Overview Callidus Social Enterprises Pvt Ltd, is a Bangalore based CSR consulting and implementation start up, leveraging technology to resolve the pain points of the CSR life cycle and ecosystem by designing a collaborative platform for effective strategy formulation and efficient implementation.
Core Purpose: “Bridging the Business-Society Divide”
Core Values
TRANSPARENCY
“To be the most preferred strategic CSR consulting partner, facilitate corporate investments to be seamlessly channelized through discovery of implementation partners on our online platform, and help
them achieve sustainability through responsible business practices fulfilment and continuous engagement.”
Big-Hairy & Audacious Goals:
We will strive for implementation of mandatory CSR compliance in letter and spirit, by helping address India's social, humanitarian and environmental challenges to create shared value, and move towards a
more equitable and inclusive society through a market-based model
Envisioned Future
Problem Definition
o Why are corporates lagging behind in CSR? By Bandana Kamath, Bangalore Mirror Bureau |
Opportunity/Challenges CSR a challenge as well as a Golden Opportunity to create shared value Current policy is ‘comply or explain’ Most likely to be an enforcement with penalty within 2-3 years Discovery of right implementation partner is a challenge Estimated INR 20,000cr spending in CSR Potential access of quality education, healthcare and livelihood for over 800 million
people Many Corporates still unaware of the mandate lack of impactful projects and a talent crunch making difficult for companies to
implement the policy correctly
o Indian Companies Act 2013 (Affairs, 2013 ,sec 135,schedule-7)
• Aligning CSR strategy to business strategy is a challenge• Determining which expenses to count as part of the mandatory
CSR spending. • Enables new high impact CSR philosophies to emerge.• Impact assessment of projects have been largely ignored.• Opportunity to leverage core capabilities and forge multi-
stakeholder partnerships• Tempted to meet the requirement by searching for loopholes in the
system
o http://economictimes.indiatimes.com/news/economy/policy/penalise-firms-not-spending-2-of-profits-on-csr-parliamentary-panel/articleshow/50045003.cms
o Dasra Report: CSR and the Companies Act, 2013:Be Bold, Take Action - Marc J. Epstein, Kristi Yuthas and Deval Sanghavi
Market SizingCorporates
(In numbers)
Total Addressable Market: “16000”
Service Addressable Market (SAM):
“1000”
Serviceable Obtainable Market :
“110”
NGOs(In numbers)
Total Addressable Market (TAM):
“50000”
Service Addressable
Market(SAM): “5500”
Serviceable Obtainable
Market (SOM) : “600”
o Indian institute of corporate affairs o Economic times
Solution
Discover, Fulfill and Engage
SuppliersCA & Legal
Volunteers CSR Consultants
Corporates
• End to end cloud based digital marketplace platform endeavours to enable and empower corporate CSR players to “discover, fulfil and engage” with NGOs meaningfully.
• This SaaS model helps collaborate with other CSR ecosystem partners using best practices and processes of the corporate sector in a cost effective manner with higher efficiencies
DIGITAL MARKETPLACE PLATFORM
OUR OFFERINGS
Corporates• CSR Consulting • NGO evaluation / Selection • Proposal Preparation • Project Monitoring • Impact assessment • Statutory Compliance • Training
NGO & Foundations• CSR Training • IT capability Building• Proposal writing • Publishing/Brand building• FCRA Compliance
Suppliers and Services• CA and legal services• Vendors and suppliers• CSR Consultant
Volunteers• Individuals• Employees• Interns• Students
Competition Analysis Several market place model start-ups have come up since the change in law in order to facilitate the corporates and NGOs for better coordination and relationship:
Icharity
Samitha
Give India
Indian NGO
CSO Partners
SAP Charitra
CSR Consulting
Speed
Impact
Asesm
ent/Resu
lt measu
rement
NGO Accredita
tion
NGO Evaluation and Selection
Project
Monitorin
g and Execu
tion
Supplier P
erform
ance Statu
s
New Value Curve for Corporate
Competitors Manual (Subsitute) Indiacsrconnect
Key Elements of the Service
Low
R
elati
ve L
evel
Hig
h
Competition
CSR Consulting Volunteers Management Risk Management Impact Asesment/Result measurement
Project Monitoring and Execution
Proposal preparation
New Value Curve for NGOs
Competitors Manual (Subsitute) Indiacsrconnect
Key Elements of the Service
Low
Rela
tive
Leve
l
High
Features I-Charity SamhitaGiveIndia
IndianNGO
CSO Partners SAP Charitra INDIACSR CONNECT
Services:Consulting √ √ X √ √ X √
Project Shelf √ √ √ X X √ √Aggregation √ √ √ X X X √
Project Monitoring X √ √ X X X √Reporting X X X X X X √
Impact Analysis X X X X X X √Customer Support √ √ √ X √ √ √
Easy and clean Navigation √ √ √ X √ √ √Quick Contact √ √ √ X √ X √
Quick Links √ √ √ X √ X √Search Option √ √ √ X √ X √
Mobile/Email Alert √ √ √ X √ X √Feedback Form √ √ √ X √ √ √
Express Gateway (without login payment gateway)
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Live chat X X X X X X √Go Paperless √ √ √ X X X √
Accessibility application √ √ √ √ √ √ √Customer Reviews √ √ √ X √ √ √
Competitors Comparison Chart
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