Delhi Metro
Delhi Metro Advertising, Metro Advertising, Why Delhi Metro, Branding at Metro Stations, Delhi Metro Branding
May 30, 2015
TDI International India Limited have been India's Largest Airport
Media Operators since 1986, with Advertising Rights at 14 airports as
of date that includes most of the Metro, Mini Metros and important
airports. It has been singularly responsible for undertaking "Brand
Building Campaigns" in a most scientific manner for numerous
well-known Business Houses and thus achieved a stature for itself as
being synonymous with AIRPORT ADVERTISING IN INDIA. Over the years it
has built up a large Team of Professional Expertise backed by
countrywide infrastructure with fully functional well-equipped network
at 20 cities throughout India.
Ever since 2004, TDI International India Limited have also had the
proud privilege of being associated with Delhi Metro Rail Corporation,
the Capitals premium public transport system as their advertising
rights concessionaire for numerous important rail stations which boast
of large footfall of potential consumers of electronic goods.
In order to meet the ever increasing need to achieve self sufficiency
in all aspects of OOH Media, the company established an independent
agency wing aptly named TDI Media Services to provide our clients with
composite services covering all aspects of Media planning under one
roof. We are therefore best suited to provide our clients with all
services such as Overall Media Planning, buying, it's execution,
scientific monitoring etc.
Media Operators since 1986, with Advertising Rights at 14 airports as
of date that includes most of the Metro, Mini Metros and important
airports. It has been singularly responsible for undertaking "Brand
Building Campaigns" in a most scientific manner for numerous
well-known Business Houses and thus achieved a stature for itself as
being synonymous with AIRPORT ADVERTISING IN INDIA. Over the years it
has built up a large Team of Professional Expertise backed by
countrywide infrastructure with fully functional well-equipped network
at 20 cities throughout India.
Ever since 2004, TDI International India Limited have also had the
proud privilege of being associated with Delhi Metro Rail Corporation,
the Capitals premium public transport system as their advertising
rights concessionaire for numerous important rail stations which boast
of large footfall of potential consumers of electronic goods.
In order to meet the ever increasing need to achieve self sufficiency
in all aspects of OOH Media, the company established an independent
agency wing aptly named TDI Media Services to provide our clients with
composite services covering all aspects of Media planning under one
roof. We are therefore best suited to provide our clients with all
services such as Overall Media Planning, buying, it's execution,
scientific monitoring etc.
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Delhi Metro
Advertisin
g
Unique opportunity to tap huge cosmopolitan
market of Delhi
More than 12 lac people commute daily
Captive audience – Consumer continuously surrounded by the Brand for minimum 10 minutes
Low clutter media – High concentration zone with superior visibility
Higher brand recall value
Superior brand sustenance
Sole advertising rightsat 25 metro stations
across lines 1, 2, & 3
Pioneers of airport advertising with
concession across all regions at 14 airports
• Chennai• Kolkata• Pune• Ahmedabad• Cochin• Goa• Amritsar• Jammu• Vadodara• Calicut• Trivandrum• Tirupati• Jaipur• Lucknow
Our Airports
Pan India presence with 21 branches and strong client base of over 500
active clients
Excellent media options
state - of - art displays
- Backlit Translite - Hoarding - Central Verge Pillar - Product Display / Revolving Show Window
Media Offered
Backlit Translite
Backlit Translite
Central Verge Pillar
Backlit Translite
Central Verge Pillar
Show Window / Product Display
Backlit Translite
Central Verge Pillar
Show Window / Product Display
Hoarding
Backlit Translite
Central Verge Pillar
Show Window / Product Display
Pul BangashPratap NagarShastri NagarInderlokKanhaiya NagarKeshav Puram
WazirpurKohat EnclavePitampuraRohini EastRohini WestRithala
Line 1
Our Metro Stations
ShahdaraWelcomeSeelampurShastri ParkKashmiri GateTis Hazari
Line 2
Our Metro Stations
Line 3Mandi HousePragati MaidanIndraprastha Estate
Model Town Azadpur Adarsh Nagar Jahangir Puri
New Delhi Station Outdoor
Media Vehicle Location
Size
Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar
On the platform
Type : Backlit Translite – Free Standing Unit
Size : 9’ x 3’
Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar
Near the passenger token entry/exit channel
Type : Backlit Translite – Wall Mounted
Size : 8’ x 4’
Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar
Near the passenger token entry/exit channel
Type : Backlit Translite – Wall Mounted
Size : 10’ x 5’
Type : Backlit Translite – Wall Mounted
Size : 15’ x 5’
Pragati Maidan, Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar
Catering passengers coming down from platform by escalator / staircase
Type : Backlit Translite – Mounted on Beam
Size : 16’ x 4’
Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar
Catering passengers entering platform by staircase / escalator
Type : Backlit Translite – Mounted on Center Verge PillarSize : 7’ x6’
Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar
Catering the main road traffic
Type : Backlit Translite – Free Standing Unit
Size : 4’ x 6’
Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari,
Pul Bangash, Pratap Nagar, Shastri Nagar, InderlokOn the platform
Type : Backlit Translite – Free Standing Unit
Size : 10’ x 5’
Model Town, Azadpur , Adarsh Nagar, Jahangir Puri On the platform
Type : Backlit Translite – Wall Mounted
Size : 10’ x 5’
Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari, Pul Bangash, Pratap
Nagar, Shastri Nagar, Inderlok, Model Town, Azadpur , Adarsh Nagar, Jahangir Puri
In the Concourse Area
Type : Backlit Translite – Free Standing Unit
Size : 12’ x 4’
Pragati Maidan On the platform
Pragati Maidan Catering passengers entering the platform by staircase / escalator
Type : Backlit Translite – Wall MountedSize : 16’ x 8’
Pragati Maidan & Indraprastha Near the passenger Entry / Exit , opposite ticket
countersType : Backlit Translite - Revolving Show
WindowSize : 4’ x 7’ (Three Sided Display)
Type : - Wall Mounted – Front litSize : 24’ x 12’
Pragati Maidan At the Entrance of the Station
Type : - Backlit Translite – Wall Mounted
Size : 6’ x 12’
Pragati Maidan On the walkway, catering passenger entering the station building
Indraprastha EstateOn the platform
Type : Backlit Translite – Free Standing Unit
Size : 12’ x 4’
Indraprastha EstateBridge Walkway, the only entry/exit point of the station
buildingType : Backlit Translite – Wall
MountedSize : 10’ x 5’
Type : Backlit Translite – Wall Mounted
Size : 7 ’ x 3 ’
Mandi House On the Platform / Concourse
Type : Backlit Translite - Wall MountedSize : 20’ x 4’
New Delhi Station (Ajmeri gate Side)Entrance of New Delhi Station, opposite ticket counters of New
Delhi Station
Type : Frontlit - HoardingSize : 30’ x 15’
New Delhi Station (Ajmeri gate Side)Entrance of New Delhi Station, opposite ticket counters of New
Delhi Station
Terms and Conditions:
Sites are offered on first cum first serve basis.
Minimum contractual period for three months
Service tax as applicable, current service tax 12.36%
Payment on advance basis.
Inputs for display material to be provided by the client
S. L RaoG. M – Business Development# +91- [email protected]
TDI International India LimitedB-4/62, Safdarjung EnclaveNew Delhi – 110029 ( India )Tel.: +91 - 11 - 26165120, +91- 11 – 26162495Website : www.tdiindia.comEmail : [email protected]
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