Crisp Vendor Universe Workplace & Mobility 2018

© Crisp Research AG 2018 - Licensed for MobileIron 1

WORKPLACE AND MOBILITYVENDOR & SERVICE PROVIDERCOMPARISON

CRISP VENDOR UNIVERSE - 2018

Report by Maximilian Hille, Anna-Lena Schwalm, Carlo Velten

EXECUTIVE VERSION FOR


OVERVIEWCRISP VENDOR UNIVERSE |WORKPLACE AND MOBILITY VENDORS & SERVICE PROVIDERS

Overview 02

Foreword 03

1 Market Overview 05

2 Project Scope Crisp Vendor Universe Workplace & Mobility 2018 06

3 Evaluation Criteria 14

4 Market Development & Vendor Landscape 18

About Crisp Research 23

Contact & Copyright 24


FOREWORD

CRISP VENDOR UNIVERSE |WORKPLACE AND MOBILITY VENDORS & SERVICE PROVIDERS

Dear Reader,

It took some time for the Digital Workplace and the digital

customer experience to become a hot topic in this country as

well.

But thanks to the increasingly central role of smartphones and

the Internet in everyday life, companies are now ready for the

Digital Workplace. In fact, with the recent changes in corpo

rate culture and technology architecture, an entirely new age

is dawning for them.

The attractiveness of an employer’s brand is no longer defined

solely by company cars and salary levels, but also by oppor

tunities for lifelong learning, attractive technology and the

best possible worklife balance.

Not only that, today’s demanding customers want diversified,

attractive and appealing interaction opportunities, as well as

digital products and services.

All of these new realities are manifest within the environment

of mobile technologies and collaboration solutions. They are

the point at which all of these technological and cultural trends

unite and interface with users.

From now on, the Mobile Digital Workplace will no longer

func tion without an adequate cloud strategy, Artificial Intelli

gence platforms and the Internet of Things.

In this year’s Crisp Vendor Universe vendor comparison, Crisp

Research has given even more attention to newly trending

technology issues and the requirements of decisionmakers in

the DACH region.

Across the six market categories we have examined, in which

a total of 156 providers and solutions were scrutinized, decisi

on-makers will once again find objective support for their de

cisionmaking process, as well as initial ideas for technology

implementation and successful usage.

The six selected market categories are all in intensive demand

by decisionmakers in the DACH region. When implementing

the Digital Workplace, the providers and technology fields we

have analyzed are on every CIO’s shortlist.

The Crisp Vendor Universe Workplace + Mobility 2018 gives

you insights into the markets of Unified Endpoint Manage

ment, Mobile Security Services, Mobile Backend Integra tion

Platforms, and Enterprise Team Chat Solutions, as well as

Mobility and Workplace Solutions Service Providers and Inte

grators. In addition, the Mixed Reality Service Providers and

Agencies market section provides insight into a brand new

segment from which we can expect a lot in the coming years.

Enjoy the report!

Dr. Carlo Velten

CEO, Crisp Research


1 MARKET OVERVIEW

CRISP VENDOR UNIVERSE |WORKPLACE AND MOBILITY VENDORS & SERVICE PROVIDERS

The maturity of Digital and Mobile Workplaces has taken

anoth er significant step forward in 2017. Many companies are

now talking about the opportunities rather than the risks. Ini

tial concerns that the increased use of technology would result

in companies losing control over knowledge, data and "regu

lated structures" within the organization, have been replaced

by a desire to find the optimal Digital Workplace strategy and

innovation.

As a lever for an attractive employer brand, as a basic require

ment for digital customer contact that is now the norm in many

markets, and as a way of increasing employee productivity,

Digital Workplace models are now becoming increasingly

popular in Germany as well. In a 2016 study, Crisp Research

found that nearly half of the working population in Germany is

potentially suitable for receiving greater support from digital

technologies, and for working in different places.

For companies, however, the question arises as to how best to

implement such a drastic change in corporate culture, working

methods and process organization. Change management, in a

range of different forms, plays an important role here.

Accurate analyzes of the preferences, peculiarities and oppor

tunities relating to one's own employees with regard to digi

tal technologies are an important first step. Furthermore, all

employees must be involved in the journey and the change

promoted as transparently and interactively as possible. And

of course, choosing the right technologies also plays a very

important role.

Shaped by new innovations, hype and megatrends, the Digital

Workplace and its associated technologies form the platform

on which all technologies can be mapped and an interface

provided to users, whether employees of a company, partners

or customers.

The most important trends currently influencing the Digital

Workplace include not only the mobile technologies them

selves, but above all Cloud Computing, Artificial Intelligence

and the Internet of Things. This is where the operating plat

form, automation and new standards in the user experience

come together, as well as a significant degree of networking

between all the physical objects within an environment.

All of this will have a massive impact on the Digital Workplace

over the next few years. And the influences, in particular those

of Cloud Computing as the new standard infrastructure, but

also of Artificial Intelligence and IoT, are already noticeable

today within provider offerings and enterprise environments.

The secret to success often lies in the right combination and

integration of the technologies involved. Results will only be

maximized if companies introduce new services and solutions

at the right time and on the right technological basis.

The decisions companies make about which technological

route they want to take will define the development path of

IT architectures over the next few years. Many companies

struggle to bring legacy systems into new environments and

keep them alive. This sometimes makes it necessary, or at least

makes it easier, to rely on less agile technologies such as virtu

al desktop architectures, or a high proportion of onpremise

infrastructures. In the longterm, open platforms with a cloud

operating model and therefore a bestofbreed approach with

in a multicloud architecture are likely to be more viable even

within the context of user skepticism.


For a successful Digital Workplace architecture, companies

need an agile, powerful and flexible IT platform, backend ser

vices and operating platforms for applications and services,

management & security platforms, end devices or inter faces

and of course, the right applications for communication,

collab oration and everything else.

Within this interplay, four main areas of technology stand out,

which are currently in demand from user companies in partic

ular:

❚ Unified Endpoint Management

❚ Mobile Security Services

❚ Mobile Backend Integration Platforms

❚ Enterprise Team Chat & Collaboration Platforms

Together with the service providers and integrators as the

"craftsmen" and implementers of these technologies, as well

as the Mixed Reality Service Providers & Agencies that are the

visionaries of a new megatrend, these categories form the es

sential framework for the analysis and evaluation within the

Crisp Vendor Universe Workplace & Mobility 2018.

Quelle: Crisp Research AG

Mobile Digital Workplace Stack

Next GenWorkplace-

Layer

Mobile Field Services

Virtual DesktopInfrastructure

Infrastructure & Network

Workplace-Layer

Digital Assistants& Bots

Augmented / MixedReality

Context / Locationbased Services

Connected Products / IoT

Collaboration Office / Mobile

Productivity AppsFile Sharing Mobile Web

eCommerce /mCommerce

Devices & Wearables App Store

Secu

rity

Unified Endpoint ManagementEnterprise Mobility Management

Enablement-Layer App Optimization

Backend-Layer

Mobile Middleware / MBaaS SDKs / API / Connectors

Crisp Vendor Universe - Workplace & Mobility Overview

Managed Workplace Service Providers

Quelle: Crisp Research AG, 2017

Enterprise Team Chat Platforms

Unified Endpoint Management

Mobile Security

Mobile Backend

IntegrationPlatforms

Mixed Reality Service Providers & Agencies

Service ProvidersAgencies & Service ProvidersTechnology Vendors


2 PROJECT SCOPE CRISP VENDOR UNIVERSE WORKPLACE & MOBILITY 2018

CRISP VENDOR UNIVERSE | WORKPLACE AND MOBILITY VENDORS & SERVICE PROVIDERS

Mobile Backend Integration Platforms:

❚ Platforms for the integration of various backend services

via standardized interfaces (API)

❚ Independent platform (no fixed integration into further

products / service / backend systems as a prerequisite)

Enterprise Team Chat Platforms:

❚ Chat & Collaboration services with APIs / interfaces to vari

ous software modules and thirdparty solutions (integrable)

❚ SaaS / web service or mobile app available

Enterprise Mobility Transformation & Service Providers:

❚ Partner of at least 2 or more providers for Digital Work

place services (SaaS / Collaboration, UEM / EMM, Virtual

Desktop etc.)

❚ Solution / service offering for at least 2 different solution

categories (for example, EMM & VDI or EMM & Office)

❚ Employee / Support / Experts available locally

The market segments analyzed in the Crisp Vendor Universe

Workplace & Mobility 2018 are:

❚ Unified Endpoint Management

❚ Mobile Security

❚ Mobile Backend Integration Platforms

❚ Enterprise Team Chat Platforms

❚ Enterprise Mobility Transformation & Service Providers

❚ Mixed Reality Service Providers & Agencies

In order to ensure comparability and a clear demarcation of

the analyzed market segments, the selection and relevance of

providers was assessed according to both general criteria and

criteria for each specific category. The providers and service

providers considered within the Crisp Vendor Universe Work

place & Mobility meet the following general criteria:

❚ German branch or partner landscape (service / product

available in Germany)

❚ At least 1 reference project in the German market (also

nonpublic / under NDA)

In addition, the providers and service providers display further

characteristics within their respective market categories:

Unified Endpoint Management:

❚ At least MDM / MAM in the portfolio

❚ Support for at least 2 mobile OS (iOS / Android / Windows

/ etc.)

❚ Support for at least 1 desktop OS (OSX / Windows /

Chrome / etc.)

Mobile Security:

❚ Software as an app or platform

❚ As licensed software or monthly billing (or SaaS model)

❚ Dedicated Mobile Security offering (based on desktop of

fer or standalone)


Mixed Reality Service Providers & Agencies:

❚ Use of assisted reality, augmented reality, augmented virtu

ality or merged reality technologies

❚ Consulting & implementation of Mixed Reality solutions in

the company

❚ Development of software (standard / individual) for the use

of Mixed Reality

For the final evaluation, a total of 135 providers were included

in the six categories.

Of these, some providers feature in more than one category,

resulting in a total of 156 technology and service offerings. Of

these 156 offerings, 60 were ranked as leaders in product and

service value creation and vendor performance. As Accelera

tors, these 60 offerings currently provide the best solutions

and services in the fields of Unified Endpoint Management,

Mobile Security, Mobile Backend Integration and Enterprise

Team Chat platforms, as well as Services for Enterprise Mobility

Transformation and Mixed Reality.

In addition, there are 32 offerings rated as Innovators that pro

vide a good solution approach, the vendors of which do not yet

have the market power or the ecosystem to make the offering

widely available. The remaining 64 offerings are in a holding

pattern, as they already participate in the relevant markets, but

are not yet capable of optimally supporting companies' cloud

strategies with their portfolio in the context of this analysis.

According to the selection criteria outlined above, the follow

ing providers and service providers were included in the de

tailed analysis and evaluation:


Unified Endpoint Management:

7P

AppTec

Baramundi

Blackberry

Centrify

Cisco

Citrix

Cortado

Dell Software

FancyFon

Micro Focus

G Data

Google

IBM

IGEL

Kaspersky

Ivanti

ManageEngine

Matrix42

Microsoft

Miradore

MobileIron

Pretioso

Pulse Secure

Relution

Samsung Knox

SAP

Snow Software

Soliton

Sophos

SOTI

swabr GmbH

Symantec

Tangoe

TowerOne

VMware

TrendMicro


Mobile Security:

AhnLab

Avast

AVG Technologies

Avira

Baidu

Bitdefender

Bullguard

Centrify

Cisco

Emisoft

IBM

ESET

F-Secure

Forcepoint

Frauenhofer AISEC

G Data

Giesecke+Devrient (G+D)

Hypercore

IKARUS Security Software

Infotecs

Kapspersky

Lookout

Malwarebytes

McAfee

mediaTest digital

Micro Focus

Microsoft

MobileIron

Outpost24

Panda Security

Qualcomm

Sophos

Symantec

Trendmicro

Vodafone

Virtual Solution

ZoneAlarm by Check Point


Mobile Backend Integration Platforms:

AgilePoint

Amazon Web Services

APG GmbH

ApiOmat

Appcelerator

AppConfector

Appdome

Applan

Apps Panel

AppSense

AppYourself

Astea

Backbase

Bizagi

Built

CA

Capriza

Caspio

Citrix Podio

Datagroup

elastic.io

Embarcadero

Flowgear

Google (apigee)

IBM

K2

Kony

Pegasystems

Progress (Kinvey)

QuickBase

Realm

RedHat

Salesforce

SAP

Sapho

SauceLabs

ServiceMax

ServiceNow

SmapOne

Baasbox

Back4App

Dell

Dreamfactory

DSI

MatsSoft

MicroPact

Microsoft

Sunato

Weptun

xamarin

MIOsoft

Nintex

Oracle

OutSystems

Honeywell (Movilizer)

Mule Soft

Mumba Cloud


Enterprise Team Chat Platforms:

8x8

Alfresco

Asana

Atlassian

Atos

Azendoo

Basecamp

Bitrix24

blueend

BPS Technology

BroadVision

CA

Communote

dapulse

eyeson

Facebook

Fleep Technologies

Flock

Flying Dog Software

Fuze

IBM

Igloo Software

Jive

Just Software AG

LeanKit

Liferay

MangoApps

Salesforce

SAP

SD Elements

Shoretel

Slack

Synacor

TeamDrive

TeamViewer

Teamwork.com

Teamwire

Tibco Software Inc.

Unify

Chatwork

Cisco/Jive

Google

Grape

Grove

Mango Office

Mattermost

Micro Focus

United Planet

VMware

Volerro

Microsoft

Oracle

Redbooth

Rocket Chat

Mindsmash

Mitel

Mixxt

JivoSiteCitrix Ryver

Workfront


Enterprise Mobility Transformation & Service Providers:

7P

Accenture

Adesso AG

ACP

Alegri

All for One Steeb AG

Amagu

Allgeier

Anyplace IT GmbH

Arrow ECS

Atos

Avanade

axxioma

Bechtle

BFI

BTC Business Technology

CANCOM

Capgemini

CEMA

CGI

Conet

Colt

Comline Computer

Cognizant

Consulting4it

controlware

CSC/DXC

Datagroup

cubido

Dimension Data

digatus

EBF GmbH

Fritz & Macziol

Fujitsu

GFI Informationsdesign

Go4Mobile AG

Lufthansa Industry Solutions

Makro Factory

Makrofaktory

Materna

Mieschke Hofmann u. Partner

milanconsult

Mission Mobile

mod IT

MR Datentechnik

msg Systems

Netlogix

NexintoAxians IT Solutions GmbH

Amazon Web Services

Apps4Rent

Comparex

Computacenter

Concat

H&D

Headtechnology

HPE/DXC

Nomasis AG

NTT Communications

ORBIT

IBM

iNNOVO Cloud

Insights Technology

ISEC7

IT Haus

Janz IT

Kapsch BusinessCom AG

Konica Minolta

Leostream

Infinigate Deutschland GmbH

Inforsacom

Infosys Limited

Pan Dacom Network

PKN

Profi Engineering

Consulting AG etecture

VINTIN

QSC

Freudenberg

Reply

SCHIFFL

sector27

SINC GmbH

Spirit 21

SQS Software Quality Systems AG

Stemmer

Steria Mummert

SVA

syrocon

T-Systems

TAP

Tata Consultancy Services

team neusta

tocario

TÜV Rheinland i-sec

Unisys

Wipro

Ratiodata

VMware


Mixed Reality Service Providers & Agencies:

3SPin

A4VR

Accenture

AIT GmbH

Ark-Innovation

Augmentaio GmbH

Backend

Axians IT Solutions GmbH

Bertrandt

Bitnamic

BIZ Factory

Blue Silver GmbH

daenet

DELTA Soundworks

Demodern

Design4real

Flatmade

generic

Holo Light

Hololux

Innoactive

ICONICS Germany GmbH

IdentyMine (Valorem)

IBM

Itelligence.de

Kazendi

komorebi Interactive

Licht und Schatten Rendering GmbH

LEAP MOTION

Mackevision

Logan Five

Made in Point

medialesson GmbH

mhc-itsMobile Etage c/o Die Etagen GmbH

nab | digital -web + design + vr

Takondi

Tekaris

The Future Group

This is! Digital Media Group

Three Eyes

Time in the Box

T-Systems MMS

Ubimax

UDG United Digital Group

Ufomammoot

Ureality

VectorformConcepteers GmbH

Dassault Systemes 3DExcite GmbH

DataMesh

Illusion Walk

Indeca

Industrial Holographics

Nagarro

Nationd.de

Neuland Medien

Virsabi

Visio Emotions

NMY Mixed-Reality Communication

oculavis

Picavi

RayFoundry

Re-Flekt

Scanblue

Scopis

Solid White

Studio B12

Nutzmedia

N+P Informationssysteme GmbH

Octagon Studio

VFXbox

VR Visio

VRFocus

ESI Group Magic Leap

Surreal Vision

Vrketing

Marketing 4D

Zühlke Engineering

Vrtify

Viscopic GmbH


3 EVALUATION CRITERIA


The evaluation criteria used within the Crisp Vendor Universe

are divided into two main categories, "Service / Product Value

Creation" and "Vendor Performance", each with five subcat-

egories, weighted by percentage. Depending on the market

cat egory, the subcategories feature other specific and individ-

ual characteristics.

The "Service / Product Value Creation" focuses on market ma

turity. This includes:

Service / Product Portfolio: Service and scope of services, as

well as the completeness of the portfolio.

Service / Product Experience: Service availability and service

experience from a customer perspective. SLAs offered, as well

as additional value addons for the user and / or admin expe

rience.

Integration: Ability to integrate with backend systems,

thirdparty vendors, and within existing applications.

Economic Factors: Value for money and contractual arrange

ments (e.g. risk sharing).

Disruption Potential: Vendor’s or service provider's innovation

contribution to providing customers with a competitive advan

tage and new business and IT service models.

Features / ServicePortfolio, e.g.

Service / Product PerformanceExperience, e.g. User Experience Service & Process Design Multi Device Capabilities

Admin Experience

Integration, e.g. Integration Capabilities & Services APIs Openness Templates / Blueprints

Integration Experience

Economics, e.g. Pricing Model Pricing

Disruptive New Business CreationPotential, e.g.

Additional Customer Value Add

Service / Product Value Creation

30% 30% 20%

25% 30% 25%

20% 20% 25%

15% 15% 10%

10% 5% 20%

25% 25% 25%

20% 30% 25%

25% 15% 15%

20% 15% 10%

10% 15% 25%

Vendor SelectionFeature SetProduct CapabilitiesService Capabilities & Service ManagementPortfolio Completeness

Support QualityPlatform CharacteristicsValue-Adds (e.g. Monitoring, Portal, Dashboard)

Operating Systems

Multi Vendor Management

Business Model

Process OptimizationDigital Transformation Excellence

Weighting for:


Mobile Security

Mobile Backend Integration Platforms


Enterprise Mobility Transformation & Service Providers



The "Vendor Performance" looks at the providers in terms of

their presence and strategy in each market and includes:

Strategy: Strategy and market understanding.

Footprint: Competitive strength and market presence in terms

of customers, reach, visibility and gotomarket.

Ecosystem: Number and importance of partnerships with

technology providers / service providers, and participation in

communities.

Customer Experience: Dealing with customers in terms of

quality of advice and support, as well as employee skills.

Agility: Speed and innovation of vendors, evaluated by orga

nizational structure, support for agile methods / DevOps con

cepts and market responsiveness (for example, how fast will

new technology vendor services be delivered to customers?).

Strategy, e.g. Market Understanding Focus Thought Leadership

Footprint, e.g. Market Awareness & Visibility References Regional Go-to-Market Strategy

(Provider & Employees, Type & Number)

Ecosystem, e.g.

Customer Experience, e.g. Customer Feedback & Satisfaction Digital Customer Experience

Agility, e.g. Responsiveness Innovation Capabilities Release Management

Agile Development

Vendor Performance

25% 20% 20%

25% 15% 20%

25% 25% 20%

10% 20% 20%

15% 20% 20%

Certifications

Education & Trainings

Market

Influence-potential on Vendors

20% 25% 15%

15% 25% 15%

25% 25% 20%

20% 10% 25%

20% 15% 25%

Regional availability

Number & Quality of PartnersCommunity EngagementPartner Enablement

Onboarding

PartneringPartner Status at Workplace Providers

Software DevelopersResponsiveness for Customer Demands

Weighting for:


Mobile Security

Mobile Backend Integration Platforms


Enterprise Mobility Transformation & Service Providers



To ensure the comparability and precise evaluation of the offer

ings and providers within the respective markets, the defined

criteria are further refined depending on the market category.

The various peculiarities of each market can be intrinsic and

are therefore critical in terms of supplier selection. Thus, the in

dividual categories Unified Endpoint Management, Mobile Se

curity, Mobile Backend Integration Platforms, Enterprise Team

Chat Platforms, Enterprise Mobility Transformation & Service

Providers and Mixed Reality Service Providers & Agencies, are

evaluated on the basis of additional individual subcriteria,

which are designed to depict key decisionmaking character

istics. In addition, the individual criteria within the Product /

Service Value Creation and Vendor Performance categories are

weighted differently in order to be able to include deci sion

maker preferences and actual market conditions.

DEFINITION OF VALUATION CATEGORIES AND WEIGHTINGS

As part of the evaluation of Product Value Creation among

Unified Endpoint Management technology vendors, Product

Portfolio was rated as the top priority with 30 percent. But the

product experience is also considered as a significant indicator

for the performance of the software, with a rating of 25%. The

price model also contributes 20 percent to the evaluation as a

very important element. The areas of integration and disrup

tion potential are rated lower at 15 and 10 percent, respective

ly. No changes have been made in the evaluation of vendor

performance compared to last year, which means that the foot

print, ecosystem and strategy are again rated at 25 percent

each. Agility was rated at 15 percent in a market which is now

mature.

For the evaluation of the Mobile Security Providers, particu

lar importance was attached to the product portfolio and the

product experience within the context of Product Value Cre

ation. These two criteria were weighted at 30 percent each.

In addition, the integration of mobile security software into

existing enterprise applications plays another important role

(20 percent). By contrast, release pricing, thought leadership,

and meaningful mobile security reference projects are key de

cisionmaking tools for Vendor Performance. Agility, customer

experience and strategy were therefore awarded quite a high

rating of 20 percent. Most important in this context, however,

is a well-developed and qualified partner network, which is why

the ecosystem, at 25 percent, is the most important part of the

rating. Footprint was the lowest priority, with a weighting of 15

percent.

For the evaluation of Product Value Creation among the Mo

bile Backend Integration Platforms vendors, the product expe

rience and integration criteria were rated as the most impor

tant at 25 percent.

Intuitive service and process design as well as user experience

are essential elements, as are the integration capabilities and

services of the platform, the APIs and infrastructure indepen

dence. Disruption potential and features also play an important

role in the rating, each with 20 percent. All five elements within

Vendor Performance have equal relevance for the evaluation,

with a weighting of 20 percent each.

When assessing the Product Value Creation of the Enterprise

Team Chat Platforms, the greatest importance was attached to

the product portfolio and integration criteria with a weighting

of 25% each, as these factors make a significant contribution

to user productivity and collaboration. Within Vendor Per

formance, the greatest importance was attached to the eco

system and the related partner status with a weighting of 25

percent. Both technology partnerships, as well as the number

and quality of distribution partners, are decisive factors that

contribute to the expansion of the functional spectrum and an

appropriate level of customer service. Strategy, the customer /

user experience and marketresponsive development are also

included in the evaluation with a weighting of 20 percent each.


In the Enterprise Mobility Transformation & Service Provider

market, the service experience is the most important criterion

in the evaluation (30 percent) within the context of Service Value

Creation. The service portfolio in the field of digital workplaces

& mobility is included in the evaluation with a weighting of 25

percent. The strategy, footprint and ecosystem topics play an

important role in Vendor Performance and are includ ed in the

rating with a weighting of 25 percent each. In such a broad

market, thought leadership, references and partner ships are

also important differentiators. The agility criterion was given a

moderate weighting of 15 percent. Customer experience and

therefore the availability of software developers or the provi

sion of appropriate training are of minor importance (10

percent weighting).

Since the Mixed Reality Service Providers & Agencies market

is a relatively young segment, whose degree and fields of ap

plication still have great potential in the corporate context, the

valueadding aspects of Service Value Creation were priori

tized in this category. Not only is the service portfolio rated at

25 percent, but the design and the quality of implementation

in terms of the service experience, and the disruptive potential

are weighted as equally important decisionmaking features.

Within Vendor Performance, agility and the customer experi

ence are the most important criteria with a weighting of 25%

each. In this still nascent market, professional customer sup

port as well as an agile and innovative orientation are impor

tant success factors. Although references and an understan

ding of the market play an important role, these subcriteria

have yet to be established in this market segment.


4 MARKET DEVELOPMENT & VENDOR LANDSCAPE


The use of Unified Endpoint Management is increasing. Com

panies that do not yet have an endpoint management solu

tion can move directly to using the latest UEM platforms. At

the same time, an increasing number of companies that have

hitherto relied on MDM or client lifecycle management are

replacing these obsolete solutions and standardizing their

interfaces.

UNIFIED ENDPOINT MANAGEMENT

The management of mobile devices has been a major concern

for companies in recent years. The inability of many companies

to gain control as they were literally overrun by smartphone

hype within the business, had to be addressed as soon as pos

sible. The legal ambiguity aroundt implementing "bring your

own device" i.e. allowing private smartphones to access busi

ness networks, was also a significant problem.

In the meantime, out of original inventory solutions such as

Mobile Device Management, a much more powerful technolo

gy platform has been created. Unified Endpoint Management

is well on the way to becoming firmly established in the digital

workplace environment.

Unified Endpoint Management describes the technology or

software that places all the enduser and application classes

of a company under a central administrative, security, and pro

ductivity interface. It also stores all the relevant policies, access

rights and user information regarding the handling of apps,

data and devices.

For the administrator, this means that a centralized interface

enables him or her to have all associated platforms ‘under

man agement’. For end users, a uniform interface is created

that provides access to all their applications and data. These

are isolated from any private data that may be stored on the

smartphone, so that employees’ privacy is not compromised.

Crisp Vendor Universe - Workplace & Mobility Overview

Managed Workplace Service Providers

Quelle: Crisp Research AG, 2017



Mobile Security

Mobile Backend

IntegrationPlatforms


Service ProvidersAgencies & Service ProvidersTechnology Vendors


The same applies to those companies that have already im

plemented a more extensive enterprise mobility management

solution. Many of the relevant vendors have expanded their

EMM solutions into the UEM space, so that the transition to

UEM is more like an extension or a software update. But the

complete replacement of existing EMM solutions

with Unified Endpoint Management is no longer a

rare event either. Crisp Research estimates that by

2018, more than twothirds of newly deployed end

point management solutions will be UEM, rather

than any of its predecessors such as MDM, EMM

or CLM.

Unified Endpoint Management offers more than

just the advantage of a uniform platform that over

comes media breaks between different devices.

When it comes to the latest platforms, many core

elements of a digital and mobile workplace are

integrated directly with one another. Thus, the

most important management services such as

mobile application management, mobile content

management, maintenance and admin features

or even individual security services are often part

of the basic toolset. The open interfaces and

integration options that every good UEM platform

must have today, as well as proprietary services

from the vendors’ respective portfolios, provide

applications for collaboration, office tasks and more. Together

with other services for Identity & Access Management, which

make it much easier for administrators and users to keep track

of access and systems, a good Unified Endpoint Management

solution is now an extensive platform.

Here, many of the providers already differ significantly. Individ-

ual solutions often have a clear focus, for example on security

services, but may then be less progressive with regard to the

app offering and the user experience. Of course, the reverse is

also possible. The leading offerings have found an optimal bal

ance and make few compromises in either security

or the user experience.

The platforms supported by each solution are also

very important. Android was long considered a bad

option for business use. However, thanks to con

tinuous development by Samsung with the Knox

platform for example, or even Google itself with

recent announcements, demand for Android in

relation to business applications will increase. This

means that despite higher costs and the fragmen

tation of the platform, Android devices must also

be integrated optimally without any loss of fea

tures.

The longterm usability and investment security of

the UEM system should also play a role in the selec

tion of a solution. After MDM and EMM, UEM is

now the third management system that it has been

necessary to implement within businesses over a

relatively short timeframe. However, all the signs

point towards UEM becoming a long-term solu-

tion. That’s because good UEM platforms evolve

0 %

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Microsoft

MobileIron

Matrix42

VMwareBlackberry

Tangoe

Pulse Secure

Miradore

Cisco

AppTecCitrix

IBM

SAP

Sophos

SEVEN PRINCIPLES

Cortado

IvantiSOTI Baramundi


along with the latest trends. Automation solutions using Arti

ficial Intelligence, but also support for IoT endpoints and new

wearables must be on the agenda of the providers as develop

ment tasks. This is already an important indicator that the next

generation of end devices and workplace tools will find their

place within a Unified Endpoint Management environment.

Within the Unified Endpoint Management category, 20

providers qualified as relevant market entrants for the final

analysis. Among them are 9 offerings rated as Accelerators

that are particularly attractive for enterprises in terms of the

maturity of the product and the market presence of the ven

dor. As Innovators, 4 other offerings are also able to provide an

attractive solution, but do not yet have the necessary presence

and strategic direction to fully realize this potential.

MobileIron has maintained its position as the leader in Unified

Endpoint Management. As a pure play provider in the EMM

environment, MobileIron has the most sophisticated solution

on the market, which also sets the standards for the manage

ment of all other end device types. Together with a highly

trained partner ecosystem, comprehensive management plat

forms can be implemented quickly, selectively and successfully.

Matrix42 can also clearly assert itself as an Accelerator in the

market and has been able to develop its offering further in

recent months. The consistent focus on Unified Endpoint Man-

agement based on existing experience proves that the provi

der is well attuned to the current situation. Together with its

other modules, Matrix42 has found an optimal match on the

product side.

VMware and its AirWatch platform have really brought the

topic of Unified Endpoint Management to the fore in recent

months. With the merger of the AirWatch platform into the en

tire Workplace portfolio, VMware has clearly taken the right

step. Now it is important for it to embed the UEM idea more

firmly within product development and to ensure the products

continue to perform at the highest level.

BlackBerry has been busy in recent months, especially with the

reorganization of the Group. But fortunately for the Canadi

ans, the software business was exactly the right one to focus

on. The merger with Good Technology has combined the

best of both product worlds so that, despite all the negative

announce ments, the celebration of real success in the imple

mentation of UEM solutions is justified.

Microsoft is currently offering its solutions under the umbrella

of Enterprise Mobility + Security. Via different subcomponents,

including the former Intune solution, Microsoft customers also

benefit from the suite's leading platform-agnostic Unified End

point Management, which can maximize its additional value

thanks to integration with additional products from the Mi

crosoft portfolio, especially Office365.

AppTec from Switzerland is a young player that has been rated

as an Accelerator in the Crisp Vendor Universe, despite ap

pearing here for the first time. Thanks to a great user experi

ence and the highest standards of security and data protection

via a Germanspeaking hosting location, AppTec is a real alter

native for mediumsized companies in particular, but also for

large enterprises.

IBM has held on to its position as an Accelerator with its

MaaS360 offering, although the product has not evolved a

great deal recently. With the great potential of artificial intel

ligence and automation promised by Watson, IBM is increa

singly turning its product towards a cognitive UEM, but not

much is known about how it performs. Nevertheless, the de

velopment of a strongly AI-driven UEM promises many new

advances.

Another new UEM Accelerator is Ivanti. Following the merger

and its continued acquisition journey, Ivanti (formerly LanDesk,

HEAT Software, and others) is currently an exciting candidate

for rapid development. Due to the many individual modules

that have to be fully integrated into each other, Ivanti has a lot

of assets around UEM in its arsenal, which are awaiting inten

sive development.

The four Innovators in the Unified Endpoint Management mar

ket are a mixture of providers with a clear focus on a particular

product area, and longestablished providers who are more

focused on niches and specific target groups due to their po

sitioning in the market.


Pulse Secure is an American EMM & Security provider that

places a high value on the security of end devices within its

products. In particular, its expertise in the area of device secu

rity and secure VPNs is central to its portfolio of services.

SOTI has been active as an EMM provider for many years. The

MobiControl solution in version 14 is now increasingly a true

Unified Endpoint Management solution. With an increased

focus on IoT endpoints and, most recently, dedicated Linux

support, SOTI has done a lot of good work on the product

side, even though its regional footprint could still be expanded

further.

Baramundi has succeeded this year in progressing from an

Emerging Player to an Innovator. In the last few months, the

Augsburg-based software house has invested significantly

in developing its client management expertise and existing

MDM solution into a true Unified Endpoint Management prod-

uct, which is a perfect alternative, particularly for midsized

companies.

Because of its core competence as a security provider, Sophos,

like Pulse Secure, is focused on providing a particularly secure

Unified Endpoint Management solution. In combination with

its own Enterprise Security & Endpoint Protection solutions,

Sophos has grouped its strengths into a modular offering.

The Challengers include two wellknown companies in Cisco

and SAP. Cisco has developed a Unified Endpoint Manage

ment solution for all major operating systems around its Mer

aki EMM, but it could be further developed across the depth

of its portfolio.

It's the same story with SAP's Mobile Secure product. The en

tire SAP portfolio is always an argument in favor of the solution

in order to exploit synergy effects. However, in isolation, SAP's

UEM solution is only a sideline within the portfolio.

The Emerging Players are Miradore, Centrify, Cortado, Seven

Principles (7P) and Tangoe. All these solutions have the essen

tial features in terms of managing a unified endpoint and ap

plication landscape. In some cases, the products also occupy

niches in terms of high security, strict administration and the

like. It will be important to keep an eye on the development of

these emerging players.


MOBILEIRON

WORKPLACE UND MOBILITY ANBIETER & DIENSTLEISTER IM VERGLEICH

Features

Product Experience

Integration

Economics

Disruptive Potential

Strategy

Footprint

Ecosystem

Customer Experience

Agility

WORKPLACE UND MOBILITY PORTFOLIO

MobileIron is one of the leading providers of mobility and asset man

agement solutions worldwide. As a PurePlay vendor for Enterprise Mo

bility or Unified Endpoint Management, MobileIron has a very focused

portfolio that is constantly expanding with new features and standa

lone solutions, including IoT. In addition to the MobileIron EMM plat

form, the Bridge solution is the core of the vendor’s Unified Endpoint

Management offering. MobileIron is constantly expanding its portfolio

with new solutions that are often patented. In addition, MobileIron

holds multiple Performance & Security Certificates.

ANALYST VIEW

MobileIron remains the benchmark in Unified Endpoint Management.

With the widest range of features and a high level of product develop

ment agility, MobileIron is currently setting the pace and the standards

in its core market. Through a broad partner base within Germany and

elsewhere, companies usually access solutions through indirect con

tacts, who nevertheless have a high level of competence and are in

close contact with MobileIron. As a result, MobileIron belongs on

every provider shortlist when it comes to the development of a

Workplace & Mobility strategy.

STÄRKEN

❚ Especially broad spectrum of features and solutions for a large number of mobile & stationary operating systems

❚ Extensive partner landscape at the highest level of competence

❚ High innovation frequency and number of own patents concerning Unified Endpoint Management

SCHWÄCHEN

❚ Concentration on 100% partner sale, so there is a certain success dependency on the partners

❚ The topic Unified Endpoint Management is not highlighted in the official communication - Marketing is focused on mobile devices

Unified EndpointManagement

MobileIron: Unified Endpoint ManagementDurchschnittswert

90% 57%

85%

85% 56%

85%

85% 85%

65%

60% 60%

80%

54%

51%

49%

49%

46% 46%

48%

54%


ABOUT CRISP RESEARCH


Crisp Research AG is an independent IT Research and Consultancy company. Through its team

of experienced analysts, consultants and software developers, Crisp Research evaluates current

and future market and technology trends. Crisp Research also supports companies in the digital

transformation of their IT and business processes.

Analysis and commentary from Crisp Research is published and discussed across a wide range

of specialist business and IT magazines and social media platforms. As “Contributing Editors”

to leading IT publications (Computerwoche, CIO, Silicon et al.), as well as highly engaged BIT

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around new technologies, standards and market trends, and are highly influential within our

industry.

Crisp Research was founded in 2013 by Steve Janata and Dr. Carlo Velten, and focused its re

search and consultancy activities on “Emerging Technologies” such as Cloud, Analytics or Digi

tal Marketing, and their strategic and operational implications for corporate CIOs and business

decision makers.


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Copyright

This analysis was prepared by Crisp Research AG. Despite the conscientious and

meticulous collation of the information and data, no guarantee can be given for

their completeness and accuracy. Nobody should act on this information without

taking suitable professional advice professional advice and without thorough

analysis of their specific situation..

All rights to the content of this research report belong to Crisp Research AG.

The data and information remain the property of Crisp Research AG. Reproduc

tion, in whole or in part, requires the written permission of Crisp Research AG.

Copyright Crisp Research AG, 2018

Crisp Vendor Universe Workplace & Mobility 2018

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