Customer Innovation management platform by The innovation minder company

Customer Innovation Customer Innovation Customer Innovation Customer Innovation Management Management Management Management PPPPlatformlatformlatformlatform

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The Innovation Minder CompanyJuvignac, France

e-mail : [email protected]

http://www.innovation-minder.com

Engage your customer community with open innovation &

crowdsourcing :

- To support pro-active collaboration.

- To Make an idea move through the innovation funnel to a

developed concepts

- To reduce Cost & Risk

FactsFactsFactsFacts“50% of revenue in 5 years’ time must come from

sources that do not exist today” (Ernst & Young study

Connecting Innovation to profit, 2010) “ Decreasing margins;

New competitors in emerging markets;

Shortened Time-to-Market ”

Exploration of new market segments;

Open Innovation practices using customer’s opinions;

Optimize cost structure & increase margins;

TargetTargetTargetTarget

One of the SolutionsOne of the SolutionsOne of the SolutionsOne of the Solutions

Select : What are

you going to do and

Why?

Implement: How

are you going to make

it happen?

Find: How can you

find customer innovation

opportunities?

Capture : How you are going

to get the benefits from it?

Open Innovation

Customer/User

Innovation

Employee

Innovation

Consortiums/

CollaborationsPartnerships Coopetition

The Customer Innovation Management PlatformThe Customer Innovation Management PlatformThe Customer Innovation Management PlatformThe Customer Innovation Management Platform

Is the solution!! Is the solution!! Is the solution!! Is the solution!!

Open Innovation and Customer innovationOpen Innovation and Customer innovationOpen Innovation and Customer innovationOpen Innovation and Customer innovation

Product

Development Manufacturing Sales

Customer Innovation Management PlatformCustomer Innovation Management PlatformCustomer Innovation Management PlatformCustomer Innovation Management PlatformFocusesFocusesFocusesFocuses on……….on……….on……….on……….

Concept Development Concept Development Concept Development Concept Development

Business

Opportunities

Solving

Drivers

Concept Criteria

- Definition

Concept evaluation

- Prioritizing

Concept Design

- Prototyping

Challenge

BriefEcosystem

Description

AnalysisAnalysisAnalysisAnalysis IdentificationIdentificationIdentificationIdentificationTriggerTriggerTriggerTrigger Concept InnovationConcept InnovationConcept InnovationConcept Innovation

Problem

Influencer

Ideas

selection

Concepts

Selection

Criterias

Selection

Challenge

Filter

Idea

ScreeningConcept

Evaluation

Concept

Review

Ch

all

en

ge

Bri

ef

G0

Comment on challenges

Vote on challenges

G1

Incubation

Idea rating

Concept rating

Concept testing

New concept testing

G2New

concept

Pro

du

ct De

ve

lop

me

nt

G3 G4

Concept Concept Concept Concept Innovation Innovation Innovation Innovation withwithwithwith …………The Customer Innovation Management PlatformThe Customer Innovation Management PlatformThe Customer Innovation Management PlatformThe Customer Innovation Management Platform

Concept Innovation Funnel Concept Innovation Funnel Concept Innovation Funnel Concept Innovation Funnel

Customer Innovation Management Platform (CIM)Customer Innovation Management Platform (CIM)Customer Innovation Management Platform (CIM)Customer Innovation Management Platform (CIM)Is the solution Is the solution Is the solution Is the solution becausebecausebecausebecause…. …. …. ….

• Engage your customers in your innovation process.

• Integrate customer’s in your new product

development processes

• Manage your customers' expertise that is potentially

valuable for product and service development.

• Anticipate future market demand.

• Enhance your effectiveness and provide you better

business results.

• Run more effectively your new product

development processes.

• Integrate Customer to support the

continuous process improvement

• Enable collaboration on the creation and

refinement of ideation process.

• Reduce time to market

CostCostCostCost reductionreductionreductionreduction• Cutting by two your new product development lifecycle

• Decreasing the cost of maintenance of your customer community

• Training for end-user is not required

• Shortening timeframes of idea generation and evaluation.

• Reducing the company human resource involvement

Customer Innovation Management Platform (CIM)Customer Innovation Management Platform (CIM)Customer Innovation Management Platform (CIM)Customer Innovation Management Platform (CIM)Is the solution Is the solution Is the solution Is the solution becausebecausebecausebecause…. …. …. ….

• Increase your customer community base.

• Gather customers who most fit to perform tasks,

solve problems and contribute

• Inspire communities to proactively collaborate,

improve, and refine ideas through incentives and

competition.

• Identify, select, and transform ideas into solutions,

products, and services for your business.

• Integrate your customers' knowledge, behaviors

and needs

• Stream new ideas

• Involve customers in the decision making process

• Evaluate ideas quality

• Organize ideas better - prioritize and track

customer ideas

Challenge Owner

• An easy start with a manual and

support

• Domain creation where the ideation is

taking place

• Users Management

• Timelines

• Languages support

• Point management system

• Statistic management

• Decision making criteria

• Logo upload

• Themes (Choice between 3 themes)

• Maintain Control over who can see and

contribute

The Minder platform proposes an easy setup for….The Minder platform proposes an easy setup for….The Minder platform proposes an easy setup for….The Minder platform proposes an easy setup for….

Participants

• User friendly interface

• A participant user guide

• Easy registry and Invitation of

participants

• Confirmation of user registry

• User’ can create their personal profile

pages.

• Users submit their ideas, comments

easily with a friendly interface

• Users can interact with each other.

Community-Driven Idea Management

R&D

customer feedback

market

research

Challenge

Post ideas

Challenge brief

Description

Select best Concept

with Criterias

Refine and Build Out

Concepts

Customer/

Community

Feedback

reviews views

Votes Rating forums

Knowledge

Particpation

Sharing

Ideation Process

Targ

ets

Market Rules

New trends

Concept Innovation Funnel Concept Innovation Funnel Concept Innovation Funnel Concept Innovation Funnel

Crowdsourcing

Contact Us

Website: http://www.innovation-minder.com

Email: [email protected]

The Customer Innovation platform