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Crossing the Chasm: Raising VC for “Deep Tech” Startups Peter Lee Founding Managing Partner
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Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab

Jun 26, 2020

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Page 1: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

Crossing the Chasm: Raising VC for “Deep

Tech” Startups

Peter Lee Founding Managing Partner

Page 2: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

●  $45MPre-seedandseedstagefund●  Investmentsbetween$250k-$2M●  9portfoliocompanies

○  Stealth-Cybersecurity○  Jiko-Distributedcomputingcloud

infrastructure○  InViaRobotics–Warehouseautomation○  Syntiant-AI/MLsemi-conductors○  Stealth–blooddiagnostics○  Stealth-3Dprinting○  AvroLifeSciences–transdermaldrug

delivery○  SeqOnce–libraryconstructionsforgenome

sequencing○  Kebotix–AIplatformfornewmaterial

discovery

●  Mybackground○  MITBS/MS–robotics○  2VCbackedstartups–engineering,

productmanagement○  LosAlamosNationalLab,Microsoft○  McKinsey○  PhDdropout○  MBAHarvard

○  Myinterestareas○  Robotics/automation○  Advancedmanufacturing○  Cyber-security○  Computer-braininterface

Page 3: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

Crossing the Chasm

CrossingtheChasm-GeoffreyMoore

Page 4: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

CrossingtheChasm-GeoffreyMoore

Crossing the Chasm

Page 5: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

CrossingtheChasm-GeoffreyMoore

Crossing the Chasm v2

Product & Engineering R&D Founder/Executive Ph.D./Post-doc/

Professor

Startup raising VC University/Lab/Grants

Page 6: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

CrossingtheChasm-GeoffreyMoore

Crossing the Chasm v2

Product & Engineering R&D Founder/Executive

Startup raising VC

Ph.D./Post-doc/Professor

University/Lab/Grants

Page 7: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

Chasm of Due Diligence

•  Defensibility

•  R&D to engineering productization manufacturability

•  Technology to Value •  Tech/Product, Market and Team

Page 8: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

Defensibility

•  Ultimately, nothing is defensible forever… …but how long of a head start do you have?

•  Can it be replicated in a year by a team of engineers?

•  Patents, trade-secrets – breakthrough innovation, system-defensibility

Page 9: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

R&D to… •  Engineering

–  no “new discovery” – if fact, generally limit the tech –  can hire outside “non-expert” engineers to execute –  it works in the “real world” – not just the “lab”

•  Productization –  feature set –  specs

•  Manufacturability –  costs –  predictability –  repeatability –  assembly line workers can make

Page 10: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

Technology to Value •  Market and customer value

–  Market size –  Benefit over status quo - 10x given change/risk/new –  While specs are important, its ultimately about customer

value - ROI

•  Direct competition vs alternatives – Don’t just think about similar tech/approaches. Not about the technology but about the value. Could be a completely different approach to the same customer value-prop

Page 11: Crossing the Chasm - UCLA TDG & Resources...Crossing the Chasm - Geoffrey Moore Crossing the Chasm v2 R&D Product & Engineering Ph.D./Post-doc/ Founder/Executive Professor University/Lab/

Team,Product/Tech,Market

Product/Tech

MarketOpportunity

Team