Delaware Innovation Week 2015 Sponsorship

dELAWARE INNOVATION WEEK

P R E S E N T E D B Y

Media Kit

organized by

Delaware Innovation Week is a week-long celebration of technology and innovation.

DIW15 takes place Nov. 13-21, 2015

2014 Advertising Rates

Everything you need to know about local and regional advertising on Technical.ly.

AudienceYoung: Millennials ages 18-34 make up 60% of our audience

Gender diverse: Women make up 40% of our audience

Educated: Half of our audience has a college degree and an-other 33% have graduate degrees.

Affluent: 35% of our readers make more than $100,000 per year, and another 30% earn $50,000 to $100,000

Who are they? Our attendees are business connectors, urban technologists, digital activists, civic liaisons, and visual artists.Data collected via internal surveys and Google Analytics

Why Care?

• We are part of a Philly tech tradition

• This is a moment to attract and retain

• Tech/startups: fashionably driving future

• Technology: from sector to underpinning

• Trends are in our favor: grab them

• You want to take part in this coming together

ADEPM

TracksCreative

Business

Dev

ADEPM

ADEPM

ADEPM

Civic

Access

MediaADEPM

ADEPM

Arts and Tech collide: Follow this track if you’re trying to reach visual artists, designers, creative marketers and more.

Community-focused: Policy and trend conversations that reach community managers, marketers and public officials.

Leaders of local business: Find business opportunities with founders, freelancers, economic development leaders, business development strategists, and service providers.

Diverse: Brings together new communities and connect with civic hackers, policy wonks, social entrepreneurs and highly civic-minded people.

Young tech professionals: Explore professional development needs with engineers, data scientists, software programmers, mobile devs, hackers and hiring managers.

The future of digital: Explore a changing media ecosystem with marketers, SEO experts, web devs, social media mangers, content strat-egists and more.

Why Sponsor25% of attendees are interested in meeting a potential future employer.

More than 50% of attendees leave the week having met someone new whom they expect to collaborate with on future projects.

50% of attendees will find out about Delaware Innovation Week through Technical.ly Delaware.Data collected via internal surveys

Invitation to DIW planning and advisory committee

“[Track] is presented by [your company]”

“Collaboration powered by [your company]”

“Presented by [your company]”

• •Tickets to Closing Party

“Sponsor” designation on name tag

4-foot table

Special participation

Tickets to Track Conference for staff (for table)

Included on Track Conference signage and website

Mention as Track Conference sponsor by emcee

Closing Party participation

4-foot table at Track Conference

Prominent Speaking role at Track Conference

Digital and print brandingLogo and link placement on DIW website

Logo placement on official DIW signage

Logo placement in DIW Program & Magazine

General Track Supporting Track Presenting Collaboration Title

Advertisement in DIW Program & Magazine

Track Conference participation

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1/4-page 1/2-page 1 full page Full Back page

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2 @ 2 tracks

All tracksAll tracks2 tracks2 tracks

2 @ 3 tracks

All tracksAll tracks3 tracks

6 10

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Tickets to Track Conference (to attend) 2 @ All tracks

• 3 tracks

10x10 Booth Space (including 4-foot table)

10x20 Booth Space (including 4-foot table)

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2

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22 2 @ All tracks

Impact report • • • Custom Custom

$5,000 $10,000 ContactDeadline: Oct. 1 Deadline: Sept. 1 Deadline: Aug. 1 Deadline: Aug. 1 Deadline: Jun. 1

SPONSORSHIP BENEFITS TABLE$1,000 $2,500

dELAWARE INNOVATION WEEK

P R E S E N T E D B Y

More than 400 people attend our closing“Innovation Celebration.” Reserve a tablewithout a Track sponsorship. Includes:

General sponsorship 4-foot table at Closing Party

$3,000

CONFERENCE OPPORTUNITIESdELAWARE INNOVATION WEEK

P R E S E N T E D B Y

Find the intersection between art, media, entertainment and technology at our our biggest celebration: the BIW “Innovation Celebration.”

Branded Products Closing Party Booth

ClosingParty

$400Cocktail napkins 600 ct, 1-color

$3,000Pint glasses

Lanyards

$1,500

1,200 ct, 1-color

500 ct, 1-color

Photo booth $6,000includes signage at station

$1,000Signature cocktail includes signage

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$800

$1,500Coffee

Afternoon snack$3,000Lunch

$4,500After-party

includes signage at station

includes signage at station

includes mention

includes signage at venue

Business

ADEPM

$700

$800

Participate in targeted business bootcamps, learn from local leaders on their biggest mistakes, and hear from investors what they’re looking for.

Branded Products Refreshment sponsorships$400

$1,400TrackConference

Cookies

Whether you’re new to programming or wanting to sharpen your skills, this conference will include advanced and beginner workshops.

Branded Products Refreshment sponsorships

TrackConference

Marketing, media and public relations have changed dramatically in the digital age. Hear from leading experts who are not only responding to the change but helping to shape it.

Branded Products Refreshment sponsorships

TrackConference

Dev

ADEPM

Media

ADEPM

Extend your company’s reach and branding with targeted branded products and refreshment sponsorships at Track Conference events. Deadline: Oct. 1

Coffee

Lunch

Beverage tumbler

Stress balls

$600$1,200Breakfast

$2,500After-party

50 ct, 2-color

100 ct

100 ct, 4-color includes signage at station

includes signage at station

includes signage at station

includes signage at venue

$550 $400

$600Coffee

Afternoon snack

Pint glasses

$3,200Lunch

$2,500After-party

100 ct, 1-color includes signage at station

includes signage at station

includes mention

includes signage at venue

$600

$1,000

Pint glasses

Notebook

Cookies

$1,050

200 ct, 1-color

200 ct, 4-color

200 ct, 1-color

Branded products will feature your company’s logo and will be distributed at Track Conference events; Refreshment sponsorships include mention of your support at the event.

SPONSORSHIP UPGRADESdELAWARE INNOVATION WEEK

P R E S E N T E D B Y

Line your sponsorship up with signage or a customize editorial campaign on Technical.ly

Delaware for Delaware Innovation Week.

Other online services

Sponsored Content (Contact us for price)

Billboard

Jobs post

Gigs post

Online Display Advertising$1,000 per month

$100 for 30 days

$200 for 30 days

Specs: All advertising should be delivered in .gif and .jpg format, under 40kb. Animated .gif fi les should be limited to 3 frames of animation. Art must be delivered and approved by Technical.ly staff.

Billboard: 970 pixels x 250 pixels

Medium Rectangle: 300 pixels x 250 pixels

Social push: Each Job/RFP post is featured four times in market-based Twitter feed in the 30-day periodWeekly post: Each job is featured weekly in a targeted jobs post highlighting all of available jobsNational reach: our jobs get posted across our network

MEDIA ADD-ONS

SIGNAGE ADD-ONS (Deadline: Oct. 1, 2015)Track Conference signageRed carpet entrance backdrop

Big Banner

$2,500$1,500

10’W x 8’H on vinyl, JN5 pole system

4’W x 8’H free standing sign, double-sided

A beautiful, high-resolution 920x250 online ad placement on Technical.ly Baltimore for 30 days, with social mentions and a full impact report. Estimated delivery of 25,000 impressions

Medium Rectangle $500 per month

Our in-content stream 300x250 online ad placement appears alongside our quality editorial content for 30 days, with social mentions and a full impact report. Estimated delivery of 20,000 impressions

We work directly with clients to deliver engaging and authentic sponsored content and display advertising campaigns to market your next product or initiative to a growing audience of technologists, entrepreneurs and people who care about technology’s local impact.

Brian James KirkBusiness [email protected]

Peter EricksonBusiness [email protected](267) 244-7014

Kate LeshkoEvent [email protected]

Christopher WinkEditorial [email protected]

Catherine SontagEvent [email protected]

BUSI

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SEV

ENTS

organized by

dELAWARE INNOVATION WEEK

P R E S E N T E D B Y