Top Banner
DARING WOMAN MEDIA KIT
15

DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

Jul 03, 2020

Download

Documents

dariahiddleston
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

DARING WOMAN MEDIA KIT

Page 2: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for
Page 3: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for
Page 4: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for
Page 5: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for
Page 6: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

Daring Woman Magazine only accepts advertisements in high-resolution PDF format. All crop marks should be set outside the bleed area.

All files must be CMYK. Spot colors or RGB will be automatically converted by Daring Woman. We cannot be responsible for color shifts that take place in ads that are not supplied as CMYK.

A verified SWOP 3 color proof should be submitted for any color-sensitive ads. We cannot guarantee SWOP standard color matching with a non-contract grade proof. If a proof is not supplied, we cannot assume liability for color shifts, omissions, misprints, or font defaults.

If you have any questions, please contact us for specifications prior to submitting your file.

[email protected]

Advertising and Marketing Opportunities

Page 7: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

AD SIZE NON-BLEED BLEED LIVE AREA TRIM

FULL PAGE 7” x 9.625” 8.125” x 10.75” 7.375” x 10” 7.875” x 10.5”

SPREAD 14” x 9.625” 16.125” x 10.75” 15.25” x 10” 15.75” x 10.5”

Spread ads must be submitted as a 2-page PDF, with page one as the left-hand pageand page two as the right-hand page.Spread gutter allowance: No type should appear within a .25” gutter area on either side of the center of a spread.

Spread ads must be submitted as a 2-page PDF, withpage one as the left-hand page and page two as theright-hand page.Spread gutter allowance: No type should appear within a .25” gutter area on either side of the center of a spread.

2/3 PAGE 4.5” x 9.625” 5.25” x 10.75” 4.5” x 10” 5” x 10.5”

½ PAGE HORIZ. 7” x 4.75” 8.125” x 5.625” 7.375” x 4.625” 7.875” x 5.125”

½ PAGE SPREAD 14” x 4.75” 16.125” x 5.375” 15.25” x .625” 15.75” x 5.125”

1/3 PAGE VERTICAL 2.25” x 9.625” 2.938” x 10.75” 2.188” x 10” 2.688” x 10.5”

1/3 PAGE SQUARE 4.5” x 4.75” 5.25” x 5.375” 4.5” x 4.625” 5” x 5.125”

Page 8: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

AD SIZE 1 ISSUE 3 ISSUES 6 ISSUES 12 ISSUES

BLACK & WHITE

FULL PAGE $147 $132 $125 $118

2/3 PAGE 117 105 100 94

½ PAGE 96 86 82 77

1/3 PAGE 75 68 64 60

1/6 PAGE 37 33 31 29

2 PAGE SPREAD 265 238 225 212

2-COLOR

FULL PAGE $184 $166 $156 $147

2/3 PAGE 140 126 107 112

½ PAGE 111 100 94 89

1/3 PAGE 84 76 71 67

1/6 PAGE 44 40 37 35

2 PAGE SPREAD 350 315 298 280

2018 General Advertising Rates

Page 9: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

AD SIZE 1 ISSUE 3 ISSUES 6 ISSUES 12 ISSUES

4-COLOR

FULL PAGE $252 $227 $214 $202

2/3 PAGE 166 149 141 133

½ PAGE 135 122 115 108

1/3 PAGE 105 95 89 84

2 PAGE SPREAD 470 423 399 376

COVER 2 $274 $247 $233 $219

COVER 3 252 227 214 202

COVER 4 307 276 261 246

Page 10: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

Issue Ad Close Artwork Due Sale Date

September 2018 7/2/18 7/13/18 8/21/18

October 2018 7/23/18 8/1/18 9/18/18

November 2018 9/3/18 9/14/18 10/23/18

December 2018 10/1/18 10/12/18 11/20/18

January 2019 11/5/18 11/16/18 12/18/18

2018 Closing Dates

Page 11: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

Contacts

CEO & Managing EditorTracey [email protected]

COO & AdvertisingGeri [email protected]

Director of ArtHeather [email protected]

Page 12: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

Terms and ConditionsA. PUBLISHER’S RIGHT TO REJECT, CANCEL OR TERMINATE ORDERS

DARING WOMAN MEDIA, INC. and DARING WOMAN magazine reserves the right at its absolute discretion, and at any time, to cancel any advertising order or reject any advertising copy, whether or not the same has already been acknowledged and/or previously published. In the event of such cancelation or rejection by DARING WOMAN MEDIA, INC., advertising already run shall be paid for at the rate that would apply if the entire order were published.

In addition, DARING WOMAN MEDIA, INC. reserves the right to remove from selected copies of the publication advertisements containing matter that subscribers have deemed objectionable.

DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for the breach of any of the terms hereof, including without limitation a breach based on the failure on the part of either Advertiser or Agency to pay each bill by its due date. Should DARING WOMAN MEDIA, INC. terminate its relationship with Advertiser and/or Agency, all charges incurred together with short-rate charges shall be immediately due and payable. Furthermore, in the event Advertiser or Agency breaches, DARING WOMAN MEDIA, INC. may decide to exercise its right to (a) cancel its recognition of Agency, thereby causing Agency to lose claim to any commission for any further advertising placed with DARING WOMAN MEDIA, INC. on behalf of Advertiser or any other client, and/or (b) refuse to publish any or all of Advertiser’s advertising.

DARING WOMAN MEDIA, INC. will not be bound by any conditions whatsoever appearing on order blanks or copy instructions submitted by or on behalf of Advertiser when such conditions conflict with any provisions contained in the DARING WOMAN MEDIA, INC. Rate Card or with its policies. Scheduled publishing dates are subject to change without notice and based solely on the discretion of DARING WOMAN MEDIA, INC.

All orders are accepted subject to acts of nature, such as fires, accidents or other natural disasters beyond the control of DARING WOMAN MEDIA, INC. from partially or completely producing, publishing or distributing DARING WOMAN MEDIA, INC. magazine.

B. ADVERTISER’S FAILURE TO RUN ADVERTISING / SHORT-RATEAll agreements for advertising frequency discounts require that the specified number of advertisements be published within a 12-month period. In the event of Advertiser’s or its Agency’s cancelation of any portion of any advertising order/contract or failure to have published the specified number of advertisements, or if at any time DARING WOMAN MEDIA, INC. in its reasonable judgment determines that Advertiser is not likely to publish the total amount of advertising specified during the term of the agreement, any rate discount will be retroactively nullified, including for previously published advertisements, and may result in a short-rate. In such event, Advertiser and/or Agency must reimburse DARING WOMAN MEDIA, INC. for the short-rate (which is the difference between the rate charged on the contracted frequency and the higher rate based on the reduced frequency of advertisements actually published and paid for) within 30 days of invoice thereof and Advertiser will thereafter pay for advertising at the published rate(s) as applicable. Any additional marketing opportunity executed by DARING WOMAN MEDIA, INC. in reliance on advertising that is canceled will be paid for by Advertiser at the fair market rate for such opportunity.

Page 13: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

C. RESTRICTIONS ON ADVERTISER’S CANCELATION OF ADVERTISING ORDERSOrders for inside or outside cover pages are noncancelable. Options on cover positions must be exercised at least 30 days prior to four-color closing date. If an order is not received by such date, the cover option automatically lapses. Orders for all inside advertising units are noncancelable less than 15 days prior to closing date. Orders for supplied inserts are noncancelable the first of the fourth month preceding the date of issue. Orders for all DARING WOMAN MEDIA, INC. -produced inserts are noncancelable without the written agreement of DARING WOMAN MEDIA, INC. Should DARING WOMAN MEDIA, INC. agree to cancel an existing order, Advertiser will be responsible for the cost of any work performed or materials purchased on behalf of Advertiser, including the cost of services, paper and/or printing.

D. ADVERTISING POSITIONING AT PUBLISHER’S DISCRETIONOrders for advertising containing restrictions or specifying positions, facings, editorial adjacencies or other requirements may be accepted and published, but such restrictions or specifications are at Publisher’s sole discretion.

E. LABELING OF ADVERTISEMENTSAdvertisements that simulate editorial content must be clearly defined and labeled “ADVERTISEMENT” or “PROMOTION” or “SPECIAL ADVERTISING SECTION” at the top of the advertisement, and DARING WOMAN MEDIA, INC. may, in its discretion, so label such copy.

F. INSERTSAn accurate facsimile of any furnished insert must be submitted to DARING WOMAN MEDIA, INC. for review prior to the printing of the insert. DARING WOMAN MEDIA, INC. is not responsible for errors or omissions in, or the production quality of, furnished inserts. Advertiser and/or Agency shall be responsible for any additional charges incurred by DARING WOMAN MEDIA, INC. arising out of Advertiser’s and/or Agency’s failure to deliver furnished inserts pursuant to DARING WOMAN MEDIA, INC. ’s specifications. In the event that DARING WOMAN MEDIA, INC. is unable to publish the furnished insert as a result of such failure to comply, Advertiser and/or Agency shall remain liable for the space cost of such insert.

G. ERRORS IN OR OMISSIONS OF ADVERTISEMENTSIn the event of DARING WOMAN MEDIA, INC. magazine’s errors in or omissions of any advertisement(s), including but not limited to those caused by force majeure, DARING WOMAN MEDIA, INC’s liability shall be limited to a credit of the amount paid attributable to the space of the error and in no event shall exceed the total amount paid to DARING WOMAN MEDIA, INC. for the advertisement, provided that the error/omission is brought to the Publisher’s attention no later than 60 days after the advertisement is first published. However, if a copy of the advertisement was provided or reviewed by Advertiser, DARING WOMAN MEDIA, INC. shall have no liability.

H. TRADEMARKSThe titles and logos of the magazines published by DARING WOMAN MEDIA, INC. are trademarks. Neither the titles nor the logos of the magazines may be used without the express written permission of DARING WOMAN MEDIA, INC.

Page 14: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

I. INDEMNIFICATION OF PUBLISHERAdvertiser and its Agency, if there be one, each represents that it is fully authorized and licensed to use (a) the names and/or portraits or pictures of persons, living or dead, or things; (b) any trademarks, copyrighted or otherwise private material; and (c) any testimonials contained in any advertisement submitted by or on behalf of the advertiser and published in DARING WOMAN MEDIA, INC. , and that such advertisement is neither libelous, an invasion of privacy, nor in any way unlawful to any third party.

Advertiser and its Agency, if there be one, each represents that any advertising or other material (including product samples) submitted by Advertiser or Agency complies with all applicable laws and regulations and does not violate the personal or proprietary rights of, and is not harmful to, any person, corporation or other entity. As part of the consideration to induce DARING WOMAN MEDIA, INC. to publish such advertisement, Advertiser and its Agency, if there be one, each agrees jointly and severally to indemnify and save harmless DARING WOMAN MEDIA, INC. magazine, and its employees and representatives, against all liability, loss, damage, and expense of any nature, including attorneys’ fees, arising out of any actual or potential claims for libel, invasion of privacy, copyright or trademark infringement and/or any other actual or potential claims or suits that may arise out of the copying, printing, publishing, distribution or transmission of such advertisement (regardless of whether DARING WOMAN MEDIA, INC. participated in the creation of such advertisement).

J. RESPONSIBILITY FOR PAYMENT OF ADVERTISING BILLSIn the event an order is placed by an Agency on behalf of Advertiser, such Agency warrants and represents that it has full right and authority to place such order on behalf of Advertiser and that all legal obligations arising out of the placement of the advertisement will be binding on both Advertiser and Agency. Advertiser and its Agency, if there be one, each agrees to be jointly and severally liable for the payment of all bills and charges incurred for each advertisement placed on Advertiser’s behalf. Advertiser authorizes DARING WOMAN MEDIA, INC., at its election, to tender any bill to Agency, and such tender shall constitute due notice to Advertiser of the bill and such manner of billing shall in no way impair or limit the joint and several liability of Advertiser and Agency. Any bill tendered by DARING WOMAN MEDIA, INC. shall constitute an account stated unless written objection thereto is received by DARING WOMAN MEDIA, INC. within ten (10) days from the rendering thereof. Payment by Advertiser to Agency shall not discharge Advertiser’s liability to DARING WOMAN MEDIA, INC. The rights of DARING WOMAN MEDIA, INC. shall in no way be affected by any dispute or claim between Advertiser and Agency. Advertiser and Agency agree to reimburse DARING WOMAN MEDIA, INC. for its costs and attorneys’ fees in collecting any unpaid advertising charges. Advertiser confirms that it has appointed Agency, if one is specified, to be its authorized representative with respect to all matters relating to advertising placed on Advertiser’s behalf with the understanding that Agency may be paid a commission.

K. NO ASSIGNMENT OF ADVERTISINGAdvertiser and its Agency may not use any advertising space either directly or indirectly for any business, organization, enterprise, product, or service other than that for which the advertising space is provided by DARING WOMAN MEDIA, INC., nor may Advertiser or Agency authorize any others to use any advertising space.

L. REPUBLICATION OF ADVERTISEMENTSAdvertiser and Agency agree that any advertisements published may, at DARING WOMAN MEDIA, INC’s option, be republished or reused by DARING WOMAN MEDIA, INC. or its agents in any form in whole or in part in all media now in existence or hereafter developed, whether or not combined with material of others. The copyright in any advertisement created by DARING WOMAN MEDIA, INC. is owned by DARING WOMAN MEDIA, INC. and may not be otherwise used by Advertiser or third parties without Publisher’s prior written consent.

Page 15: DARING WOMAN MEDIA KIT - Amazon S3 › dwmagazine › Daring...DARING WOMAN MEDIA, INC., at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for

M. ADVERTISING RATESRates contained in advertising orders that vary from the rates listed on the DARING WOMAN MEDIA, INC. Rate Card shall not be binding on DARING WOMAN MEDIA, INC. and the advertisements ordered may be inserted and charged for at the actual schedule of rates. Announcement of any changes in rates will be made thirty (30) days in advance of the closing date for the first issue affected by such new rates. Advertising in issues thereafter will be at the rates then prevailing.

N. RATE BASE GUARANTEESRate base guarantees are made on an annual (12-month) contract-year average.

O. TERMS OF SALEAn agency commission of 15% will be allowed for recognized agencies. Payment is due thirty (30) days from the date of invoice. Interest will be charged at a rate of 1.5% per month on past-due balances. DARING WOMAN MEDIA, INC. may at its option require prepayment with order or change payment terms.

P. CHOICE OF LAW AND FORUMAll issues relating to advertising will be governed by the laws of the State of Georgia applicable to contracts to be performed entirely therein. Any action brought by Advertiser against DARING WOMAN MEDIA, INC. relating to advertising must be brought in the state or federal courts in Paulding County, Georgia. The parties hereby consent to the jurisdiction of such courts in connection with actions relating to advertising.

Q. ENTIRE AGREEMENTThe foregoing terms and conditions shall govern the relationship between DARING WOMAN MEDIA, INC. and Advertiser and/or Agency. DARING WOMAN MEDIA, INC. has not made any representations to Advertiser or Agency that are not contained herein. Unless expressly agreed to in writing by DARING WOMAN MEDIA, INC., no other terms or conditions in contracts, orders, copy, or otherwise will be binding on DARING WOMAN MEDIA, INC. magazine. Failure by DARING WOMAN MEDIA, INC. to enforce any of these provisions shall not be considered a waiver of such provision