Day02 project 1 typography_word

Design Project #11• Symbolic Self-portrait Art Project:

Typography and Logo Design (Branding):

• Graphic Design is made up of 3 main components

• Typography• Image• Graphic Elements

Typography

• Is the use of text in an image.• The term encompasses the Type face (font)

layout and size.• Sometimes typography is all you need to

communicate your ideas effectively.• Here are some examples....

Project Description:

1. Create a logo design (text only or text & symbol) that includes object(s) of symbolic significance that represent some aspect of who you are, your life, your opinions, and/or your medium (Graphic Designer, Fashion Designer, Photographer, Videographer, etc.)

Neville Brody

Neville Brody is a well know graphic designer who has created many of his own typefaces within his work.He also is widely know for designing ‘The Face’ magazine and fetish record label.His work inspired a whole generation of graphic designers.

Image.

• Image in design is also important.• Image is there to back up the text

and add dimension to the work.• Images can be literal or slightly

subversive.

Frank Chimero

Task

• Your task is to produce a hand made piece of graphic design.

• You will create a logo design of symbolic significance that represent some aspect of who you are, your life, your opinions, and/or your medium. From this you will create a visual response.

• It must convey who you are and be Visually exciting.

Week 1

• Choose your words.• You need to brainstorm 6 ideas for

your piece. Three purely typographic three image based.

• Choose an appropriate typeface from the ones provided. ( if you wish to make your own you are welcome, use an existing one as a base)

• Trace through the text onto the tracing paper.

• THINK ABOUT COMPOSITION.

Home work

• Find some visual resources for yourself.

• Pictures, alternative typefaces, previous examples. Anything that will help you with your piece.

• You will need them for next weeks lesson.

Week 2-3

Design & Print.• We are using large scale printer to print

our imagery. • GOOD RESOLUTION NEEDED! 300 DPI• Plan out how you are going to apply

your images.• (look back at your composition ideas)

More Examples of Logos!