INTRODUCTION Both in Nigeria and world over, creativity and innovation have been seen on display in the music industries of countries. Creativity and innovation enhance productivity in music; without being creative, musicians and artists will not go far in music. The likes of Late Fela Anik ulap o-Kut i, Eben ezer Obe, Sunny Ade, Y.K. Diaro and the likes are known for their art of creativity which has spurred them to greater heights even at death, Fela’s creativity speaks on. Unlike nowadays when youngsters have polluted the music industry with their immoral songs, the above mentioned people were at one time or the other known for their creativity in song writing, composition, instr umentation, and singing. Being creative in singing styles is even a big plus to any creative artist. In spite of the erosion of creativity and innovation from the music scene of Nigeria, some creati ve youngs ters still make the industry as lively as ever except for the problem of piracy they face. For over six years, the Nigerian music scene and patriots have been witnesses to the celebration of outstanding performances and talents in the music industry; this is due to the level of creativity within the industry. Creativity is something you have inside of you. Creativity not only gives us new ways of looking at things and doing things, it also gives us new products. Most of the ‘stuff’ we love and use everyday are products of creati vi ty. Cr eati vi ty is a process cont in uous ly shaped an d st imul at ed (o r constr ai ne d) by hu man, soci al , cu lt ur al an d institutional factors. 1
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