• <Insert Picture Here> Deploying Oracle CRM On Demand at Oracle Deepak Gupta Eve Milrod Halwani Vice President, CRM Systems Senior Director, Sales Systems Applications IT Applications IT
Dec 07, 2014
• <Insert Picture Here>
Deploying Oracle CRM On Demand at OracleDeepak Gupta Eve Milrod Halwani
Vice President, CRM Systems Senior Director, Sales Systems
Applications IT Applications IT
The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions.The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle.
Oracle Corporation
• World’s largest enterprise software vendor• Three product families:
database, middleware and applications• $23.3 billion revenue, FY09 • 345,000 global customers• 21,000+ partners• 85,000+ employees• Operating in 145 Countries• 47 million marketing responses• 18 million customer contacts• 24 million prospect contacts
Objective
• Global, consistent, streamlined, and scalable campaign to opportunity to quote processes
Approach• Go Native – Go Fast• Consolidation/Centralization• Start Clean, Stay Clean• Standards based Integration• Drive value with BI
Global CRM ImplementationOptimizing Our Go-To-Market
Sales
Customer Data
Marketing
Partners
Global CRM Ecosystem
Implementation planned
• <Insert Picture Here>
Deploying Oracle CRM On Demand at OracleDeepak Gupta Eve Milrod Halwani
Vice President, CRM Systems Senior Director, Sales Systems
Applications IT Applications IT
<Insert Picture Here>
Oracle CRM On Demand
• Demonstrate Oracle’s internal use of a flagship product
• Respond to Sales reps’ desire to use CRM On Demand for its ease of use and collaborative features
• Consolidate departmental and regional instances that exist without appropriate corporate controls
CHALLENGES
• Affords management of opportunities, contacts and activities while keeping Global CRM the “system of record”
• Provides integration with Global CRM using out-of-the-box web services
• Offers Mobile Sales Assistant (MSA) capabilities for iPhone™ and BlackBerry®
• Provides production-class showcase of CRM On Demand, integrated to our internal deployment of Siebel On Premise (Global CRM)
• Enables strategic product features to enhance productivity including embedded Analytics, Mobile Sales Assistant (MSA) for iPhone and BlackBerry, and Sales Process Coach using InfoMentis®
• Consolidates departmental and regional instances into corporate instance to leverage economies of scale, while ensuring corporate controls
CAPABILITIES KEY VALUE and BENEFITS
Challenges/Capabilities/Value
CRM On Demand in the CRM Ecosystem
Global CRM
BlackBerryiPhone
CRM On Demand
Internet
AIA
Web Services Web Services
Highlights
• Results of Phase One• Global deployment• 12-week effort with 7 IT and 1 business FTE– Includes Mobile Sales Assistant deployment
• Plans for Phase Two• Bi-directional synch using Applications
Integration Architecture (AIA)• Utilize same rapid deployment approach for
future implementations
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“My team feels that the simplicity and ease of access
with CRM On Demand is outstanding, helping us keep
track of our opportunities, even outside the network or VPN.”
Kevin GuthrieRegional Vice President
North American SalesOracle Corporation
For More Information
search.oracle.com
or
sales.oracle.com
CRM On Demand