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CURRICULUM 2007
Bachelor of Science (BSc) in Business, Language and Culture (Chinese)BSC NEGOT IN CHINESE – REVISED 2008
THE PROGRAMME IS ADOPTED BY THE CAND.NEGOT. BOARD OF STUDIESWHICH IS PART OF THE HUMANITIES FACULTY
University of Southern Denmark, Sønderborg
WWW.SDU.DK
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Curriculum for
the degree programme in
Bachelor of Science (BSc) in
Business, Language and Culture (Chinese)
(BSc Negot in Chinese)
University of Southern Denmark, Sønderborg
2007
Revised 2008
Adopted by the Cand. Negot. board of studies 1
st June 2007
Approved by the Dean of the Humanities Faculty in accordance with regulation 338 of 6th May
2004 regarding BA and MA degrees at universities.
Revised version includes errata approved by the Dean of the Humanities Faculty on March 13th
and June 24th 2008
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Contents
Course description
I General provisions for the programme
A. Aims and requirements ................................................................................................. 3
B. Course plan and examination plan
Course plan .................................................................................................................. 5
Examination plan ......................................................................................................... 6
C. Special definitions and examination requirements ....................................................... 8
II Course description
Courses in the Humanities
1st year
§ 21 Chinese oral and written language proficiency 1 ...................................................... 13
§ 22 Introduction to Chinese history, culture and society, part 1 ...................................... 15
§ 23 Philosophy of science ................................................................................................ 16
2nd
year
§ 24 Chinese oral and written language proficiency 2 ...................................................... 17
§ 25 Introduction to Chinese history, culture and society .................................................. 19
3rd
year (study in China)
§ 26 Chinese language proficiency 3 ................................................................................. 21
§ 27 Chinese history and social studies .............................................................................. 23
§ 28 Area studies 1 and area studies 2 ............................................................................... 24
§ 29 Business communication ........................................................................................... 25
4th
year
§ 30 Intercultural communication ...................................................................................... 26
§ 31 Negotiation theory and practice ................................................................................. 28
§ 32 Project presentation ................................................................................................... 29
Joint courses
§ 33 Cultural sociology ...................................................................................................... 29
§ 34 BA project .................................................................................................................. 31
Courses in Social Science
1st year
§ 35 Introduction to scientific method ................................................................................ 32
§ 36 Introduction to EDB and information retrieval ......................................................... 33
§ 37 Mathematics ............................................................................................................... 34
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§ 38 Business economics 1a: marketing and strategy ........................................................ 35
§ 38a Business economics 1c: organisational behaviour ..................................................... 37
§ 39 Business economics 2a: accounting and investment .................................................. 38
§ 40 Statistics ...................................................................................................................... 40
§ 41 Micro-economics ....................................................................................................... 41
2nd
year
§ 42 Macro-economics ...................................................................................................... 42
§ 43 Business law .............................................................................................................. 44
§ 44 Global marketing ....................................................................................................... 45
§ 45 Theory of consumer behaviour .................................................................................. 46
§ 46 International economics ............................................................................................. 47
4th
year
§ 47 Organisation ............................................................................................................... 48
§ 48 Market analysis .......................................................................................................... 49
III Coming into force and transitional provisions ........................................ 50
IV Common provisions for the Faculty of Humanities .......................... 50
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General Rules – Course Plan and Exam Plan
3
I. General provisions for the programme
In respect of regulation no. 228 of the 6th
May 2004 regarding BA and graduate courses at uni-
versities students are offered the BSc Negot. degree in Chinese.
1. Aims and requirements
§ 1 The aims of the course
The BSc Negot. degree in Chinese is a 4-year combined programme consisting of 50%
language, culture and communication and 50% social sciences/business studies. The course
includes a one-year preparatory course in Chinese language and culture in the 4 years of
study.
The aim of the course is
- to give students basic humanities and social sciences qualifications in business econo-
mics, marketing and management, communication and culture alongside high-level
skills in Chinese.
- to enable students to analyse practical issues in the discipline‟s subject areas and to arri-
ve at academically well-founded decisions based on understanding of relevant methods
and theories
- thereby to provide students with the best possible basis for further practical and theore-
tical training in private and public concerns and organisations
- to qualify students to be accepted for the Cand. negot, graduate degree programme or
other relevant graduate courses
The course aims to develop the following target skills for students:
General competence targets:
Students should be able to
1. isolate and define a technical problem
2. investigate, analyse and solve technical problems with the aid of relevant academic
theories and methods
3. systematise complex knowledge and data and to select and prioritise features significant
for the subject at hand
4. make a critical assessment of the subject‟s various theories and methods
5. to use technical terminology precisely and consistently
6. present an argument based on tenable academic foundations
7. conduct informed dialogue in the subject
8. have a clear focus and consistency in conducting tasks
9. take a critical stance to sources used and to provide documentation for these) using re-
ferences, notes and bibliographies
10. employ language – in writing and/or orally – that relates to the topic and is precise and
correct
11. communicate complex subject matter in such as way that it becomes relevant and
comprehensible to a variety of audiences
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General Rules – Course Plan and Exam Plan
4
12. work as a team, including being able to accept criticism of their own work and give
constructive criticism to others
13. work independently, in a disciplined, structured and focused way and to be able to con-
form to deadlines and formalities
14. use IT as a tool both in searching for information and in oral and written communica-
tion
15. understand and employ technical texts in English and to be able to express themselves
on technical subjects in one of the Scandinavian languages
Subject-specific target skills:
Subject target skills:
Students should
- have solid knowledge of the basic disciplines of business economics (including marke-
ting, business economics, micro-/macro-economics, international economics, organisa-
tion)
- have command of Chinese both orally and in writing
- have basic knowledge about cultural and social relations in China
- have basic knowledge about the function of communication in intercultural dealings
- be in a position to find and employ new information in the discipline‟s subject areas
Target skills in practice:
In working areas that require expertise in business economics, marketing, management,
language, communication and culture, students should be in a position to analyse practical
issues and reach well-founded professional decisions on the basic of insight into relevant
methods and theories
The BA programme consists of obligatory subjects amounting to 230 ECTS (the consti-
tuents subject elements) and electives of 10 ECTS.It contains Humanities subjects and So-
cial Sciences subjects in equal measure.
§ 2 Requirements
In order to be accepted for the degree course students must have a certified qualifying
examination at a level corresponding to the entry provisions.
§ 3 Instruction
Instruction is research-based. Instruction languages are English and Chinese.
§ 4 Titles
Once all examinations on the BSc degree programme have been passed the
student has the right to the title BSc Negot. In English, Bachelor of Science in
Business, Language and Culture (Chinese).
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General Rules – Course Plan and Exam Plan
5
B. § 5 Course Plan (Courses in bold constitute the first year’s test)
HUMANITIES JOINT SOCIAL SCIENCE LESSONS/ECTS
Culture/Society Language Communication Method Marketing National Eco-
nomics Business Economics Soc. Sc. Hum. TOTAL
1st
year
1st
sem
Introd. to Chin.
Hist.,Cult.&Soc.
2 l/w
5 ECTS
§ 22
Chin.Lang.uage
Prof. 1
10 l/w
9 ECTS
§ 21
Intro. to EDP
& Inf.retriev.
1.4+2.6 l/w
2 ECTS
§ 36
Introd. to Sci-
entific Method
1 l/w
1 ECTS
§ 35
Mathematics
0+2 l/w
2 ECTS
§ 37
Business
Econ. 1a
2 l/w
3.75 ECTS
§ 38
Business
Econ. 2a
3+1l/w
7.5 ECTS
§ 39
7.4 + 5.6
16.25
ECTS
12
14 ECTS
19.4+
5.6
30.25
ECTS
2nd
sem.
Chin.Lang.uage
Prof. 1
10 l/w
9 ECTS
§ 21
Phil. of Science
1 l/w
5 ECTS
§ 23
Micro
Economics
3+1 l/w
4 ECTS
§ 41
Business
Econ. 1c
2 l/w
3.75 ECTS
§ 38a
Statistics
3+2 l/w
7.5 ECTS
§ 40
8 +3
15.25
ECTS
11
14
ECTS
19+3
29.25
ECTS
2nd
year
3rd
term
Introd. to Chin.
Hist.,Cult.&Soc
2 l/w,
5 ECTS
§ 25
Chin. Language
Prof. 2
10 l/w
10 ECTS, § 24
Cultural
Sociology
2 l/w,
4 ECTS,
§ 33
Macro
Economics
3+1 l/w
6.5 ECTS
§ 42
Business Law
2 l/w
4,5 ECTS
§ 43
6 +1
13 ECTS
13
17
ECTS
19+1
30
ECTS
4th
sem
Chin. Lang.
Prof. 2
10 l/w
12 ECTS
§ 24
Global
Marketing
3+ 1l/w
7.5 ECTS
§ 44
Theory of
Cons.Behav.
3 l/w
6.5 ECTS
§ 45
Intern.
Econom.
3+1 l/w
6.5 ECTS
§ 46
9 +2
20.5
ECTS
10
12
ECTS
19+2
32.5
ECTS
3rd
year
5th
sem
¤
Area Studies 1
2 l/w, 5 ECTS,
§ 28
Chinese history,
cult. and soc.
2 l/w, 5 ECTS
§ 27
Chin. Lang. Prof. 3
16 l/w, 17 ECTS,
§26
20
27
ECTS
20
27
ECTS
6th
sem
Area Studies 2
2 l/w,
5 ECTS,
§ 28
Commercial
Communication
2 l/w,
7,5 ECTS, § 29
Chin. Lang. Prof. 3
16 l/w
21 ECTS
§ 26
20
33.5
ECTS
20
33.5
ECTS
4th
year
7th
sem
Intercultural
Comm.
2 l/w,
5 ECTS,
Neg.
Theory
&Skills
1 l/w
Market
Analysis
4+1 l/w,
10 ECTS, § 48
Organization
3 + 1 l/w
7.5 ECTS, § 47
7+2
17.5
ECTS
3
5 ECTS
10+2
22.5
ECTS
8th sem
Project Presenta-
tion
5 ECTS, § 32
1 l/w,
5 ECTS,
§ 30
2 l/w, 10
ECTS
§ 31
BA.-Proj.
15 ECTS
§ 34
0
7.5 ECTS
3
27,5
ECTS
3
35
ECTS
¤ 5. and 6. term are normalle attended at an educational institution in China. *Number of lessons: Digits following + indicate tutorials 37,4+13,6
90 ECTS
92
150 ECTS
129+13.6
240 ECTS
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General Rules – Course Plan and Exam Plan
6
§ 6 Table of exams
The workload of exams normally is 1/5 run up to the closest whole number of the workload of the total workload of the subject
Teachinc Exam
Sem Subject l/w
l/w
tuit. Exam form Duration Preparation
Aids/
PC Assessment Censure ECTS § Dept.
1st sem
HUM
Chin. Lang. Prof. 1 10 2 tests 7-scale none 9 § 21 IFKI
Intr. to Chin. Hist., Cult. &
Soc. part 1
2 paper p/f none 5 § 22 IFKI
12 14 IFKI
SoSc Introd. to EDB & Info. retr. 1.4 2.6 paper
written
4 days
4 h
all
p/f
p/f
none
none
1
1 § 36 IFKI
Mathematics 2 home ass. p/f none 2 § 37 VØK
Intr. to Sc. Method 1 written 3 h none p/f int. 1 § 35 MAR
Business Econ. 1a 2 paper 7-scale none 3.75 § 38 MAR
Business Econ. 2a 3 1 2 home ass.
written
4 h
all
p/f
7-scale
none
none
3.75
3.75 § 39 VØK
7,4 5,6 16.25
2nd sem
HUM
Chin. Lang. Prof. 1 10 2 tests 7-scale none 9 § 21 IFKI
Philophy of Science 1 written 3 h ling. dict. p/f int 5 § 23 IFKI
11 14
SoSc Business Econ. 1c 2 written 4 h 7-scale none 3.75 § 38a VØK
Statistics 3 2 home ass.
written
2 h
all printed
7-scale
7-scale
none
none
3.75
3.75
§ 40 IME
Micro-Ecomics 3 1
home ass.
written
3 h
all printed
p/f
7-scale
none
none
2
2 § 41 IME
8 3 15.25
3rd sem
HUM
Chin. Lang. Prof. 2 10 2 tests 7-scale none 5 § 24 IFKI
Int. to Chin. Hist., Cult. &
Soc. part 2
2 home ass. p/f none 5 § 25 IFKI
12 10
SoSc Macro-Economics 3 1 home ass
written
4 h
p/f
7-scale
none
none
0
6.5
§ 42 VØK
Business law 2 written 4 h all printed p/f none 4,5 § 43 VØK
5 1 11
JOINT Cultural sociology 2 written 4 h PC 7-scale none 4 § 33 MAR/
IFKI
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General Rules – Course Plan and Exam Plan
7
Teaching Exam
Sem Subject l/w l/w
tuit. Exam form Duration Preparation
Aids/
PC Assessment Censure ECTS § Dept.
4th sem.
HUM
Chin. Lang. Prof. 2 10 2 tests
written
oral
2 h
20 min
20 min
none
7-scale.
7-scale
7-scale
none
int
int
5
6
6
§ 24 IFKI
10 17
SoSc Global Marketing 3 1 written 5 h all printed 7-scale ext 7.5 § 44 MAR
Theory of Cons. Behaviour 3 written 4 h all printed 7-scale ext 6.5 § 45 MAR
Intern. Economics 3 1 home ass.
written
4 h
none
p/f
7-scale
none
ext
0
6.5
§ 46 VØK
9 2 20.5
5th sem. (can take place in China)
HUM Chin. Language prof. 3 16 § 26 IFKI
Area Studies 1 2 wr/oral/home ass 7-scale int 5 § 28 IFKI
Chin. Hist., Cult. & Soc. 2 written 4 h 7-scale ext 5
§ 27
IFKI
20 10
6th sem. (can take place in China)
HUM Area Studies 2 2 wr/oral/home ass 7-scale int 5 § 28 IFKI
Chin. Language prof. 3 16 oral
written.
20 min
5 h
20 min.
all printed
7-scale
7-scale
ext
ext
19
19
§ 26 IFKI
Commercial Comm. 2 written 4 h all printed p/f int 7,5 § 29 IFKI
20 50,5
7th sem.
HUM
Negot. theory and training 1 § 31 IFKI
Intercultural Comm. 2 home ass. p/f none 5 § 30 IFKI
3 5
SoSc
Organization 3 1 oral 20 min. 20 min.
7-scale ext 7.5 § 47 VØK
Market Analysis 4 1 home ass. none 10 § 48 MAR
7 2 17.5
8th sem
HUM
Project Presentation home ass &
oral
20 min
7-scale
int
5
§ 32 IFKI
Negot. theory and skills 2 oral gr. 20 min 40 min. dictionaries 7-scale ext 10 § 31 IFKI
Intercultural Comm. 1 written 3 t all. 7-scale ext 5 § 30 IFKI
3 20
JOINT Bachelor Project paper 7-scale ext 15 § 34
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Special definitions and exam regulations
8
C. Particular definitions and examination requirements
§ 7 In the common provisions for courses in the Humanities (this curriculum’s
section IV) definitions can be found of
ECTS (§ 26)
Typing unit (§ 28) (see also below § 16)
Standard page (§ 27) (see also below § 16)
In addition rules are laid down for:
BA project (§ 15)
Summary relating to the BA project (§ 19)
Internal and external examinations (§ 6)
Proficiency in spelling and linguistic expression (§ 9) (see also below § 13)
Language of examination (see also below § 8)(er der ikke § I fællesbestemmelser?)
Web references in dissertations and other written home assignments (§ 18)
Rules for procedures in the event of non-attendance at examinations due to sickness
(§ 13) (see also below § 14)
Rules for student activity (§ 31)
Rules for appeals and exemptions (§ 22 and § 23)
E-learning
Attempts are made to involve accessible and relevant E-learning tools in teaching as far as
possible.
§ 8 Language used in teaching, syllabi and examinations
Teaching in language-specific subjects on the Humanities part take place primarily in Chi-
nese.
The language of instruction in subjects that are not language-specific can be Danish, Swe-
dish, Norwegian or English. The same is true of the texts that are included as required rea-
ding. Other languages can only be used with the approval of the board of studies.
The language used in examination is the same as the language of instruction unless the
board of studies has determined otherwise. Order relating to examination for university
degrees § 5.
Examinations
§ 9 Requirement for a pass, grade weighting and averages
When an examination is assessed it is either given a grade according to the 7-grade scale or
is judged passed/failed. An examination that carries a grade has to be assessed to be at least
grade 2 to have passed. This does not, however, relate to part-examinations, see Order re-
lating to assessment scales and other assessment for university degree courses § 15.
Once passed, an examination cannot be retaken.
An average is worked out for the total BSc degree.
§ 10 First year examination
The first year examination consists of the following subjects:
- Business economics 1a and 1c and Business economics 2a (only the written examination)
- Chinese language proficiency 1
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Special definitions and exam regulations
9
The first year examination is passed once these subjects are passed, Business economics 1
and Business economics 2 being passed when the average grade of the two examinations is
02 without being rounded upwards. Once the examinations have been passed on an avera-
ge, none of the parts can be retaken.
Students must report for the first ordinary examination to be held in those subjects that
constitute the first year examination.
Re-examination of subjects in the first year examination are held before the end of August.
The first year examination must have been passed before the completion of the 4th seme-
ster.
§ 11 Examination entry
Students can enter themselves for examinations as part of their course entry or they can
make use of forms designed for the purpose. Entry to other examinations or alterations to
entries takes place in the period 20th-30th October and 20th-30th March respectively.
§ 12 Syllabus
The syllabus for ordinary examinations in a subject continue to apply after the end of the
course until another course has been offered in the subject. After that only the new syllabus
is examined.
§ 13 Proficiency in spelling and linguistic expression
The assessment of the BA project, the dissertation or other larger written assignments
includes the students‟ proficiency in spelling and linguistic expression, regardless of the
language used. Use of language, defined as written/oral forms of presentation, must be as-
sessed as passed for the examination as a whole to be passed. Poor use of language can ha-
ve a negative influence on the total grade. In the same way effective use of language can
have a positive influence of the grade.
§ 14 Procedures in the event of non-attendance due to illness/re-examination
Normally examinations are not held specially to cater for non-attendance due to illness or
for re-examination outside the normal examination periods. For further information see
Common Provisions for Degree Courses in the Humanities § 13 re: First year examinations
and last subjects.
§ 15 Appeals and exemptions
Appeals in respect of an examination or an assessment of examination performance must
be sent to the Dean of the Humanities Faculty (in the case of Humanities subjects) or the
Dean of the Faculty of Social Sciences (in the case of Social Science subjects) no later than
2 weeks after the assessment has been published.
The date of publication of results can be seen from the notice regarding examination dates.
Appeals must be in writing and give grounds for the appeal. The appellant should first con-
tact the examiner.
Further information can be found in Common Provisions for Degree Courses in the Hu-
manities § 22 and § 23.
Exemptions
Applications for exemptions from the rules of this curriculum must be sent to the study
board on or before 1st of March or 1st of October to take effect from the following exam
period.
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Special definitions and exam regulations
10
Definitions
§ 16 A standard page A standard page comprises 2100 characters of prose or 14 lines of verse. For audio-visual
texts, 2 minutes sound or film corresponds to 1 standard page.
§ 17 Submission of home assignments
Home assignments that are to be assessed by a moderator should be submitted to the secre-
tariat in three copies.
Home assignments that are to NOT be assessed by a moderator should be submitted to the
secretariat in two copies.
The number of words required for home assignments is determined using the standard page
(see § 16).
The submission date is given under the examination provisions for any given subject. The
time of submission is always during the secretariat‟s opening hours on the date given.
In the present curriculum the distinction is made between:
a. An open home assignment – the subject for the assignment is formulated by the students
in consultation with their tutor/teacher.
b. A closed home assignment – the assignment is set by the teacher.
A closed home assignment that is assessed to fail failed cannot be resubmitted during the
examination period unless otherwise laid down in the examination provisions for the
subject.
§ 18 Contributions from several students at one examination
Tests are individual, see § 3 of Order no. 231 of 22nd March 2006. In the case of several
contributors to a written assignment, the individual‟s contribution must be able to be asses-
sed on its own. The scale of the assignment must be in reasonable proportion to the number
of contributors.
No more than three individuals can contribute to a dissertation.
With other examinations a maximum of four people can contribute, unless otherwise stated
expressly in the subject‟s examination provisions.
§ 19 Use of computers in examinations
The use of computers as aids in examinations is only permitted where it is expressly stated
in the examination provisions for a subject. If use of computer is permitted and if nothing
else is stated, reference should be made to The Humanities Faculties regulations regarding
the use of personal computers in examinations, see the booklet “Provisions and rules” or
the Humanities Faculty homepage.
§ 20 Credit transfer
General
The decision regarding credit transfer is made by the board of studies on each individual
case on the basis of documentary evidence submitted after the conclusion of the period in
question. In applying for advance approval students must establish that the board of studi-
es‟ conditions for approving credit transfer have been met.
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Special definitions and exam regulations
11
The basis for a credit transfer can either be an examination passed at another university
either in Denmark or abroad, or a period of work experience abroad. In the latter case it
must involve work that is relevant to the purpose of the course (see § 1).
Students can apply for advance approval of the study activity or period of work experience
on a special form. Advance approval is an expression of an informed opinion.
Application for final transfer credit should be handed to the Board of Studies on a form
provided no later than 15. September or 15th February respectively immediately following
the student’s return.
If the application relates to several subjects on the basis of the same period of study or
work experience, the application relating to all subjects must be submitted together.
Credit transfer on the basis of studies elsewhere
Credit transfer on the basis of studies in Denmark or abroad can be given for all subjects
with the exception of Written Language Production and Grammar and Negotiation Theory,
for which credit transfer will not normally be given.
Credit transfer can only be granted on the basis of documentation presented for tests pas-
sed, including home assignments. Documentation must contain information as to the extent
of the course in question (for instance, the number of hours involved), the syllabus and the
form of test taken.
Credit transfer for obligatory subjects is granted with the grade of passed, regardless of the
assessment made by other institutions of higher learning, unless there is an advance agree-
ment of transfer of grades to the Danish 7 scale.
In order for there to be granted a credit transfer the test taken must have an academic level
and range at least equivalent to the demands of the curriculum.
In the event of the range of the subject for which credit transfer is applied being judged to
be less than that of the Cand. Negot. course, it may be possible to be granted a reduction in
the syllabus.
Credit transfer cannot be given on the basis of courses/higher education components at a
non-university level.
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Courses in the Humanities
12
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The Humanities – 1st year
13
II. Course Description for the Programme in
BSc in Business, Language and Culture (Chinese)
The Humanities
1st year
§ 21 Chinese Oral and Written Language Proficiency 1
a. Duration
10 lessons weekly during 1st and 2nd semesters. Weighting: 9 ECTS in 1st semester
and 9 ECTS in 2nd semester, giving a total of 18 ECTS
b. Aims of the course
The student is not expected to have any previous knowledge of the Chinese language.
Oral Proficiency: The student must, in plain/simple language at moderate speed and
without significant errors, be able to
- talk about everyday situations
- summarize a short text, and
- introduce him/herself/others in dialogical situations
-
Listening Proficiency: The student must
- understand explicitly formulated messages about common relations
- be able to take part in a simple dialogue at a moderate speech tempo
-
Reading Proficiency: The student must be able to read 600 Chinese characters.
Writing Proficiency: The student must be able to write 600 Chinese characters without
significant errors, and be able to
- write an introduction of him/herself/others
- write a brief comment based on a text or orally presented situation or state of affairs.
Grammar: The student must know basic elements of Chinese grammar.
c. Contents
The course presents an introduction to modern Chinese spoken language (mandarin/
putonghua) and Chinese written language (abbreviated characters).
The texts used will concern present-day issues relevant for society.
Through tutorials using relatively accessible written and audio-visual materials the stu-
dent will master (listening and performing) basic structures and patterns in modern Chi-
nese.
To support the mastering of the language, the student is introduced to the grammar of
modern Chinese and its use. Grammatical topics relevant to the training of specific
communicative skills are introduced, mainly regarding areas of Chinese grammar which
have proven difficult to students with a European language background.
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The Humanities – 1st year
14
d. Teaching and working methods
The course consists of 5 double lessons weekly in the language classroom, some of this
time being in the language laboratory. Each week‟s lectures introduce new Chinese vo-
cabulary and structures, train memorization and the use of spoken and written forms in
simple well-defined linguistic environments.
To help students attain critical awareness of their acquisition of Chinese and to develop
optimal strategies and modes of acquisition, they should create and update an electronic
education portfolio on BLACKBOARD, to which student and teachers have access. The
students will be instructed in the creation of the portfolio.
In order to acquire proper pronunciation, regular training sessions will be held at the
language laboratory.
e. Course readings
The teaching of reading and writing ability covers recognizing, remembering and ac-
tively producing a limited number of characters (600).
f. Criteria for evaluation
In consideration of the provisions of the assessment system, the form of the examination
and the level of the undergraduate course, weighting is placed on the degree to which
the student‟s performance lives up to the description of aims. Emphasis is also placed
on the degree to which the student masters the general skills described in § 1.
g. Examination requirements
The student must be present at least 80 % of the lessons to qualify for the examinations.
During this course students are expected to pass 4 tests – 2 tests each semester – in
listening proficiency, oral proficiency, reading proficiency and writing proficiency rela-
ted to the texts studied in class. Each test evaluates oral proficiency and written profi-
ciency. These tests are held in class.
Examination form: 4 compulsory oral and written tests – 2 each semester. Each test
evaluates oral proficiency and written proficiency.
Moderator: None
Assessment: 7-grade scale. Assessment is given after each semester as an avera-
ge of the grades for the 2 tests. Oral and written proficiency must
be considered equally in the assessment of each test.
Weighting: 4.5 ECTS per test, 9 ECTS per semester
Re-examinations for the first 2 tests are held in Dec/Jan, in May/June, and re-
examination for test 3 and 4 are held in May/June and August. At a re-examination the
board of studies may decide to replace the 2 tests with one test in oral proficiency and
one test in written proficiency.
Oral re-examination:
Examination form: Oral. An assignment including listening and oral proficiency is gi-
ven.
Duration: 20 minutes
Preparation: 20 minutes
Aids: None
Moderator: None
Assessment: 7-grade scale
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The Humanities – 1st year
15
Weighting: 4.5 ECTS
Written re-examination:
Examination form: Written examination under supervision. An assignment including
listening and oral proficiency is given.
Duration: 1 hour
Aids: None
Computer: Not allowed
Moderator: None
Assessment: 7-grade scale
Weighting: 4.5 ECTS
The test in “Written Oral Proficiency” is part of the 1st years’ test.
Students who can show that they in ways other than attending class, have gained a lan-
guage proficiency level equivalent to the exam requirements, can have an assessment
arranged individually.
§ 22 Introduction to Chinese History, Culture and Society, Part 1
a. Duration
2 lessons weekly during 1st semester.Weighting: 5 ECTS.
b. Aim of the course Students must have a knowledge of China‟s history and its political, social and econo-
mic development in the years from the middle of the 19th century to 1976 and under-
stand the essential issues shaping China and the surrounding region.
The students should be able to systematize complex knowledge and express it in a clear
and structured fashion and to evaluate sources on scientific grounds.
c. Content
The aim of this course is to introduce the student to China‟s history and its political,
social, and economic development in the years from the middle of the 19th century to
1976.
d. Teaching and working methods
The teaching consists of lectures, discussions and tutorials.
e. Required reading
About 500 standard pages in English. Course materials are books, chapters and papers
as well as newspaper articles and historical documents.
f. Criteria for evaluation
In consideration of the provisions of the assessment system, the form of the examination
and the level of the undergraduate course, weighting is placed on the degree to which
the student‟s performance lives up to the description of aims. Emphasis is also placed
on the degree to which the student masters the general skills described in § 1.
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g. Examination regulation
The course ends with a compulsory individual home assignment related to the material
studied. The assignment is to be written in English. A text is handed out on the basis of
which the student must answer a series of general questions and relate the text to the
material covered in class.
Examination form: A compulsory, individual home assignment. The assignment is to
be written in English. A text is handed out on the basis of which the
student must answer a series of general questions and relate the text
to the material covered in class. The dates for the assignment will
be announced by the teacher at the beginning of the course and by
notice.
Duration: 72 hours
Length: 6-10 standard pages in English
Moderator: None. In any subsequent examination attempt, an internal modera-
tor is used.
Assessment: Pass/Fail
Weighting: 5 ECTS
§ 23 Philosophy of Science
a. Duration
1 lesson weekly in the 2nd semester. Weighting: 5 ECTS
b. Aim of the course
The student must show insight into basic theoretical concepts of science and problems
and into their significance to the humanities.
c. Content
This course provides a basic introduction to the nature of humanistic science and focu-
ses on the questions of the general science of the Humanities and how it relates to other
branches of science. This is to enable students to reflect, in a critical manner, over the
methods and viewpoints they encounter in their work with issues specific to the course.
The course provides some basic conceptual tools for this purpose. An overview of the
different branches of science, the methods and subjects characteristic to them and rela-
ted scientific theoretical and philosophical problems will be given. Topics such as in-
duction, explanation, hypothesis, evidence, empirical theory, realism vs. constructivism
and the role of science in society will be covered.
d. Teaching and working methods
The teaching consists of lectures.
e. Required reading
The required reading is about 400 standard pages.
f. Examination requirements
Examination form: Compulsory written examination under supervision
Duration: 3 hours
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Aids: Language dictionaries
Computer: Yes, according to the Provisions of the Faculty of Humanities
Moderator: Internal
Assessment: Pass/fail
Weighting: 5 ECTS
2nd
year
§ 24 Chinese Oral and Written Language Proficiency 2
a. Duration
10 lessons weekly during 3rd and 4th semester. Weighting: 22 ECTS
b. Aim of the course
Oral Proficiency: The student must, at a moderate speed and using a relatively varied
vocabulary, be able to
- describe and assess depictions of situations, people and opinions
- provide a summary of a written or spoken text or dialogue as well as
- argue in favour of/against particular viewpoints
Listening Proficiency: The student must be able to understand and participate in a dialo-
gue with interlocutors at moderate speed.
Reading Proficiency: The student must understand ordinary texts related to the commu-
nicative practices covered.
Writing Proficiency: The student must be able without significant grammatical errors to
produce texts of some length on common states of affairs and special subjects covered
in class, such as summaries, presentations of people, objects and places, as well as ex-
pressions of opinion. The student must be able to command some variation with regard
to vocabulary, the use of discourse markers and syntactic constructions.
Grammar: The student must know the basic elements of Chinese grammar.
c. Contents
The course builds on the first year of Chinese and introduces further basic features of
modern Chinese. During the course the student should learn to recognize, memorize and
write 1000 new Chinese characters.
Grammatical topics relevant to the training of specific communicative skills are intro-
duced, mainly relating to areas of Chinese grammar which have proven difficult to stu-
dents with a European language background.
Through practical tasks using different written and audiovisual materials students will
master different types of communicative practices including simple description of
people, objects and places, presentation of their own opinions and those of others,
summary and dialogue.
5 lectures will be dedicated to topics of general cultural interest (e.g. aspects of gender,
unemployment) to introduce specific vocabulary. The topics themselves will not be te-
sted.
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The Humanities – 2nd year
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d. Teaching and working methods
The course consists of 5 double lessons weekly in the language classroom, some of this
time in the language lab. Each week‟s lectures introduce new Chinese vocabulary and
structures, train memorization and the use of spoken and written forms in simple well-
defined linguistic environments.
e. Required reading
Relevant text books and grammar books
f. Criteria for evaluation
In consideration of the provisions of the assessment system, the form of the examination
and the level of the undergraduate course, weighting is placed on the degree to which
the student‟s performance lives up to the description of aims. Emphasis is also placed
on the degree to which the student masters the general skills described in § 1.
g. Examination requirements
The student must be present at least 80 % of the lessons to qualify for the exams.
Oral as well as written language proficiency are tested.
1. Language tests
During this course the student is expected to pass 4 tests – 2 tests each semester - in
listening proficiency, oral proficiency, reading proficiency and writing proficiency rela-
ted to the texts studied in class. Each test evaluates oral proficiency and written profi-
ciency. The tests are held during in class.
The student must have passed the tests before being allowed to take the exams at the
end of the course.
Examination form: 4 compulsory oral and written tests – 2 each semester. Each test
evaluates oral proficiency and written proficiency.
Moderator: None
Assessment: 7-grade scale. Assessment is given after each semester as an avera-
ge of the grades for the 2 tests. Oral and written proficiency must
be considered equally in the assessment of each test.
Weighting: 2.5 ECTS per test, 5 ECTS per semester
Re-examinations for the first 2 tests are held in Dec/Jan, in May/June, and re-
examination for test 3 and 4 are held in May/June and August. At a re-examination the
board of studies may decide to replace the 2 tests with one test in oral proficiency and
one test in written proficiency.
Oral re-examination:
Examination form: Oral. An assignment including listening and oral proficiency is gi-
ven.
Duration: 20 minutes
Preparation: 20 minutes
Aids: None
Moderator: None
Assessment: 7-grade scale
Weighting: 2.5 ECTS
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Written re-examination:
Examination form: Written examination under supervision. An assignment including
listening and oral proficiency is given.
Duration: 1 hour
Aids: None
Computer: Not allowed
Moderator: None
Assessment: 7-grade scale
Weighting: 2.5 ECTS
2. Final Exams
It is a condition for taking this examination that the student has passed the 4 tests.
A. Oral Language Proficiency
The test in oral language proficiency requires students to summarise audio- or
audiovisual materials of approximately 5 minutes and to hold a conversation based on a
text. Materials are handed out at the commencement of preparation.
Examination form: Oral.
Duration: 20 minutes including assessment
Preparation: 20 minutes
Aids: None
Moderator: Internal
Assessment: 7-grade scale. One grade is given, as listening proficiency and ex-
pression proficiency each make up 50%.
Weighting: 6 ECTS
B. Written Language Proficiency
The test in written language proficiency involves different types of task such as answe-
ring questions on a text, cloze insertion, writing descriptions, and exercises in („fluency„
er ikke en opgave?)free written fluency in relation to topics which have been treated in
class.
Examination form: Individual compulsory written test under supervision.
Duration: 2 hours
Aids: None
Computer: Not allowed
Assessment: 7-grade scale. One mark is given as reading proficiency and writing
proficiency each contribute with 50%.
Moderator: Internal
Weighting: 6 ECTS
Students who can show that they have gained a level of oral proficiency equivalent to
the examination requirements in ways other than by attending class can have an asses-
sment arranged individually.
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20
§ 25 Introduction to Chinese History, Culture and Society, Part 2
a. Duration
2 lessons weekly during the 3rd semester. Weighting: 5 ECTS.
b. Aim of the course
The student should acquire insight into China‟s history and its political, social and eco-
nomic development in the years from 1976 to the present and understand the essential
issues shaping China and the surrounding region.
The student should be able to systematize complex knowledge and express it in a clear
and structured fashion and to evaluate sources on scientific grounds.
c. Content
The aim of this course is to introduce the student to China‟s history and its political, so-
cial, and economic development in the years from 1976 to the present.
d. Teaching and working methods
The teaching consists of lectures, discussions and tutorials.
e. Required reading
About 500 standard pages in English. Course materials are books, chapters and papers
as well as newspaper articles and historical documents.
f. Criteria for evaluation
In consideration of the provisions of the assessment system, the form of the examination
and the level of the undergraduate course, weighting is placed on the degree to which
the student‟s performance lives up to the description of aims. Emphasis is also placed
on the degree to which the student masters the general skills described in § 1.
g. Examination requirements
The course ends with a compulsory individual home assignment related to the material
studied. The assignment is to be written in English. A text is handed out on the basis of
which the student must answer a series of general questions and relate the text to the
material covered in class.
Examination form: A compulsory, individual home assignment. The assignment is to
be written in English. A text is handed out on the basis of which the
student must answer a series of general questions and relate the text
to the material covered in class. The dates for the assignment will
be announced by the teacher at the beginning of the course and by
notice.
Duration: 72 hours
Length: 6-10 standard pages in English
Moderator: None. For subsequent examination attempts an internal moderator
is used.
Assessment: Pass/Fail
Weighting: 5 ECTS
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year
21
3rd
year
The courses in Chinese Oral and Written Language Proficiency 3, History and Social Stu-
dies in China and Asia, Business communication, as well as Area Studies 1 and 2 are - as
far as possible - held at an educational institution in China.
The stay may be arranged by the Negot. board of studies or by students themselves with
the approval of the board of studies.
If the stay is arranged or approved by the Negot. board of studies, tuition fees will be paid
by the university. Funds for covering the travel costs can to some extent be granted by the
International Office following the procedures that normally apply for this office.
If the stay is arranged by the Negot. board of studies, the board of studies decides to
which institution the student will go. If there are several options, the criteria will be the
language level of the student as indicated by the test results, and degree to which the stay
contributes to extending the intercultural competence of the student.
Students will be informed by mail at their student email address about their prospective
Chinese institution not later that 1st of February in the year when the stay is to take place.
Students can either be enter for examinations according to the requirements outli-
ned/described in this curriculum or they can apply to the board of studies for pre-approval
for corresponding exams at the foreign institution.
Upon their return home students must be able to certify that the examinations have been
taken.
It is a condition of approval by the board of studies that the student has passed the
1st year test, Language Proficiency 1 and 2, Introduction to Chinese History, Culture
and Society 1 and 2, and in addition two Social Science subjects prior to the stay
abroad.
§ 26 Chinese Oral and Written Language Proficiency 3
a. Duration
16 lessons weekly during 5th and 6th semester. Weighting: 38 ECTS
b. Aim of the course
The student must be able to participate in daily as well as more formal situations,
without significant linguistic errors and using a varied and moderately nuanced vocabu-
lary, demonstrating the ability to describe and assess people and things, to summarise a
text, dialogue or event and to argue in favour of/against viewpoints by using persuasive
strategies.
The ability to express oneself appropriately with due regard to situation and interlocutor
is required, as is a varied vocabulary and the ability to communicate without interfe-
rence caused by pronunciation and grammar.
As for reading proficiency, the student must be able to understand the main content of
newspaper texts relating to modern Chinese social studies.
In written language proficiency the student is trained to formulate expository as well as
more formal texts such as resumes, summaries and the like.
Student should extend their knowledge of characters to 2500-3000.
c. Content
The purpose of this course is to enhance phonetic, grammatical, lexical and discursive
language proficiency. Students‟ active and passive language proficiencies must be
Page 25
The Humanities – 3rd
year
22
brought up to a level which allows them to benefit as far as possible from other courses
taught in the Chinese language and to extend their ability to function in a Chinese
speaking environment.
The student will receive training in both oral and written business communication,
such as business meetings, corporate and product presentations, interviews, problem-
solving, decision-making and strategies of persuasion.
Through practical tutorials using different written and audiovisual materials such as in-
terviews, newspaper articles and presentations, the student will acquire proficiency in
communicative practices such as nuanced description of people, things and places, pre-
senting one‟s own or others‟ opinions, writing letters to an editor, making summaries of
talks and dialogues, composing instructions etc.
Students are trained to understand and present different types of text. This is done by
using the characteristic discursive, grammatical and lexical features of these types of
texts.
Grammatical topics are included on the basis of their relevance to the training of skills
relating to areas of Chinese grammar that have proved difficult to European students.
The teaching can incorporate topics from the parallel courses in History and Social Stu-
dies and Area Studies.
d. Teaching and working methods
Each week‟s lectures introduce new Chinese vocabulary and structures, train
memorization and use of spoken and written forms in simple well-defined linguistic
environments.
e. Required reading
Includes relevant textbooks, articles and grammars
f. Criteria for evaluation
In consideration of the provisions of the assessment system, the form of the examination
and the level of the undergraduate course, weighting is placed on the degree to which
the student‟s performance lives up to the description of aims. Emphasis is also placed
on the degree to which the student masters the general skills described in § 1.
g. Examination requirements
The student must be present at least 80 % of the lessons to qualify for the exams and
must have passed Language proficiency 2.
At the end of the course two exams are held:
A. Oral exam
The examination involves summarizing a 5-minute audio- or audiovisual item and con-
ducting a conversation based on written material. All materials and text are handed out
at the commencement of preparation.
Examination form: Oral test in listening and speaking proficiency respectively.
Duration: 20 minutes including assessment.
Preparation: 20 minutes.
Moderator: External
Assessment: 7-grade scale
Weighting: 19 ECTS
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year
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B. Written exam
A written examination covering both reading proficiency and written proficiency. After
reading an unfamiliar Chinese text, students must answer questions, summarize or
comment on the content. In writing proficiency students must produce a text in which
they demonstrate command of the given form of discourse.
Examination form: Written under supervision
Duration: 5 hours
Aids: All printed aids
Moderator: External
Assessment: 7-grade scale. Two grades are given. One for reading proficiency
and one for written proficiency.
Weighting: 19 ECTS
§ 27 Chinese History, Culture and Society
a. Duration
2 lessons weekly during the 5th semester Weighting: 5 ECTS.
b. Aim of the course
Student should acquire an understanding of social, political, economic and cultural
aspects of the development in modern Chinese society during the latest 150 years.
Students should demonstrate that they can understand and analyze extracts from 2-3
general works on Chinese history and society.
c. Content
This course builds upon the knowledge acquired by the student in the introductory
courses in the 1st and 3rd semesters and will stress changes in Chinese history and
society over the latest 150 years. Historical flashbacks with relevance for understanding
the present can be incorporated. Social, political, economic and cultural aspects of
developments in Chinese society are covered and examined.
d. Teaching and working methods
The teaching consists of lectures and discussions. The course is taught in Chinese.
e. Required reading
Course materials are books, chapters and papers as well as newspaper articles and histo-
rical documents in English and Chinese. Required reading comprises about 200 stan-
dard pages in English and Chinese.
f. Criteria for evaluation
In consideration of the provisions of the assessment system, the form of the examination
and the level of the undergraduate course, weighting is placed on the degree to which the
student‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
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The Humanities – 3rd
year
24
g. Examination requirements
The student must be present at least 80 % of the lessons and must have passed
Introduction to Chinese History, Culture and Society 1 and 2 to qualify for the
examination.
The examination takes the form of a compulsory home assignment based on the
examination requirements. The lecturer decides the deadline for submission, but this
will be no later than 10th of January/10th of June. Two weeks are given for the
assignment. The essay is to be written in English.
Examination form: A written examination (in Chinese/English) under supervision ba-
sed on questions (in Chinese/English) centred on the examination
requirements. The examination language is announced at the start
of the course.
Duration : 4 hours
Moderator: External
Assessment: 7-grade scale. Assessed at the institution. The language must be
comprehensible, but language proficiency is not a part of this exa-
mination.
Weighting: 5 ECTS
If it is impossible to take this course or do the examination abroad, the staff-student
study committee may allow the student to take the examination by submitting a home
assignment.
Examination form: Individual home assignment (in Chinese/English). Topic and exa-
mination requirements to be agreed upon with a supervisor chosen
by the board of studies no later than by the end of the examination
semester ending the study stay (i.e. 30th of June).
Length: 6-10 standard pages
Moderator: External
Assessment: 7-grade scale
§ 28 Area Studies
a. Duration
2 courses of 2 lessons weekly in the 5th and 6th semester. Weighting: 5 ECTS per cour-
se, 10 ECTS in total.
b. Aim of the course
The student should acquire insight into a defined present-day or historical subject/issue
in the context of language, society, the market or business. The student must be able to
communicate this insight in the foreign language at a level corresponding to that of the
6th semester.
c. Content
Of the two courses one must be in either applied Chinese language or modern Chinese
culture. The other course must be in modern Chinese social studies, market conditions
or trade conditions.
Literature relating critically to the topic must be included in the teaching.
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The Humanities – 3rd
year
25
The course themes are chosen by the board of studies before the start of the semester.
d. Teaching and working methods
Teaching consists of lectures, discussions and tutorials.
e. Required reading
Required reading is about 200 standard pages in Chinese and/or English for each
subject. The examination requirements are determined by the lecturer.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and
the level of the undergraduate course, weighting is placed on the degree to which the stu-
dent‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
g. Examination requirements
The student must be present at least 80 % of the lessons and must have passed langua-
ge proficiency 1 and 2 as well as Introduction to Chinese History, Culture and Society 1
and 2 to be entered for the examination.
The examination is held as an oral or written examination or as a home assignment writ-
ten in Chinese. Other examination forms may be used as decided by the board of studi-
es. The chosen examination form is announced by the lecturer at the start of the course.
Examination form 1: Written
Duration: 5 hours
Aids: All printed aids are allowed
Moderator: Internal
Assessment: 7-grade scale. Language proficiency must meet the level cor-
responding to the 5th semester (Autumn) or 6the semester (Spring)
in order for the examination to pass..
Examination form 2: Oral
Duration: 30 minutes, including assessment
Preparation: 30 minutes
Aids: All printed aids are allowed
Moderator: Internal
Assessment: 7-grade scale. Language proficiency must meet the level cor-
responding to the 5th semester (Autumn) or 6th semester (Spring)
in order for the examination to pass.
It is possible to get credit transfer for one of the courses on the basis of a period of work
experience by writing a report in Chinese. The report must deal with a linguistic, cultu-
ral or societal topic and must contain a section devoted to theory. Credit transfer can be
given for both courses (10 ECTS) if the duration of the stay is equal to at least 6 weeks‟
full-time employment.
Examination form 3: A free individual home assignment (based on a period of work ex-
perience(?))
Length: about 5 standard pages in Chinese
Moderator: Internal
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The Humanities – 3rd
year
26
Assessment: 7-grade scale. Language proficiency must meet the level cor-
responding to the 5th semester (Autumn) or 6th semester (Spring)
in order for the examination to pass.
Weighting: 5 ECTS
§ 29 Commercial Communication
a. Duration
2 lessons weekly during 6th semester. Weighting: 7.5 ECTS.
The teaching can be replaced by a period of work experience in China. Participation in a
company corresponding to one month‟s full-time employment is required. The student
must have a supervisor within the company.
b. Aim of the course
The student should acquire the ability to use Chinese in communication situations cha-
racteristic of business relations conducted in China, e.g. business meetings, company
and product presentations, interviews, written enquiries to companies and institutions,
press releases and minutes.
Students must be familiar with text types and communicative structures based on the
studied material, be able to use them in practice as well as express themselves in pre-
cise and relatively correct Chinese.
c. Content
The teaching will introduce different examples of oral as well as written communication
of relevance to business in the area. Individual tutorials will train the student‟s ability to
master such discursive types.
d. Teaching and working methods
The teaching consists of lectures and tutorials.
e. Required reading
Course materials are textbooks, articles from journals and chapters in English and Chi-
nese. Required reading comprises about 50 pages in Chinese. As much as 50 % of the
required reading can be replaced by relevant audio- or audiovisual material (1 standard
page = 3 minutes playing time)
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and
the level of the undergraduate course, weighting is placed on the degree to which the stu-
dent‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
g. Examination requirements
The student must be present at least 80 % of the lessons and have passed Language
proficiency 1 and 2 to qualify for the exams.
Examination form: Written examination under supervision. Using a description as a
starting point, students must prepare a commercial text in Chinese,
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Joint Courses – 4th
year
27
e.g. information about a product and/or correspondence/press relea-
se to one or more companies/institutions or the like.
Duration: 4 hours
Aids: All printed aids are allowed.
Moderator: Internal
Assessment: Pass/fail. Language proficiency must meet the level corresponding
to the 6th semester in order for the examination to pass.
Weighting: 7.5 ECTS
In the case of a period of work experience the examination is replaced by a home as-
signment where students account for the tasks carried out during their period abroad. In
addition, the assignment must contain answers to an assignment set by the supervisor,
such as the preparation of a product presentation, a press release or the like.
Examination form: Individual, free home assignment
Length: 7-10 pages in English
Moderator: None
Assessment: Pass/fail
Weighting: 7.5 ECTS
4th
year
§ 30 Intercultural Communication
a. Duration
2 lessons weekly in the 7th semester and 1 lesson weekly in the 8th semester.
Weighting: 10 ECTS.
b. Aim of the course:
The student should become familiar with different communication and culture
concepts fundamental to the study of intercultural communication as well as being able
to use them in analysing intercultural communication.
c. Content
The course will enable the student to make analyses and assess the strengths and
weaknesses of intercultural communication within different theoretical frameworks. The
student must acquire knowledge of different concepts of communication and culture
foundational to the study of intercultural communication and be able to use them in the
analysis of intercultural communication in China (e.g. between minorities and majori-
ties) and/or between Chinese and Europeans.
d. Teaching and working methods
The teaching consists of lectures, discussions and tutorials. The language of instruction
is English.
e. Required reading
Course materials are 500 standard pages from textbooks, journal articles and chapters in
English and Chinese.
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Joint Courses – 4th
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28
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and
the level of the undergraduate course, weighting is placed on the degree to which the stu-
dent‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
g. Examination requirements
1. Home assignment after the first semester
In order to enter for the concluding written examination, the student must have passed a
compulsory home assignment (oral or written) related to the issues studied. The dead-
line is both announced by the lecturer and is posted at the commencement of the course.
Examination form: Compulsory home assignment in English.
Length: Decided by the lecturer and announced at the beginning of teaching
Moderator: None
Assessment: Pass/fail. Language proficiency must meet the level appropriate to
the 7th semester in order for the examination to be passed.
Weighting: 5 ECTS
2. Written examination after the second semester:
Examination form: Written examination in English under supervision
Duration: 3 hours
Aids: All aids are allowed
Computer: Yes, according to the Faculty of Humanities‟ provisions
Moderator: External
Assessment: 7-grade scale.
Weighting: 5 ECTS
§ 31 Negotiation Theory and Skills
a. Duration
1 lesson weekly in the 7th semester and 2 lessons weekly in the 8th semester.
Weighting: 10 ECTS
b. Aim of the course
The student must be able to establish conversational cooperation and master communi-
cative actions as describing, explaining, arguing, questioning, summarizing, offering,
making and declining demands, accepting, making admittances, entering deals etc.
c. Content
A practical introduction to negotiation techniques is given and negotiation role-plays
and case studies are conducted.
The student is trained to master the communicative skills necessary to conduct negotia-
tions. The aim is to acquire competent speaker and listener skills in preparation for the
conduct of negotiations in a dynamic and coherent manner.
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Joint Courses – 4th
year
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d. Teaching and working methods
The teaching will be in the form of lectures and practical training in negotiation. The
language of instruction is Chinese/English.
e. Required reading Required reading consists of about 300 standard pages in Chinese and English including
articles and other texts on negotiation theory.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and
the level of the undergraduate course, weighting is placed on the degree to which the stu-
dent‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
g. Examination requirements
The examination takes place as a negotiation role play. The negotiation is conducted in
Chinese and is based on a hand-out in either Danish or Chinese. Before the start of the
examination students hand in a short written statement of their strategic choice and their
goals. This statement is used as a checklist after the examination.
Examination form: oral test
Duration: 20 minutes per student including assessment
Preparation: 40 minutes per student
Aids: Dictionaries
Moderator: External
Assessment: Two grades according to the 7-grade scale. One grade is given for
language proficiency and one for negotiation skills.
Weighting: 10 ECTS
§ 32 Project Presentation
a. Duration
There is no instruction in this subject.
b. Aim of the course
The student must present the purpose, method and contents of the project in a structured
and clear manner both orally and written in a Chinese at a level appropriate to the 8th
semester.
c. Teaching and working methods
There is no teaching in this subject. The student should use the skills obtained from the
other language courses in the Bachelor programme.
d. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and
the level of the undergraduate course, weighting is placed on the degree to which the stu-
dent‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
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Joint Courses – 4th
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30
e. Examination requirements
A summary of the project is handed in to the secretariat (two copies) no later than 15th
May if it is due for assessment in the summer semester or 1st December if it is due for
assessment in the winter semester. The summary must describe the principal content of
the Bachelor Project.
Examination form: Summary and oral presentation in Chinese
Length: About 5 standard pages in Chinese
Duration: The oral examination lasts 20 minutes including assessment
Preparation: None
Moderator: Internal
Assessment: 7-grade scale. One combined grade is given for the summary and
the presentation, each contributing 50%.
Weighting: 5 ECTS
Joint Courses
§ 33 Cultural Sociology
a. Duration
2 lessons weekly in the 3rd semester. Weighting: 4 ECTS
b. Aim of the course
The student should:
- become familiar with the basic concepts and issues of sociological and cultural
analysis
- be able to use these concepts in the analysis of specific problems
c. Content of the course:
The course provides an introduction to the sociological tradition and to basic concepts
and issues of sociological and cultural analysis such as:
- the social bond
- symbolic interaction
- social groups
- forms of social authority
- social roles
- status and class
- the relation between individual and group
- values and norms
- alienation, anomie and deviation
After the introduction to the concept of culture and its history there will be a discussion
of cultural categories and problems cultural analysis such as:
- ethnicity
- gender
- generation
- social changes
- cultural differences
- identity and life style
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- modernity and tradition
- the relations between integration and differentiation
d. Teaching and working methods
The teaching consists of lectures.
e. Required reading
The required reading consists of max. 800 pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and
the level of the undergraduate course, weighting is placed on the degree to which the stu-
dent‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
g. Examination requirements
Examination form: written examination under supervision
Duration: 4 hours
Aids: None
Computer: Allowed, according to the rules of the Faculty of Humanities
Moderator: None
Assessment: 7 scale
Weighting: 4 ECTS
§ 34 Bachelor Project
a. Duration
The Bachelor project is written during the 8th semester under supervision.
Weighting: 15 ECTS
b. Aim of the course
In the Bachelor project students must demonstrate their ability to
- independently acquire an overview over a defined issue relating to a primary topic of
the course
- define and present problems within the subject
- make a critical assessment of source materials
- complete an analysis by using a relevant method
c. Content of the subject, and d. Teaching and working methods
The project is written under individual supervision from a supervisor appointed by the
board of studies. The basis for the project is a topic of the student‟s choice. The topic
chosen must concern an issue related to the course and must be approved by the super-
visor.
e. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and
the level of the undergraduate course, weighting is placed on the degree to which the stu-
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dent‟s performance lives up to the description of aims. Emphasis is also placed on the
degree to which the student masters the general skills described in § 1.
f. Examination requirements
Examination form: An individual home assignment of 30-35 standard pages on a
subject chosen by the student. The project may be written in either Eng-
lish or Chinese.
Entry: The student must enter an application for supervision on the registration
form available at the secretariat. The registration must be returned
by(?)15th December or 15th May respectively. The registration form
must include a preliminary title, a short description of the topic and na-
me of the prospective supervisor.
About three weeks after the expiration of the registration deadline the
names of the supervisors are announced.
Deadline: The project must be submitted at the secretariat in three copies (four to
five(enten eller?) copies if there are two supervisors) no later than 15th
May if it is due for assessment in the summer semester and 15th No-
vember if it is due for assessment in the winter semester.
Multiple
participants: Up to 3 students may contribute to the project. Each student‟s contribu-
tion must be identified and will be graded individually
Length: If done singly the length should be 30-35 standard pages. 2 contributors
would normally write 50 standard pages in total and 3 contributors
normally about 70 standard pages.
Moderator: External
Assessment: 7-grade scale. The grade will be available about four weeks after the
project has been handed in.
Weighting: 15 ECTS
Social Science Courses
1st year
§ 35 Introduction to Scientific Method
a. Duration
1 lesson weekly in the 1st semester. Weighting: 1 ECTS
b. Aim of the course
The student must show insight into the basic elements of the scientific process in all sorts
of academic practice, such as induction, deduction, paradigm. The student should under-
stand the elementary principles for writing a paper at an academic level, e.g. know how to
define a problem and how to make a theoretical framework of reference for a project, be
familiar with the meaning of quantitative and qualitative methods and with methods of
data retrieval such as questionnaires, interviews etc.
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c. Content
The course gives an introduction into the following areas:
- the concept of science
- concepts as paradigm, induction and deduction
- basic principles for writing a paper at an academic level
- how to make a theoretical framework of reference for a project
- quantitative and qualitative methods and methods of data retrieval
Additionally the course provides a brief introduction to project work and data collection
methods, e.g. questionnaires, interviews, focus groups and so on. This part of the course
will be based on practical examples.
d. Teaching and working methods
The teaching consists of lectures.
e. Required reading
About 400 standard pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
Examination form: Written examination under supervision
Duration: 3 hours
Aids: None
Computer: Allowed according to the rules of the campus
Moderator: Internal
Assessment: Pass/fail
Weighting: 1 ECTS
§ 36 Introduction to EDP and Information Retrieval
a. Duration
Introduction to EDP (Electronic Data Processing): 8 lectures and 24 tutorial sessions; In-
formation Retrieval: 14 lectures and 14 tutorial sessions in the 1st semester.
Weighting: 2 ECTS.
b. Aim of the course
The aim of this course is to introduce the students to the EDP facilities at the educational
institution and to teach them to use EDP as a tool in the solving of different tasks.
The student must be able to use the relevant EDP/IT facilities and tools in describing,
analysing and solving economic and cultural problems, and must be able to choose the re-
levant tools.
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34
c. Content
These topics are covered in the course:
- Introduction to the EDP facilities at the educational institution (operating system, net-
work, hardware and software, e-mail, newsgroups)
- Introduction to word processing
- Introduction to spread sheet programs
- Search engines (library systems, Internet, data conversion from output to input, pre-
sentation, graphics, layout)
- Introduction to databases
- Introduction to information searches
- Introduction to general search techniques
- Introduction to specific search techniques
d. Teaching and working methods
The teaching is a combination of lectures and tutorial sessions.
e. Required reading
Required reading comprises about 200 pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
Midway during the course an individual home assignment is given.
Examination form: Compulsory home assignment. Four days are given to complete the
assignment. The examination is only held in the autumn semester.
Moderator: None
Assessment: Pass/fail
Weighting: 1 ECTS
Final examination:
Examination form: Individual compulsory written examination (computer use allowed)
Duration: 4 hours
Aids: Any
Moderator: None
Assessment: Pass/fail
Weighting: 1 ECTS
§ 37 Mathematics
a. Duration
2 tutorial sessions weekly in the 1st semester. Weighting: 2 ECTS
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b. Aim of the course
The student should become familiar with the central topics of the course:
- Functions of one or more variables
- Differential and integral calculus
- Partial differentiation
- Maximizing functions
- Maximizing functions under side conditions
- Interpretations of maximizing conditions and graphic representations
- Convexity/concavity
c. Content
The course focuses on the maximizing/minimizing of mathematical functions, including a
thorough introduction to the mathematical tools and concepts required to understand this
area of mathematics. The aim(?) is to give students an insight into mathematical pro-
blems, especially of an economic character that will make it possible for them to obtain
an analytical understanding of the economic problems introduced later in their studies.
d. Teaching and working methods
The teaching consists of lectures and tutorials.
e. Required reading
Required reading comprises about. 200 standard pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
During the course the student must pass 6 home assignments.
Examination form: 6 compulsory individual home assignments
Moderator: None
Assessment: Pass/fail
Weighting: 2 ECTS
In order to enter for the examination in Micro Economics and Statistics, the examination
in Mathematics must have been passed.
§ 38 Business Economics 1a: Marketing and Strategy
a. Duration
2 lectures weekly in the 1st semester. Weighting: 3.75 ECTS.
b. Aim of the course
The aim is that the student can:
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36
1. Identify, explain and delimit the market situation of a company by means of the rele-
vant theories and concepts
2. Use the relevant theories and models to describe the behaviour of customers and com-
petitors in a market
3. Use the results of 1) and 2) to reach possible marketing decisions
4. Draw up a marketing plan
c. Content
The course introduces the student to the topics of marketing and strategy. The purpose is
to provide the student with a theoretical as well as practical understanding of what cha-
racterizes a company and how it is run with an emphasis on external adaptation to market
demands. The teaching covers the following topics among others:
- Methods to analyze sector and their development
- Dangers and opportunities for agents in a sector
- Market strategies and the behaviour of competitors
- Customer behaviour
- Marketing decisions of a company
- The marketing plan
d. Teaching and working methods
The teaching consists of lectures with case-based problems.
e. Required reading
Basic textbooks on the topic chosen by the teacher.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
Examination form: A paper based on a theme chosen by the student and approved by the
teacher to be submitted in January/August on a date decided by the
teacher.
Length: Max. 10 standard pages excluding appendices
Moderator: None
Multiple
participants: The teacher creates groups of 2 students (normally). The contribu-
tion of each student must be precisely identified in the table of con-
tents, and each student will be assessed individually
Assessment: 7-grade scale. This result contributes 50% to the final grade for
Business Economics 1a and 1c.
Weighting: 3.75 ECTS
Re-exams are held in August.
Neither of the two examinations (Business Economics 1a or Business Economics 1c)
must be assessed as -3. If the two examinations combined result in a grade of 02, neither
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37
of them can be taken again. If the combined grade is 00 or below, only the examination
which has the grade 00 or –3 can be taken again.
Business Economics 1a and 1c and Business Economics 2a are taken as a combined unit
by creating an average, in which Business Economics 1a and 1c combined make up 50%
and Business Economics 2a contributes the remaining 50%. Neither of the two grades
must be -3. When the two exams combined result in a grade of 02, neither of them can be
taken again. If the combined grade is 00 or below, only the examination which has the
grade 00 or -3 can be taken again.
The exams in Business Economics 1 and 2 are part of the 1st year test.
§ 38 a Business Economics 1c: Organisational behaviour
a. Duration
2 lectures weekly in the 2nd semester. Weighting: 3.75 ECTS.
b. Aim of the course
The student should be able to explain important factors that have influence on human be-
haviour in organisations. Based on descriptions of specific organisational circumstances
the student should be able to use the relevant models and theories to analyse specific cir-
cumstances in the organisations in question.
c. Content
Organisational behaviour is one of the important subjects in business economics. The aim
of this course is to give a basic knowledge of important theories about human behaviour
in organisations and to introduce students to how to perform specific analyses of organi-
sational behaviour based on relevant theories.
d. Teaching and working methods
The teaching consists of lectures with case-based problems.
e. Required reading
Basic books on the topic as decided by the teacher.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
Examination form: Written exam
Duration: 4 hours
Aids: decided by the teacher responsible
Moderator: None
Assessment: 7-grade scale. This result contributes 50% to the final grade in the
course.
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Weighting: 3.75 ECTS
Re-exams are held in August.
Neither of the two examinations (Business Economics 1a or Business Economics 1c)
must be assessed as -3. If the two examinations combined result in a grade of 02, neither
of them can be taken again. If the combined grade is 00 or below, only the examination
which has the grade 00 or –3 can be taken again.
Business Economics 1a and 1c and Business Economics 2a are taken as a combined unit
by creating an average, in which Business Economics 1a and 1c combined make up 50%
and Business Economics 2a contributes the remaining 50%. Neither of the two grades
must be -3. When the two exams combined result in a grade of 02, neither of them can be
taken again. If the combined grade is 00 or below, only the examination which has the
grade 00 or -3 can be taken again.
The exams in Business Economics 1 and 2 are part of the 1st year’s test.
§ 39 Business Economics 2a
a. Duration
3 lectures and 1 tutorial session weekly in the 1st semester. Weighting: 7.5 ECTS
b. Aim of the course
The student should learn to identify, describe, analyse and propose solutions for a series
of management accounting problems presented in small simplified case problems. The
student should be able to take a critical stance when choosing tools and presenting soluti-
ons.
The student should be able to prepare, read and analyse financial reports on a basic level.
c. Content The course gives the student a basic knowledge of management accounting and of the ac-
countant‟s role in the company
The student will develop a good understanding of costs and cost behaviour. And the stu-
dent will learn how to use cost information and other kinds of economic information in
decision-making and for planning and control purposes.
The student will develop skills in preparing, reading and analyzing basic financial re-
ports.
The course consists of 2 key areas:
I. Managerial accounting
a. Managerial accounting and the business organisation
b. Cost behaviour and cost-volume relationships
c. Job-costing
d. Relevant cost information for decision-making
e. Budgeting and budget control
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II. Accounting fundamentals
a. Concepts, techniques and conventions
b. Recording transactions
c. Basic financial statements
d. Analysis of financial statement
d. Teaching and working methods
The teaching consists of lectures and tutorial sessions.
e. Required reading
Basic literature on the subject chosen by the teacher, e.g. Horngren, Sundem, Stratton; In-
troduction to Management Accounting, Prentice hall 13th ed. (Chap. 1,2,3,4,
5,6,7,8,14,15-16.)
Horngren, Sundem, Stratton; Introduction to Financial Accounting, Prentice hall. 8th Edi-
tion. (Chapter 1,2,3,4 ).
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
1. Two compulsory assignments written by 1-2 students
A. For the managerial accounting area
B. For the accounting fundamentals area
The assignments should test the capability of the students in solving small practical busi-
ness problems from cases related to the areas of the two key areas above.
The assignments are only given in semesters in which the course is offered. The assign-
ments must be passed no later than 6 semesters after the commencement of study.
Examination form: Two compulsory written home assignments
Multiple participants: 1-2 students may contribute to one assignment. The teacher organi-
ses the groups. If more than one student takes part, it should be pos-
sible to identify the contribution of each student to carry out indivi-
dual assessment.
Moderator: None
Assessment: Pass/fail. The obligatory assignment is passed once both sections are
passed.
Weighting: 3.75 ECTS
2. A written examination at the end of the course
The written examination is designed to test the capability of students in solving small
practical business problems from cases related to the areas of the two key areas above.
Examination form: Written examination under supervision
Duration: 4 hours
Aids: All aids are allowed (PC, calculator, textbooks and notes)
Computer: Not allowed
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Moderator: None
Assessment: 7- scale
Weighting: 3.75 ECTS
Business Economics 1a and 1c and Business Economics 2a are taken as a combined unit
by creating an average, in which Business Economics 1a and 1c combined make up 50%
and Business Economics 2a contributes the remaining 50%. Neither of the two grades
must be -3. When the two exams combined result in a grade of 02, neither of them can be
taken again. If the combined grade is 00 or below, only the examination which has the
grade 00 or -3 can be taken again.
Re-exams are held in August.
The exams in Business Economics 1 and 2 are part of the 1st year’s test.
§ 40 Statistics
a. Duration
3 lectures and 2 tutorial sessions weekly in the 2nd semester. Weighting: 7.5 ECTS.
b. Aim of the course
The student should be able to
- analyse a relatively large number of data by means of a statistical programme
- describe statistical models and concepts mathematically and in words
- critically assess the preconditions and limitations of a model
- relate statistical models to common problems in economics and business economics
- use statistical analysis to examine problems related to economics and business econo-
mics
- evaluate the relevance of the statistical analysis in connection with a problem
c. Content
The purpose of this course is to enable the student to analyse relevant economic problems
by using methods of collecting, by summarizing and analysing data based on random
checks and population.
Important themes:
- the concept of probability and probability calculation
- stochastic variables and probability distributions
- random sampling and distribution of random sampling
- estimation
- hypothesis testing
- contingency tables
- analysis of contingency and correlation
- one-sided variance analysis
d. Teaching and working methods
Teaching consists of lectures and tutorials.
e. Required reading
Textbooks on applied statistics, statistical tables, notes etc.
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f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
The examination consists of 2 parts.
A. A project which will evaluate and strengthen the student’s understanding of the
subject. 2 weeks are given for the assignment. There is no supervision.
Examination form: A compulsory home assignment written by 3-4 students. The teacher
creates the groups and deviances(forstår ikke?) is decided by the tea-
cher. The contribution of each student should be identified in the
table of contents and each student will be assessed individually.
Length: About 20 pages excluding appendices
Moderator: None
Assessment: See under B
Weighting: 3.75 ECTS
B. A written examination which aims at testing the student’s understanding of the
methods and application of this course.
Examination form: Written examination under supervision
Duration: 2 hours
Aids: All printed aids, notes and calculator
Computer: Not allowed
Moderator: None
Assessment: One grade is given using the 7-grade scale. Project and written exa-
mination each make up 50%.
Weighting: 3.75 ECTS
The exams may be passed separately and completed in different semesters.
Re-exams in August.
In order to enter for the examination in Statistics, the examination in Mathematics must
have been passed.
§ 41 Micro-Economics
a. Duration
3 lectures and 1 tutorial session weekly in the 2nd semester. Weighting: 4 ECTS.
b. Aim of the course
The student should acquire a fundamental theoretical knowledge of basic microeconomic
relations which the course has introduced.
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c. Content
This course focuses on the economic behaviour of the individual consumer and producer.
Insight into price and production set analysis is given and an understanding of which fac-
tors decide market structures and competition conditions is provided. The following to-
pics are dealt with: Fundamental consumer theory, fundamental (producer theory, market
structures and their effect on competition, the new information economy in a microeco-
nomic perspective, analysis of factor markets, industrial and competitive policy, privati-
zation and regulation.
The course will also cover the topics descriptively using both Danish and foreign cases as
well as focusing on more political topics such as taxation, competition legislation and en-
vironmental issues.
d. Teaching and working methods
The teaching consists of lectures and tutorials.
e. Required reading
The examination reading requirements are 500 standard pages approx.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements:
In order to take the written examination the student must submit and pass a home assign-
ment halfway through the semester. Should students not pass this assignment, they may
correct it and hand it in again. The deadline is decided by the lecturer.
Examination form: A compulsory individual written home assignment
Moderator: None
Assessment: Pass/fail
Weighting: 2 ECTS
The written examination is held during the last lecture:
Examination form: Written examination with supervision
Duration: 3 hours
Aids: All printed aids are allowed
Computer: Not allowed
Moderator: None
Assessment: 7-grade scale
Weighting: 2 ECTS
In order to enter for the examination in Microeconomics, the examination in Mathematics
must have been passed.
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2nd Year
§ 42 Macro-Economics
a. Duration
3 lectures and 1 tutorial session weekly in the 3rd semester. Weighting: 6.5 ECTS.
b. Aim of the course
The student should acquire a theoretical knowledge of basic macroeconomic relations and
have a basic understanding of macroeconomic relations and economic-political goals/
objectives. This includes knowledge of: national income and national treasure, finance
policy and foreign trade, the European Central Bank and the monetary system, monetary
and financial policy in an open and a closed economy, unemployment, inflation, econo-
mic growth.
c. Content
This course focuses on economic policy - fiscal and monetary policy - and its effects on
an increasingly globalised economy. The following topics are covered: National income
and national treasure, finance policy and foreign trade, the European Central Bank and
the European monetary system, monetary and financial policy in an open and a closed
economy, unemployment, inflation, economic growth.
d. Teaching and working methods
Teaching consists of lectures and tutorials.
e. Required reading
The examination reading requirements comprise about 500 standard pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
1.
Halfway through the semester, a compulsory written home assignment is handed in. The
deadline is determined by the lecturer. Before being entered for the written examination
at the end of the course, this assignment must be passed. Any student not passing this as-
signment may correct it and hand it in again.
Examination form: A compulsory individually written home assignment
Moderator: None
Assessment: Pass/fail
Weighting: 6.5 ECTS (with the final exam)
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2.
At the end of the semester a written examination is held:
Examination form: Written examination under supervision
Duration: 4 hours
Aids: None
Computer: Not allowed
Moderator: None
Assessment: 7-grade scale
Weighting: 6.5 ECTS (with the final exam (the home assignment?))
§ 43 Business Law
a. Duration
2 lessons weekly in the 3rd semester. Weighting: 4.5 ECTS
b. Aim of the course
To provide students with knowledge about certain important parts of property law, inclu-
ding contract law, sale of goods law, corporate law and financial law and to give them the
ability to apply these laws to specific business related problems.
c. Content
The course will give an introduction to important parts of property law, e.g. contract law,
sale of goods law, corporate law and financial law.
d. Teaching and working methods
Teaching consists of lectures.
e. Required reading
The examination reading requirements comprises about 800 standard pages and is taken
from a primer in business law.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
Examination form: Written examination under supervision
Duration: 4 hours
Aids: All printed aids are allowed
Computer: Not allowed
Moderator: None
Assessment: Pass/fail
Weighting: 4.5 ECTS
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§ 44 Global Marketing
a. Duration
3 lectures and 1 tutorial session weekly in the 4th semester. Weighting: 7.5 ECTS.
b. Aim of the course
Students should acquire insight into methods and theories for defining, describing and
analysing markets and into problems relating to marketing in an international environ-
ment. The long-term marketing planning of the company will also be discussed.
c. Content This course is based on the discussion of models and concepts from the introductory
course (Business Economics 1b). Lectures will deal with the marketing process and mar-
ket interaction with surrounding environments both inside and outside the company, with
special emphasis on international markets. Students will be introduced to methods and
theories aimed at defining, describing and analysing markets. Finally, particular problems
relating to marketing in an international environment and the long-term marketing plan-
ning of the company will be discussed.
The following topics are dealt with:
- The marketing concept
- Marketing and culture
- Strategic marketing planning
- Analysis of the external environment
- Internationalization processes
- Strategies for entering international markets
- Implementation of global marketing strategies
- International branding and communication strategies
- e-business
- Post-modern marketing
d. Teaching and working methods
Teaching consists of lectures and tutorials.
e. Required reading
The examination reading requirements comprise about 800 standard pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
Examination form: Written examination under supervision
Duration: 5 hours
Aids: All printed aids are allowed; computers may be used
Moderator: External
Assessment: 7-grade scale
Weighting: 7.5 ECTS
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§ 45 Theory of Consumer Behaviour
a. Duration
3 lessons weekly in the 4th semester. Weighting: 6.5 ECTS
b. Aim of the course
At the examination the student must demonstrate basic insight into theories of consumer
behaviour from a marketing perspective. (Det er vel ikke kursets formal – den kommer i
næste afsnit?)
c. Content
The course provides students with a fundamental knowledge of the sociological and psy-
chological factors influencing the similarities and differences in consumer habits in diffe-
rent societies. This includes psychological aspects of consumer behaviour, e.g. personali-
ty variables, creation of attitude, information treatment and decision-making, as well as
the socio-cultural aspects of consumer behaviour, e.g. lifestyle analysis, the influence of
social groupings, process of change in consumer patterns, consumer rituals and consu-
mer culture in general.
d. Teaching and working methods
Teaching consists of lectures.
e. Required reading
The examination reading requirements are max. 800 standard pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
e. Examination requirements:
Examination form: Written examination under supervision
Duration: 4 hours
Aids: All printed aids are allowed
Computer: Not allowed
Moderator: external
Assessment: 7-grade scale
Weighting: 6.5 ECTS
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§ 46 International Economics
a. Duration
3 lessons and 1 tutorial session weekly in the 4th semester. Weighting: 6.5 ECTS
b. Aim of the course
The student must acquire a basic theoretical knowledge of international economics, e.g.
economic theories relating to international monetary politics, commerce and trade poli-
tics. The economic aspects of the international commercial system, the role of the mone-
tary and political trading institutions in a global economy, special problems of underdeve-
loped countries in a liberalised world economy and the effect of a closer economic inte-
gration in Europe, international trade theories, protectionist agents (tariff/quota), moneta-
ry and rate of exchange theories, monetary and financial policy in an open economy (re-
visited), the international monetary system.
c. Content
The course deals with economic theories relating to international monetary politics,
commerce and trade politics. The economic aspects of the international commercial sy-
stem are described and contextualised as are the role of the monetary and trade political
institutions in a global economy. Special problems of underdeveloped countries in a libe-
ralised world economy and the effect of a closer economic integration in Europe are also
dealt with.
The following topics are covered: International trade theories, protectionist agents (ta-
riff/quota), monetary and rate of exchange theories, monetary and financial policy in an
open economy (revisited), the international monetary system, EMU, WTO and free trade,
the problems of developing countries.
d. Teaching and working methods
Teaching consists of lectures and tutorial sessions.
e. Required reading The examination reading requirements comprise about 600 standard pages.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
g. Examination requirements
1.
Approximately halfway through the semester, a compulsory written home assignment is
carried out. The deadline is decided by the lecturer. This assignment must be passed befo-
re students can take the final examination at the end of the semester. Any student not pas-
sing this assignment may correct it and hand it in again.
Examination form: Compulsory written home assignment
Moderator: None
Assessment: Pass/fail
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Social Science courses – 4th year
48
Weighting: 6.5 ECTS (with the final exam)
2.
At the end of the semester
Examination form: Written examination with supervision
Duration: 4 hours
Aids: None
Computer: Not allowed
Moderator: External
Assessment: 7-grade scale
Weighting: 6.5 ECTS (with the home assignment
4th year
§ 47 Organisation
a. Duration
3 lessons and 1 tutorial session weekly in the 7th semester. Weighting: 7.5 ECTS
b. Aim of the course Students must be able to account for the mechanisms and processes that influence the beha-
viour of individuals and groups within the broader context of organisational structure and cul-
ture. Based on descriptions of specific organisational conditions and events students must be
able to apply the theories covered in the course to identify problems and propose solutions.
c. Content Organisational Behaviour constitutes, along with the course International Management and
Organisation the coverage of organisations, one of the core business disciplines. The purpose
of the course is to provide students with a basic understanding of key theories about human
behaviour in organisations and knowledge of how specific analysis of behaviour in organisa-
tions can be conducted.
- • Individuals in organisations, the importance of personality, perception and motivation.
- • The role of groups, their formation and leading them.
- • Overall structure of organisations and the role of culture.
- • Processes related to leadership, decisions and internal politics
d. Teaching and working methods
Teaching consists of lectures and tutorials.
e. Required reading
Basic textbooks on the subject.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
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Social Science courses – 4th year
49
which the student masters the general skills described in § 1, especially point 1-9.
g. Examination requirements:
An oral examination at the end of the semester
Examination form: Individual oral examination based on a short case story, a model or a
question. The point of departure for the examination is the student‟s
answer to the examination question.
Duration: 20 minutes, including assessment
Preparation: 20 minutes
Aids: All printed aids are allowed
Moderator: External
Assessment: 7-grade scale
Weighting: 7.5 ECTS
§ 48 Market Analysis
a. Duration
4 lectures and 1 tutorial session weekly in the 7th semester. Weighting: 10 ECTS
b. Aim of the course
The student must acquire basic insight into the market analysis process. It is emphasised
that students can combine their knowledge of consumer behaviour with both qualitative
and quantitative methods. This is tested by means of an assignment in which students
must show their understanding and skills in applying market analytic methods. In this as-
signment knowledge of problems associated with the theory of science must be integrated
in relation to the theories and methods of the assignment.
c. Content
The aim of this course is to give students a general introduction to qualitative and quanti-
tative methods and techniques for analysing consumers and markets.
The course bases itself on the theoretical knowledge the student has acquired in the cour-
ses Scientific Method, Marketing, and Theory of Consumer Behaviour. This knowledge
is applied in a practical context for the creation of specific projects for analysing consu-
mers and markets. Both qualitative and quantitative methods are applied, individually and
in combination. The teaching is focused on working with specific problems.
d. Teaching and working methods
Teaching consists of lectures and tutorials.
e. Required reading
A maximum of 800 pages is read in the course.
f. Criteria for evaluation
In consideration of the provisions of the grading system, the form of the examination and the
level of the undergraduate course, weighting is placed on the degree to which the student‟s
performance lives up to the description of aims. Emphasis is also placed on the degree to
which the student masters the general skills described in § 1.
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Social Science courses – 4th year
50
g. Examination requirements
During the semester a compulsory home assignment is to be carried out.
Examination form: Compulsory home assignment. The dead line for handing in the as-
signment is announced by the teacher.
Length: Decided by the lecturer in consultation with the students
Moderator: None
Assessment: 7-grade scale
Weighting: 10 ECTS
III Coming into force and transitional provisions
§ 49 Applicability
This curriculum has been developed in relation to government order no. 338 of 6th May
2004 on BA and postgraduate degrees at universities and applies to students matriculating
on 1st September 2007 or thereafter.
IV Common provisions for the Faculty of Humanities
You are referred to the Humanities Faculty homepage for an updated version:
http://www.sdu.dk/Om_SDU/Fakulteterne/Humaniora/Ledelse_administration/Intern%20infor
mation/Materialesamling.aspx