CSR Proposal (ProTeam, 2010)

www.proteamegypt.com

CSR: Corporate Social Responsibility

Consulting and Training

ProTeam Egypt

.

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ProTeam is a dynamic organization located in Egypt,

with an ultimate goal, to serve the Middle East and North

Africa (MENA) and Gulf region market

What are the values that ProTeam provides to its customers?

Quality Innovative Solutions

Work Together

Companies integrate social and environmental concerns … for the sociality

Introduction to CSR

CSR: Corporate social responsibility

Introduction

• Corporate Social Responsibility (CSR) is an

issue that is working its way into many policy

debates and corporate agendas.

• CSR is an evolution in the approach towards

sustainable development.

• What is CSR?

• Companies integrate social and environmental concerns in their daily

business operations and in their interaction with their stakeholders on

a voluntary basis

“The continuing commitment by Business to

behave ethically and contribute to economic

development while improving the quality of life of

the workforce and their families as well of the

local community and society at large”

*World Business Council for

Sustainable Development

CSR: Corporate social responsibility

Introduction

CSR

Employees

customers

Organization

Brands

Investment

community

Products

factory

• We aim to improve CSR activity and perception in organization

through simple and direct training and consultation programs.

Those reflect on understanding and implementation of CSR in

organization and community around us.

It’s not:

• CSR is a practice applied by large companies

and multinationals who have the resources

• CSR is a tool of Public relations

• Donating money to society is a key element

of CSR

CSR: Corporate social responsibility

Objective:

Why CSR is Important?

• Globalization and Increased size and

influence of companies

• Make a community friendly brands

• Retain and attracting employees

Companies integrate social and environmental concerns … for the sociality

CSR Training Programs

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• So far, Egypt has attached relatively importance to Corporate Social Responsibility

(CSR), but this is changing, particularly because of the growing international

prominence of CSR, indeed it is now becoming fashionable in Egypt.

• NGOs. are demanding that companies in Egypt increase their CSR efforts in accordance

with the international practice, there is very little mention of the CSR in the Egyptian

media.

The Idea

These CSR activities are not required from the NGOs only, but became an

international requirement.

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• A CSR statement is needed from the companies that would like to be registered in the

Egyptian Stock Market (we believe that this degree will be applied soon).

• Other example is the export oriented as many of the importers will require CSR

statements from their suppliers to accept their products.

For example:

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We have chosen the textile and garment sector as a start because it

presents the following:

1 – One of the most important sectors in the Egyptian industry.

2 – Intensive labor sector.

Target Segment

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• Awareness campaigns

• Certified Technical training

• Consultation (SA8000)

Supporting target groups to cope with the new international requirements and standards

(C.S.R.) and prepare them for export regulations, enriching labor's knowledge and skills, so

as to effectively and efficiently cope with the sudden market changes

What Proteam Egypt offers?

Expected Impact

• The companies will comply with the Egyptian and international requirements.

• Raise the awareness and apply the CSR at very important sectors.

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How to be sponsored?

CSR program Targets:

CSR program not for individuals, but it is a designed program for organizations

need requirements.

We expect a co-operation between the World Bank, ministry of investment,

ministry of industry and trade, to provide funding and Logistics

CSR Training is a four level program as

below :

1. CSR Essentials

2. CSR Strategy

3. SA8000: Social Accountability

4. CSR & ISO 26000

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CSR Training Programs

Who should attend

• Entry level

• 1st line and middle management

• CSR responsible managers

• Marketing Team

* CSR Essential will be in two workshops, one

simple and reach Arabic, and other condensed

workshop for managers.

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1. CSR Essentials [9hrs]

CSR Essentials is an introduction awareness

course for all organization members and

employees.

Program contents:

• What is CSR

• An Overview – Tools of Practice

• What is the Global Compact?

• Commitments

• The Ten Principles

• Ethical codes

• Managing social issues

CSR is a marketing tool. How to gain benefits

and impacts through CSR activity? And how

maximize value delivered by this activity.

“CSR is a win-win game”.

Who should attend

• 1st line and middle management

• CSR responsible managers

• Marketing Team

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2. CSR Strategy [12hrs]

Program contents:

• CSR is a marketing tool.

• Trends in the Global Economy

• Changes in the Competitiveness Landscape

• Snapshot of the MENA Region

• Snapshot of Egypt

• The role of Private Sector

• Corporate Social Responsibility (CSR)

• Corporate Strategy, CSR and Base of the

Pyramid

• Translating Strategy into Action

• Business Models that Engage the Poor

(cases)

Program contents:

• Overview of SA8000

• SA8000 Elements

• SA8000 Implementation

• Certification to SA8000

• SA8000 Corporate Programs:

• Benefits of SA8000

Who should attend

• CSR responsible managers

• Marketing Team ww

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3. SA8000: Social Accountability [12hrs]

Benefits of SA8000

• Along with humane workplaces, the

implementation of SA8000 offers more

benefits to workers, companies and others:

• Benefits for Workers, Trade Unions and

NGOs

• Benefits for Business

• Benefits for Consumers and Investors:

[Program contents not released yet]

Who should attend

• CSR responsible managers

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4. ISO 26000 [not released yet]

We can call it ISO Social Responsibility or

CSR Guidance.

What is ISO 26000?

• ISO 26000 is the designation of the future

International Standard giving guidance on

social responsibility (SR).

• ISO 26000 contains guidance, not

requirements, and therefore will not be for

use as a certification standard like ISO

9001:2000 and ISO 14001:2004.

We deliver innovative and creative CSR solutions…

CSR Consulting

Services Provided:

1. CSR policy & strategy

2. CSR / sustainability audits &

benchmarking

3. Stakeholder engagement

4. CSR & sustainability reporting

5. Non-financial risks & futures

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Corporate Social Responsibility is about companies

identifying risks and carrying out their business in a

manner that produces a positive impact on society, the

environment and their business.

CSR strategy Services:

• Facilitator of CSR Strategies

• Guide to the adoption of the ISO 26000 –

Social Responsibility

• Social risk assessments

• Sustainable Leadership development

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CSR policy & strategy

• When does CSR deliver the most value to

your business? Is it strategic? Is it linked

to your business objectives? Are your

actions comprehensive or have you missed

something?

• After careful analysis of your business,

sector, business strategy, vision, values and

the marketplace, we devise a fit for purpose

CSR policy, strategy and implementation

plan.

.

Areas we cover include:

• Bespoke and tailor-made strategic advice

• Audit of current responsible business

strategies

• Benchmarking against CSR standards,

competitors and best practice

• Key informant research (investors, opinion

formers etc)

• Waste & energy audits

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CSR / sustainability audits & benchmarking

• CSR and sustainability strategies need to

be developed in the context of the business

vision and commercial realities.

CSR strategy Services:

• Key informant research and stakeholder

engagement

• Integration of future risks and opportunities

into CSR strategy and action plans

• Customised scanning on relevant

responsible business and industry news

• Links to the risk register and risk reviews

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Non-financial risk and futures

• Our forward looking approach is to

identifying non-financial risk and future

scenarios ensures fit for purpose and robust

strategy.

Contact us

• E-mail: [email protected]

• Mob. : (+2) 012 170 60 50 - (+2) 010 74 20 147

• Tel. & Fax. : (+2) 227 308 40 - (+2) 02 263 68 295

• Fax: (+2) 227 430 90

• Address : 34A, El-Hegaz St., Heliopolis, Cairo,

Egypt

Also you can visit our website:

www.proteamegypt.com/home

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If you have an enquiry regarding an exciting new

project, or would like to discuss any future

projects you may have in mind, feel free to drop a

mail, or call us on our contact: