Derek Szeto from Wirkn: Building momentum through events -TechToronto February 2015

Event Driven

Presented by Derek Szeto, February 9, 2015

Your Workplace Connected

ANNUAL EVENTS @ REDFLAGDEALS | BOXING WEEK!

DRIVE TRAFFIC

DRIVE SALES

FREE!

• Huge spike in organic search,

revenue

• ~2x monthly UV’s

• 2x+ monthly pageviews

• Repeat w/ Black Friday

ANNUAL EVENTS @ REDFLAGDEALS | BOXING WEEK RESULTS

5

MOBILE. LOCAL. INSTANT. CREATE YOUR PROFILE. FIND JOBS AROUND YOU

AND APPLY IN MINUTES.

Wirkn makes finding, training, and engaging the

perfect candidates simple, fast, and mobile.

6

http://www.wirkn.com/helptargetstaff/

OPPORTUNISTIC EVENTS @ WIRKN | TARGET CANADA PULLOUT

• Timing is huge… 24hrs to go live

• Media coverage: GlobalNews,

CBC, BlogTO

• Downloads: 800+ per day, high

rank of 17 in free Business Apps

• Employer leads: Just Energy,

GoodLife, Labatt

• Build credibility, start the

snowball

• Repeat: Mexx, Jacob, SmartSet,

Sony Store, Parasuco,

RadioShack…

OPPORTUNISTIC EVENTS @ WIRKN | TARGET RESULTS

SOME OF THE BUSINESS USING WIRKN

Restaurants

Retail

http://www.wirkn.com

[email protected]

@derekszeto on Twitter