Top Banner
Graphics by VectorToons.com expanding your social media presence can prove to be a daunting task, one way to minimize the amount of time you need to spend expanding your social media presence is to utilize a social media automation tool. One of the very first things you should do is to determine who your target audience is. Define Your Target Audience think of a few content ideas that will be relevant to your segment. This means that the content should be about them. Listen to your audience Find out what problems they are facing, goals they want to achieve, Typical day to day routine, wants and needs. Brainstorm Content Ideas post your content to social media Make Content ahead of time After your brainstorming sessions, the next thing you should be focusing on is the production of content. video content receives a higher level of engagement when compared to written content. Schedule posts with an automation tool like Planner which can be used for Instagram, Facebook, Pinterest, Twitter and Google+.
2

Define Your Target Audienced33kn77maht4p0.cloudfront.net/social-media-automation-strategy.pdf · Define Your Target Audience. Listen to your audience. Brainstorm Content Ideas post

Jul 14, 2020

Download

Documents

dariahiddleston
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Define Your Target Audienced33kn77maht4p0.cloudfront.net/social-media-automation-strategy.pdf · Define Your Target Audience. Listen to your audience. Brainstorm Content Ideas post

Graphics by VectorToons.com

expanding your social media presence can prove to be a daunting task, one way to minimize the amount of time you need to spend expanding your social media presence is to utilize a social media automation tool.

One of the very first things you should do is to determine who your target audience is.

Define Your Target Audience

think of a few content ideas that will be relevant to your segment. This means that the content should be about them.

Listen to your audience

Find out what problems they are facing, goals they want to achieve, Typical day to day routine, wants and needs.

Brainstorm Content Ideas

post your content to social media

Make Content ahead of time

After your brainstorming sessions, the next thing you should be focusing on is the production of content. video content receives a higher level of engagement when compared to written content.

Schedule posts with an automation tool like Planner which can be used for Instagram, Facebook, Pinterest, Twitter and Google+.