Top Banner
Grab some coee and enjoy the pre-show banter before the top of the hour!
40

Deeper Questions: How Interactive Visualization Empowers Analysts

Jul 16, 2015

Download

Technology

Inside Analysis
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Deeper Questions: How Interactive Visualization Empowers Analysts

Grab some

coffee and

enjoy the

pre-show

banter before

the top of the

hour!

Page 2: Deeper Questions: How Interactive Visualization Empowers Analysts

The Briefing Room

Deeper Questions: How Interactive Visualization Empowers Analysis

Page 3: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Welcome

Host: Eric Kavanagh

[email protected] @eric_kavanagh

Page 4: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

  Reveal the essential characteristics of enterprise software, good and bad

  Provide a forum for detailed analysis of today’s innovative technologies

 Give vendors a chance to explain their product to savvy analysts

  Allow audience members to pose serious questions... and get answers!

Mission

Page 5: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Topics

March: BI/ANALYTICS

April: BIG DATA

May: CLOUD

Page 6: Deeper Questions: How Interactive Visualization Empowers Analysts

I 💚 ANALYTICS!

Page 7: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Analyst: Phil Bowermaster

With more than 25 years experience analyzing and writing about emerging technologies, Phil Bowermaster is the founder and publisher of Speculist Media and a co-founder of the World Transformed Institute. As an industry analyst, he focuses on the convergence of information and society as reflected in current developments around Big Data and the Internet of Things. Phil is also co-host of the popular Internet radio series The World Transformed, where he has interviewed some of the world’s leading technologists, futurists, scientists, and other thought leaders.

Page 8: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Tableau

  Tableau builds software for data visualization, business intelligence and analytics

  Its products include Tableau Desktop, Tableau Public, Tableau Online and Tableau Drive

  Tableau 9 includes added performance features and more data connections

Page 9: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Guest: Ellie Fields

Ellie is the Vice President of Product Marketing at Tableau, responsible for new product launches, Tableau Public and Tableau's community. Her data geek credentials come from time served in technology and finance companies. She works with people from all over the world who are trying to tell stories with data, from journalists to hospitals to high tech companies. She’s seen a lot of ugly data, beautiful data, and downright mean data. She’s a passionate believer that data used well can inform, excite and create value. Prior to Tableau, Ellie worked at Microsoft and in late-stage venture capital. She has an engineering degree from Rice University and an M.B.A. from The Stanford Graduate School of Business.

Page 10: Deeper Questions: How Interactive Visualization Empowers Analysts

PRESENTED BY:

Ellie Fields Vice President, Tableau Software @eleanorpd

Page 11: Deeper Questions: How Interactive Visualization Empowers Analysts

Analytics is the process of understanding.

Analytics is a process of understanding.

Page 12: Deeper Questions: How Interactive Visualization Empowers Analysts

Analytics should feel like this.

Page 13: Deeper Questions: How Interactive Visualization Empowers Analysts

But more often, it feels like this.

Page 14: Deeper Questions: How Interactive Visualization Empowers Analysts

And that’s a problem.

Page 15: Deeper Questions: How Interactive Visualization Empowers Analysts

Mihaly Csikszentmihalyi:

Flow, the secret to happiness

Page 16: Deeper Questions: How Interactive Visualization Empowers Analysts

Let’s go back to flow:

Flow model

High

Low

Low Skill level High

Cha

lleng

e le

vel

Anxiety Arousal Flow

Apathy Boredom Relaxation

Worry Control

Page 17: Deeper Questions: How Interactive Visualization Empowers Analysts

Let’s go back to flow:

Great products augment human intelligence.

High

Low

Low Skill level High

Cha

lleng

e le

vel

Anxiety Arousal Flow

Apathy Boredom Relaxation

Worry Control

Page 18: Deeper Questions: How Interactive Visualization Empowers Analysts

Tableau 9: Smart Meets Fast

Auto Data Prep Analytics in the Flow

Smart Maps New Tableau Server & Online

Smarter features across the analytical workflow

With faster performance throughout.

Page 19: Deeper Questions: How Interactive Visualization Empowers Analysts

DEMO

Page 20: Deeper Questions: How Interactive Visualization Empowers Analysts

Tableau 9: Performance Improvements

Query Improvements

Data Engine Improvements

Server Improvements

Parallel Query Vectorization Rendering Performance

Saved Query Cache

Parallel Aggregation

Temp Table Support in the

Data Server

Query Fusion

Page 21: Deeper Questions: How Interactive Visualization Empowers Analysts

And more…new data connections

Connection to Stats Files

Improvements to Big Data Support

Improvements to existing connectors

SAS Spark SQL Salesforce.com

SPSS Amazon EMR SSL Encryption for mySQL, SQL Server,

Postgres

R IBM Big Insights

Page 22: Deeper Questions: How Interactive Visualization Empowers Analysts
Page 23: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Perceptions & Questions

Analyst: Phil Bowermaster

Page 24: Deeper Questions: How Interactive Visualization Empowers Analysts

Thinking  Like  a  Human  

The  story  of  analy5cs  revised  

Page 25: Deeper Questions: How Interactive Visualization Empowers Analysts

The  Story  So  Far…  

•  Data  Warehousing  •  Business  Intelligence  •  Analy5cs  

–  “Predic5ve”  –  “Advanced”  

•  Big  Data  

Page 26: Deeper Questions: How Interactive Visualization Empowers Analysts

1980s  –  Late  ‘90s  

•  Data  Warehousing  •  Business  Intelligence  •  Analy5cs  

–  “Predic5ve”  –  “Advanced”  

•  Big  Data  

Page 27: Deeper Questions: How Interactive Visualization Empowers Analysts

Late  ‘90s  –  Mid  2000s  

•  Data  Warehousing  •  Business  Intelligence  •  Analy5cs  

–  “Predic5ve”  –  “Advanced”  

•  Big  Data  

Page 28: Deeper Questions: How Interactive Visualization Empowers Analysts

Mid  2000s  –  2010  

•  Data  Warehousing  •  Business  Intelligence  •  Analy5cs  

–  “Predic5ve”  –  “Advanced”  

•  Big  Data  

Page 29: Deeper Questions: How Interactive Visualization Empowers Analysts

2010  –  Present  

•  Data  Warehousing  •  Business  Intelligence  •  Analy5cs  

–  “Predic5ve”  –  “Advanced”  

•  Big  Data  

Page 30: Deeper Questions: How Interactive Visualization Empowers Analysts

PuLng  the  Story  in  Context  

•  Technologies  –  SQL,  RDBMS,  ETL,  ELT,  OLAP,  Data  Mart,  EDW,  Federa5on,  Replica5on,  SMP,  MPP,  Cloud,  HDFS,  NoSQL,  etc.      

•  Business  Prac5ces  •  Major  drivers  in  business,  society,  and  the  world.  

Page 31: Deeper Questions: How Interactive Visualization Empowers Analysts

One  Problem  with  that  Story…  

•  It’s  (arguably)  upside  down  

•   Run  it  backward:  –  Technology  driven  by  evolving  business  

–  Business  driven  by  external  drivers  

•  So  what  are  these  drivers?  

Page 32: Deeper Questions: How Interactive Visualization Empowers Analysts

Three  Major  Drivers  

•  Accelera5on  •  Datafica5on  •  Humaniza5on  

Page 33: Deeper Questions: How Interactive Visualization Empowers Analysts

Accelera5on  

•  Everything  happens  faster  

•  Everything  happens  with  fewer  (apparent)  steps  –  collapsibility    

•  Everything  goes  away  faster  

Page 34: Deeper Questions: How Interactive Visualization Empowers Analysts

Datafica5on  

•  Data  ubiquity  –  Transi5on  from  a  world  that’s  80-­‐20  stuff  to  data  to  80-­‐20  data  to  stuff  

•  Shiding  Value  Proposi5on  –  Rela5ve  Footprint  –  Reach  –  Impact  

•  Business  world  leads  the  charge  

Page 35: Deeper Questions: How Interactive Visualization Empowers Analysts

Humaniza5on  

•  In  conven5onal  terms  –  “democra5za5on  of  data”  

•  Bigger  than  that  •  Not  just  handing  off  data  to  more  people  

•  Bringing  data  and  analysis  into  the  human  sphere  –  Thinking  like  humans  

Page 36: Deeper Questions: How Interactive Visualization Empowers Analysts

Put  Them  All  Together  

Implementa5on,  Response,  Itera5on  all  must  be  faster.  (V  =  Velocity)  

Massive  Datasets.  Mul5ple  Data  Types.  

(V  =  Volume  V  =  Variety)  

Analysis  in  the  Hands  of…Everybody  (V  =  Value)  

Big  Data  Analy5cs  /  Modern  Analy5cs  

Page 37: Deeper Questions: How Interactive Visualization Empowers Analysts

Ques5ons  •  Performance:  server,  data  

engine,  and  query  op5miza5ons  –  what  is  the  rela5ve  impact  of  each?  

•  Flow  –  where  the  idea  works  best  vs.  points  of  resistance?  

•  Augmen5ng  intelligence  or  “dumbing  down?”  –  Related:  Is  there  a  speed  /  intelligence  /  ubiquity  tradeoff?  

Page 38: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Page 39: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

Upcoming Topics

www.insideanalysis.com

March: BI/ANALYTICS

April: BIG DATA

May: CLOUD

Page 40: Deeper Questions: How Interactive Visualization Empowers Analysts

Twitter Tag: #briefr The Briefing Room

THANK YOU for your

ATTENTION!

Some images provided courtesy of Wikimedia Commons