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Datathon 2016 Marketplace Analytics
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Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Jul 11, 2020

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Page 1: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Datathon 2016

Marketplace Analytics

Page 2: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.
Page 3: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

…and we’re growing

Page 4: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Matching

SEEK identifies the need to become proactive in

connecting candidates and hirers.

Data-driven personalisation at

Seek

Page 5: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.
Page 6: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.
Page 7: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Candidates to Job Matching – Weekly Roundup

You’ve applied for a job,

here’s more like it.

Here are some market

insights for you too

The results prove

effectiveness and space

for ‘matching’.

Target group Control group

4x

6x

Page 8: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

The Data

Datathon

Page 9: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Visualising the Data

Page 10: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Conceptual Schema

Page 11: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Job Searches

Column Name Comments

user_id If the user is logged in it is the user_id of the user executing the search, else it is the “cookied” user session id .

search_id Unique ID representing a single search.

raw_location Location text entered into the location field on website

location_id When raw location is populated the GeoName ID is looked up against http://www.geonames.org/. This field is only populated if the looked up of the raw_location is found in the Geoname List

latitude When raw location is populated the Latitude is looked up against http://www.geonames.org/ This field is only populated if the looked up of the raw_location is found in the Geoname List

longitude When raw location is populated the Longitude is looked up against http://www.geonames.org/ This field is only populated if the looked up of the raw_location is found in the Geoname List

query Search term entered in the query field on the website

mobile_user True / False value representing whether the search was conducted on a mobile device.

created_at UTC Date time the search event record was written to Elastic Search

Page 12: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Job Impressions

Column Name Comments

job_id The Unique ID of the Job to which the stats pertain.

user_id If the user is logged in it is the user_id of the user executing the search, else it is the cookied user session id .

session_id Cookied user session id.

search_id The search_id from job_search from which this impression was created.

search_ranking The ranked position of the Job in the search results page, starting from top to bottom. Numbering continues across pagination.

mobile_user True / False value representing whether the search was conducted on a mobile device.

created_at The UTC Date time when the job impression event record was written to Elastic Search

Page 13: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Job Clicks

Column Name Comments

job_id The unique ID of the Job which the user clicked on to view additional information.

user_id If the user is logged in it is the user_id of the user executing the search, else it is the cookied user session id .

session_id Cookied user session id.

search_id The search_id from job_search if the job was clicked from a search results page

created_at The UTC Date time the click event record was written to Elastic Search

Page 14: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Jobs Data

Column Name Comments

jobid The unique ID that represents a single job.

Title The title of the job.

raw_location The text description of the job’s location.

location_id When raw location is populated the GeoName ID is looked up against http://www.geonames.org/

subclass The subclass id that the job is identified as belonging to

salary_type The remuneration level that has been calculated for this job. All salaries have been annualised

salary_min Minimum value of the Salary Range of the Job

salary_max Maximum value of the Salary Range of the Job

raw_job_type The job type of the job relating the amount of time the job requires

Abstract A short description of the Job

segment The market segment the job falls into. Values are 1 to 4 where 1 is low paid unskilled labour, 4 is high paid, high skilled careers.

Page 15: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Job Classification

Column Name Comments

class_id UniqueID that identifies a class by which a job can be classified.

class_description Description of the class by which a job can be classified.

sub_class_id UniqueID that identifies a sub_class by which a job can be sub classified. A job is classified against only one sub_class. A sub_class is related to only one class

Sub_class_description Description of the sub_class by which a job can be sub_classified

Page 16: Datathon 2016 - Meetupfiles.meetup.com/13634822/Seek Datathon Presentation v5.pdf · Job Impressions Column Name Comments job_id The Unique ID of the Job to which the stats pertain.

Hello Antony Ugoni

Head of Marketplace Analytics - SEEK

Questions

Contacts

[email protected]

[email protected]

[email protected]

Datathon 2016