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Il punto d’incontro tra CRM e advertising DATA MANAGEMENT PLATFORMS
41

Data management platform tra CRM e advertising

Jan 23, 2018

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Page 1: Data management platform tra CRM e advertising

Il punto d’incontro tra CRM e advertising

DATA MANAGEMENT PLATFORMS

Page 2: Data management platform tra CRM e advertising
Page 3: Data management platform tra CRM e advertising
Page 4: Data management platform tra CRM e advertising
Page 5: Data management platform tra CRM e advertising
Page 6: Data management platform tra CRM e advertising
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Page 12: Data management platform tra CRM e advertising

BRAND

BRAND

BRAND

BRAND

BRAND

Page 13: Data management platform tra CRM e advertising
Page 14: Data management platform tra CRM e advertising
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Page 17: Data management platform tra CRM e advertising
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Page 28: Data management platform tra CRM e advertising

Co

rrelazion

e

Rapporto causale Rapporto causale

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Learning budget Targeted budget Acquisition cost

First Profiles

Detection

Live Profile

Optimization

Acquisition

cost goal

Page 35: Data management platform tra CRM e advertising

Learning budget Targeted budget Acquisition cost

First Profiles

Detection

Live Profile

Optimization

Acquisition

cost goal

Page 36: Data management platform tra CRM e advertising

Learning budget Targeted budget Acquisition cost

First Profiles

Detection

Live Profile

Optimization

Acquisition

cost goal

Page 37: Data management platform tra CRM e advertising

👤 📱

👍

⌂ 🏆

📷 🎨 🍂

🎓

📰 👜

✈ 🎤 💼

🎔

💳

Page 38: Data management platform tra CRM e advertising

OGGI

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