CzechIt - Institute for Strategic Studies on Tourism, o.p.s. Šárka Tittelbachová, Táňa Valská, Iva Kořínková, Jiří Zbořil [email protected].

CzechIt - Institute for Strategic Studies on Tourism, o.p.s.

Šárka Tittelbachová, Táňa Valská, Iva Kořínková, Jiří Zbořil

[email protected]

SMALL CITY

term definition

size inhabitants area public administration level other ?

depends on each country - difference

TASK: • each partner makes his "small city" definition +

explanation why

Czech Republic

there are 6 249 municipalities, but too small (villages) area (not relevant) public administration

– capital– main region cities (14)– district cities (77) – historical and spatial process

SMALL CITYCzech Republic

NUTS III – small cities

EVENT(s)

- term definition

- no definiton in EU

TASK:

• each partner makes his "event" definition (from his country)

Czech Republic - definition

EVENT is- time limited and regulary repeating (the same period of

the year) "celebration" strongly connected with the area (region)

• sport• cultural

– Christmas, Easter, etc.– Silvering in Kutna Hora (stříbření), Rose celebration in Český Krumlov

(Slavnosti růží), Castle-chateaux night (Hradozámecká noc)

- comes from identity of the destination (necessary for the region development)

- in next step cultural events support destination brand - motivation for next travel decision making

Czech Republicevent example

Silvering in Kutná Hora• silver mines in Kutná Hora for the whole

Europe ("silver tolar")

• 3 days activities in the end of June (repeats 20 years)

• show - king is coming, parade, executions, ...

• historical market - traditional products (sellers in historical dresses)

• live craft performance • medieval refreshments

EVENTsINDICATORs

• need definition for "small city" and "event"– disadvantage: data (existence, amount, quality) in country,

crossborder

• what I can't measure, I can't drive (manage)

TASK: 1) each partner makes list of data reachable2) make list of events in small cultural cities (min 10) and

data measured in partner country (each event briefly characterise) – example of Kutná Hora

3) questionaires - for events coordinators in your country

Czech Republic

• number of visitors - tickets

• waste production increase in time of event

• data (handy) from mobil operators

TASKsfor partners

SMALL CITY• each partner makes his "small city" definition + explanation

why

EVENT• each partner makes his "event" definition (from his country)

INDICATORs• each partner makes list of data reachable• make list of events in small cultural cities (min 10) and data

measured in partner country (each event briefly characterise) – example of Kutná Hora

• questionaires - for events coordinators in partner country

Thank you for your attention.