Danish Study: Digital Library Strategies - Nordic library meeting in Copenhagen

DIGITAL LIBRARY – a national survey

• Why a survey

• Methods

• Segmentation

• Selected findings

• Perspectives

• Out-put & impact of the survey

Expected use in 2019 approx.: 60%

Major differencies

Close link between physical use

ande digital use

Expected frequent use in 2019: 41%

Differentiated picture

Vise- versa - when it comes to printed books

Digital ressources

Bibliotek.dk (online service to DK Collections): 41% 64% Search, reservation, reborrow, less for inspiration

Filmstriben (Movies) 19% 44% Widely know, but not as a ”library service”

eReolen (ebooks and audio) 13% 49% Supplement to print, user friendly

Litteratursiden.dk (website) 9% 18% Inspiration & discussions

Biblioteksvagten (Inqueries) 13% Help in every matters

2014 (all) 2016 tal (only digital users)

Digital existence – hard competition

Lack of multichannel strategy

Inspiration & dissemination

Local website is primary source of inspiration (48%)

Friends (28%) and librarians (19%)! Important to

mobilize front desk staff

Where are the users/non-users

75 % of the Danes are on Facebook

Only 7 % get inspiration via FB

To high digital barriers - also for the staff :-(

43% know the ”Filmstriben”26 % are happy

Most of them are appy because it exists

but….

In general:

• To many and to high digital barrieres:

• Not really happy with the quality

• Lack of general overview

• To many platforms & logg-ins

• When is it a library offer?

Impact factors on digital use

Multipel lineær regressionsanalyse,; Explination factor 37%

Top Impact factor

Impact factors on digital user-frequence

Ditto

Potentials in local library space, also the digital

• Inspiration comes from relations & local homepage

• Added value digital services <-> physical services

Out-put & impact

• National distribution and usage

• Recognition in local strategies

• Emphasing the needs of digital competencies, organisation & leadership

DIGITAL AGENDA

”Beyond our control”

• Development of digital services focusing on the usersneeds and digital behavior both inside and out-side the library

Coming up!

• Report on Childrens Reading culture and media-behaviorin Denmark (9-13)

• Quantitative & qualitative report + ”Knowledge distribution in Practice”

• Senior communities & Libraries for lonely elderly• Distribution and communication