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UNWRAP OPPORTUNITY An Introduction to CRP 1
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CRP_Capabilities_Retail_2016

Feb 13, 2017

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Page 1: CRP_Capabilities_Retail_2016

1

UNWRAP OPPORTUNITY

An Introduction to CRP

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A LITTLE ABOUT US

CRP is a full-service branding and packaging agency that specializes in the art of listening. We see problems as opportunities waiting to be unwrapped. And not just in the physical sense, but in a numbers sense. The impact we have on brands has the power to improve your bottom line and leave a lasting impression.

How do we do this? It all comes back to listening— to everything, from visions and ideas, to market trends and penetration, to goals—big and small. We are problem solvers, not simply order takers. With 35 years of experience in packaging, we've grown to offer solutions related to strategy, budget, operational efficiency and retail deadlines.

We call this type of solution-based thinking “the total package.” It’s what sets us apart and allows us to truly create impactful results measured in improved sales and market penetration.

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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CREATIVE SERVICES

Whether taking your brand to the next level, working alongside your in-house design team, or building your brand from scratch, our design team delivers award-winning creative that supports your company’s mission and vision.

We excel in collaborating with businesses of all sizes, meeting quick, retail-centric deadlines, presenting actionable and realistic design solutions, and working without egos.

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

CAPABILITIES

Brand strategy & positioningIdentity/logo developmentPackaging designPrototypingProduction artMerchandise design

Storefront designWeb designMarketing & communicationCopywritingProduct/corporate naming

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PACKAGING

Custom packaging design and development is our core competency—done right, it has the ability to become one of the most powerful manifestations of a brand. With over 35 years of packaging experience, we work directly with factories around the world to bring creative ideas to life, paying close attention to quality, cost, and timelines.

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

CAPABILITIES

Structural consultationPackaging program auditsCompetitive analysisMarket trend presentationsMaterial explorationConcept development

3D sampling/prototypingProject managementQuality control standardsInternational sourcingProduction art & pre-flight services

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LOGISTICS

CRP Logistics provides flexibility in an otherwise stringent market. Our boutique approach has served both small and large clients throughout the United States and allows us to focus more closely on your individual needs, without the expensive overhead of larger shipping services.

With three regional distribution centers, we are able to ground ship within two business days to most major metropolitan areas. We also ensure a prompt turnaround of one business day for processing and shipping of all orders.

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

CAPABILITIES

Inventory managementCustomized usage reportingCross-docking & special pushesPick, pack, and ship

3rd party fulfillmentDistribution / blind shippingExpress, international, domestic, LTLBest in class customer service

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© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

WAREHOUSE LOCATIONS

WEST COAST745 Coney Island Dr.Sparks, NV 89431

Our Western regional DC is strategically located to serve clients with locations west of the Rockies. From this DC, ground shipping takes one day to San Francisco, two days to Seattle, Las Vegas, Phoenix, Los Angeles and San Diego, and three days to Cheyenne, Wyoming.

EAST COASTOne Solutions WayWaynesboro, Virginia 22980

Strategically located to serve clients with locations in Central/Eastern US, our Eastern regional DC allows for one-day ground shipping to Atlanta and two days to other major cities such as Miami, St. Louis, Chicago, Philadelphia, Pittsburg, NYC, Boston and Freeport, ME.

GULF COAST707 N. Shepherd Dr. Suite 600Houston, TX 77007

CRP’s Central DC serves clients with locations in the South Central and Midwest U.S. Ground shipping from this DC takes one day to Dallas, two days to Oklahoma City, Denver, St. Louis and Des Moines, and three days to Bismarck, ND.

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© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

Al’s Formal WearAllen-Edmonds

American Girl

Antica Farmacista

BeautiControl

Bvlgari

Carter’s

Celine Dion

Charming Charlie

Chloe Dao

CoachCrate & Barrel

Culwell & SonDiane von Furstenberg

Elaine Turner

Elizabeth Anthony

Google

Hermès

Julep

Kalla Flowers

Land’s EndMarshall Retail Group

Mattel

Michael Kors

Museum of Modern Art

Nike

Patagonia

Pike Place Market

Skinceuticals

Stanley Korshak

StorablesSur La Table

Tesla

Tommy Bahama

Tootsies

Victorinox Swiss Army

And more…

CLIENT LIST

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TAKE A LOOK

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // BVLGARI 9

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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10PORTFOLIO // GOOGLE GLASS

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // FENDI 11

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // STANLEY KORSHAK 12

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // ANTICA FARMACISTA 13

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // ANTICA FARMACISTA 14

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // ANTICA FARMACISTA 15

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // ELIZABETH ANTHONY 16

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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17PORTFOLIO // ELAINE TURNER

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // ACCA KAPPA 18

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // CHLOE DAO 19

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // TOOTSIES 20

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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PORTFOLIO // TOOTSIES 21

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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22PORTFOLIO // SUR LA TABLE

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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23PORTFOLIO // SUR LA TABLE

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

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LET’S TALK

© CREATIVE RETAIL PACKAGING, INC. // CONFIDENTIAL

713.622.3100crpkg.com