Define Your Enterprise Mobility Strategy Richard Campitelli, Global Vice President Mobile Services, SAP @SAPMobile November 13, 2012
May 10, 2015
Define Your Enterprise
Mobility Strategy Richard Campitelli, Global Vice President Mobile Services, SAP @SAPMobile
November 13, 2012
© 2012 SAP AG. All rights reserved. 2
Systems of engagement . . . and the urgency of mobility
Empowering people
Enabled by smartphones,
tablets, and smart products
Focus on in-the-moment
tasks and decisions
New user experiences
with personalized context
Leveraging social and cloud
Short, rapid release
cycles
Systems of engagement touch people
Systems of record host processes
ERP packages and large databases
Employee focus
Transaction-based core business processes
Long development and deployment cycles
Smart products
Customers Partners
Employees
Forrester Research
© 2012 SAP AG. All rights reserved. 3
Strategy is the top challenge for enterprises going mobile A comprehensive mobile strategy is key for success
IDG Research poll 2012 and White Paper, Mobile in the Enterprise: The Gap between Expectations and Expertise (http://www.sap.com/mobileCIO), Enterprise Mobility Exchange and
Yankee Group 2012 http://maps.yankeegroup.com/ygapp/content/08ce8e7f1f1a4d1587bd11015137e061/54/DAILYINSIGHT/0)
Enterprises say developing a mobile strategy is their top mobility challenge
© 2012 SAP AG. All rights reserved. 4
Enhance your use cases Endless opportunities
Business leaders Virtual boardroom on a tablet
Managers Approve travel, leave, expenses
Knowledge workers Communicate and collaborate
Marketers Execute campaigns
Sales Close faster with instant access
Plant operators Track assets, work orders, and inventory
Warehouse staff Eliminate manual steps in receiving
and shipping
Field technicians Eliminate failed calls
Partners Eliminate lag in supply/demand chain
Consumers Engage and transact with new generation
© 2012 SAP AG. All rights reserved. 5
Use case–driven approach to an enterprise mobility strategy Best practices from SAP Services
Enhance use cases
People-centric and use
case–driven approach
Risk and security Identify and assess
risks to define a
security concept
Leverage SAP’s
experience in securing
your mobile infrastructure
Governance and
transformation
Benefit from our lessons
learned and best practices –
SAP runs SAP
Define mobile CoE to
manage transformation of
business, people and skills
Analyze
business value
Capitalize on SAP Value
Engineering approach based on
industry benchmarking
TCO and value analysis for
a strategic business case
Derive architecture
Driven by SAP architecture and
market-leading product portfolio
Design platform and
application architecture
incl. backend integration
Fueled by SAP industry and process library
Business process impact Define business opportunity with mobile to
understand impact on business process
DONG Energy
Mobility platform and strategy Jan Staack, Lead IT Architect - Business Partnering & Enterprise Architecture, Dong Energy
November 13, 2012
© 2012 SAP AG. All rights reserved. 7
DONG Energy – one of the leading energy groups
in Northern Europe
Our business is based on procuring,
producing, distributing and trading in
energy and related products in
Northern Europe.
We have approximately
6,000 employees and generated
DKK 57 billion (EUR 7.6 billion)
in revenue in 2011.
Exploration and production
Wind power
Thermal power
Energy markets
Sales and distribution
© 2012 SAP AG. All rights reserved. 8
Requirements for wind turbine mobile maintenance
Work order Check list
Service
manual
Time
reg
Work order
completed with
maintenance data
© 2012 SAP AG. All rights reserved. 9
TCO of a mobile platform
0,0
20,0
40,0
60,0
80,0
100,0
120,0
140,0
160,0
Sales Service Logistics Warehouse
% T
CO
Capex
Stand Alone Application MEAP Application
0,0
20,0
40,0
60,0
80,0
100,0
120,0
140,0
160,0
180,0
200,0
Sales Service Logistics Warehouse
% T
CO
Opex
Stand Alone Application MEAP Application
Key areas of savings with MEAP
Only one integration platform has to be
established, tested and operated – one shared
mobile middleware setup for all mobile apps
The CAPEX for sales and service are lower –
can share the same environment
Decreased efforts for application support and
applications enhancements – apps can share
common components
Increase economy of scale and cost – same
set of skills for support and changes independent
of app; eases outsourcing of MEAP
© 2012 SAP AG. All rights reserved. 10
The selection of a mobile platform for DONG Energy
(IT2GO)
Mobile strategy
Mobile solution guideline
Technical road map for mobility
Four key areas to address
© 2012 SAP AG. All rights reserved. 11
Mobile POC location finder
Thank you
Contact information:
Richard Campitelli
Head Global Mobile Services
Follow @SAPMobile on Twitter
© 2012 SAP AG. All rights reserved. 13
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