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@Berlin Breakfast & OKRs 20140623 Objectives & Key Results (OKRs) in fast growing startups
16

Deck from OKRs Meetup June 2014

Nov 28, 2014

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Business

Johan Formgren

Main slides from the Keynote held in Berlin OKRs Meetup in June 2014.

OKRs is an improved Management by Objective method utilized by a lot of todays most successful tech companies, most notably Google Inc who made it famous through the following video: http://bit.ly/P6Mzg8

There is however lots of issues implementing it, where the strategic planning process is the key speed bump.
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Page 1: Deck from OKRs Meetup June 2014

@Berlin Breakfast & OKRs 20140623

Objectives & Key Results (OKRs) in fast growing startups

Page 2: Deck from OKRs Meetup June 2014

www.itsinthenode.com

1. Completely transparent

2. Stretched Objectives

3. Measurable Key Results

4. Cascaded from Strategy, formulated by individual.

5. Its communication, not performance.

Page 3: Deck from OKRs Meetup June 2014

www.itsinthenode.com

The #1 reason startups fail to implement OKRs

”The strategy substitution pit fall”.

Page 4: Deck from OKRs Meetup June 2014

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S5M5The strategic 5The motivational 5

=Vision

MissionPurpose

PlanGoals

BusinessValue added

Target customerValue proposition

Distinctive capabilities

http://bit.ly/1i8jhur

Page 5: Deck from OKRs Meetup June 2014

www.itsinthenode.com

The strategic 5Business

Value addedTarget customerValue proposition

Distinctive capabilities

The motivational 5Vision

MissionPurpose

PlanGoals

M5

S5

Page 6: Deck from OKRs Meetup June 2014

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M5

S5STRATEGY CASCADED

ORGANIZATION

METHOD

Page 7: Deck from OKRs Meetup June 2014

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M5

HowWhat

WhyS5

Page 8: Deck from OKRs Meetup June 2014

www.itsinthenode.com

Time (33%)

Objective (20%)

Key Result 1 (25%)

Key Result 2 (20%)

Key Result 3 (15%)

Page 9: Deck from OKRs Meetup June 2014

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4367

1290

6288

33

47

42738030

615245 33

(%)

88

23

46

12

43

67

35

55

20

52

41

37

Page 10: Deck from OKRs Meetup June 2014

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Streams

Finance

HR

Marketing

Production

Sales

Bookkeeping

Planning

Reporting

Performance management

Compliance

Hiring

Price Management

Print marketing

General marketing

Internet marketing

Lead Generation

Product

Line operation

Staffing

Training

Major account

Minor account

New Accounts

Accounts Payable

Accounts Receivable

Auditing

Budgeting

Forecasts

Fiscal Results

Analysis

Career path

Performance review

Standards

Recruiting

New hire onboarding

Advertising

Advertising

Website

Cold Calling

Callback requests

Account management

Account management

Product Demonstration

Lead qualification

Account Setup

Product proposal creation

Bill Payment

Check Deposits

Inventory Report

Financial Statements

Monthly Reports

Profitability

Standard Costing

Ad-Hoc Reporting

PromotionsSalaries

Employee feedback

Manager feedback

Goal setting

Workplace signage

Training

Incedent reporting

Enforcement

Content creation

Proofing

Publishing

Marketing effectiveness

Content creation

Proofing

Publishing

Event management

SEO

Call

Lead tracking

Request management

Contact

SupportSales

Contact

Support

Sales

Page 11: Deck from OKRs Meetup June 2014

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47

37

59

55

Profitability

Standard Costing

Ad-Hoc Reporting

Analysis

52

40

64

52

64

Page 12: Deck from OKRs Meetup June 2014

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47

37

59

55

Profitability

Standard Costing

Ad-Hoc Reporting

Analysis

52

40

64

52

64

Page 13: Deck from OKRs Meetup June 2014

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Benefits

Sanctions risk takingPuts strategy in the hands of each personPhenomenal in creating disciplined thinking - if you let itBest tool unleashing the ”power of quiet”.

http://bit.ly/1mhSEnB

Page 14: Deck from OKRs Meetup June 2014

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We believe in thisWe believe in this

Page 15: Deck from OKRs Meetup June 2014

www.itsinthenode.com

We believe in thisWe believe in this

Page 16: Deck from OKRs Meetup June 2014

Get in contact!

Thanks.

www.itsinthenode.com

[email protected]

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