O N S H I P S
ME!
F E AT U R E SF U N C T I O N
F E AT U R E SF U N C T I O N
F E AT U R E SF U N C T I O N F E AT U R E SF U N C T I O N
F E AT U R E SF U N C T I O NF E AT U R E SF U N C T I O N
F E AT U R E SF U N C T I O N
BRANDME!
U T I L I T Y
U T I L I T Y
U T I L I T Y
U T I L I T Y
U T I L I T Y
U T I L I T Y
F i n d m e
L I S T E N
A S S I M I L AT E
C O M P I L E
R E S P O N D
A D A P T
T R A N S F O R M
AT T E M P T I N G T O G I V E A S H I T
R E L AT I O N S H I P V 1 . 0
C A N C E L
APOLOGIES
Related Documents
