ruise Industry in Canada New England APA Cruise Workshop pril 2013
Cruise Industry in Canada New England
AAPA Cruise Workshop
April 2013
Agenda
Agenda
Homeports in the Region
• New York (Manhattan & Brooklyn)
• Bayonne, N J
• Boston
• Baltimore
• Halifax
• Montreal
• Quebec City
Agenda Cruise Lines Calling the Region
• AIDA
• Carnival Cruise Line
• Crystal Cruises
• Cunard Line
• Holland America Line
• Norwegian Cruise Line
• Oceania Cruises
• P&O Cruises
• Princess Cruises
• Regent
• Royal Caribbean Cruise Line
• Silversea
• Transocean Tours
Agenda
Canada New England
Source: Cruise Industry News
100000
150000
200000
250000
300000
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 Number of Passengers
Agenda
Three Year Trend
0
10000
20000
30000
40000
50000
60000
70000
80000
2010 2011 2012 Lines Over 5,000 Passengers
Source: Cruise Industry News
Agenda
Trends
Source: Cruise Industry News
Caribbean / Bahamas
40%
Mediterranean
21%
North/West
Europe
8%
Asia/Pacific
6%
Alaska
5%
South America
4%
West Coast (Mexico)
3%
Australia
3%
Canary Island
3% Bermuda
2%
Canada/New England
1% Indian Ocean/Red Sea
1%
Hawaii
1%
Agenda
Holland America
29%
Carnival
29%
Princess
11%
Rccl
11%
Norwegian Cruise Line
7%
Aida
4%
Cunard
4%
Celebrity
2%
Crystal
2%
Oceania
1%
CNE 2013 Forecast by Line
Agenda
Trends
Region has high satisfaction level
• Holland America reports that Quebec City is the highest performing port
in the world.
• Yahoo! Travel mentioned Saint John in their top 7 “Best Ports of Call ” in
2013
Agenda
Trends – Ports are very Welcoming
Agenda
Trends - Port Investments
Manhattan / Brooklyn Terminals
Agenda
Trends – Port Investments
Agenda
Trends – Port Investments
Ocean Gateway - Portland, Maine
Agenda
Trends - Port Investments
Halifax, NS
Agenda
Trends – Port Investments
Joan Harris Pavillion - Sydney, Nova Scotia
Agenda
Trends - Port Investment
Gaspésie, Quebec Brand new intermodal facility, cruise terminal and train station.
Agenda
Trends - Port Investment
Agenda Trends – Port Investments
2002 Port Saint John
Agenda Trends – Port Investments
2012 Port Saint John after 40+ Million Investment
Agenda
Trends – Port Investments
Shore Power Halifax & New York – confirmed
Saint John – finalizing details
Agenda Challenges
Still need more work on destination awareness. All too
frequent lack of understanding of what the region has to
offer ..
Agenda Challenges -
Concentration of Cruises in the Fall
Agenda Challenges Concentration of Cruises in the Fall
0
20,000
40,000
60,000
80,000
100,000
120,000
140,000
160,000
180,000
200,000
Summer
Sept / Oct
2012 Atlantic Canada
Agenda Challenges
Understanding of Region
We have beaches too ..
We have beaches too !
Agenda Challenges
Destination Awareness
St. Lawrence Cruise Association
Atlantic Canada Cruise Association
Massport
and many others are working on projects
with cruise lines and to consumers directly.
Ports are working individually as well..
Example:
Agenda Destination Awareness & Demand
Agenda
NORTH AMERICAN ECA
Challenges - ECA
Thank-you for your time!