December issue of Nonprofit Prophet

Nonprofit ProphetThe

Ten Star Chapter Volume 1, No. 12 P. O. Box 40386, Memphis, TN 38174-0386 December 2012

DECEMBER LUNCHEON

Melissa Thomson Marketing Account Executive, RedRover CompanyGet More Bang for Your Marketing Buck Through Generational Marketing

It’s crucial to understand the audience you are trying to reach in order to have effective marketing. By understanding each generation’s values, conditioned beliefs and behaviors that have been shaped by the events that occurred during their formative years, you gain a better understanding of what is important to them. When you can connect to your target audience you can break through the marketing clutter and get better results.

Melissa is a marketing maven with a knack for business and brand development. She is a native Memphian who recently returned to the Mid-South after spending more than 10 years developing her career in Chicago and Washington D.C. In her role with RedRover, she serves as a fractional Chief Marketing Officer for companies across the Mid-South in various stages of growth.

Prior to joining RedRover, Melissa served as COO and VP of Business Development for Solis Energy Solutions, National Marketing and Business Development Manager for ULTA Beauty, Regional Marketing Manager for Ratner Companies, and Marketing Manager for NBC Capital Markets.

Her 15 years of executive leadership experience is wide-ranging – from large-scale business plan development to concepting and execution of multi-channel national marketing campaigns. She has extensive experience executing successful national promotional campaigns, web-based marketing plans and public relations strategies for which she is certified as a media spokesperson. She also has a strong background in training and development, earning her a certification as a facilitation trainer.

Thursday, December 6th CBU, Thomas Center, 11:30am - 1:00pm

To register for the December 6th luncheon, please visit www.afpmemphis.org.Paying by credit card (VISA, Mastercard & AmEx) is not only welcome but preferred!

We can only accept cash or checks at the door and we no longer send invoices.

REMEMBER to make your luncheon reservation no later than noon Tuesday (12/4). Cancellations, when necessary, should be made as early as possible to avoid being charged for the unused reservation.

Members $15 Non-members $251

Melissa Thomson

Nonprofit ProphetThe

2

Ten Star Chapter

Thank You!

Our appreciation to Meritan for allowing us the use of their facilities for our meetings in November.

A special thanks to our 2012 Crystal Awards Sponsors.

AFP Board Positions for 2013WELCOME NEW MEMBERS!

THANK YOU RENEWED MEMBERS!

Door Prizes Needed!

If your organization would like to donate a door prize for our monthly luncheon, please contact Kay Horne at [email protected]

Shawn CarterChild Advocacy Center

India PajeauWomen’s Fnd for a Greater Memphis

Roger BrownLeMoyne-Owen College(Member since 1999)

Kavanaugh CaseyLeBonheur Children’s Hospital(Member since 2005)

Chris ChastainCrittenden Regional Hospital Fnd.(Member since 2009)

Michael ChristopherLausanne Collegiate School(Member since 1990)

Perry DementMemphis University School(Member since 1997)

Jackie Hancock, CFRENational Foundation for Transplants(Member since 1993)

Nicki InmanMemphis Symphony Orchestra(Member since 2000)

Michael MartiniMemphis Goodwill Industries(Member since 2007)

Dan Murrell, CFREUniversity of Memphis(Member since 1996)

Bob PlunkMethodist Healthcare Foundation(Member since 1999)

Kevin RoperUniversity of Memphis(Member since 1991)

Alexandra TurnerBoys & Girls Clubs of Greater Memphis(Member since 2010)

The chapter membership will vote on the slate at the

December 6 monthly luncheon meeting.

Position Candidate President Leigh Hersey

President-Elect Alisa Smallwood

Past President/ Nominating Committee Chair Connie Gonitzke

VP Programs Anna Kathryn WordCo-chair Mark Ratay

Treasurer Karen Watson Philanthropy Day Chair Joel Ashner

Philanthropy Day Co-Chair Emily Sharpe

Conference Chair Clint Cummins

Conference Co-Chair Carolyn Dickens

Public Affairs Holli Kenney

Youth in Philanthropy Elise Bone

Professional Development Chair Kelly Davis

Secretary Jean Skorupa-Moore

Hospitality Chair Kay Horne Hospitality Co-Chair Missy Rainer

Membership Chair Matt Perkins

Every Member Campaign Chair Wesley LaRueCo-chair Mary Braddock Communications/ Newsletter Chair Jennifer Strain

Website Administrator Chris Strain(non-member)

In-kind Sponsors: Graphic Design by Belen Nunez

Photographs by Hank Word Printing by Jaco-Bryant

Thanks to everyone who supported the Crystal Awards ... special thanks to our sponsors: Premiere Sponsor: Kemmons Wilson Foundation Supporting Sponsors: HOPE Christian Community Foundation Jewish Foundation of Memphis Le Bonheur Children’s Hospital Contributing Sponsors:

Congratulations again to our 2012 Crystal Award Honorees: Outstanding Corporation: ServiceMaster Outstanding Foundation: Jewish Foundation of Memphis Outstanding Executive Leader: Dorothy Gunther Pugh Outstanding Fundraising Executive: Bob Plunk Outstanding Philanthropist: Kemmons Wilson, Jr. Outstanding Volunteer Fundraiser: Mark Halperin Spirit of Philanthropy: Lester and Brenda Crain Partners in Philanthropy: FedEx Corporation Youth in Philanthropy: Lockie Dearman, Mary Sanford McClure & Katie Fleckenstein – Hutchison School Anna’s Closet – St. Agnes Academy

ALSAC/St. Jude Children’s Research Hospital Boyle Investment Company Christian Brothers University Hutchison School Mark J. Halperin Memphis Jewish Federation Memphis Jewish Home & Rehab

Memphis University School Methodist Foundation Presbyterian Day School ServiceMaster SunTrust Bank Temple Israel Triumph Bank

Nonprofit ProphetThe

Ten Star Chapter

1. Full name (people know you as)? Terri Boyd

2. Date & place of birth? February 10 in Tulsa, OK

3. How long have you lived in the area? 46 years

4. Occupation? Annual Fund & Alumni Services Coordinator for Briarcrest Christian

School for the past six years. I am a 1978 alumna of the school.

5. Who was your most influential role model? My Christian parents

6. Favorite place to go, favorite trip, hike, etc.? Seagrove Beach, FL

7. Favorite local business? Sheffield Antiques Mall in Collierville

8. Favorite food? The barbecue pizza at Pete & Sam’s, the fish sandwich at Belmont Grill on Poplar and the

chicken and dressing at The Silver Caboose on the Collierville town square

9. Favorite book? Anything written by Christian fiction author Karen Kingsbury

10. Favorite movie? My mother raised me to love the musicals such as West Side Story, Oklahoma, Mary

Poppins, South Pacific and many others.

11. What do you waste your money on? Perennials and Annuals---anything for my yard

12. What is the craziest & most adventurous thing you have done? Running in my first race at the St. Jude half

marathon the year I turned 50 years old

13. What is your fondest memory? As a child growing up in Memphis, every Sunday after attending church, my

family would eat at the Britling cafeteria in Laurelwood, then my Dad would take us on a car ride around

Midtown to look at the antebellum homes. We were in awe at the historic beauty of the houses.

14. If you could change one thing about Memphis what would it be? Less crime

15. What do you think makes Memphis a good place to live? The friendly people. I talk to many families who

move into Memphis and they say it is the one thing they really like about this city.

16. Tell me about one hidden Memphis treasure others should know about? Paulette’s and The River Inn at

Harbor Town

17. What do you do to de-stress? Running and gardening

18. If you were to try any other profession for one day, what would it be? To have my own faux antique business

19. What is one fundraising best practice you can share with AFP membership? To have a passion for whatever

or whomever you are raising the funds for!

20. Complete this sentence: Terri Boyd is an encourager to others.

Each newsletter we like to get to know one of our members a little better through a series of 20 questions. This month, Terri Boyd shares a few details on both a personal and professional level.

4

ANNOUNCING THE 2013 STRENGTHENING COMMUNITIES GRANTS SCHEDULE OF REQUIRED INTEREST MEETINGS FOR APPLICANTS

We are pleased to announce the start of the 2013 Strengthening Communities grant cycle. Next spring, the Institute for Philanthropy and Nonprofit Leadership at the University of Memphis, the Community Foundation of Greater Memphis, and United Way of the MidSouth will award capacity building and small grants. Applications will be due Thursday, January 31, 2013, and all applicants must attend at least one interest meeting. Interest meetings will include an overview of the RFP and will give attendees a chance to ask questions. For more information about SCI and these grants, visit http://www.memphis.edu/scgrants/ Small grants will be awarded to nonprofits for a one-time community development project, preferably to support initial work that will lead to a future capacity-building grant. Capacity building grants will be awarded to teams who collaboratively implement innovative, neighborhood-based projects that address one of the following areas: economic development, education, health, housing, transportation, or safety issues. Teams must include a community nonprofit organization and tenured or tenure track faculty member from the University of Memphis. Already have a partner for your application? Please attend our October or December interest meetings. Both partners must attend at least one meeting. Interested, but need help finding a partner? Please attend the November meeting, which will be focused on applicant matchmaking. To register for an interest meeting, please fill out the interest form https://umcas.qualtrics.com/SE/?SID=SV_7NJ1RF620gu7UXy Please direct questions to Courtney Leon at [email protected] or 901-678-2614. 2013 Grant Cycle Interest Meeting Schedule: Date: October 24, 2012 Time: 5:30 pm Location: Community Foundation of Greater Memphis, 1900 Union Avenue, Memphis, TN 38104 Date: November 13, 2012 (Focus on applicant matchmaking) Time: 8:30 am Location: University of Memphis, University Center, River Room (300) Date: December 12, 2012 Time: 1:00 pm Location: University of Memphis, University Center, Memphis Room (340)

WHY IT MAKES SENSE TO GIVE SERVING PHILANTHROPY AFP Foundation is in service to philanthropy. We give professional fundraisers a way to “give back,” and help others support and advance philanthropy and careers in fundraising. The goal of AFP Foundation is to generate the resources to fund AFP strategic initiatives that advance ethical and effective fundraising. HOW WE HELP YOU Our programs help make AFP the primary resource for training fundraising professionals and the leading advocate for philanthropy outside the profession. Funding priorities include:

♦ Get Your Game on with Scholarships You can gain access to training opportunities through scholarship funds like the Ralph E. Chamberlain scholarships (for AFP’s annual International Conference on Fundraising) and other scholarships for education programs.

♦ Impact and Improve Local Chapters and You

Chapter awards, funded by the Foundation, celebrate and acknowledge outstanding support of the annual fund and grants for chapter activities that advance ethical and effective fundraising. The purpose of the EMC Chapter Partnership Grant is to increase awareness, participation in education activities and diversity in the profession and in AFP. The grants are also used to promote career planning and the Code of Ethics.

♦ Grow in Knowledge and Wisdom

Grants are made for AFP strategic initiatives that advance ethical and effective fundraising like diversity programs, ethics education, and the Essentials of Fundraising series of classes developed to meet the real-world needs and challenges nonprofit leaders face every day. The Foundation also seeks to inspire the next generation of philanthropists through support of Youth in Philanthropy programs.

♦ Learn More about Best Practices

We make grants to increase our knowledge and understanding of philanthropy and to enhance the practice of fundraising through studies and reports developed by the AFP Research Council and through the acquisition of reference materials purchased through the Pierpont-Welde Research Library Fund available in the AFP Resource Center.

♦ Find Better Educational Programs

Grants and seed funding for AFP education programs like the Faculty Training Academy and education products like AFP’s Ready Reference Series help you grow professionally. The foundation also supports lectures and awards at AFP’s International Conference on Fundraising.

YOUR GIFT MAKES the DIFFERENCE With your generous gift to AFP Foundation for Philanthropy, you help determine the future growth and development of our profession. The programs listed above support education and training of professional fundraisers worldwide and increase the public’s awareness of philanthropy and understanding of fundraising. We count on your help to make it happen. MISSION AFP Foundation for Philanthropy enhances philanthropy and volunteerism through education, research and service that benefit those who lead, serve and support nonprofit institutions.

AFP Foundation for Philanthropy 4300 Wilson Blvd, Suite 300 | Arlington, VA 22203

Phone: 800-666-3863 | Fax: 703-683-0735

For more information about the AFP Every Member Campaign or to make a donation, please contact Kris Crim – [email protected].

2012 Every Member Campaign

We would like to recognize those members who have already made a donation or pledge to AFP through the Every Member Campaign. Thank you for your generous

support of AFP and our profession.

Please refer to the AFP Memphis website for more information about the campaign including the Gift/Pledge Form. Please forward your completed form to Kris Crim at 68 South Prescott St., Suite 201, Memphis, TN 38111 so we have a record of your gift at

the local level. We will take care of forwarding your form and donation to the AFP Foundation for Philanthropy. Don’t forget donations to AFP are tax deductible!

Blue Ribbon Donors – Less than $50

Jonathan Ahern Joel Ashner Elise Bone Carolyn Dickens Leigh Hersey Kay Horne Ingrid McGraw Jean Morton Emily Sharpe Jennifer Strain Karen Watson Bronze Ribbon Donors – $50 to $99 3

Chris Chastain Clint Cummins Kelly Davis Deni Hirsh Diana Kelly Linda McNeil Millie McPherson George Miller, CFRE Bob Plunk Liz Salton

Silver Ribbon Donors – $100 to $249

Kris Crim J.J. Doughtie Connie Gonitzke, CFRE Dan Murrell, CFRE Mary Scheuner Tona Jackson Simpson Alisa Smallwood Medalist Donors – $250 to $999

Gail Milnor

NEW AFP Membership Types

We are excited that AFP has announced three new membership types. We believe that these changes will provide greater opportunity for Memphis area professionals to join AFP, experience the many benefits of membership in AFP and save while doing so.

For more information, visit the AFP national website at www.afpnet.org and click on the top left tab, Join AFP.

Young Professional Membership

Open to individuals, 30 years old or younger, who hold some degree of responsibility directly for fundraising, are compensated for their services and are employed, or have been employed by an organization that provides benefits to society. Membership fee is $75.00 and includes chapter dues.

AFP Nonprofit Organizational Membership – Small Organizations Open to nonprofit organizations who can answer yes to all the following criteria:

1. An operating budget of less than $1,000,000, 2. A fundraising department with less than two (2) Full time equivalent (FTE) staff, 3. Individually incorporated or otherwise organized as a separate entity in the laws of the

specific country; and 4. Not affiliated with a larger institution supporting their operations.

The organization will designate one fundraising professional to receive the benefits offered in this membership category. The membership may be transferred to another individual if the original member leaves the organization. Limit one membership per organization. The $150.00 includes chapter dues.

AFP Nonprofit Organizational Membership – Large Organizations AFP’s Nonprofit Organizational Memberships will provide long-term value, promote philanthropy and charitable giving and bring public recognition of an organization’s commitment to foster ethical standards and professionalism in fundraising. To be eligible for the large organization discounted membership rates, an organization needs eight (8) or more fundraising professionals. For more information about how a large organization can qualify and experience reduced membership costs, please talk directly with Jennifer Watkins, AFP Membership Representative at [email protected] or 800-666-3863 to learn how this membership type applies directly to your organization.

Check AFP Memphis Chapter out on Facebook!

https://www.facebook.com/AFPMemphis

Please visit us and "Like" us!