Date your Donors - Jewish Federation of Greater Atlanta

Date Your DonorsThe Importance of Real Relationships !in (Federation) Fundraising

My  Name  is  Jonah  Halper  WILL  YOU  MARRY  ME?

My  Name  is  Jonah  Halper  WILL  YOU  DONATE?

Ben Zander!Composer. Conductor. Educator.

Everyone  Loves  Federation.  They  Just  Don’t  Know  it  Yet.

YOUR  MISSION  IS  ABOUT  WHO  YOU  ARE

YOUR  VISION  IS  ABOUT  WHO  YOU  WANT  TO  BE

Dating  Rule  #1  CONFIDENCE

THE PROBLEM!Hemorrhaging Donors

Times  Square  1950s

Times  Square  2000s

GET  PERMISSION

Dating  Rule  #2  Stand  Out

ConnectorsSalesmen

Mavens

Dating  Rule  #3  Look  to  your  Friends

SEEKING  AN  LTR  Becoming  Partners.  When  ME  becomes  WE.

RELATIONSHIP  TROUBLE  !

YOUR  DONORS  ARE  NOT  CARDS.  

MONEY?  OR  MISSION  AND  VISION?  

ONE  NIGHT  STAND  SOLICITATIONS

Dating  Rule  #4  Seek  a  Partner,  Not  a  Wallet.

FEDERATION:  FACE  TO  FACE  4  RELATIONSHIP-­DRIVEN  OPPORTUNITIES

OPPORTUNITY  #1  PUT  MISSION  BEFORE  MONEY

OPPORTUNITY  #2  SHOW  MISSION  IN  REAL  &  IMMERSIVE  WAYS

OPPORTUNITY  #3  ENGAGE.  DON’T  BROADCAST.

OPPORTUNITY  #4  INVEST  IN  A  LONG  TERM  RELATIONSHIP.

Q&A

For  more  information:  !Jonah  Halper,  MPA  [email protected]  !www.ALTRUICITY.com

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