DataSift VEDO FOCUS introduction

Output Examples

FOCUS VEDO FOCUS

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Introducing VEDO FOCUS450K categories based on >1B keywords

Applied at firehose level

Unprecedented filtering and analysis options

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Filter on categories

// Use FOCUS to collect data from the entire industry and focus.content.levels.level3 any "Automotive Vehicles"

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Analyze the output

"focus": { "content": { "categories": [ { "level1": "Vehicles", "level2": "Automotive", "level3": "Automotive Vehicles", "last": "Honda" }, { "level1": "Vehicles", "level2": "Automotive", "level3": "Automotive Parts & _ Accessories", "last": "Airbags" } ] },}

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Combine FOCUS categories with demographic data

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Showing brand across geo-location

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Combine with sentiment to map advocacy

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Map features across sex & audiences

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Understand what is shared…

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Categorize links

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